Gelagri
Gelagri Ibérica is a Spanish frozen-vegetable manufacturer (subsidiary of Eureden cooperative) that produces private-label, Maestro di Verdura branded, and organic frozen vegetables for retail, HORECA food-service, and industrial customers across Spain, Portugal, Italy, and export markets.
- Company typePrivate
- Founded1975
- HeadquartersLoudéac, France
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Gelagri does
Gelagri Ibérica S.L. is a Spain-based frozen vegetable manufacturer founded in 1975 and operating as a wholly-owned subsidiary of the French agricultural cooperative Eureden. The company runs two processing plants — in Milagro (Navarra) on the Ebro river basin and in Santaella (Córdoba) on the Guadalquivir basin — enabling freezing at the source of production across two of Spain's most productive open-field vegetable regions. Its portfolio spans plain, roasted, stir-fried, seasoned, and organic frozen vegetables, including a private-label service for retailers, the Maestro di Verdura branded range for HORECA customers, the Veconatur / AB organic sub-brands, and co-packing services for industrial buyers. Field operations are underpinned by a 25+ year agroecological program (VECONATUR, validated by SAI Global/Intertek), Ecocert organic certification, and precision-agriculture tooling including Ecorobotix autonomous weeding, optical-guided hoe systems, and drone-based crop surveillance.
Gelagri serves three primary B2B channels: retail private label (Spain, Portugal, Italy), food service under the Maestro di Verdura brand, and industrial / co-packing including exports to other continents. The business model is sales-led B2B manufacturing with quote-based custom pricing — customers specify recipes and packaging and Gelagri handles production from raw vegetable intake to finished SKU. Marketing is conducted through multilingual corporate websites, downloadable product catalogs, and direct account management; named contacts exist for private-label, food service, industrial sales, and exports. The company benefits from access to multiple EU and Spanish agricultural subsidy programs (FEDER, FEADER, PEPAC, National Energy Efficiency Fund), which subsidize ongoing operations and sustainability capex. With 501–1,000 employees and no public listing, Gelagri is a mid-sized industrial processor operating at the intersection of mature commodity frozen vegetables and a growing premium / organic / convenience positioning.
Gelagri firmographics
Firmographics- Name
- Gelagri
- Legal name
- GELAGRI IBÉRICA S.L.
- Website
- https://gelagri.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Gelagri Ibérica is a Spanish frozen-vegetable manufacturer (subsidiary of Eureden cooperative) that produces private-label, Maestro di Verdura branded, and organic frozen vegetables for retail, HORECA food-service, and industrial customers across Spain, Portugal, Italy, and export markets.
- Ownership category
- akta.pro rank
Gelagri industry classification
Industry- Product category
- Frozen Vegetable Manufacturing
- NAICS
- Frozen Fruit, Juice, and Vegetable Manufacturing (311411), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Frozen Food Manufacturing (31141), Food Manufacturing (311)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000)
- akta.pro primary industry
- Frozen Fruits & Vegetables Manufacturing (AFAKACAF)
- akta.pro secondary industries
- Frozen Entrées & Complete Meals (CRADADAA), Frozen Fruits & Vegetables Wholesale (AFAIAHAE)
Keywords
Where Gelagri is headquartered
LocationHeadquarters
- HQ city
- Loudéac
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Gelagri business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
Revenue model
- Private Label Manufacturing: Custom frozen vegetable manufacturing for retail distributors under their own brands. Products range from raw frozen vegetables to grilled, sautéed, and seasoned varieties.
- Food Service Distribution: Supply of Maestro di Verdura branded products to HORECA sector (hotels, restaurants, catering) across Spain, Portugal, and Italy.
- Industrial/B2B Sales: Manufacturing for industrial clients and co-packing services for other food companies.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
Gelagri product offering
Product offeringCore offering
Gelagri manufactures and supplies frozen vegetable products through three B2B channels: private label manufacturing for retail distributors, the Maestro di Verdura branded line for the HORECA food service sector, and custom ingredients/co-packing for industrial food manufacturers. The company operates two processing factories in Spain and produces individual vegetables, vegetable blends, roasted, stir-fried, seasoned, and organic frozen vegetable ranges.
Product overview
Gelagri is a frozen vegetable specialist offering a comprehensive portfolio of frozen vegetable products through both custom/private label manufacturing and the Maestro di Verdura brand. The product range spans individual frozen vegetables and legumes (Verduras y legumbres), mixed vegetable blends (Mezclas de verduras), roasted vegetables (Verduras asadas), stir-fried vegetables (Salteados), and seasoned/ready-to-cook vegetables (Verduras condimentadas). The portfolio includes organic options under the Veconatur and BIO (Ecocert-certified) sub-brands. Recent innovations include cauliflower rice (Migas de coliflor) and seasoned green beans (Judías verdes sabORIZADAS). Gelagri operates two manufacturing facilities in Milagro (Navarra) and Santaella (Córdoba), serving retail, foodservice, industrial, and co-packing channels across Spain, Portugal, Italy, and export markets.
Differentiator
Problem solved
Functional benefit
Brands
- Maestro di Verdura: Global brand for Food Service markets in Spain, Italy and Portugal, offering a wide range of products adapted to local culinary traditions and households.
- Veconatur
Products and services
- Verduras y legumbres (Individual Frozen Vegetables and Legumes) Individual frozen vegetables and legumes including peppers, sweet potatoes, peas, and other vegetables supplied to retail and foodservice distribution channels.
- Mezclas de verduras (Frozen Vegetable Blends) Pre-mixed frozen vegetable blends designed for convenience in food preparation across retail and foodservice channels.
- Verduras asadas (Frozen Roasted Vegetables) Frozen roasted vegetables prepared using grilling or roasting methods before freezing to preserve quality.
