Middletown Medical
Middletown Medical is a physician-owned multi-specialty medical group founded in 1984, operating 12+ locations across Orange, Sullivan, and Ulster Counties in New York to deliver primary care, urgent care, and 50+ specialty services to families and seniors.
- Company typePrivate
- Founded1984
- HeadquartersMiddletown, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Middletown Medical does
Middletown Medical P.C. is a private multi-specialty physicians' group established in 1984 and headquartered at 111 Maltese Drive, Middletown, New York. It operates 12+ clinical sites across Orange, Sullivan, and Ulster Counties, providing primary and family medicine, urgent care, and 50+ specialty services including cardiology, dermatology, neurology, endocrinology, rheumatology, urology, pulmonary medicine, behavioral health, addiction medicine, and pediatrics. The practice runs an AASM-accredited Sleep Center, an ACR-accredited radiology department with Philips 16-slice CT, 1.5T MRI, and Hologic 3D mammography, an in-house lab, a Headache Center offering Botox for chronic migraine, a TMS clinic for depression, a Ketamine Clinic, hereditary cancer screening, and a Post COVID-19 recovery program.
The business is built on a Patient Centered Medical Home model and accepts Medicare, Medicaid, and 40+ commercial plans including Aetna, Cigna, MVP, Healthfirst, and Oxford. Distribution is multi-channel: walk-in urgent care with extended and weekend hours, scheduled appointments, telemedicine (healow portal plus WhatsApp for some providers), and a custom iOS/Android mobile app for appointment requests and doctor search. Revenue is generated through fee-for-service clinical encounters, ancillary imaging and lab services, infusion therapy (including COVID-19 monoclonal antibodies), and insurance reimbursement at published urgent care price points ranging from $150 (Level 1 visit) to $2,250 (monoclonal antibody infusion).
Operationally, the practice is a physician-owned professional corporation with no disclosed parent, PE/VC, or external capital. Recent activity has been a mix of measured geographic expansion (Port Jervis December 2023, Ferndale September 2023) and defensive restructuring, including closure of the Barryville location (July 2023), relocation of the Warwick office, termination of its United Healthcare Medicare Advantage contract (January 2024), and two physician departures in late 2023 / early 2024, offset by active recruitment in rheumatology and headache medicine.
Middletown Medical firmographics
Firmographics- Name
- Middletown Medical
- Legal name
- Middletown Medical P.C.
- Website
- https://middletownmedical.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Middletown Medical is a physician-owned multi-specialty medical group founded in 1984, operating 12+ locations across Orange, Sullivan, and Ulster Counties in New York to deliver primary care, urgent care, and 50+ specialty services to families and seniors.
- Ownership category
- akta.pro rank
Middletown Medical industry classification
Industry- Product category
- Multi-Specialty Outpatient Healthcare
- NAICS
- Offices of Other Health Practitioners (6213), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Ambulatory Health Care Services (621)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP) (HLADAJAG)
- akta.pro secondary industries
- Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB), Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)
Keywords
Where Middletown Medical is headquartered
LocationHeadquarters
- HQ city
- Middletown
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Middletown Medical business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Clinical Services Revenue: Revenue generated from comprehensive medical services including primary care, urgent care, specialty services, imaging, laboratory, and procedural services across all locations
- Telemedicine Services: Virtual healthcare consultations providing same-day appointments across multiple specialties including primary care, pediatrics, cardiology, dermatology, and more
- Insurance Reimbursement: Payment received from multiple insurance providers including Medicare, Medicaid, and commercial insurance plans (Aetna, Cigna, Oxford, United Healthcare, MVP, and many others)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Level 1 - Minor illness/injury office visit |
| Unit Pricing | Pay-as-you-go | Level 2 - Office visit with diagnostic test |
| Unit Pricing | Pay-as-you-go | Level 3 - Office visit with minor procedure |
| Unit Pricing | Pay-as-you-go | COVID-19 Monoclonal Antibody Treatment |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Middletown Medical product offering
Product offeringCore offering
Middletown Medical is a private, physician-owned multi-specialty medical group practice that delivers comprehensive outpatient healthcare across 12+ locations in Orange, Sullivan, and Ulster Counties in New York. Its core offerings are Primary/Family Medicine and Urgent Care, augmented by 50+ specialty and diagnostic services including radiology/imaging (CT, MRI, 3D mammography), an AASM-accredited Sleep Center, Headache Center, TMS Therapy for depression, COVID-19 testing/vaccination/monoclonal antibody treatment, hereditary cancer screening, on-site laboratory, and telemedicine visits.
