What Magdeburger Sigorta does

Magdeburger Sigorta A.Ş. is a Turkish insurance company founded in 1844, headquartered in Ümraniye, and operating as a privately held subsidiary of Bor Holding. The firm operates exclusively in Turkey and provides a comprehensive portfolio of insurance products organized across individual and corporate segments. Motor insurance offerings include comprehensive kasko, the proprietary KaskolaMAG (MAG Servis-branded network policy with up to 30% premium discount), the entry-level ÇarpışMAG Kasko, optional third-party liability (İhtiyariMAG/İMM), mandatory traffic insurance, and Green Card international coverage. Health lines span private health insurance with lifetime renewal guarantees, supplementary policies covering SGK (Turkish social security) co-payments (TamamlaMAG, HesaplıMAG), travel health, critical illness, and dedicated products for foreign residents and health tourism patients. Property, casualty, and commercial lines include mandatory DASK earthquake insurance, home, pet, personal accident, commercial fire, SME package (KobiMAG), engineering, machinery breakdown, cargo, yacht, customs, multiple liability classes, surety, and commercial drone coverage.

The company's technology stack centers on three digital platforms: the consumer-facing Mag Mobil mobile application (iOS and Android), the MAGport agent and business portal for policy administration, and online claim submission portals including a dedicated auto damage system (otohasar.magdeburger.com.tr). Distribution is hybrid, combining an independent agent (acente) network spanning all 81 Turkish provinces with digital self-service and a call center (0850 808 26 24). Magdeburger monetizes exclusively through insurance premiums collected across product lines, with quote-based pricing determined by risk profile, coverage tier, and policy characteristics; health products are structured in tiered A and B network options, while newer entries like HesaplıMAG employ co-payment structures to reduce premiums. Service delivery is anchored by approximately 1,500 contracted healthcare institutions and the proprietary MAG Servis auto repair network, with bespoke assistance features such as substitute vehicles and roadside help.

Customer segments are bifurcated between retail/individual consumers (personal auto, health, home, accident, pet, mobile phone) and corporate/SME clients (fire, engineering, transport, liability, surety bonds), with two secondary verticals: foreign residents and inbound medical tourists. The company is a member of the Türkiye Sigorta Birliği (Insurance Association of Turkey), coordinates earthquake claims through DASK, and issues Green Card policies under Türkiye Motorlu Taşıt Bürosu (TMTB) pricing. Magdeburger competes against larger Turkish carriers by leveraging its 180-year brand heritage, nationwide agency footprint, and service-quality differentiation through MAG Servis rather than through scale advantages or AI-enabled automation.

Name

Magdeburger Sigorta

Legal name

Magdeburger Sigorta A.Ş.

Website

https://magdeburger.com.tr

Company type

Private

Founded year

1844

Operating status

Operating

Headcount range

251–500 employees

Short description

Magdeburger Sigorta A.Ş. is a Turkish insurance company founded in 1844, subsidiary of Bor Holding, providing motor, health, property, casualty, and commercial insurance to individual and corporate customers across all 81 Turkish provinces through agents, digital platforms, and a proprietary auto service network.

Ownership category

akta.pro rank

Product category

Property and Casualty Insurance

NAICS

Insurance Carriers (5241), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Direct Life, Health, and Medical Insurance Carriers (52411), Insurance Carriers and Related Activities (524)

SIC

Insurance Agents, Brokers & Service (6411), Insurance Carriers, Nec (6399)

akta.pro primary industry

Product Liability & Recall (FSAJAGAG)

akta.pro secondary industries

Large Commercial Package (National Accounts) (FSAJAFAC), Umbrella & Excess Liability (Fleet/Transportation) (TLABANAG)

Keywords

• Property and casualty insurance
• Health insurance coverage
• Motor vehicle insurance
• Commercial insurance products
• Earthquake insurance services

Headquarters

HQ city

Umraniye

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Insurance Premium Revenue: Magdeburger Sigorta generates revenue through collecting insurance premiums from policyholders across multiple insurance product lines including motor (auto), health, property, casualty, and commercial lines. Premiums are collected on annual, multi-year, or short-term basis depending on product type.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Magdeburger Sigorta is a Turkish insurance company that underwrites and distributes personal and commercial insurance products, including motor (casco, mandatory traffic, Green Card), health (private, supplementary, travel, critical illness), property (DASK earthquake, homeowners), personal accident, pet, mobile phone, and a broad set of corporate lines covering fire, engineering, cargo, liability, surety, and SME packages. The company distributes these policies through a nationwide agent network, proprietary digital platforms (Mag Mobil app, MAGport), and contracted repair and healthcare provider networks.

