MEASAT
MEASAT is Malaysia's national satellite operator, providing GEO-based connectivity, video distribution, and managed multi-orbit services to broadcasters, enterprises, government agencies, and rural communities across 100+ countries in Asia Pacific and beyond.
- Company typePrivate
- Founded1996
- HeadquartersKuala Lumpur, Malaysia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What MEASAT does
MEASAT Global Berhad operates as Malaysia's national satellite operator, delivering connectivity and video distribution services across Asia Pacific, Africa, the Middle East, and Europe. Founded in 1996 and headquartered at the MEASAT Teleport and Broadcast Centre in Cyberjaya, the company operates a fleet of 8 geostationary satellites (including MEASAT-3d, MEASAT-3b, MEASAT-3a, MEASAT-3, and AFRICASAT-1a) providing C-band and Ku-band coverage across 100+ countries. MEASAT generates revenue through five primary streams: satellite capacity leasing to broadcasters and enterprises, video distribution via its prime 91.5°E orbital position, rural broadband subscriptions (CONNECTme NOW across ~2,000 locations), managed multi-orbit connectivity services, and SpaceTech consultancy. The customer base spans Malaysian government agencies (defence, rural development, emergency response), international broadcasters (Astro, Sun TV, Blue Ant Media, Discovery, BBC, FOX), enterprise customers in oil and gas and logistics, and underserved rural communities.
MEASAT's go-to-market combines direct enterprise sales to government and large customers with channel partnerships, notably its role as an authorized Starlink reseller in Malaysia and its 2025 IN-SPACe authorization to enter India via NSIL. The technology stack integrates owned GEO satellites with partner LEO constellations (Starlink) and the Hughes JUPITER System for broadband delivery, supporting a multi-orbit positioning. Vertical-specific digital inclusion initiatives, including the Sihat Xpress telehealth partnership with Mudah Healthtech and the KampungDigital365.com digital economy platform with Parcel365, extend MEASAT beyond pure connectivity into healthcare and rural commerce. With a workforce of 51-100 employees and 30+ years of operational track record, MEASAT is a privately-held, non-listed public limited company whose ownership structure is not publicly disclosed in available materials.
Recent strategic priorities include India market expansion, AI-led innovation under the newly appointed CTO (effective April 2026), and scaling rural digital services. MEASAT's competitive position is anchored by regulatory incumbency as Malaysia's national satellite operator, the irreplaceable 91.5°E video neighbourhood, and long-term anchor contracts with major regional broadcasters. However, revenue concentration in flagship broadcaster relationships and the absence of disclosed financials represent notable analytical gaps for prospective investors.
MEASAT firmographics
Firmographics- Name
- MEASAT
- Legal name
- MEASAT Global Berhad
- Website
- https://measat.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MEASAT is Malaysia's national satellite operator, providing GEO-based connectivity, video distribution, and managed multi-orbit services to broadcasters, enterprises, government agencies, and rural communities across 100+ countries in Asia Pacific and beyond.
- Ownership category
- akta.pro rank
MEASAT industry classification
Industry- Product category
- Satellite Communications Services
- NAICS
- Satellite Telecommunications (5174), Satellite Telecommunications (517410)
- akta.pro primary industry
- Satellite DTH Pay-TV Operators (MPABAGAB)
- akta.pro secondary industries
- Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG), Satellite Broadband Internet Access (Consumer/SMB) (HDAIAJAA), Enterprise Satellite Connectivity & Managed Services (VSAT, SD-WAN over Satcom) (HDAIAJAB), Satellite Wholesale Capacity & Backhaul (transponder/HTS capacity, teleport services) (HDAIAEAJ)
Keywords
Where MEASAT is headquartered
LocationHeadquarters
- HQ city
- Kuala Lumpur
- HQ country
- Malaysia
- HQ region
- Asia
Offices1 record
Markets served
MEASAT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Satellite Capacity Services: MEASAT leases transponder capacity on its satellite fleet to broadcasters, enterprise customers, and government agencies. Revenue is generated through long-term capacity agreements and occasional use services.
- Video Distribution: MEASAT distributes television channels across Asia Pacific through its video neighbourhood at the 91.5°E orbital position, serving DTH platforms and reaching over 20 million viewers.
- Rural Broadband Services: CONNECTme NOW provides satellite broadband to remote Malaysian communities, supporting digital inclusion initiatives for rural populations.
- Managed Services: End-to-end managed connectivity solutions for enterprise customers including mobility bandwidth services, disaster recovery, and dedicated support.
- SpaceTech Consultancy: Specialized consultancy and training services for satellite operations and space technology solutions.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
MEASAT product offering
Product offeringCore offering
MEASAT operates Malaysia's national geostationary satellite fleet to deliver data connectivity, video distribution, and managed satellite services across Asia Pacific and beyond. The company leases transponder capacity to international broadcasters, DTH platforms, and telecom operators, while offering broadband (CONNECTme), managed multi-orbit services, government and defence connectivity, and SpaceTech consultancy. It also serves as an authorized Starlink reseller and runs digital inclusion initiatives such as Sihat Xpress telehealth and KampungDigital365.com.