Product overview
Middletown Medical is a multi-specialty physicians' group practice established in 1984, operating as a single unified healthcare organization offering comprehensive medical services across primary care, urgent care, and numerous medical specialties. The practice serves patients in Orange, Sullivan, and Ulster Counties in New York through multiple locations. The core service offering includes Primary/Family Medicine and Urgent Care, supported by specialized services such as Radiology & Ultrasound (CT, MRI, Mammography, X-ray), The Sleep Center (AASM accredited), Headache Center, and TMS Therapy for depression. Additional services include diagnostic testing (COVID-19 testing/vaccines, laboratory services), hereditary cancer screening, and imaging services. Patient engagement is facilitated through a custom mobile app (iOS/Android), the healow patient portal, and telemedicine platform. The practice also operates specialty programs including a Helping Seniors Program for Medicare patients and Post COVID-19 Recovery services.
Differentiator
Problem solved
Functional benefit
Products and services
- Primary / Family Medicine Comprehensive medical services for patients of all ages focused on prevention of disease and treatment of chronic conditions to achieve the highest quality of life. Delivered as a Patient Centered Medical Home with same-day appointments, extended hours, urgent care support, preventive care, acute care, mental health integration, well-child visits, 24/7 phone access, and online electronic medical records.
- Urgent Care Immediate walk-in care for minor illnesses and injuries at multiple locations across Orange, Sullivan, and Ulster Counties, with extended hours and weekends. Tiered self-pay pricing from $150 (Level 1) to $250 (Level 3) and acceptance of uninsured patients.
- Radiology & Ultrasound
Quantifiable outcome
- Serving community since 1984 - over 40 years of service
- +1 more outcomes
Companies that use Middletown Medical
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Middletown Medical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Middletown Medical partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Philips HealthcarecorePhilips provides key imaging equipment including Brilliance 16-Slice CT scanner and 1.5 Tesla short bore MRI system. Philips Affiniti 50 ultrasound system also deployed for diagnostics.
- HologiccoreHologic Selenia Full Field Digital Mammography (FFDM) system deployed for state-of-the-art digital mammography services.
- MVP Health CarecoreMVP is an accepted Medicare Advantage plan at Middletown Medical. MVP representatives conduct on-site visits at Middletown and Monticello locations to assist patients with Medicare options.
- HealthfirstcoreHealthfirst is an accepted Medicare Advantage plan at Middletown Medical, offering seniors an alternative to United Healthcare coverage.
- Multiple Commercial Insurance ProviderscoreAccepts over 40 insurance plans including Aetna, Anthem, BCBS, Cigna, Fidelis, Oxford, United Healthcare, Medicare, Medicaid, and more.
- Abbott LaboratoriescoreUses Abbott SARS-CoV-2 IgG antibody test for COVID-19 antibody detection. Abbott's COVID-19 testing technology utilized in the practice's highly complex lab.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Middletown Medical competitors and assessment
Company assessmentBroad incumbents
- Nuvance Health: Regional health system serving the Hudson Valley and western Connecticut with hospitals and employed physician network. Adjacent incumbent competing for specialty referrals and primary care attribution in Ulster and surrounding counties.
- CareMount Medical (Optum): Large multi-specialty physician group across the Hudson Valley and Westchester, now part of Optum. Operates a comparable model (PCMH, multi-specialty, on-site imaging/labs) but with deeper capital backing and broader regional reach — a scaled reference point for Middletown Medical's growth trajectory.