Product overview

Magdeburger Sigorta is a Turkish insurance company founded in 1844 and part of BOR Holding, offering a broad portfolio of insurance products organized across individual (bireysel) and corporate (kurumsal) segments. Its motor insurance lineup includes Genişletilmiş Kasko, KaskolaMAG, ÇarpışMAG, İhtiyariMAG, and Zorunlu Trafik Sigortası, complemented by the Yeşil Kart international motor insurance. Health insurance products span Özel Sağlık Sigortası, Tamamlayıcı Sağlık Sigortası, TamamlaMAG, HesaplıMAG, Seyahat Sağlık Sigortası, Kritik Hastalıklar Sigortası, Yabancılara Özel Sağlık, and Sağlık Turizmi Komplikasyon Sigortası. Property and home coverage includes DASK, Konut Sigortası, and Can Dostum pet insurance. Corporate offerings encompass KobiMAG for SMEs, fire, engineering, cargo, and liability insurance products. The company distributes through the MAG Servis contracted service network, the Mag Mobil app, the MAGport agent portal, and a network of physical agencies.

Differentiator

Problem solved

Functional benefit

Brands

• KaskolaMAG: Special service network kasko insurance with price advantages and next-generation coverage features.
• ÇarpışMAG Kasko
• TamamlaMAG
• HesaplıMAG
• İhtiyariMAG
• Mag Mobil

