Skeepers
- Company typePrivate
- Founded2012
- HeadquartersMarseille, France
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
Skeepers firmographics
Firmographics- Name
- Skeepers
- Legal name
- Skeepers
- Website
- https://skeepers.io
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Skeepers industry classification
Industry- Product category
- User Generated Content (UGC) Platform
- NAICS
- Software Publishers (513210), Advertising Agencies (541810), Marketing Research and Public Opinion Polling (541910)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- UGC Sourcing & Community Creator Programs (BPAFAHAK)
- akta.pro secondary industries
- Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
Keywords
Where Skeepers is headquartered
LocationHeadquarters
- HQ city
- Marseille
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Skeepers business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Platform Fees: Skeepers operates as a SaaS company offering subscription-based access to its UGC platform suite. The platform includes Verified Reviews, Influencer Marketing, Feedback Management, Brand Communities, and extensions like Gifted Reviews and Syndication. Pricing is typically quote-based, tailored to brand size, review volume, and feature requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS subscription with custom pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels11 records
Skeepers product offering
Product offeringCore offering
Skeepers is a SaaS User Generated Content (UGC) platform that enables brands to collect, moderate, publish and syndicate authentic customer reviews, run influencer marketing campaigns, gather voice-of-customer feedback via NPS/CSAT surveys, and build branded customer communities. Its AI-powered suite combines Verified Reviews, Influencer Marketing, Feedback Management, and Brand Communities to help over 8,000 brands drive conversions, SEO performance, and social proof.
Product overview
Skeepers is a comprehensive User Generated Content (UGC) platform offering a suite of interconnected products designed to help brands collect, manage, and activate customer-generated content across the entire customer journey. The platform comprises four core products: Verified Reviews (customer review collection and syndication), Influencer Marketing (creator campaign management), Feedback Management (voice of customer surveys), and Brand Communities (engaged community building). These core products are supplemented by integrated solutions like Reviews & Feedback Management (RFM) that unifies reviews and feedback, as well as extensions including Gifted Reviews, Syndication, and Shoppable Content. The platform also offers purpose-specific solutions for use cases such as launching products, managing e-reputation, enhancing product pages, and driving traffic. Skeepers has expanded its capabilities through strategic acquisitions including Advalo (AI personalization), MyFeelBack (VoC solutions), and TokyWoky (community platform).
Differentiator
Problem solved
Functional benefit
Products and services
- Verified Reviews
Quantifiable outcome
- 293% ROI for clients using the Skeepers suite
- +15 more outcomes
Companies that use Skeepers
Customer profileNamed customers41 records
Segments7 records
Ideal customer profiles4 records
Skeepers technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
AI capability9 records
Feature9 records
Skeepers partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- AWScoreAWS cloud infrastructure partnership enabling scalable platform operations for Skeepers' SaaS solutions.
- TikTokcoreIntegration for influencer campaign management on TikTok, including Spark Ads support for amplifying organic creator content as paid media.
- Meta (Facebook/Instagram)coreIntegration for managing Instagram influencer campaigns, including Meta Partnership ad codes for creator content amplification.
- GooglecoreExclusive partnership for review syndication to Google, including rich snippets and SEA extensions for enhanced search visibility.
- ShopifycoreE-commerce platform integration enabling seamless review collection and UGC display for Shopify merchants.
- SalesforcecoreCRM integration for customer feedback enrichment and data synchronization between Skeepers and Salesforce platforms.
- SAPcoreEnterprise integration for large brand deployments requiring SAP ecosystem connectivity.
- MicrosoftcoreTechnology partnership for enterprise customer deployments and Microsoft ecosystem integration.
- Magento (Adobe Commerce)coreE-commerce platform integration for Magento merchants enabling review collection and UGC activation.
- MiraklcoreMarketplace orchestration platform integration for managing reviews across marketplace seller environments.
- OraclecoreEnterprise technology integration for Oracle ecosystem customers.
- PrestashopcoreE-commerce platform integration for Prestashop merchants.
- KlaviyocoreEmail marketing automation integration for review invitation workflows and customer engagement.
- ZendeskcoreCustomer service platform integration for feedback collection and review management.
- Pages JaunescoreExclusive partnership for review syndication to French directory Pages Jaunes with exclusive features.
