Vocaza

What Vocaza does

Vocaza is a privately held French SaaS company, founded in 2004 and headquartered in Grenoble, that builds customer satisfaction and experience management software primarily for French small and medium enterprises (10–500 employees). The company employs between 11 and 50 people, holds €625,240 in share capital as a SAS, and has operated continuously for over 20 years without disclosed external venture or private equity funding. Its core claim is 1,000+ projects completed and 150–300+ clients served across sectors including insurance, banking, transport, retail, tourism, and education, with named enterprise references such as GEODIS, Pacifica, Agirc-Arrco, Volkswagen Bank, and Showroomprivé.

The product portfolio is anchored by Vocaza Journey, a 2024-launched SaaS platform that automates NPS, CSAT, and CES survey creation and distribution, applies machine-learning-based semantic analysis (Vocaza Emotions) to open-ended customer comments, and uses anomaly detection and predictive analytics to flag at-risk customers before churn. Complementary offerings include Vocaza CX (a turnkey CX solution with full-service expertise) and Vocaza Emotions (a semantic analysis module). The platform integrates natively with CRM systems and communication tools (Microsoft Teams, Slack, Trello), supports SSO via Microsoft, Google, and Facebook, and is GDPR- and PCI DSS-compliant.

Vocaza monetizes through annual SaaS subscriptions on a tiered model — Explorer at €2,990/year, Conquer at €4,990/year, and Master on custom multi-year contracts — positioned 50–70% below enterprise CX platforms and sold primarily through a hybrid product-led (14-day free trial, ROI calculator) and inside-sales motion targeting French SME decision-makers. The company relies on content marketing, SEO, webinars, and PR for demand generation, with a domestic-only geographic footprint. Founder Bernard Giraud leads as CEO-Founder; no institutional investors, parent company, or acquisition events are disclosed.

Name

Vocaza

Legal name

VOCAZA

Website

https://vocaza.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Vocaza is a privately held French SaaS company founded in 2004 that provides AI-powered customer satisfaction and experience management software — NPS, CSAT, and semantic verbatim analysis — primarily to French SMEs across insurance, banking, transport, and retail sectors.

Ownership category

akta.pro rank

Product category

Customer Experience Management Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Customer Experience (CX) & Voice-of-Customer Analytics (BPAHALAK)

akta.pro secondary industries

Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK), Customer Experience (CX) QA, Analytics & Voice-of-Customer Operations (BPAAABAN), Customer Service, Support & Contact Center CRM (HDAEAFAC)

Keywords

• Customer experience software
• Customer satisfaction platform
• NPS measurement tools
• Customer feedback analytics
• Semantic analysis software

Headquarters

HQ city

Avignon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription — Vocaza Journey: Annual or multi-year subscription-based access to the Vocaza Journey platform. Priced in tiers based on response volume and user seats. Subscription tiers include Explorer (2,990 €/year), Conquer (4,990 €/year), and Master (custom pricing). Additional features such as AI risk alerts and custom domain/SSO available as add-ons or in higher tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vocaza provides a SaaS customer satisfaction and experience management platform for SMEs (10-500 employees), combining automated NPS/CSAT surveys, AI-powered semantic analysis of open-ended customer feedback, real-time dashboards, and at-risk customer detection with automated alerting. The platform integrates natively with CRM systems and communication tools (Microsoft Teams, Slack, Trello) to enable corrective retention actions. It is positioned as an affordable, fast-to-deploy alternative to enterprise CX tools, priced 50-70% below competitors and operational within 48 hours.

Product overview

Vocaza is a SaaS customer satisfaction and experience management platform designed for SMEs. The portfolio consists of three main offerings: Vocaza Journey serves as the core SME-focused product, combining digital survey creation, automated NPS/CSAT measurement, AI-powered customer comment analysis, churn management, and e-reputation tools in a unified platform. Vocaza CX provides a turnkey customer experience solution with full-service expertise and advanced features. Vocaza Emotions is a semantic analysis module that leverages AI and linguistic expertise to process and interpret customer verbatims, detecting emotions and recurring themes. The platform integrates natively with CRM systems and supports Microsoft Teams, Slack, and Trello for automated action workflows.