Products and services

• Genişletilmiş Kasko Sigortası (Comprehensive Casco Insurance) Comprehensive motor vehicle insurance covering collision, theft, fire, vandalism, and third-party damage, with original spare parts and preferred repair shop options, for individual vehicle owners in Turkey.
• KaskolaMAG Kasko Sigortası Economical casco insurance offering up to 30% premium discount, preservation of no-claims discount, and replacement vehicle service, with repairs carried out at MAG Servis contracted centers for individual vehicle owners.
• ÇarpışMAG Kasko Sigortası Entry-level casco insurance for uninsured vehicles aged 0-35 years, priced below traffic insurance ceiling rates, with 500,000 TL collision coverage and optional 6-installment payment, targeting individual vehicle owners.
• İhtiyariMAG Sigortası (İMM) Optional motor third-party liability (MTPL) insurance providing supplemental coverage beyond mandatory traffic insurance limits, for individual vehicle owners in Turkey.
• Zorunlu Trafik Sigortası (Mandatory Traffic Insurance) Mandatory motor third-party liability insurance as required by Turkish law (2918 Karayolları Trafik Kanunu), covering bodily injury and property damage to third parties for vehicle owners.
• Yeşil Kart Sigortası (Green Card Insurance) International motor traffic insurance (Green Card) required for driving vehicles abroad, valid across Green Card System member countries, for individual vehicle owners traveling outside Turkey.
• Özel Sağlık Sigortası (Private Health Insurance) Private health insurance with in-patient treatment coverage, approximately 1,500 contracted healthcare providers, lifetime renewal guarantee for ages 7-24, and optional A or B network selection, for individuals and families.
• Tamamlayıcı Sağlık Sigortası (Supplementary Health Insurance) Supplementary health insurance for SGK (social security) holders that covers co-payment differences at contracted private hospitals, with outpatient and in-patient treatment options, for individuals.
• TamamlaMAG Sağlık Sigortası Branded supplementary health insurance covering SGK co-payment differences for both in-patient and outpatient treatments with unlimited surgery, chemotherapy, and dialysis coverage at contracted institutions, for SGK-insured individuals.
• HesaplıMAG Sağlık Sigortası Cost-sharing supplementary health insurance offering up to 35% premium advantage with K1 (zero co-pay in-patient, 20% outpatient co-pay) and K2 (10% in-patient, 20% outpatient co-pay) package options, for budget-conscious individuals.
• Seyahat Sağlık Sigortası (Travel Health Insurance) Travel health insurance available in domestic and international programs including visa travel, wide-coverage international, transport driver, and incoming travel packages, for travelers.
• Kritik Hastalıklar Sigortası (Critical Illness Insurance) Critical illness insurance covering cancer, heart attack, stroke, kidney failure, organ transplant, blindness, and multiple sclerosis with lump-sum payment, offered in four packages from 50,000 TL to 250,000 TL coverage, for individuals.
• Yabancılara Özel Sağlık Sigortası (Health Insurance for Foreigners) Special health insurance designed for foreign nationals residing in Turkey, covering medical treatment costs.
• Sağlık Turizmi Komplikasyon Sigortası (Health Tourism Complication Insurance) Health tourism complication insurance covering medical complications for international patients receiving treatment in Turkey.
• DASK Sigortası (Compulsory Earthquake Insurance) Mandatory earthquake insurance (DASK) required by Turkish law for residential properties, covering earthquake damage, for homeowners.
• Konut Sigortası (Home Insurance) Homeowner's insurance covering residential property damage from fire, water, theft, and other risks, for individual property owners.
• Ferdi Kaza Sigortası (Personal Accident Insurance) Personal accident insurance covering death, disability, and medical expenses from accidents for individual policyholders.
• Grup Ferdi Kaza Sigortası (Group Personal Accident Insurance) Group personal accident insurance covering death, disability, and medical expenses for groups and corporate employees, for businesses and organizations.
• Cep Telefonu Sigortası (Mobile Phone Insurance) Mobile phone insurance covering device damage, theft, and breakdown, for individual device owners.
• Can Dostum Sigortası (Pet Insurance) Pet insurance covering veterinary expenses for insured pets, for individual pet owners.
• Ticari Yangın Sigortası (Commercial Fire Insurance) Commercial fire insurance covering business premises against fire, explosion, and related risks, for business customers.
• KobiMAG Sigortası (SME Insurance Package) SME (KOBİ) insurance package covering small and medium enterprises with combined fire, liability, and business interruption coverage, for SME customers.
• Mühendislik Sigortası (Engineering Insurance) Engineering insurance covering construction and installation projects against physical loss or damage, for construction firms and project owners.
• Makine Kırılması Sigortası (Machinery Breakdown Insurance) Machinery breakdown insurance covering sudden and accidental damage to machinery and equipment, for businesses operating industrial equipment.
• İnşaat / Montaj Sigortası (Construction and Erection Insurance) Construction and erection (CAR/EAR) insurance covering damage to construction works and installation projects during the building phase, for construction firms and developers.
• Elektronik Cihaz Sigortası (Electronic Equipment Insurance)

Quantifiable outcome

• Lifetime renewal guarantee for health insurance after 3 years continuous coverage (ages 7-24)
• +3 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Türkiye Sigorta Birliği (TSB) - Insurance Association of TurkeycoreStrategic or Co-development PartnerMagdeburger Sigorta is a member of the Insurance Association of Turkey (Türkiye Sigorta Birliği). The company references TSB as a regulatory and industry coordination body, linking to their general conditions and insurance law documentation. Membership indicates compliance with industry standards and participation in sector-wide initiatives.
• Doğal Afet Sigortaları Kurumu (DASK)coreStrategic or Co-development PartnerMagdeburger Sigorta advises customers with building earthquake damage to first contact DASK (Natural Disaster Insurance Institution) at 125 before filing with the company. DASK is the government-mandated earthquake insurance provider, and Magdeburger coordinates with them for comprehensive disaster coverage.
• MAG Servis NetworkcoreChannel Partner/ Reseller/ DistributorMAG Servis is a proprietary network of contracted auto repair service centers developed for KaskolaMAG policyholders. The network provides preferential repair services with quality guarantees, substitute vehicle provision during repairs, and post-repair benefits. This exclusive network is a key differentiator for Magdeburger's auto insurance products.
• Türkiye Motorlu Taşıt Bürosu (TMTB)minorStrategic or Co-development PartnerTürkiye Motorlu Taşıt Bürosu (Turkey Motor Vehicles Bureau) sets pricing for Green Card international motor insurance. Magdeburger Sigorta offers Green Card insurance products with prices determined by TMTB's annual tariff and instructions.
• Yeşil Kart Sistemi Member CountriesminorStrategic or Co-development PartnerGreen Card System is an international arrangement among member countries that allows vehicles to travel across borders with a single insurance document. Magdeburger issues Green Card insurance that is equivalent to mandatory third-party coverage in destination countries, valid across all system member nations.
• Contracted Healthcare InstitutionscoreChannel Partner/ Reseller/ DistributorMagdeburger Sigorta maintains a network of approximately 1,500 contracted healthcare institutions (hospitals, clinics, laboratories) across Turkey. Health insurance policyholders receive covered services at these contracted providers. The company offers multiple network tiers (A Network, B Network) for different coverage levels.
• Contracted Auto Service ProviderscoreChannel Partner/ Reseller/ DistributorMagdeburger Sigorta maintains a network of contracted auto service providers including body shops, glass repair services, and mini repair services across Turkey. Policyholders can access these services through the contracted institutions finder on the website, organized by city and service type.
• ECK-EsteeWorld (Aesthetic/Plastic Surgery Consultation)minorChannel Partner/ Reseller/ DistributorECK-EsteeWorld Call Center (0850 878 97 83) provides consultation services for aesthetic, plastic, and reconstructive surgery treatments covered under Magdeburger's health insurance. They organize appointments and provide 5,000 TL payment support per 20,000 TL procedure cost at contracted centers.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Zurich Sigorta: Zurich Sigorta is the Swiss-owned Turkish P&C and health carrier selling motor, household, and commercial cover through agents and brokers, competing with Magdeburger in similar personal and commercial segments.
• Anadolu Sigorta: Anadolu Sigorta is one of Turkey's largest non-life insurance carriers, offering motor, health, property, and commercial lines through agency and digital channels — directly comparable to Magdeburger's full multi-line underwriting model.
• Generali Sigorta: Generali Sigorta operates in Turkey as part of the Generali Group, providing P&C and health products via agency and digital channels — a direct competitor to Magdeburger's multi-line underwriting book.
• HDI Sigorta: HDI Sigorta is a Turkish non-life insurer offering motor, health, and commercial lines through agents, overlapping materially with Magdeburger's customer segments and product offering.
• Sompo Sigorta: Sompo Sigorta is a Japanese-backed Turkish non-life insurer offering motor, health, fire, and engineering cover through agents and digital channels, overlapping significantly with Magdeburger's product and distribution mix.
• Güneş Sigorta: Güneş Sigorta is a long-standing Turkish P&C carrier (part of the VHV Group) operating in motor, health, and commercial lines via agency networks — closely comparable in scale and product set to Magdeburger.
• AXA Sigorta: AXA Sigorta operates as a major Turkish P&C and health insurer under the global AXA brand, selling through agents and digital platforms across motor, health, and property lines that mirror Magdeburger's portfolio mix.
• Ray Sigorta: Ray Sigorta is a Turkish non-life insurer offering motor, health, property, and liability insurance through agency distribution; comparable in mid-market positioning and product breadth to Magdeburger.
• Allianz Sigorta: Allianz Sigorta is a leading Turkish P&C and health carrier distributing via agents and bancassurance; its comprehensive product range across motor, health, and commercial lines makes it one of the closest direct competitors to Magdeburger.

Broad incumbents

• Türkiye Sigorta: Türkiye Sigorta is the largest state-affiliated Turkish composite insurer with a very broad portfolio including compulsory lines; as a much larger national carrier it competes head-to-head with Magdeburger on both motor and health.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubemagdeburger.com.tr/youtube-videolari
• LinkedInlinkedin.com/company/magdeburger-sigorta
• Xx.com/magdeburger1844
• Facebookfacebook.com/magdeburgersigortaas

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magdeburger Sigorta