WindRiver Properties

What WindRiver Properties does

WindRiver Properties, LLC operates WindRiver Living, an 800-acre master-planned gated lakefront and golf community on Tellico Lake in Lenoir City, Tennessee, founded in 2012 and operating with 11-50 employees as a private LLC. The core product portfolio spans luxury residential real estate (Driftwood Golf Cottages from $1.15M, lakefront estates from $2.1M, and homesites from ~$200K), an 18-hole Bob Cupp-designed championship golf course certified as Tennessee's first Audubon Signature Sanctuary, a 222-slip full-service marina accommodating vessels up to 90 feet, Citico's lakefront restaurant, a pool and sports complex, and 30+ miles of trails connected to the East Lakeshore Trail System. A multi-million-dollar Clubhouse Village with fine dining, a Red Light Therapy and Aescape massage spa, and fitness facilities is currently under construction.

The company generates revenue across six primary streams: one-time real estate sales of homes and homesites through a curated Premier Builders Network; recurring WindRiver Club membership dues (Social, Founding, Annual Golf Pass, Annual Corporate Golf tiers); golf operations including greens fees and lessons; marina slip rentals and services; restaurant and event hosting revenue; and the $795-per-couple Discovery Tour program. The go-to-market model is high-touch enterprise-style field sales targeting affluent retirees (primarily from Michigan, Ohio, and Illinois) and second-home buyers, with content marketing around Tennessee's tax advantages as the top-of-funnel engine. Customer acquisition is anchored by the Discovery Tour's 3-day/2-night immersive evaluation experience, and 80% of property owners reside full-time, indicating genuine community density rather than a seasonal retreat model.

Name

WindRiver Properties

Legal name

WindRiver Properties, LLC

Website

https://windriverliving.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

WindRiver Properties, LLC operates WindRiver Living, a private 800-acre gated lakefront and golf community on Tellico Lake in Lenoir City, Tennessee, serving affluent retirees and second-home buyers with luxury homes from $1.15M, championship golf, a 222-slip marina, and recurring club memberships.

Ownership category

akta.pro rank

Headquarters

HQ city

Lenoir City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain, Others

Revenue model

1. Real Estate Sales: Sale of luxury homes (from $1.15M for Driftwood Golf Cottages, from $2.1M for lakefront estates) and homesites (from ~$200k) through WindRiver Properties, LLC as broker. Custom homes built by curated Premier Builders network.
2. Club Memberships: All property owners receive WindRiver Club membership providing access to full amenity range. Membership types include Social, Founding (Social Events & Golf), Annual Golf Pass, Annual Corporate Golf.
3. Golf Operations: Greens fees, golf cart rentals, pro shop sales, golf lessons and clinics, tournament fees. Championship Golf members receive unlimited rounds with no greens fees.
4. Marina Services: Wet slips available from 30 to 90 feet, shore power, fuel, advanced docking services. Note: Gift cards not redeemable at Marina.
5. Citico's Restaurant: Lakefront dining at Citico's Restaurant in Lakeside Inn. Seasonal menus, extensive wine list, lakefront views of Tellico Lake and Smoky Mountains.
6. Discovery Tours: $795 per couple (3 days, 2 nights) including nearby luxury accommodations, $75 dinner credit, VIP amenity access, round for two on Bob Cupp course, private property tour.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

WindRiver Properties, LLC develops, sells, and manages a gated lakefront and golf community on Tellico Lake in Lenoir City, Tennessee. The company sells luxury homes (from $1.15M), lakefront estates (from $2.1M), and homesites (from ~$200k), and operates an 18-hole Bob Cupp championship golf course, a 222-slip full-service marina, Citico's lakefront restaurant, a pool and sports complex, and 30+ miles of trails. All property owners receive membership in the WindRiver Club providing access to community amenities.

Product overview

WindRiver Properties operates WindRiver Living, a gated lakefront and golf community on Tellico Lake in Lenoir City, Tennessee. The product portfolio centers on luxury real estate (homes and homesites), a championship 18-hole golf course designed by Bob Cupp, a full-service marina with 222 slips, and resort-style amenities including Citico's restaurant, pool/sports complex, and 30+ miles of trails. The community is expanding with the Clubhouse Village development. Property owners receive membership in the WindRiver Club, granting access to all amenities. Discovery Tours provide prospective buyers with immersive community experiences. The company also offers event hosting services for private and corporate gatherings.

