SST NET

Name

SST NET

Legal name

Svensk Säkerhetstjänst NET i Sverige AB

Website

https://sstnet.se

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Landskrona

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Mobile Subscription Services: Recurring monthly subscription revenue from mobile phone plans (Mobil Frihet) with various data tiers including 5GB, 15GB, and 30GB options. All plans include free calls, SMS, and MMS.
2. Security Services: Bundled security services including emergency SIM cards, ID tags, blocking services, and legal assistance included in the Mobil Frihet Box at no additional cost.
3. Hardware Sales (SST LISA): Leasing program for mobile phones, computers, and smartwatches allowing customers to lease devices rather than purchase them outright.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SST NET sells mobile subscription plans under the Mobil Frihet ("Mobile Freedom") brand, available in 5 GB, 15 GB, and 30 GB monthly tiers, each including free voice calls, SMS, and MMS within Sweden and the EU on the Hi3G (Three) 4G network. Subscriptions are bundled with up to seven proprietary security services, including an emergency SIM card, a card and ID document blocking service with legal aid, Swedish and global ID key tags, and a global ID sticker. The company also offers device leasing for phones, computers, and smartwatches through its SST LISA sub-brand.

Product overview

SST NET offers a unified product ecosystem anchored by the Mobil Frihet (Mobile Freedom) box, which bundles a mobile subscription with seven security services. The core mobile subscriptions are available in three tiers: Mobil Frihet 229 (5 GB), Mobil Frihet 299 (15 GB), and Mobil Frihet 799 (30 GB), each including free voice calls, SMS, and data. The higher-tier 30 GB plan also includes six bundled security services. The seven security add-ons — NÖDSIM-kort, Spärrtjänst & Rättshjälp, ID-Sverigebricka, ID-Världsbricka, ID-Världsdekal, Mobilt Bredband, and Mobiltelefoni — are available as part of the Mobil Frihet bundle. The company also offers the SST LISA leasing program for devices. All services operate on the Hi3G (Tre) mobile network, and the company traces its heritage to Svensk Säkerhetstjänst founded in 1956.

Differentiator

Problem solved

Functional benefit

Brands

• Mobil Frihet: A comprehensive mobile service package combining mobile subscriptions with security services including NÖDSIM-kort, ID brickor (key tags), spärrtjänst (blocking service), and rättshjälp (legal assistance).
• SST LISA

Products and services

• Mobil Frihet (Mobile Freedom Box) Bundled mobile subscription combining a SIM card with free voice calls, SMS, and MMS plus data (5 GB, 15 GB, or 30 GB tiers) with up to seven integrated security services (emergency SIM, card and ID blocking with legal aid, Swedish and global ID key tags, global ID sticker, and mobile broadband), targeted at Swedish consumers.
• SST LISA (Device Leasing) Device leasing service allowing customers to lease mobile phones, computers, or smartwatches from SST NET as a cost-saving and sustainable alternative to purchasing devices outright.

Quantifiable outcome

• 9 out of 10 lost keys find their way home with ID-Sverigebricka
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Svensk Säkerhetstjänst AB (SST)coreOthers · 1 January 1956Parent company of SST NET. Svensk Säkerhetstjänst AB was founded in 1956 and specializes in safety and security services for private individuals, businesses, and associations. SST provides the security expertise and brand heritage that underpins SST NET's unique offering of bundled security services with mobile telecommunications.
• Hi3G Access (Three)coreTechnology or IntegrationNetwork infrastructure provider for SST NET's mobile services. Hi3G Access operates the Three network, providing 4G coverage to 98.9% of Sweden's population with speeds up to 54 Mbit/s. SST NET's mobile services run on this network infrastructure.
• TrustpilotminorOthersCustomer review and rating platform hosting 2,095 customer reviews for SST NET.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Telia: Largest Swedish incumbent telecom offering mobile, fixed and broadband services. Competes broadly with SST NET's mobile offering while serving a much larger enterprise and consumer base.
• Tele2: One of Sweden's four major mobile network operators and parent of multiple MVNO brands (Comviq, Fello, Chilimobil). Overlaps with SST NET through both wholesale supply and direct consumer competition.
• Hi3G Access (Tre/Three): SST NET's wholesale network partner and one of Sweden's four MNO brands. Operates the underlying 4G network SST NET resells while also competing for the same end customers through its own consumer brand.
• Telenor Sweden: Major Swedish mobile operator and parent of MVNO brand Hallon. Overlaps with SST NET in mobile subscriptions and bundling while operating at significantly larger scale.
• Bahnhof: Swedish alternative telecom operator providing broadband, mobile and related services. Overlaps with SST NET in mobile broadband and consumer connectivity while operating with own infrastructure at larger scale.

Direct peers

• Comviq: Tele2-owned Swedish MVNO providing subscription mobile plans and broadband to consumers. Direct functional peer to SST NET in mobile subscription economics and target customer.
• Fello: Swedish MVNO offering low-priced consumer mobile subscriptions on Tele2's network. Direct competitor to Mobil Frihet in the same Swedish consumer mobile segment with a similar direct-to-consumer digital model.
• Chilimobil: Swedish MVNO reselling mobile services with simple subscription plans for consumers. Operates on the same Hi3G network and competes directly with SST NET in the value mobile segment.
• Hallon: Telenor Sweden's MVNO brand selling subscription mobile plans to Swedish consumers. Closely comparable business model and customer profile to SST NET's Mobil Frihet.
• Vimla: Telia Sweden's consumer mobile brand offering subscription plans directly to Swedish end users. Competes head-to-head with Mobil Frihet in the Swedish consumer mobile segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sstnet
• LinkedInlinkedin.com/company/sst-net

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SST NET