CAM Fork Lift Trucks

What CAM Fork Lift Trucks does

CAM Fork Lift Trucks Ltd is a privately held UK material handling equipment dealer and solution provider, founded in 1993 and headquartered in Sheffield, South Yorkshire. The company sells new forklifts from multiple OEM brands—primarily TCM and Hangcha ranges covering electric, engine, reach, order pickers, pallet trucks, stackers, and tow tractors—alongside specialist equipment from Combilift, Aisle-Master, Hako, Hugo Lift, and Logitrans. Beyond new equipment, CAM supplies used and refurbished forklifts, flexible short- and long-term hire, comprehensive service and maintenance contracts (including parts, tyres, and CFTS-accredited Thorough Examinations), forklift driver training, and a nationwide racking inspection service. Its sub-brand CAM Handling Solutions extends the portfolio into pallet racking, warehouse shelving, and mezzanine flooring.

On the technology side, CAM integrates FleetVSiON telematics with its TCM forklift fleet, providing real-time monitoring, driver access control, impact detection, live tracking, and maintenance alerts, and offers Li-ION battery-powered forklifts with opportunity charging. It also resells AI-powered forklift safety cameras that deliver 360-degree situational awareness, pedestrian detection, and collision-prevention analytics, alongside a wider workplace solutions catalogue covering safety barriers, lighting, and fleet management technology. An online shop supports transactional sales of smaller warehouse equipment and consumables.

The business model is a hybrid of one-time equipment sales (new and used), recurring service and maintenance contracts, hire/lease arrangements (including Contract Hire, Hire/Lease Purchase, and Finance Lease), professional services (driver training, racking inspections), and consumable ecommerce. Go-to-market is sales-led and direct, targeting enterprise and mid-market customers across the UK with a Yorkshire-anchored field operation and UK-wide coverage for inspection and certain service lines. Customers include manufacturing, warehousing, logistics, and cultural-sector organisations such as Charles Day Steels, William Rowland, and Sheffield Museums. The company is independently owned under Managing Director P.J. Freeman and holds UKMHA membership, SafeContractor accreditation, and CFTS Thorough Examination accreditation.

Name

CAM Fork Lift Trucks

Legal name

CAM Fork Lift Trucks Ltd

Website

https://camforklifts.co.uk

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

CAM Fork Lift Trucks is a UK material handling equipment dealer based in Sheffield, selling new and used forklifts from TCM, Hangcha, Combilift, and other brands, alongside hire, service, driver training, racking, telematics, and AI-powered safety solutions for warehouse, logistics, and manufacturing customers.

Ownership category

akta.pro rank

Product category

Material Handling Equipment

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Material Handling Equipment Manufacturing (33392)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Construction, Mining & Materials Handling Machinery & Equip (3530), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Forklifts & Industrial Trucks (IC & Electric) (IMAHABAA)

akta.pro secondary industries

Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI), Vehicle-Mounted Computers & Forklift Terminals (HDACALAD)

Keywords

• Material handling equipment
• Forklift sales and service
• Pallet racking solutions
• Forklift hire
• Warehouse equipment supply

Headquarters

HQ city

South Otterington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. New Equipment Sales: Sale of new forklifts and material handling equipment including TCM range, Hangcha range, and specialist equipment like Combilift and Aisle-Master articulated forklifts.
2. Used Equipment Sales: Sale of pre-owned forklifts with refurbishment packages available.
3. Equipment Hire: Short-term and long-term forklift hire services for businesses needing temporary or flexible equipment solutions.
4. Service & Maintenance: Ongoing service, maintenance, parts supply, and tyre services for forklift fleets.
5. Racking Services: Pallet racking supply, installation, inspections, and mezzanine flooring solutions.
6. Driver Training: Forklift operator training courses for individuals and businesses.
7. Online Shop Products: Sales of warehouse equipment including powered pallet trucks, forks, extensions, waste management, and winter essentials.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

CAM Fork Lift Trucks supplies new and used forklifts and material handling equipment from brands including TCM, Hangcha, Combilift, and Aisle-Master. The company provides forklift hire, service and maintenance, driver training, pallet racking supply and installation, racking inspections, mezzanine flooring, and FleetVSiON telematics fleet management. Operations centre on a Sheffield headquarters with delivery across the UK mainland.

Product overview

CAM Fork Lift Trucks is a material handling equipment dealer and solution provider offering a comprehensive portfolio of products and services. The core offering includes multiple forklift brands (TCM and Hangcha ranges) covering electric forklifts, engine forklifts, reach trucks, order pickers, pallet trucks, stackers, tow tractors, and rough terrain equipment. They also supply specialist equipment from Combilift, Aisle-Master, Hako, Hugo Lift, and Logitrans. Beyond new equipment, they provide used and refurbished forklifts, flexible hire options, and comprehensive service/maintenance packages. Their value-added services include FleetVSiON telematics (an advanced fleet management system integrated with TCM forklifts), Li-ION battery technology, forklift driver training, racking services (including pallet racking, mezzanine flooring, and inspections), and a workplace solutions catalogue featuring AI-powered safety cameras and warehouse safety systems. An online shop offers accessories and consumables. The company operates as a complete material handling partner combining equipment sales with services.

Differentiator

Problem solved

Functional benefit

Brands

• CAM Handling Solutions: Material handling solutions brand offering new and used pallet racking, warehouse shelving, mezzanine floors and heavy duty storage equipment.