- Montefiore Medical Center: Large academic health system in the Bronx with expanding Hudson Valley presence (formerly via the former Montefiore St. Luke's Cornwall partnership). Competitor for specialty referrals and source of recent Middletown Medical hires (e.g., Dr. Uri Napchan from Montefiore's Headache Center).
- Summit Health / CityMD: Multi-specialty physician group integrated with CityMD urgent care, operating across NY/NJ/CT. Directly comparable multi-specialty + urgent care model and offers a clear example of how Middletown Medical's urgent care and specialty footprint could scale via consolidation.
Direct peers
- GoHealth Urgent Care: National urgent care chain operating walk-in centers across the Northeast, including the Hudson Valley. Comparable to Middletown Medical's six urgent care locations in delivery model, extended hours, and direct-to-consumer marketing.
- Crystal Run Healthcare: Multi-specialty physician group headquartered in Middletown, NY (same primary market as Middletown Medical), offering primary care, urgent care, and 40+ specialties with multiple Hudson Valley locations. Operates as a direct competitor for patients, physicians, and payer contracts in the exact same geography.
- Premier Medical Group: Multi-specialty physician group serving the Hudson Valley (Poughkeepsie and surrounding areas) with primary care, specialty services, and on-site diagnostics. Comparable in size, scope of specialties, and Hudson Valley footprint.
Regional players
- Garnet Health: Regional health system based in Middletown, NY (same primary market) operating Garnet Health Medical Center and affiliated physician practices. Competes with Middletown Medical for both physicians and patients in Orange and Sullivan Counties.
Others
- UnitedHealth Group (Optum Health): Parent of Optum Health, which has absorbed several large NY physician groups (CareMount, Crystal Run). Represents both the structural threat (consolidation of the regional physician market) and the potential strategic exit (acquirer) for Middletown Medical as an independent multi-specialty group.
Emerging players
- Schweiger Dermatology Group: Northeast-focused dermatology specialty group with multiple NY/NJ locations. Comparable in its multi-site, single-specialty roll-up model and serves as a template for how Middletown Medical could commercialize individual specialty lines (e.g., dermatology, urology).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Middletown Medical social profiles
Digital presenceMiddletown Medical compliance and trust
Trust signalCompliance4 records
Middletown Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Middletown Medical leadership team
Management profileNumber of profiles
Profiles14 records
Middletown Medical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Middletown Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Middletown Medical
What does Middletown Medical do?
Middletown Medical is a private, physician-owned multi-specialty medical group practice that delivers comprehensive outpatient healthcare across 12+ locations in Orange, Sullivan, and Ulster Counties in New York. Its core offerings are Primary/Family Medicine and Urgent Care, augmented by 50+ specialty and diagnostic services including radiology/imaging (CT, MRI, 3D mammography), an AASM-accredited Sleep Center, Headache Center, TMS Therapy for depression, COVID-19 testing/vaccination/monoclonal antibody treatment, hereditary cancer screening, on-site laboratory, and telemedicine visits.
Is Middletown Medical a public or private company?
Middletown Medical is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Middletown Medical founded?
Middletown Medical was founded in 1984. It employs 501 to 1,000 people.
Where is Middletown Medical based?
Middletown Medical is headquartered in Middletown, United States, in the North America region.
How does Middletown Medical make money?
Three revenue lines are on record. Clinical Services Revenue is the primary driver. The others are telemedicine Services and insurance Reimbursement.
Who are Middletown Medical's main competitors?
Broad incumbents on record are Nuvance Health, CareMount Medical (Optum), Montefiore Medical Center and Summit Health / CityMD. Direct peers are GoHealth Urgent Care, Crystal Run Healthcare and Premier Medical Group. Garnet Health is listed as a regional player. UnitedHealth Group (Optum Health) is listed as an others. Schweiger Dermatology Group is listed as an emerging player.
Does Middletown Medical have an API?
No public API is recorded for Middletown Medical.
What industry is Middletown Medical in?
Middletown Medical's product category is Multi-Specialty Outpatient Healthcare. Its primary akta.pro industry code is HLADAJAG, Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP), with a secondary code of HLAFABAB, Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers. Its NAICS code is 6213 and its SIC code is 8011.