Differentiator

Problem solved

Functional benefit

Brands

• Vocaza Journey: Customer satisfaction SaaS platform for SMEs, enabling CSAT/NPS measurement, automated surveys, AI-powered risk detection, and retention analytics. Deployable within 48 hours.
• Vocaza CX
• Vocaza Emotions

Products and services

• Vocaza Journey Core SaaS product designed for SMEs (10-500 employees) that automates NPS/CSAT surveys, uses AI to detect at-risk customers, and enables corrective actions to reduce churn by a minimum of 30%. Combines survey creation, automated email distribution, semantic comment analysis, customer journey mapping, and e-reputation management in a unified platform deployable within 48 hours.
• Vocaza CX Turnkey customer experience solution offering comprehensive expertise and advanced features. Includes survey creation, KPI tracking (NPS, CSAT, CES), and continuous customer experience improvement for organizations seeking full-service CX support.
• Vocaza Emotions Semantic analysis offering combining AI intelligence with linguistic expertise to analyze customer emotions and open-ended comments. Extracts insights from verbatims to identify recurring themes, detect emotions, and surface actionable trends in customer feedback.

Quantifiable outcome

• 30% minimum reduction in customer churn
• +5 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability6 records

Feature6 records

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Medallia: Enterprise customer experience management platform offering NPS, CSAT, verbatim analytics, and churn prediction at scale. Comparable to Vocaza on core CX analytics functionality but targets global large enterprises rather than French SMEs, with significantly broader feature set and pricing tiers.
• Qualtrics: Experience management platform (SAP-owned) covering customer, employee, product, and brand experience with AI-driven text analytics and dashboards. Directly comparable on CX measurement, semantic analysis of verbatims, and survey automation, but serves primarily mid-market and enterprise customers globally.
• InMoment: Experience intelligence platform combining surveys, social listening, and AI-powered text analytics to measure and improve CX. Comparable on CX analytics, NPS/CSAT, and at-risk customer detection, with broader capabilities across the full customer lifecycle.

Direct peers

• Skeepers: France-based customer experience and voice-of-customer platform offering NPS, CSAT, and reviews/UGC solutions to European brands and SMEs. Closest comparable peer — same geography, same target market (French SMBs/mid-market), and overlapping CX survey + AI semantic analytics offering.
• Feedier: French/Spanish CX feedback platform focused on engaging customer surveys, NPS, and semantic analytics for mid-market and SMBs. Directly comparable on SME-friendly CX survey deployment, AI-driven feedback analysis, and European SMB target market.
• CustomerSatisf: European customer satisfaction and voice-of-customer SaaS targeting SMBs with NPS, CSAT, CES measurement and at-risk customer alerts. Directly comparable on SME-focused positioning, churn reduction value proposition, and AI-driven risk detection.
• Askia: Survey software platform specializing in customer experience, employee engagement, and market research with strong European (notably French) SMB presence. Comparable on survey creation, multi-channel distribution, and SME-targeted pricing.
• Alchemer: Customer feedback and survey platform (formerly SurveyGizmo) serving mid-market with NPS/CSAT, workflow automation, and text analytics. Comparable on CX measurement, integration ecosystem, and customer journey analytics, with a similar mid-market positioning.

Emerging players

• Wootric (InMoment): NPS and customer feedback SaaS (acquired by InMoment) focused on SaaS and tech SMB/mid-market with in-app micro-surveys and AI-powered sentiment analysis. Comparable on AI semantic analysis of feedback and SME-friendly deployment, but US-centric.

Others

• Hotjar: User feedback and behavior analytics platform for SMBs and digital teams offering on-site surveys, polls, and session recordings. Adjacent competitor — not a direct NPS/CSAT platform but competes for SME CX budget with simpler feedback collection and analytics.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vocaza_
• Facebookfacebook.com/vocaz
• LinkedInlinkedin.com/company/vocaza

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vocaza