Zeagle
Zeagle is a US manufacturer of scuba diving equipment — primarily buoyancy compensators (BCDs), regulators, and accessories — serving recreational, professional, and US military customers through dealer, distributor, and direct e-commerce channels.
- Company typePrivate
- Founded1977
- HeadquartersZephyrhills, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Zeagle does
Zeagle is a US-based designer and manufacturer of scuba diving equipment, founded in the late 1970s and headquartered at 1540 North 2200 West in Salt Lake City, Utah. The company's core product is the buoyancy compensator (BCD), offered across back-inflate, jacket-style, and backplate/wing form factors spanning entry-level recreational models (Bravo, Marina at $299.95), mid-range recreational (Zena, Scout, Covert XT at $499-$649), and premium/professional lines (Ranger, Ranger LTD, 911, SAR up to $2,099.95). Differentiated by two patented technologies — the Ripcord single-handed weight release system (1980s) and the Personal Fit System (PFS) for modular sizing (1990s) — Zeagle also produces regulators (F8, Onyx II, Envoy II), octos, fins, masks, snorkels, instruments, and accessories. Selected products are Berry Amendment compliant for US Department of Defense procurement, and the Ranger BCD is listed in the NAVSEA Authorization for Navy Use.
Zeagle generates revenue exclusively through one-time hardware sales via three channels: direct-to-consumer e-commerce at zeagle.com (with free shipping thresholds), an authorized dealer network of local dive shops providing fitting and service, and 30+ international distributors covering 65+ countries across Europe, Asia, the Americas, Middle East, Africa, and Oceania. Military and public safety customers are served through dedicated direct sales channels with DoD-compliant specifications. The company operates with 11-50 employees and functions as a subsidiary brand within the Huish Outdoors portfolio alongside sister brands Atomic Aquatics, Bare, Hollis, Oceanic, and Stahlsac. Revenue is not publicly disclosed and no funding rounds, acquisitions, or leadership changes are recorded in the source data.
Zeagle firmographics
Firmographics- Name
- Zeagle
- Legal name
- Zeagle
- Website
- https://zeagle.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zeagle is a US manufacturer of scuba diving equipment — primarily buoyancy compensators (BCDs), regulators, and accessories — serving recreational, professional, and US military customers through dealer, distributor, and direct e-commerce channels.
- Ownership category
- akta.pro rank
Zeagle industry classification
Industry- Product category
- Diving Equipment (Scuba BCDs and Regulators)
- akta.pro primary industry
- Diving & Snorkeling Retail (Scuba Gear) (CRAMAIAF)
Keywords
Where Zeagle is headquartered
LocationHeadquarters
- HQ city
- Zephyrhills
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zeagle business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Sales: One-time sale of physical diving equipment including BCDs, regulators, masks, fins, instruments, and accessories. Revenue from direct-to-consumer e-commerce sales and dealer/distributor channel sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level BCDs (Bravo, Marina) |
| One time/ perpetual license | Pay-as-you-go | Mid-range BCDs (Zena, Scout, Covert XT) |
| One time/ perpetual license | Pay-as-you-go | Premium/Professional BCDs (Ranger, Ranger LTD, Fury, SAR, 911) |
| One time/ perpetual license | Pay-as-you-go | Regulators |
| One time/ perpetual license | Pay-as-you-go | Fins |
| One time/ perpetual license | Pay-as-you-go | Instruments |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Zeagle product offering
Product offeringCore offering
Zeagle designs and assembles scuba diving equipment, with its core offering being buoyancy compensators (BCDs) in back-inflate, jacket-style, and backplate/wing formats across entry-level, mid-range, and professional/military price tiers. The catalog is complemented by regulators (F8, Onyx II, Envoy II), matching octos, fins (Recon), dual and mono masks (Scope), snorkels, gauge consoles, an emergency breathing system (Defender EBS), and accessories. Products are sold direct-to-consumer through zeagle.com, via an authorized global dealer network, and through dedicated channels for US military and government customers.