Differentiator

Problem solved

Functional benefit

Products and services

• WindRiver Living Real Estate Luxury homes and homesites within a gated lakefront and golf community on Tellico Lake, Tennessee, including lakefront estates, golf cottages, and custom-built residences constructed through a curated network of Premier Builders.
• Championship Golf Course An 18-hole Bob Cupp-designed championship golf course certified as Tennessee's first Audubon Signature Sanctuary, featuring panoramic views of Tellico Lake and the Smoky Mountains, six sets of tees, and a par-72 layout. Greens fees, cart rentals, pro shop sales, lessons, and tournament fees are offered.
• World-Class Marina A full-service private marina with 222 covered slips accommodating vessels from 30 to 90 feet, featuring advanced docking, shore power, and fuel services, considered one of the finest private marinas in the eastern United States.
• Clubhouse Village

Quantifiable outcome

• Golf playable 11-12 months per year vs. 6 months in northern states
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Fort Loudoun Medical Center (Covenant Health)coreOthersClosest hospital to WindRiver (10 minutes). 87,000 sq ft facility with 50 beds, 12 emergency suites, 200+ physicians across 29 specialties. Nationally recognized Top Hospital by Leapfrog Group. Provides emergency services and specialty care for WindRiver residents.
• University of Tennessee Medical CentercoreOthersLevel I Trauma Center 30 minutes from WindRiver. 855-bed academic medical center ranked #1 in Knoxville metro by U.S. News. Six Centers of Excellence including Cancer Institute, Emergency/Trauma, Heart/Lung/Vascular Institute.
• UT Regional Health Center - Lenoir CitycoreOthers48,000 sq ft specialty clinic operated by UT Medical Center in Lenoir City. Staffed by board-certified cardiologists, oncologists, surgeons. Provides outpatient oncology, cardiology, vascular surgery, urology, and diagnostic imaging.
• Lakeside InncoreStrategic or Co-development PartnerPartner lodging facility for Discovery Tour guests. Provides $75 dinner credit for tour participants. Located near WindRiver community.
• Premier Builders NetworkcoreImplementation/ SI/ Consulting PartnerCurated network of custom home builders authorized to construct homes within WindRiver community. Ensures quality construction meeting community architectural standards.
• Provision CARES Proton Therapy CenterminorOthersOne of only two proton therapy centers in the Southeast. Located 35 minutes from WindRiver. Provides advanced cancer treatment options for community residents.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Tennessee National: Tennessee National is a waterfront golf community in East Tennessee with a private club, marina-oriented lifestyle, and luxury residential offerings. It is comparable to WindRiver through its mix of golf, water access, club amenities, and retirement/second-home buyer appeal.
• Tellico Village Property Owners Association: Tellico Village is a large lakefront planned community on Tellico Lake with golf, boating, clubs, and active-retirement amenities. It is highly comparable because it targets many of the same East Tennessee lake-and-golf relocation buyers as WindRiver.
• Rarity Bay: Rarity Bay is a gated waterfront community on Tellico Lake offering private-club amenities, golf, boating access, and luxury residential real estate. It is a direct peer because it competes for affluent lakefront and golf-community buyers in the same regional market.

Regional players

• Reynolds Lake Oconee: Reynolds Lake Oconee is a luxury lakefront golf community in Georgia with multiple golf courses, marina access, club amenities, and high-end real estate. It is comparable as a Southeastern master-planned lake-and-golf lifestyle community, though it serves a different local market.
• The Reserve at Lake Keowee: The Reserve at Lake Keowee is a private lakefront community in South Carolina with golf, marina, club, and luxury residential offerings. It is comparable because it combines lake access, golf, and affluent second-home/retirement real estate in the broader Southeast.
• Palmetto Bluff: Palmetto Bluff is a luxury Lowcountry residential and resort community with waterfront access, golf, marina facilities, hospitality, dining, and club amenities. It is comparable as a premium master-planned lifestyle community, although it targets a coastal South Carolina market rather than East Tennessee.
• Big Canoe: Big Canoe is a gated mountain and lake community in North Georgia with golf, trails, lakes, club amenities, and residential real estate. It is comparable to WindRiver through its active-lifestyle, gated-community, and retirement/second-home positioning in the Southeast.
• Fairfield Glade Community Club: Fairfield Glade is a Tennessee resort and retirement community with multiple golf courses, lakes, racquet sports, trails, and club amenities. It is comparable because it serves active retirees and lifestyle-driven buyers in Tennessee, though its positioning is generally broader and less lakefront-luxury focused than WindRiver.
• Balsam Mountain Preserve: Balsam Mountain Preserve is a private mountain conservation community in North Carolina with golf, club amenities, trails, and luxury homesites. It is comparable through its high-end private-community and outdoor-lifestyle real estate model, despite lacking WindRiver's marina-led lakefront emphasis.

Broad incumbents

• The Cliffs: The Cliffs operates a portfolio of luxury private club communities across the Carolinas with golf, wellness, outdoor recreation, and high-end residential real estate. It is a broader incumbent because it overlaps WindRiver's private-club lifestyle model but operates at larger multi-community scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/WindRiverGolf
• Facebookfacebook.com/WindRiverLiving
• Instagraminstagram.com/windriverliving

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WindRiver Properties