MPP Marketing Group

What MPP Marketing Group does

MPP Marketing Group is a privately held, Toronto-based full-service marketing agency founded in 2002 that delivers integrated print, digital, social media, photography, videography, graphic design, and direct mail services to clients in retail, foodservice, and consumer packaged goods (CPG). The firm operates with 11–50 employees from a single headquarters at 1140 Sheppard Ave West, Toronto, and serves a roster of named enterprise and mid-market accounts including UberEats, WestJet, GoodYear Canada, Dairy Farmers of Canada, SkipTheDishes, Foodora, Messer Canada, Linde, Toro, Boudin Bakery, Ontario Craft Brewers, and Chocolats Favoris, alongside a long tail of independent restaurant and franchise clients.

The company's technology stack centers on three proprietary or quasi-proprietary components: ColorSuite Technology for pre-press color management across print and digital outputs; a proprietary direct mail workflow developed through partnerships with North America's largest mail distributors; and an AI-powered Marketing Automation offering for campaign management and customer engagement. The firm also operates an in-house photography studio and offset/digital print production facility, and runs the Paper to Trees sustainability program (in partnership with One Tree Planted since 2018) that plants trees to offset print material usage. Service delivery is supported by a content marketing, SEO, and HubSpot-integrated booking funnel targeting B2B prospects.

MPP makes money through professional-services engagements sold on a quote-based, project or retainer basis with no publicly disclosed pricing tiers; lead generation is anchored on a free consultation and online meeting booking, and the firm bills as a one-stop integrated agency rather than a self-serve platform. Geographic scope is claimed as global with named operations across the USA and Canada, and the business is privately held with no disclosed institutional investors, funding rounds, or M&A activity in the input data.

Name

MPP Marketing Group

Legal name

MPP Marketing Group Inc.

Website

https://mppmarketinggroup.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

MPP Marketing Group is a Toronto-based, full-service marketing agency founded in 2002 that delivers integrated print, digital, social media, photography, and direct mail services to enterprise and mid-market clients in retail, foodservice, and CPG, with deep specialization in restaurant and franchise marketing.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Strategy & Consulting Services: Strategic consulting engagements helping businesses build and expand marketing goals with customized strategies and tactics
2. Print Marketing Services: Offset and digital printing with in-house pre-press, color correction, and finishing capabilities for marketing materials including menus, flyers, and promotional items
3. Digital & Social Media Marketing: Website development, e-commerce, email marketing, paid-click campaigns, and social media management services
4. Photography & Videography: Professional photography services including lifestyle, e-commerce, product, food photography, and videography for print and digital purposes
5. Graphic Design: In-house graphic design for high-impact marketing materials from print to digital, including menus, flyers, websites, and social media posts
6. Direct Mail Marketing & Distribution: Direct marketing campaign creation and management with access to national franchise distribution networks

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

MPP Marketing Group is a full-service marketing agency that delivers integrated print, digital, and social media marketing solutions to businesses, with specialization in foodservice, restaurant, franchise, retail, and CPG verticals. Services include marketing strategy and consulting, digital and social media marketing, direct mail marketing and distribution, print marketing, graphic design, photography, and videography, delivered as customized professional engagements under quote-based pricing.

Product overview

MPP Marketing Group is a full-service, technology-driven marketing company that delivers integrated marketing solutions combining custom print, digital, and social media services. The company operates as a unified service portfolio rather than a modular platform, offering Marketing Automation & AI, Digital & Social Media, Direct Mail Marketing & Distribution, Graphic Design, Marketing Strategy & Consulting, Videography, Photography, and Print Marketing. The portfolio is complemented by sustainability programs (Paper to Trees), Digital Marketing Training, and ColorSuite Technology. Their integrated approach combines traditional print capabilities with digital marketing expertise to serve retail, foodservice, and CPG industries.

Differentiator

Problem solved

Functional benefit

Brands

• Paper to Trees (P2T): Sustainability initiative program in partnership with One Tree Planted that plants trees for print materials produced, automatically implemented when customers order print at no extra cost.