- Salteados (Frozen Stir-Fried Vegetables) Frozen stir-fried vegetables cooked and prepared for quick meal solutions.
- Verduras condimentadas (Seasoned Frozen Vegetables) Seasoned frozen vegetables including products like seasoned green beans in steaming bags for ready-to-cook convenience.
- Verduras orgánicas / BIO (Ecocert-certified Organic Frozen Vegetables) Frozen organic vegetables certified by Ecocert, produced using agricultural methods that prohibit synthetic chemicals and GMOs.
- Maestro di Verdura (Food Service Brand) Global brand for food service markets covering Spain, Italy, and Portugal, offering a wide range of products adapted to local culinary traditions.
- Custom Manufacturing (OEM / Private Label / Co-packing) 100% custom manufacturing service from recipe development to packaging for retail brands, foodservice operators, industrial clients, and co-packing partners.
Quantifiable outcome
- 25+ years of agroecological research with certified natural farming methods
- +1 more outcomes
Companies that use Gelagri
Customer profileSegments3 records
Ideal customer profiles3 records
Gelagri technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Gelagri partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- SAI Global (Intertek)coreExternal independent certification organization that validates and certifies the VECONATUR quality approach and production methods.
- EcocertcoreIndependent accredited certification body that verifies organic production compliance for Gelagri's AB (Agriculture Biologique) certified vegetables.
- EuredencoreParent agricultural cooperative. Gelagri is a subsidiary of Eureden, which provides organizational support, shared resources, and strategic direction for the frozen vegetable operations.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Gelagri competitors and assessment
Company assessmentOthers
- Provalliance (Gelagri's parent group): Eureden is the French agricultural cooperative parent of Gelagri with diversified agri-food operations. Not a direct competitor, but a relevant ecosystem participant and the controlling shareholder whose capital allocation decisions shape Gelagri's strategic trajectory.
Broad incumbents
- Findus Group: European frozen food manufacturer and brand owner with significant presence in frozen vegetables, fish, and ready meals across the Nordics, UK, and Southern Europe. Competes with Gelagri in frozen vegetable categories at retail and food service.
- McCain Foods: Global leader in frozen potatoes and broader frozen food products, with a large European operation including vegetable lines. Competes with Gelagri in retail and food service frozen vegetables, but operates at much larger scale and with branded primacy.
- Birds Eye (Nomad Foods): European branded frozen food business owned by Nomad Foods, with a portfolio spanning vegetables, fish, and ready meals across multiple European markets. Competes with Gelagri at retail and food service level, but with a much larger branded footprint.
Regional players
- Hortex: Polish frozen vegetable, fruit, and ready meal producer serving European retail private label and food service. Comparable product portfolio to Gelagri, but primarily a regional Eastern/Central European player with limited direct overlap in Iberia.
Emerging players
- Vitacress Real: Portuguese/Spanish producer of fresh and processed vegetables (including frozen) focused on Southern Europe. Comparable to Gelagri on Iberian agricultural footprint, though smaller scale and with primary emphasis on fresh rather than frozen.
Direct peers
- Bonduelle: French-headquartered global leader in processed vegetables (fresh, frozen, and canned), with a large frozen vegetable business serving retail private label, food service, and B2B customers across Europe. Directly comparable to Gelagri on product, channel mix, and European footprint.
- D'aucy (CECAB): French agricultural cooperative (CECAB) with a frozen vegetable and prepared food business serving retail and food service. Highly comparable to Gelagri on cooperative ownership model, French/Iberian footprint, and private label focus.
- Greenyard: Belgian frozen and prepared vegetable and fruit supplier serving retail, food service, and industrial customers across Europe. Direct competitor in private label frozen vegetables with overlapping Southern European exposure and B2B contract manufacturing model.
- Ardo: Belgian frozen vegetable, herb, and fruit producer with pan-European operations, deep private label and food service presence, and significant agricultural technology investment. Closest direct peer to Gelagri in terms of frozen vegetable specialization and B2B channel focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Gelagri social profiles
Digital presenceGelagri financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gelagri leadership team
Management profileNumber of profiles
Gelagri funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gelagri M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gelagri
What does Gelagri do?
Gelagri manufactures and supplies frozen vegetable products through three B2B channels: private label manufacturing for retail distributors, the Maestro di Verdura branded line for the HORECA food service sector, and custom ingredients/co-packing for industrial food manufacturers. The company operates two processing factories in Spain and produces individual vegetables, vegetable blends, roasted, stir-fried, seasoned, and organic frozen vegetable ranges.
Is Gelagri a public or private company?
Gelagri is a private company. It is classified as corporate owned and is currently operating.
When was Gelagri founded?
Gelagri was founded in 1975. It employs 501 to 1,000 people.
Where is Gelagri based?
Gelagri is headquartered in Loudéac, France, in the Europe region.
How does Gelagri make money?
Three revenue lines are on record. Private Label Manufacturing is the primary driver. The others are food Service Distribution and industrial/B2B Sales.
Who are Gelagri's main competitors?
Provalliance (Gelagri's parent group) is listed as an others. Broad incumbents are Findus Group, McCain Foods and Birds Eye (Nomad Foods). Hortex is listed as a regional player. Vitacress Real is listed as an emerging player. Direct peers are Bonduelle, D'aucy (CECAB), Greenyard and Ardo.
Does Gelagri have an API?
No public API is recorded for Gelagri.
What industry is Gelagri in?
Gelagri's product category is Frozen Vegetable Manufacturing. Its primary akta.pro industry code is AFAKACAF, Frozen Fruits & Vegetables Manufacturing, with a secondary code of CRADADAA, Frozen Entrées & Complete Meals. Its NAICS code is 311411 and its SIC code is 2030.