Product overview
Zeagle is a diving equipment manufacturer specializing in buoyancy compensators (BCDs), regulators, masks, fins, instruments, and accessories. The core product line centers on BCDs available in multiple form factors (back-inflate, jacket-style, backplate/wing) across several tiers: premium/professional (Ranger, Ranger LTD, 911, SAR), sport/recreational (Bravo, Marina, Fury, Stiletto, Zena, Scout, Covert XT, Express Tech, Resort), and youth (Ranger Jr). Zeagle differentiates through proprietary technologies including the Personal Fit System (PFS) for custom sizing and the patented Ripcord Weight Release System for emergency weight ditching. The BCD portfolio is complemented by complete airway systems (F8, Onyx II, Envoy II regulators with matching octos), diving instruments (gauges and consoles), masks (Scope series), fins (Recon), and comprehensive accessories. The company offers BCD customization through its custom build program with color and measurement options. Products serve recreational, professional, military, and technical diving markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Ranger BCD Back-inflate recreational BCD with Personal Fit System customization, 44 lb lift capacity, Ripcord weight release system, and 1050-denier ballistic nylon construction; used by recreational and military divers and listed on NAVSEA's ANU.
- Ranger LTD BCD Premium Made-in-USA back-inflate BCD with 8 stainless steel D-rings, 9.5 lb dry weight, and full Personal Fit System customization for elite recreational and professional use.
- Fury BCD Highly adjustable back-inflate BCD with modular weight-release system offering a choice between Ripcord (RC) or Quick-Lock Release (QLR) systems, built on Personal Fit System with fully adjustable shoulders, vest, and waist panel.
- Stiletto BCD PFS-enabled back-inflate BCD with adjustable design and custom color options, featuring 35 lb lift capacity and Ripcord weight release.
- Zena BCD Women's-specific back-inflate BCD with twin waist and hip band system for secure weight positioning below waist level, featuring PFS customization and Ripcord weight release.
- Marina BCD Women's wraparound jacket-style BCD designed exclusively for women with higher bladder pattern cut on back and sides, extra lumbar and neck padding, and hard webbing backplate; priced at $299.95 USD.
- Bravo BCD Jacket-style sport BCD in Zeagle's Sport line evolution, featuring 1000-Denier material with TPU coating, hard webbing backplate, adjustable cummerbund, and built-in octo pocket; priced at $299.95 USD.
- 911 BCD Professional-grade back-inflate BCD with 65 lb lift capacity, 8 stainless steel D-rings, and full Personal Fit System customization for military and professional use.
- SAR BCD Search and rescue back-inflate BCD with 65 lb lift capacity, 12 lb dry weight, and full Personal Fit System customization for professional first responders.
- Code 3 BCD Rapid response BCD designed for first responders, available with Razor II second stage regulator integration.
- Scout BCD Entry-level back-inflate BCD with 24 lb lift capacity and 16 lb rear trim weight system, designed for new divers.
- Covert XT BCD Compact back-inflate BCD with 34 lb lift capacity, integrated weight system, and 5 lb dry weight for travel-friendly use.
- Express Tech Deluxe BCD Backplate/wing style BCD with 24 lb lift capacity and optional rear weight system, designed for technical diving applications.
- Resort BCD Jacket-style recreational BCD with 35 lb lift capacity, designed for ease of use at resorts and for beginner divers.
Quantifiable outcome
- Weight release can be rethreaded in minutes after dumping, unlike competitor systems requiring new weight pockets
- +1 more outcomes
Companies that use Zeagle
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles3 records
Zeagle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Zeagle partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered regional and minor.
- De ProfundisregionalDistributor for Andorra, Portugal, and Spain. Located at c/ Castellgali 22, St. Vicencs Castellet 08295, Spain.
- Argentina Diving SRLregionalDistributor for Argentina. Located at Av del Libertador 7766, Piso 3 OF 5, CABA Buenos Aires 1429, Argentina.
- Australian Underwater ProductsregionalDistributor for Australia. Located at 4 SCOTCH CRT, Rosebud VIC 3939, Australia.
- AMIT International GroupregionalDistributor for Bahrain, Oman, Qatar, Saudi Arabia, United Arab Emirates, and Yemen. Located in Dubai, UAE.
- Amilco Benelux B.V.regionalDistributor for Belgium, Luxembourg, and Netherlands. Located at Energieweg 27, 4691SE Tholen, Netherlands.
- Xprodiver BonaireregionalDistributor for Bonaire.
- DIVE SUPPLY COMERCIO DE EQUIPregionalDistributor for Brazil. Located at AV. DOM Pedro II. 2584, Santo Andre 09080-001, Brazil.
- Deep Blue Asia LtdregionalDistributor for China, Hong Kong, and Macau. Located at 1208, Block A, M.P. Industrial Center, 18 KA YIP STREET, CHAI WAN, Hong Kong.