Products and services

• Marketing Strategy & Consulting Strategic consulting engagements that help businesses build and expand marketing goals and develop strategies and tactics for execution. Targeted at mid-market and enterprise clients across foodservice, restaurant, retail, CPG, and other industries.
• Digital & Social Media Marketing Comprehensive digital marketing services including website development, e-commerce, email marketing, paid-click campaigns, social media strategy, content creation, and community engagement. Used by mid-market and enterprise clients to extend their brand and reach more customers online.
• Direct Mail Marketing & Distribution End-to-end direct mail campaign creation and management, leveraging a proprietary direct mail workflow developed through partnerships with North America's largest mail distributors to enable targeted delivery at optimal moments. Used by enterprise and multi-unit clients for franchise and brand campaigns.
• Graphic Design In-house graphic design team creating high-impact marketing materials for both print and digital channels, including menus, flyers, websites, and social media posts. Used by B2B clients needing ongoing or campaign-specific creative output.
• Print Marketing Full-service print marketing with offset and digital printing capabilities, plus in-house pre-press, color correction, and finishing services to deliver menus, flyers, packaging, and other marketing materials. Used by restaurants, franchises, and enterprise brands needing production-quality print output.
• Photography Award-winning photography services covering lifestyle, e-commerce, product, and food photography for print and digital purposes, delivered from the in-house state-of-the-art photo studio or on-location throughout USA and Canada. Used by brands needing custom food and product imagery for marketing campaigns.
• Videography Professional video production services for marketing campaigns, social media content, and brand storytelling. Used by restaurants and brands that need video assets for digital and social media marketing.
• Marketing Automation & AI AI-powered marketing automation services that help businesses streamline and optimize marketing workflows from lead generation through customer engagement. Sold as a managed service offering to mid-market and enterprise clients.

Quantifiable outcome

• 35% sales increase within 3 years for Romeo's Pizza client
• +2 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• IKPN and LoKnowcoreStrategic or Co-development Partner · 22 April 2025MPP Marketing Group announced a strategic partnership with IKPN and LoKnow, expanding their marketing capabilities and service offerings. The partnership was announced in April 2025 according to company blog posts.
• One Tree PlantedcoreStrategic or Co-development Partner · 17 August 2018MPP Marketing Group partnered with One Tree Planted, a not-for-profit reforestation organization, to develop the Paper to Trees sustainability program. The program ensures that for each ton of print materials produced, MPP plants 20 trees on average - more than the 15.5 trees required to produce the materials. Planting is done through certified reforestation organizations or local community planting events. The partnership provides environmental accountability for clients using MPP's print services.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• The Tombras Group: Knoxville, Tennessee-based full-service advertising agency. Comparable to MPP as a full-service agency offering strategy, creative, media, and digital under one roof, though Tombras operates at larger scale and broader industry focus rather than a foodservice niche.
• Doremus: B2B-focused advertising agency offering integrated marketing services. Comparable to MPP in providing strategy, creative, and digital marketing under a single roof, though Doremus focuses on B2B technology and industrial clients rather than foodservice/CPG.
• McKinney: Durham, NC-based large creative advertising agency with foodservice and CPG experience. Comparable to MPP as a full-service agency serving major brand clients, though McKinney operates at significantly larger scale and broader category exposure.

Direct peers

• Marlin Network: St. Louis-based integrated marketing agency specializing in foodservice and restaurant marketing. Directly comparable to MPP in vertical focus (foodservice) and integrated service offering spanning digital, print, direct mail, and social — the closest 1:1 competitor in scope and niche.
• Sterling-Rice Group: Boulder, Colorado-based full-service marketing agency with deep foodservice and CPG expertise. Comparable to MPP in serving restaurant and packaged goods clients with integrated creative, digital, and brand-building services, and similar in size and operating model.
• Doe-Anderson: Louisville-based full-service advertising agency with a long track record in foodservice, restaurant, and CPG marketing. Comparable to MPP in vertical specialization, integrated service mix, and ability to serve major national brand clients.
• Sparks: Philadelphia-based marketing agency known for foodservice and experiential marketing. Comparable to MPP in foodservice vertical focus and integrated marketing capabilities spanning digital, brand, and event-driven campaigns.
• PS212: Minneapolis-based marketing agency with a specialty in foodservice and restaurant marketing. Directly comparable to MPP in foodservice vertical specialization, B2B agency model, and integrated marketing services for restaurant and CPG clients.

Emerging players

• Sagefrog Marketing Group: B2B-focused integrated marketing agency of comparable size to MPP. Comparable in offering integrated marketing services (strategy, digital, content, design) to mid-market clients, though Sagefrog concentrates on B2B/industrial/healthcare verticals rather than foodservice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mppmarketinggroup
• Instagraminstagram.com/mppstudio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MPP Marketing Group