Product overview
MEASAT operates as a comprehensive satellite solutions provider offering an integrated portfolio of connectivity and video services. The core product suite includes CONNECTme (satellite broadband for community and commercial use in underserved areas), Government Services (secure connectivity for public sector agencies including defense), Managed Services (multi-orbit solutions), Video Services (DTH and broadcast distribution), and SpaceTech Consultancy. MEASAT also serves as an authorized reseller of Starlink services and has launched digital inclusion initiatives like Sihat Xpress telehealth and KampungDigital365.com. The company leverages its owned satellite fleet in combination with partner constellations to deliver comprehensive coverage across 100+ countries in Asia Pacific.
Differentiator
Problem solved
Functional benefit
Brands
- CONNECTme NOW: High-speed satellite broadband service for rural and remote areas in Malaysia
- Sihat Xpress
- KampungDigital365.com
Products and services
- CONNECTme Satellite Broadband Satellite-powered high-speed broadband service providing connectivity to remote and underserved areas of Malaysia, enabling digital inclusion for rural communities via the CONNECTme NOW (community, ~2,000 locations) and CONNECTme SME (business) variants.
- Government Services Dedicated satellite connectivity solutions for Malaysian public sector agencies including defence, rural development, and emergency response, serving as a vital ICT backbone for sovereign communications.
- Managed Services Multi-orbit satellite solutions offering integrated connectivity options for enterprise customers, combining MEASAT's owned GEO satellite fleet with partner constellations to provide comprehensive coverage, redundancy, mobility bandwidth, and disaster recovery.
- Starlink Reseller Services Authorized reseller of SpaceX's Starlink LEO satellite internet services in Malaysia, extending high-speed broadband options to enterprise and government customers through MEASAT's distribution network.
- Video Services (DTH and Broadcast Distribution) Video distribution and Direct-to-Home (DTH) broadcasting services via MEASAT's satellite fleet at the 91.5°E orbital position, reaching more than 20 million viewers regionally and supporting HD, 4K Ultra HD, and 3D content distribution for broadcasters and DTH platform operators.
- SpaceTech Consultancy and Training Specialized consulting and training services in satellite communications and space technology, leveraging MEASAT's 30+ years of operational expertise to support customers and partners in satellite operations and SpaceTech solutions.
- Sihat Xpress Telehealth Telehealth service developed in partnership with Mudah Healthtech, providing remote medical consultations and self-screening tools for rural communities in Malaysia through satellite-connected kiosks, with plans for AI-assisted assessments and drone-based medicine delivery.
- KampungDigital365.com Digital economy platform initiative launched with Parcel365 to uplift rural communities through e-commerce, logistics, healthcare, and government services facilitated by satellite connectivity.
Quantifiable outcome
- 500,000+ remote Malaysians connected to essential communications and digital services
- +4 more outcomes
Companies that use MEASAT
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
MEASAT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
MEASAT partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, flagship and minor.
- NewSpace India Limited (NSIL)coreFollowing IN-SPACe authorization, MEASAT offers satellite services in the Indian market through partnership with NSIL, enabling space-based communications and broadcasting services in India.
- Mudah HealthcarecoreSihat Xpress telehealth partnership providing remote consultations and self-screening tools to rural communities, with plans for AI-assisted assessments and drone-based medicine delivery. Goal of serving 1 million rural Malaysians.
- Sun TV Network LimitedflagshipMEASAT partnered with Sun TV to support distribution of 37 TV channels in seven languages, reaching over 140 million households in India with expansion to Asia Pacific, Europe, and Africa.
- SpaceX (Starlink)coreMEASAT serves as an authorized Starlink reseller in Malaysia, distributing SpaceX's LEO satellite internet services alongside its own geostationary satellite solutions to provide comprehensive connectivity options.
- Parcel365corePartnership to launch KampungDigital365.com initiative, uplifting rural communities through digital economy activities including e-commerce, logistics, and digital services access.
- Intra Oil Services BerhadcoreProvision of Mobility Managed Bandwidth Services for broadband access and VoIP phone lines, covering up to 50% of fleet operated by Intra Oil Services.
- Hughes Network SystemscoreMEASAT selected Hughes JUPITER System to power CONNECTme NOW satellite broadband services, enabling high-speed internet connectivity for underserved rural communities across Malaysia. The partnership supports MEASAT's digital inclusion initiatives.
- Blue Ant MediacoreAgreement to distribute six video channels across Asia Pacific, reinforcing MEASAT's 91.5°E orbital position as Asia's leading video neighbourhood.