- YouTubecoreIntegration for influencer campaign management on YouTube alongside TikTok and Instagram.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Skeepers competitors and assessment
Company assessmentDirect peers
- Bazaarvoice: Bazaarvoice is an enterprise-focused UGC and shopper marketing platform with deep retailer syndication. It competes directly with Skeepers across reviews, ratings, and syndicated content distribution to brand and retailer sites.
- Trustpilot: Trustpilot is a public-listed (London) consumer review platform serving SMBs and enterprises. It directly competes with Skeepers Verified Reviews on certified customer reviews and review syndication to Google, with broader brand recognition globally.
- REVIEWS.io: REVIEWS.io is a reviews and UGC platform focused on SMB and mid-market brands with transparent self-serve pricing. It competes with Skeepers Verified Reviews, particularly in the segment where Skeepers is less penetrated.
- PowerReviews: PowerReviews is an enterprise reviews and ratings provider with strong SEO/syndication capabilities. It directly competes with Skeepers Verified Reviews for enterprise and mid-market retail and brand customers.
- Emplifi: Emplifi is a unified customer experience and social media marketing platform combining reviews, UGC, influencer marketing, and community. It competes across most of Skeepers' product suite for enterprise brand buyers.
- Birdeye: Birdeye is a customer experience platform spanning reviews, listings, messaging, and surveys, primarily serving multi-location businesses. It overlaps with Skeepers Verified Reviews and Feedback Management products, with a stronger multi-location SMB tilt.
- Yotpo: Yotpo is a direct UGC platform competitor offering reviews, visual UGC, SMS marketing, and loyalty. It overlaps most directly with Skeepers' Verified Reviews, Influencer Marketing, and Brand Communities products and serves a similar D2C and enterprise brand base globally.
Broad incumbents
- Qualtrics: Qualtrics is a large enterprise experience management platform owned by Silver Lake/CPPIB. Its VoC and customer feedback products overlap with Skeepers' Feedback Management, particularly in enterprise CX programs.
- Sprinklr: Sprinklr is a large, publicly listed enterprise customer experience management platform spanning social, marketing, and care. It overlaps with Skeepers' Influencer Marketing and Feedback Management products as part of a broader enterprise suite.
Emerging players
- CreatorIQ: CreatorIQ is an enterprise influencer marketing platform with deep creator analytics and brand safety features. It overlaps with Skeepers' Influencer Marketing product for large enterprise customers, particularly in Beauty and CPG.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Skeepers social profiles
Digital presenceSkeepers compliance and trust
Trust signalCompliance2 records
Skeepers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Skeepers leadership team
Management profileNumber of profiles
Profiles7 records
Skeepers subsidiaries and ownership
Company hierarchySubsidiaries3 records
Skeepers funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Skeepers M&A and investment
M&A and investmentM&A9 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Skeepers
What does Skeepers do?
Skeepers is a SaaS User Generated Content (UGC) platform that enables brands to collect, moderate, publish and syndicate authentic customer reviews, run influencer marketing campaigns, gather voice-of-customer feedback via NPS/CSAT surveys, and build branded customer communities. Its AI-powered suite combines Verified Reviews, Influencer Marketing, Feedback Management, and Brand Communities to help over 8,000 brands drive conversions, SEO performance, and social proof.
Is Skeepers a public or private company?
Skeepers is a private company. It is classified as private equity controlled and is currently operating.
When was Skeepers founded?
Skeepers was founded in 2012. It employs 251 to 500 people.
Where is Skeepers based?
Skeepers is headquartered in Marseille, France, in the Europe region.
How does Skeepers make money?
One revenue line is on record: saaS Subscription Platform Fees.
Who are Skeepers's main competitors?
Direct peers on record are Bazaarvoice, Trustpilot, REVIEWS.io, PowerReviews, Emplifi, Birdeye and Yotpo. Broad incumbents are Qualtrics and Sprinklr. CreatorIQ is listed as an emerging player.
Does Skeepers have an API?
No public API is recorded for Skeepers.
What industry is Skeepers in?
Skeepers's product category is User Generated Content (UGC) Platform. Its primary akta.pro industry code is BPAFAHAK, UGC Sourcing & Community Creator Programs, with a secondary code of BPAFAFAG, Personalization, Testing & Conversion Rate Optimization (CRO). Its NAICS code is 513210 and its SIC code is 7310.