- Oceanic WorldwideregionalSister company and distributor for multiple regions including France, South Africa, New Zealand, Russia, Switzerland, Taiwan, Thailand, Turkey, USA/Canada regional operations.
- Atomic AquaticsminorSister brand under Huish Outdoors. Cross-promoted on Zeagle website. Premium scuba equipment manufacturer.
- BareminorSister brand under Huish Outdoors. Cross-promoted on Zeagle website. Wetsuits and exposure suits.
- HollisminorSister brand under Huish Outdoors. Cross-promoted on Zeagle website. Technical diving equipment.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Zeagle competitors and assessment
Company assessmentBroad incumbents
- ScubaPro: One of the world's largest dive equipment manufacturers, offering BCDs, regulators, fins, masks, and instruments across recreational and professional segments. Directly comparable product portfolio and customer base to Zeagle, but at far greater scale.
- Aqua Lung: Long-established global dive equipment manufacturer covering BCDs, regulators, masks, fins, and wetsuits with military and recreational exposure. Closely comparable product mix and distribution model to Zeagle, with broader brand recognition.
Direct peers
- Mares: Italian dive equipment manufacturer producing BCDs, regulators, fins, masks, and instruments for recreational and professional markets. Closely comparable mid-to-premium BCD positioning with international distribution.
- Cressi-sub: Italian family-owned dive equipment manufacturer with comparable BCD, regulator, mask, and fin lines targeting recreational and technical divers. Similar premium-brand positioning and global dealer distribution.
- Atomic Aquatics: Sister brand under Huish Outdoors manufacturing premium BCDs, regulators, and dive accessories. Directly comparable premium BCD product lines and shared parent distribution.
- Hollis: Sister brand under Huish Outdoors producing technical diving BCDs, regulators, and accessories. Comparable product category and customer profile to Zeagle, particularly in the technical and professional segment.
- Oceanic Worldwide: Sister brand and distributor under Huish Outdoors producing BCDs, regulators, instruments, and dive computers. Overlapping product lines and shared dealer network with Zeagle.
- Sherwood Scuba: Dive equipment manufacturer producing regulators, BCDs, and instruments primarily for the recreational market. Comparable mid-tier product positioning and North American dealer distribution to Zeagle.
- Bare Sports: Sister brand under Huish Outdoors specializing in wetsuits and exposure suits for diving. Adjacent diving equipment category serving the same customer base and dealer network as Zeagle.
Emerging players
- Poseidon Diving Systems: Premium diving equipment manufacturer known for technical and rebreather systems. Comparable niche, premium-positioning with focus on technical and professional diving customers similar to Zeagle's high-end BCD line.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Zeagle social profiles
Digital presenceZeagle compliance and trust
Trust signalCompliance1 record
Zeagle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zeagle leadership team
Management profileNumber of profiles
Zeagle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zeagle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zeagle
What does Zeagle do?
Zeagle designs and assembles scuba diving equipment, with its core offering being buoyancy compensators (BCDs) in back-inflate, jacket-style, and backplate/wing formats across entry-level, mid-range, and professional/military price tiers. The catalog is complemented by regulators (F8, Onyx II, Envoy II), matching octos, fins (Recon), dual and mono masks (Scope), snorkels, gauge consoles, an emergency breathing system (Defender EBS), and accessories. Products are sold direct-to-consumer through zeagle.com, via an authorized global dealer network, and through dedicated channels for US military and government customers.
Is Zeagle a public or private company?
Zeagle is a private company. It is classified as corporate owned and is currently operating.
When was Zeagle founded?
Zeagle was founded in 1977. It employs 11 to 50 people.
Where is Zeagle based?
Zeagle is headquartered in Zephyrhills, United States, in the North America region.
How does Zeagle make money?
One revenue line is on record: hardware Sales.
Who are Zeagle's main competitors?
Broad incumbents on record are ScubaPro and Aqua Lung. Direct peers are Mares, Cressi-sub, Atomic Aquatics, Hollis, Oceanic Worldwide, Sherwood Scuba and Bare Sports. Poseidon Diving Systems is listed as an emerging player.
Does Zeagle have an API?
No public API is recorded for Zeagle.
What industry is Zeagle in?
Zeagle's product category is Diving Equipment (Scuba BCDs and Regulators). Its primary akta.pro industry code is CRAMAIAF, Diving & Snorkeling Retail (Scuba Gear).