Finding Mastery
- Company typePrivate
- Founded2015
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Finding Mastery firmographics
Firmographics- Name
- Finding Mastery
- Legal name
- Finding Mastery
- Website
- https://findingmastery.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Finding Mastery industry classification
Industry- Product category
- Performance Psychology and Leadership Training
- NAICS
- Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital Learning & Course Subscriptions (CRAFAIAD)
- akta.pro secondary industries
- Creator Course Marketplaces (Multi-Instructor Catalogs) (MPACALAA), Workshops, Webinars & Live Masterclasses (MPACALAD)
Keywords
Where Finding Mastery is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Finding Mastery business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Online Courses: Individual high performance mindset training courses sold directly to consumers through the company's e-commerce platform. Courses include 'Finding Your Best' and 'Warrior's Edge', offered as self-paced online training programs.
- Organizational Training Programs: Customized high performance psychology programs delivered to enterprise clients and organizations. The company works with leaders and teams to apply psychology of high performance across their organizations.
- Podcast Sponsorships: The Finding Mastery Podcast features sponsors, generating revenue through podcast advertising and sponsorship placements.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Finding Mastery product offering
Product offeringCore offering
Finding Mastery sells online self-paced courses ("Finding Your Best" and "Warrior's Edge") to individual consumers and delivers customized high performance psychology consulting and training to enterprise clients and their leadership teams. The company also produces the "Finding Mastery Podcast," an interview series with world-renowned thinkers, and publishes a book by founder Dr. Michael Gervais.
Product overview
Finding Mastery is a high performance psychology company founded by Dr. Michael Gervais, offering a portfolio of products and services centered on mental performance and wellbeing. The core offerings include two online courses (Finding Your Best and Warrior's Edge), a podcast featuring interviews with high performers, consulting services for organizations, and a published book. The company targets both individuals seeking personal development and organizations looking to build high-performance cultures.
Differentiator
Problem solved
Functional benefit
Brands
- Finding Your Best: Online course providing complete high performance mindset training for individuals to consistently perform to the edge of their capabilities
- Warrior's Edge
- Finding Mastery Podcast
Products and services
- Finding Your Best A complete online, self-paced high performance mindset training course that teaches individuals how to consistently perform at the edge of their capabilities. Designed for individual professionals and self-directed learners seeking structured performance psychology training.
- Warrior's Edge An online, self-paced course focused on building mental edge, resilience, and psychological strategies for performing under pressure. Aimed at individual consumers seeking mindset and resilience training.
- Organization Services Customized high performance psychology consulting and training for organizations. Engagements apply the psychology of high performance and wellbeing to leaders and teams, with solutions tailored to each client's business context. Trusted by enterprise clients including Microsoft, Hewlett-Packard Enterprise, SAP, Starbucks, Nike, AT&T, LinkedIn, Salesforce, and Waymo.
- Finding Mastery Podcast A free interview-format podcast hosted by Dr. Michael Gervais featuring world-renowned thinkers and doers (e.g., Satya Nadella, Brené Brown, Simon Sinek, David Goggins, Dr. Ramani). Distributed on Spotify and YouTube; serves as a top-of-funnel brand and audience-building asset and generates sponsorship revenue.
- Finding Mastery Book A book by Dr. Michael Gervais outlining the principles and practices of high performance psychology, extending the company's methodology to a broader reading audience.
Companies that use Finding Mastery
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles2 records
Finding Mastery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Finding Mastery partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Finding Mastery competitors and assessment
Company assessmentDirect peers
- Lewis Howes (School of Greatness): Creator-built personal development brand built around a long-running podcast, courses, and books targeting high-achieving professionals — directly comparable GTM and audience profile to Finding Mastery.
- Mindvalley: Consumer-facing creator-led personal growth and high-performance course platform. Operates the same podcast-to-course-to-cohort monetization playbook with multiple instructors rather than a single anchor creator.
- Jay Shetty (On Purpose): Podcast-led creator brand translating audience into courses, events, and content IP — runs the same community-led content engine in the personal-development/performance adjacent space.
- MasterClass: Subscription-based creator-led online learning platform with a catalog of high-profile instructors producing structured video courses. Closely analogous consumer product model to Finding Mastery's course storefront.
- Brendon Burchard / High Performance Institute: Founder-led personal-development brand selling high-performance courses, books, and certified coaching programs targeting the same individual high-achiever persona as Finding Mastery.
Broad incumbents
- BetterUp: Enterprise coaching and leadership development platform serving Fortune 500 buyers with measurable outcomes — addresses the same organizational training budget that Finding Master's 'For Organizations' motion targets.
- Tony Robbins (Robbins Research International): Long-established high-performance and personal development brand offering live events, coaching, and organizational programs — overlapping with Finding Mastery on mindset training for leaders, but with a much larger scale and broader portfolio.
- CoachHub: Global digital coaching platform delivering one-to-one leadership and performance coaching to enterprise clients — directly comparable to Finding Mastery's B2B high-performance training offering.
- Deepak Chopra / Chopra Foundation: Wellness and mind-body performance brand offering digital courses, certified programs, and corporate wellbeing solutions — overlaps with Finding Mastery's wellbeing-meets-performance positioning.
- Gallup (StrengthsFinder / CliftonStrengths): Enterprise performance research and consulting firm selling leadership/engagement programs to large organizations — overlapping buyer and use case (organizational high-performance development) with Finding Mastery's enterprise side.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Finding Mastery social profiles
Digital presenceFinding Mastery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Finding Mastery leadership team
Management profileNumber of profiles
Profiles1 record
Finding Mastery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Finding Mastery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Finding Mastery
What does Finding Mastery do?
Finding Mastery sells online self-paced courses ("Finding Your Best" and "Warrior's Edge") to individual consumers and delivers customized high performance psychology consulting and training to enterprise clients and their leadership teams. The company also produces the "Finding Mastery Podcast," an interview series with world-renowned thinkers, and publishes a book by founder Dr. Michael Gervais.
Is Finding Mastery a public or private company?
Finding Mastery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Finding Mastery founded?
Finding Mastery was founded in 2015. It employs 11 to 50 people.
Where is Finding Mastery based?
Finding Mastery is headquartered in Los Angeles, United States, in the North America region.
How does Finding Mastery make money?
Three revenue lines are on record. Online Courses are the primary driver. The others are organizational Training Programs and podcast Sponsorships.
Who are Finding Mastery's main competitors?
Direct peers on record are Lewis Howes (School of Greatness), Mindvalley, Jay Shetty (On Purpose), MasterClass and Brendon Burchard / High Performance Institute. Broad incumbents are BetterUp, Tony Robbins (Robbins Research International), CoachHub, Deepak Chopra / Chopra Foundation and Gallup (StrengthsFinder / CliftonStrengths).
Does Finding Mastery have an API?
No public API is recorded for Finding Mastery.
What industry is Finding Mastery in?
Finding Mastery's product category is Performance Psychology and Leadership Training. Its primary akta.pro industry code is CRAFAIAD, Digital Learning & Course Subscriptions, with a secondary code of MPACALAA, Creator Course Marketplaces (Multi-Instructor Catalogs). Its NAICS code is 61143 and its SIC code is 8200.