- North TelecomminorCapacity agreement with North Telecom for AFRICASAT-1a satellite services supporting VSAT operations.
- Cobbett HillminorCobbett Hill chose MEASAT's AFRICASAT-1a for African VSAT coverage services.
- AstroflagshipAstro committed to 18 transponders on MEASAT-3b, significantly expanding capacity for DTH services.
- AstroflagshipLong-term supply of transponder capacity on MEASAT-3a to Astro, Malaysia's major DTH platform, for satellite TV distribution.
- Airbus Defence and SpacecoreAirbus Defence and Space manufactured MEASAT-3b satellite, demonstrating long-term partnership for satellite procurement and launch.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
MEASAT competitors and assessment
Company assessmentDirect peers
- AsiaSat: Hong Kong-based satellite operator providing video distribution, broadband, and VSAT services across Asia Pacific. Direct competitor to MEASAT for broadcaster and enterprise customers in the same regional footprint.
- Thaicom: Thailand's national satellite operator offering broadcast distribution and broadband across Asia. Closely comparable to MEASAT in scope (DTH anchor, enterprise VSAT, rural broadband) and Asian regional focus.
- ABS Global: Bermuda-based satellite operator with a fleet targeting Asia, Africa, and the Middle East. Comparable regional GEO capacity provider competing for the same video neighbourhood and enterprise connectivity deals as MEASAT.
- Sky Perfect JSAT: Japan's largest satellite operator providing broadcasting, broadband, and managed services. A more mature regional incumbent in the same Asian DTH and enterprise VSAT market MEASAT serves.
Emerging players
- Kacific Broadband Satellites: Singapore-based operator focused on affordable satellite broadband for underserved markets across Asia Pacific. Comparable to MEASAT's CONNECTme rural broadband thesis, but with a newer HTS-only fleet.
Broad incumbents
- SES S.A. Luxembourg-based global satellite operator with a multi-orbit fleet (GEO + O3b mPOWER MEO). Provides video distribution and enterprise managed services worldwide, including Asia, overlapping with MEASAT's full product portfolio.
- Intelsat: US-based global GEO satellite operator serving broadcasters, telecom operators, and enterprise customers. Competitor to MEASAT for media distribution and enterprise managed services across Asia Pacific.
- Eutelsat: Paris-based global satellite operator with GEO and OneWeb LEO assets post-merger. Offers the same multi-orbit managed connectivity proposition MEASAT is now building toward, but at global scale.
- Viasat: US-based satellite communications company with broadband and in-flight connectivity services. Post-Inmarsat combination, a global competitor to MEASAT for enterprise managed connectivity and broadband.
Others
- Hughes Network Systems: US-based satellite broadband technology provider whose JUPITER platform powers MEASAT's CONNECTme service. Also competes in the same managed VSAT/enterprise broadband space across emerging markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key highlights7 records
Customer concentration
MEASAT social profiles
Digital presenceMEASAT financial estimates
Financial estimateRevenue estimate
Valuation estimate
MEASAT leadership team
Management profileNumber of profiles
Profiles9 records
MEASAT subsidiaries and ownership
Company hierarchySubsidiaries1 record
MEASAT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MEASAT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MEASAT
What does MEASAT do?
MEASAT operates Malaysia's national geostationary satellite fleet to deliver data connectivity, video distribution, and managed satellite services across Asia Pacific and beyond. The company leases transponder capacity to international broadcasters, DTH platforms, and telecom operators, while offering broadband (CONNECTme), managed multi-orbit services, government and defence connectivity, and SpaceTech consultancy. It also serves as an authorized Starlink reseller and runs digital inclusion initiatives such as Sihat Xpress telehealth and KampungDigital365.com.
Is MEASAT a public or private company?
MEASAT is a private company. It is classified as unknown and is currently operating.
When was MEASAT founded?
MEASAT was founded in 1996. It employs 51 to 100 people.
Where is MEASAT based?
MEASAT is headquartered in Kuala Lumpur, Malaysia, in the Asia region.
How does MEASAT make money?
Five revenue lines are on record. Satellite Capacity Services are the primary driver. The others are video Distribution, rural Broadband Services, managed Services and spaceTech Consultancy.
Who are MEASAT's main competitors?
Direct peers on record are AsiaSat, Thaicom, ABS Global and Sky Perfect JSAT. Kacific Broadband Satellites is listed as an emerging player. Broad incumbents are SES S.A., Intelsat, Eutelsat and Viasat. Hughes Network Systems is listed as an others.
Does MEASAT have an API?
No public API is recorded for MEASAT.
What industry is MEASAT in?
MEASAT's product category is Satellite Communications Services. Its primary akta.pro industry code is MPABAGAB, Satellite DTH Pay-TV Operators, with a secondary code of HDAIAJAG, Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use). Its NAICS code is 5174.