Products and services

• New Forklift Equipment Sales Sale of new forklifts and material handling equipment covering TCM and Hangcha ranges (electric, engine, reach trucks, order pickers, pallet trucks, stackers, tow tractors, rough terrain) plus specialist equipment from Combilift, Aisle-Master, Hako, Hugo Lift, and Logitrans for UK businesses.
• Used Forklift Sales Sale of pre-owned and refurbished forklifts with refurbishment packages and finance options available.
• Forklift Hire Flexible short-term and long-term forklift rental services for businesses needing temporary or seasonal equipment.
• Service, Maintenance, Parts and Thorough Examinations Comprehensive service, maintenance, parts supply, tyre replacement, and CFTS-accredited Thorough Examination services for forklift fleets, supporting legal compliance under UK legislation.
• Forklift Driver Training Operator training courses for forklift drivers covering safety, regulatory compliance, and best practices, available to individuals and businesses.
• Pallet Racking and Mezzanine Flooring Services Supply, installation, and configuration of pallet racking, narrow aisle, push back, drive-in, double-deep, and cantilever racking plus mezzanine flooring, including free site surveys and turnkey warehouse storage solutions.
• Racking Inspections Nationwide workplace safety inspections to identify and assess hazards in warehouse racking environments, supporting regulatory compliance.
• Online Shop (Warehouse Accessories) E-commerce storefront offering powered pallet trucks, forks, fork extensions, waste management, and winter essentials products for warehouses.
• Workplace Solutions Catalogue Catalogue offering over 600 pages of warehouse equipment and technologies including AI-powered safety cameras, pedestrian barriers, lighting, and FleetVSiON fleet management.
• Finance Packages Financial services including Contract Hire, Hire/Lease Purchase, and Finance Lease options for the acquisition of forklifts and material handling equipment.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• TCMcoreChannel Partner/ Reseller/ DistributorCAM distributes TCM forklifts including electric forklifts, engine forklifts, reach trucks, order pickers, pallet trucks, pallet stackers, tow tractors, and the Lite Range. TCM Lithium forklifts are also available through this partnership.
• HangchacoreChannel Partner/ Reseller/ DistributorCAM distributes Hangcha equipment including electric forklifts, diesel/LPG forklifts, reach trucks, order pickers, pallet trucks, stackers, rough terrain forklifts, and tow tractors.
• CombiliftcoreChannel Partner/ Reseller/ DistributorCAM offers Combilift specialist equipment as part of their product portfolio.
• Aisle-MastercoreChannel Partner/ Reseller/ DistributorCAM distributes Aisle-Master articulated forklifts for narrow aisle operations.
• HakominorChannel Partner/ Reseller/ DistributorCAM offers Hako industrial floorcare products as part of their warehouse solutions portfolio.
• LogitransminorChannel Partner/ Reseller/ DistributorCAM distributes Logitrans equipment including hand pallet trucks, electric pallet trucks, and stackers.
• UK Material Handling Association (UKMHA)coreStrategic or Co-development PartnerCAM is a member of the UK Material Handling Association, the UK's leading authority on forklift trucks and warehouse equipment. Membership involves adherence to industry codes of practice and standards.
• SafeContractorcoreStrategic or Co-development PartnerAlcumus SafeContractor accreditation recognises rigorous health and safety management standards. Used by thousands of organisations including SMEs and FTSE 100 companies.
• CFTS (Thorough Examination)coreStrategic or Co-development PartnerCAM is an accredited member of the Fork Lift Truck Association, fully accredited to conduct and manage thorough examinations of materials handling equipment.

Scale indicators1 record

Expansion highlights6 records

Broad incumbents

• Mitsubishi Forklift Trucks (UK): UK distributor for Mitsubishi forklifts, with sales, hire, and service. Overlaps with CAM on electric and diesel/LPG forklift segments and on warehouse customer base.
• Briggs Equipment: One of the UK's largest independent material handling equipment providers, offering forklift sales, hire, service, and training across multiple brands nationally. Comparable to CAM as a multi-brand dealer with a full service portfolio, but operating at significantly greater UK-wide scale.
• Toyota Material Handling UK: UK subsidiary of Toyota's global material handling business, distributing Toyota and BT forklifts with national sales, hire, and service coverage. Direct competitive overlap with CAM's TCM and Hangcha offerings, particularly in electric forklifts and telematics.
• Jungheinrich UK: Major German intralogistics OEM and direct dealer in the UK, offering forklifts, racking, and warehouse automation. Overlaps with CAM on forklift sales, service, and racking but operates its own national sales and service network.
• Linde Material Handling UK: UK arm of Linde (KION Group), supplying forklifts and intralogistics solutions with full service and finance offerings. Competes directly with CAM across new equipment sales, hire, and service contracts.
• STILL UK: UK subsidiary of STILL (KION Group), selling forklifts, warehouse equipment, and providing fleet management services. Comparable product portfolio and customer base to CAM, with national reach.
• Cat Lift Trucks (UK dealer network): UK dealer network distributing Caterpillar-branded forklifts across the country, with sales, hire, and service. Comparable dealer-style business model serving similar warehouse and industrial customers.
• Doosan Industrial Vehicle UK: UK dealer network for Doosan forklifts, offering new equipment, service, and parts. Directly comparable to CAM as a forklift distributor in the UK market.

Direct peers

• Combilift: Irish manufacturer of specialist long-load and multi-directional forklifts. CAM is a Combilift distributor, so Combilift is both a supplier and a peer in the broader UK specialist forklift segment where CAM operates.
• Aisle-Master: Manufacturer of articulated narrow aisle forklifts, sold through UK dealers including CAM. A comparable specialist in the articulated forklift segment that CAM represents.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/camforklifts
• LinkedInlinkedin.com/company/cam-fork-lift-trucks-limited

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CAM Fork Lift Trucks