What GoFact does

GoFact is a Denmark-based SaaS company founded in 2016 and headquartered in Herning, providing cloud-based retail analytics and inventory management software to lifestyle brands and retailers. The company's core offering is the Smart Retail Management Platform, which ingests sales and stock data from ERP, point-of-sale, and e-commerce systems and consolidates it into a unified dashboard. Core functionality includes dynamic replenishment based on trend, lead time, season, and service-level parameters; multi-order batch processing; stock reallocation across locations; markdown and campaign management; and automated notifications to store staff. Master-data mapping enables onboarding of supplier feeds in varied formats without manual reconciliation.

GoFact's product is sold as a recurring SaaS subscription, distributed directly through its website with a demo-led sales motion targeting enterprise customers in the fashion and lifestyle vertical. The platform serves two horizontal segments — retailers (multi-store operators needing real-time inventory visibility and replenishment automation) and brands (suppliers needing day-to-day sell-through visibility across retail partners, including automated reordering on their behalf). Named enterprise customers include Samsøe & Samsøe, ZIZZI, and Salling Group. The company reports 2,500+ connected retailers, 60M+ transactions handled annually, and EUR 2.1B in net turnover flowing through its platform (the latter two are GMV-style transaction metrics, not GoFact's direct revenue).

On top of the core platform, GoFact sells Louise as an AI-powered add-on module. Louise accepts natural-language queries, delivers per-store and per-SKU demand forecasts, surfaces replenishment and stock-reallocation recommendations, flags products at risk of underperforming or stocking out, and supports continuous learning from the underlying transaction data. The company's only disclosed funding event is a 2017 investment from Syddansk Innovation; no further capital raises, M&A, or executive team information is publicly available in the input data.

Name

GoFact

Legal name

GoFact

Website

https://gofact.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

GoFact is a Denmark-based SaaS provider, founded in 2016, selling cloud-based retail analytics and inventory management software to lifestyle brands and retailers, featuring a core Smart Retail Management Platform and an AI assistant called Louise for forecasting and replenishment recommendations.

Ownership category

akta.pro rank

Product category

Retail Analytics Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

akta.pro primary industry

E-commerce & Retail Recommendation Engines (HDAAAGAA)

akta.pro secondary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Retail analytics software
• Inventory management platform
• AI retail forecasting
• Stock replenishment system
• Sales optimization tools

Headquarters

HQ city

Herning

HQ country

Denmark

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. SaaS Subscription: Cloud-based software delivered as a subscription service, providing access to the platform, AI features, analytics dashboard, and integrations for brands and retailers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

GoFact sells a cloud-based SaaS Smart Retail Management Platform that consolidates sales and stock data from all retail channels into one dashboard, providing real-time insight into product performance, automatic replenishment, dynamic stock reallocation, multi-order creation, and markdown decisions for fashion and lifestyle brands and retailers. Its AI assistant, Louise, adds natural-language querying, per-store and per-SKU forecasting, and actionable recommendations layered on top of the core platform.

Product overview

GoFact is a cloud-based software platform for lifestyle brands and retailers, consisting of a core Smart Retail Management Platform with an AI-powered assistant called Louise. The platform organizes data from all sales channels into one intuitive dashboard, providing day-to-day insight into product performance, automatic reordering, stock reallocation, and trend analysis. The Louise AI module adds natural language querying capabilities, intelligent forecasting, and continuous learning on top of the core platform's best practice processes.

Differentiator

Problem solved

Functional benefit

Brands

• Louise: AI assistant that assists users in daily work and answers complex business questions based on data. Provides intelligent forecasting, automatic insight, actionable recommendations, and continuous learning capabilities.

Products and services

• Smart Retail Management Platform

Quantifiable outcome

• +75% sell through on re-allocation
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability6 records

Feature7 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Relex Solutions: Relex Solutions delivers AI-driven retail planning, forecasting, and replenishment for retailers across categories. Overlaps with GoFact in inventory optimization, replenishment automation, and AI forecasting for retail.
• EDITED: EDITED provides retail analytics and market intelligence for fashion brands and retailers globally. Directly comparable to GoFact in vertical focus (lifestyle/fashion), target customer (brands and retailers), and core offering (data-driven decision support for merchandising and pricing).
• ToolsGroup: ToolsGroup provides machine learning-driven inventory optimization and demand sensing for retailers and brands. Comparable in offering AI-powered forecasting and replenishment automation similar to GoFact's Louise AI and dynamic replenishment features.
• Nextail: Nextail offers AI-driven merchandising, demand forecasting, and inventory optimization for fashion retailers. Closely matches GoFact's value proposition of AI-enabled replenishment, allocation, and store-level forecasting for fashion/lifestyle brands.
• StyleSage: StyleSage provides competitive intelligence and analytics for fashion brands, focused on pricing, assortment, and trend insights. Comparable to GoFact in serving lifestyle/fashion brands with analytics for product performance and sales optimization.

Broad incumbents

• Shopify: Shopify offers commerce platforms with growing built-in analytics, inventory, and AI features for retail merchants. Represents the broader incumbent risk to GoFact as commerce platforms absorb point solutions into bundled offerings.
• Oracle Retail: Oracle Retail provides merchandising, planning, and inventory optimization as part of its broader ERP and retail suite. Competes with GoFact as incumbents bundle analytics into their core platforms.
• Lightspeed Commerce: Lightspeed provides POS and commerce platforms for retail and hospitality, increasingly with embedded inventory and analytics features. Comparable to GoFact in serving lifestyle retailers, though primarily at the POS/commerce layer.
• Blue Yonder: Blue Yonder (formerly JDA) is a large enterprise supply chain and retail planning platform with replenishment, allocation, and forecasting capabilities. Operates as a broad incumbent with overlapping functionality to GoFact's inventory and replenishment modules.
• o9 Solutions: o9 Solutions offers an AI-powered integrated business planning platform covering demand sensing, supply planning, and inventory optimization. Comparable to GoFact in AI forecasting and retail planning, but at a broader enterprise scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoFact