Car Care Plan

What Car Care Plan does

Car Care Plan is a UK-based vehicle warranty and asset protection provider founded in 1976, operating through a B2B2C distribution model that supplies branded and white-label warranty, insurance, and accident aftercare products to automotive manufacturers (OEMs) and dealer networks. The company's product portfolio spans both FCA-regulated motor insurance products (delivered via its Car Care Plan Protex sub-brand and Motors Insurance Company Limited trading style, FRN: 202875) and non-FCA-regulated protection products, including driveaway insurance, excess return vouchers, service plans, and accident management routed through manufacturer-approved repairers using genuine OEM parts.

The company operates a digital claims platform comprising a smartphone app and online portal that enables customers to complete claims registration in under three minutes using interactive vehicle diagrams and image upload functionality. Car Care Plan reaches end consumers through more than 2,500 retailer partners across 100+ countries, registering over 1.5 million products annually. Its distribution architecture relies on partnerships with industry OEMs—recently expanded via a branded insurance arrangement with Chery UK covering OMODA&JAECOO and CHERY motoring brands announced in February 2026.

Revenue is generated through subscription/recurring streams on warranty and insurance premiums, supplemented by one-time protection product sales at the dealer point of sale. Car Care Plan reports a 4.9/5 post-call survey score and is privately held with no disclosed funding rounds, indicating a self-funded, mature operating profile. The company is dual-regulated in the UK by the Financial Conduct Authority (CCPL, FRN: 309268) and the Prudential Regulation Authority (MICL).

Name

Car Care Plan

Legal name

Car Care Plan Limited

Website

https://carcareplan.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

251–500 employees

Short description

Car Care Plan is a UK-founded vehicle warranty and asset protection provider operating since 1976, supplying FCA-regulated insurance and non-regulated protection products to automotive manufacturers and 2,500+ dealer partners across 100+ countries.

Ownership category

akta.pro rank

Product category

Vehicle Warranty and Insurance Services

NAICS

Insurance Agencies and Brokerages (524210), Direct Property and Casualty Insurance Carriers (524126)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Vehicle Protection & Add-on Product Financing (Warranties, GAP, Service Plans) (FSAKADAL)

akta.pro secondary industries

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD), Auto Ancillary Warranties (Tire & Wheel, Paintless Dent, Key/Remote, Windshield) (FSAJALAB)

Keywords

• Vehicle warranty administration
• Automotive aftermarket insurance
• Accident management services
• Extended motor warranties
• Vehicle protection products

Headquarters

HQ city

Bradford

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Vehicle Warranty Products: Extended warranty and vehicle protection products sold through manufacturer and dealer partners, providing coverage for vehicle ownership risks.
2. Insurance Products (FCA-regulated): FCA-regulated insurance products including comprehensive driveaway insurance, annual motor insurance policies, and accident management services. Revenue generated through insurance premiums.
3. Protection Products (Non-FCA regulated): Non-FCA regulated vehicle protection add-on products sold alongside warranties.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Car Care Plan designs, underwrites, and administers extended vehicle warranties, service plans, motor insurance policies, and accident aftercare products on a white-label basis for automotive manufacturers (such as Chery UK) and a network of more than 2,500 retailers across 100+ countries. Through its FCA-regulated Car Care Plan Protex sub-brand the company distributes branded driveaway insurance, annual motor policies, and excess return vouchers, supported by a digital claims platform comprising a smartphone app and online portal that enables claims registration in under three minutes.

Product overview

Car Care Plan is a vehicle warranty and aftercare products company offering both FCA-regulated insurance products and non-FCA-regulated protection products. The core portfolio includes Vehicle Warranty, Motor Insurance (under Car Care Plan Protex sub-brand), Service Plans, and Add-on Insurance Products. These are complemented by specialized offerings such as Driveaway Insurance, Excess Return Vouchers, and Accident Management Services offered through manufacturer partnerships like Chery UK. The product suite is supported by a Digital Claims Tools platform comprising a smartphone app and online portal that enables customers to complete claims registration in under three minutes using interactive vehicle diagrams and image upload. The company operates in over 100 countries through more than 2,500 retailer partners, providing over 1.5 million vehicle protection products annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Vehicle Warranty Core vehicle warranty products providing assurance and peace of mind for motorists by protecting against unexpected vehicle repair costs; distributed primarily as white-label or branded products through automotive manufacturer and dealer partners.
• Car Care Plan Protex (Motor Insurance) FCA-regulated motor insurance arm of Car Care Plan Group offering branded insurance products including driveaway insurance, excess return vouchers, and annual motor insurance policies, with claims access via the Protex smartphone app.
• Service Plans Vehicle service plans providing motorists with scheduled maintenance and servicing coverage for their vehicles, distributed through Car Care Plan's manufacturer and dealer partner network.
• Accident Management Services Comprehensive accident aftercare service routing insured motorists into manufacturer-approved repairers using genuine OEM parts and providing excess return vouchers; offered through manufacturer partnerships such as Chery UK.
• Add-on Insurance and Protection Products Comprehensive range of vehicle add-on products including FCA-regulated insurance products (such as five-day comprehensive driveaway insurance) and non-FCA-regulated protection products sold alongside warranties and at the dealership point of sale.
• Digital Claims Tools (Smartphone App and Online Portal) Proprietary digital claims platform comprising a smartphone app and online portal that enables Car Care Plan customers to complete claims notification and registration in under three minutes using interactive vehicle diagrams and image upload features.

Quantifiable outcome

• Claims registration completed in under 3 minutes using new digital tools
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Partnerships

One partnership is on record.

• Chery UKcoreGTM or Marketing Partner · 16 February 2026Chery UK has partnered with Car Care Plan Protex to offer branded insurance and accident management services to customers of its OMODA&JAECOO and CHERY motoring brands. Services include five-day comprehensive driveaway insurance, excess return vouchers, and annual motor insurance policies. Repairs are routed through manufacturer-approved repairers using genuine OEM parts and are accessible via a smartphone claims app.

Scale indicators5 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• AutoProtect: UK-based vehicle warranty, GAP, and cosmetic protection provider offering dealer-distributed and direct protection products. Highly comparable to Car Care Plan on product mix, distribution model (dealer/F&I channel), and target customer base.
• Warrantywise: UK extended vehicle warranty specialist selling directly to consumers and through dealer partners. Comparable to Car Care Plan on core warranty product, geographic market, and F&I distribution, though with a more consumer-direct tilt.
• MotorEasy: UK vehicle warranty, servicing, and repair finance provider with strong digital claims and booking infrastructure. Comparable to Car Care Plan on warranty products and dealer relationships, and a step ahead on digital customer experience.
• Warranty Solutions Group: UK provider of extended warranties, GAP insurance, and asset protection products distributed through dealer and manufacturer channels. Directly comparable to Car Care Plan's dealer-administered service contract and add-on protection offerings.

Broad incumbents

• Assurant: Global provider of extended service contracts, vehicle protection products, and lifestyle/connected living insurance with significant automotive warranty operations (including The Warranty Group). Broader and larger incumbent serving similar OEM and dealer customers as Car Care Plan.
• MAPFRE Warranty: Global warranty and extended service contract provider operating across multiple markets with dealer and manufacturer distribution. Comparable to Car Care Plan on warranty products and OEM partnerships, but with broader geographic and product reach.
• Direct Line Group: Major UK personal lines insurer offering motor insurance alongside home, travel, and pet products. Comparable to Car Care Plan's FCA-regulated motor insurance arm, though Direct Line is a much broader consumer insurance incumbent rather than a warranty specialist.

Regional players

• CarShield: US-focused vehicle service contract provider selling extended warranties direct-to-consumer and through dealer channels. Comparable product set and F&I-adjacent distribution, but does not overlap geographically with Car Care Plan's UK-centric operations.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Car Care Plan