Olivieri 1882

What Olivieri 1882 does

Olivieri 1882 is a fifth-generation Italian artisan bakery headquartered in Arzignano (Vicenza), founded in 1882 and currently led by CEO Nicola Olivieri and Commercial and Marketing Director Andrea Olivieri. The company produces premium leavened pastries — primarily Panettone Classico, Pandoro, and Colomba — using a daily-refreshed live sourdough culture and a four-day process that includes over 48 hours of natural maturation. Production is supported by an internally designed forming roller, remotely controllable connected ovens, a University of Padova-validated clean room, and complete ingredient traceability, enabling the company to scale from 70 panettoni per day in 2016 to roughly 2,000 per day today while maintaining an exceptionally low defect rate (3 mold cases across 180,000 pieces in 2024).

The business operates across three distribution channels: a direct-to-consumer e-commerce storefront on Shopify that ships to 116 countries and accounts for 46.5% of revenue (€2 million in 2023, +71% year-over-year); a flagship 1,200 sqm retail store and cafeteria at the Arzignano headquarters combining production, retail, and hospitality; and a wholesale channel distributing to grocery stores, delis, and wine stores worldwide, with pop-up activations inside Eataly in New York, Dallas, Los Angeles, and Toronto since 2021. Pricing is positioned at the premium tier (Classic Panettone 1kg at €39.90, equivalent to €39.90/kg).

The capital structure changed materially in May 2025 when Gruppo Bauli, a leading Italian baked goods group, acquired a majority stake in the company; Olivieri 1882 retains operational autonomy and creative freedom while gaining access to Bauli's R&D center and international organization. The company also holds 51% of US subsidiary Audax 1882 LLC and has received combined EU grants of €43,958.34 from Regione del Veneto to fund export promotion and production automation. The product portfolio is anchored on seasonal Italian leavened classics but is being progressively extended with year-round savory interpretations (Panettone Salato al Pomodoro, 2026) and new categories (Margherita, 2026), supported by a strong external validation track record including SOFI Gold Award 2024, Farm Shop & Deli Gold Award 2026, multiple consecutive Gambero Rosso top ratings from 2018-2024, and designation as "best traditional panettone" by the New York Times.

Name

Olivieri 1882

Legal name

1882 S.r.l.

Website

https://olivieri1882.com

Company type

Private

Founded year

1882

Operating status

Operating

Headcount range

11–50 employees

Short description

Olivieri 1882 is a fifth-generation Italian artisan bakery producing premium panettone, pandoro, and colomba via live sourdough and 4-day natural leavening, selling to consumers and resellers worldwide through e-commerce (46.5% of revenue, 116 countries), a flagship Arzignano store, and wholesale distribution, now majority-owned by Gruppo Bauli.

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Bread and Bakery Product Manufacturing (31181), Commercial Bakeries (311812), Baked Goods Retailers (445291)

SIC

Bakery Products (2050)

akta.pro primary industry

Cake Shops & Custom Celebration Cakes (THAFAFAC)

akta.pro secondary industries

DTC Bakery & Desserts Delivery (AFAIANAF), Pastry, Cakes & Desserts Wholesale (AFAIAFAB), Bread & Pastry Specialty Stores (CRAHAGAC)

Keywords

• Artisan panettone production
• Natural leavened bakery
• Live sourdough pastry
• Premium Italian confectionery
• Artisan holiday cakes

Headquarters

HQ city

Arzignano

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. E-commerce Direct Sales: Direct-to-consumer online sales through their website www.olivieri1882.com, representing 46.5% of total revenue. In 2023, e-commerce generated 2 million euros in revenue with 71% growth year-over-year. The company ships to 116 countries worldwide.
2. Retail Store Sales: In-store sales at their flagship store in Arzignano, Italy. The 1,200 square meter space combines bakery, cafeteria, production, and offices. In 2016, 94% of revenue was from retail, now reduced to approximately 53.5% of total revenue.
3. Wholesale Distribution: Sales to resellers including grocery stores, delis, wine stores, and specialty retailers worldwide. The company maintains a wholesale inquiry form and actively recruits resellers through their website. Products distributed in best grocery stores, delis, wine stores and more internationally.
4. B2B / Custom Products: B2B sector offerings including buns (panini) that were announced as finally available for B2B customers at Cibus 2024. Also includes market-specific Panettone flavors developed for specific markets such as Cupuaçu e cioccolato for Brazil, Sesamo nero e limone candito for South Korea.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Olivieri 1882 is an Italian artisan bakery and pastry house that produces premium leavened cakes centered on traditional Panettone, alongside Pandoro, Colomba (Easter dove cake), seasonal limited editions, and savory interpretations. Every product is made in-house in Arzignano using a live sourdough culture refreshed daily, a 4-day double natural leavening process, and hand-finished techniques with no preservatives, semi-finished products, artificial flavors, or vegetable fats. The company sells these products through its own e-commerce storefront (shipping to 116 countries), an owned retail/café in Arzignano, and wholesale to specialty food retailers worldwide.

Product overview

Olivieri 1882 is a family-owned artisanal pastry and bakery company founded in 1882 in Arzignano, Italy. It operates as a multi-channel business (retail, wholesale, and e-commerce) and produces a portfolio of premium Italian leavened products centered on Panettone and Colomba (Easter dove), alongside Pandoro, seasonal limited editions, and savory interpretations. The core product is the Panettone Classico, a traditional Milanese Christmas bread made with live sourdough, double natural leavening (4+ days), Sultanina raisins, and Bourbon vanilla. The product range is organized around three pillars: (1) classic seasonal products — Panettone Classico and Pandoro; (2) seasonal limited editions — Panettone Nero, Panettone Dulce de Leche, Panettone Pistacchio, Panettone Estivo, and the new savory Panettone Salato; (3) Easter products — Colomba (available in multiple flavors including Tre Cioccolati, Albicocca e Caramello Salato, Fragola e Limone). New for 2026, the Margherita and Margherita Classica expand the leavened portfolio beyond traditional seasonal products. An add-on gift personalization service (Greeting Card) rounds out the offering. All products share the same artisanal method: live sourdough refreshed daily, slow natural leavening, and hand-finishing. The company ships to 116 countries via its e-commerce platform, which accounts for approximately 46% of revenue.

Differentiator

Problem solved

Functional benefit

Products and services

• Panettone Classico Traditional Milanese Christmas panettone made with double natural leavening (over 4 days), live sourdough, Sultanina raisins, and Bourbon vanilla. No preservatives, semi-finished products, flavors, or vegetable fats. Targeted at premium consumers and gift purchasers, distributed via e-commerce, retail, and wholesale.
• Colomba (Easter Dove Cake) Seasonal Easter leavened cake in multiple flavor variants, made using the same live sourdough and double natural leavening process as the panettone. Sold to consumers and wholesale customers during the Easter season.
• Pandoro Traditional artisan Pandoro (Veronese Christmas star-shaped leavened cake) produced using the company's live sourdough and slow natural leavening approach. Ranked by Gambero Rosso among Migliori 20 Pandori Artigianali d'Italia.
• Panettone Estivo Pesca e Lavanda (Summer Peach and Lavender) Limited-edition summer panettone featuring candied peach and natural lavender aroma; a year-round artisan alternative to the traditional Christmas panettone, sold via e-commerce and retail.
• Panettone Salato al Pomodoro (Savory Tomato Panettone) Savory panettone with dried tomatoes, positioned as a gourmet ingredient for aperitifs and pairings rather than a sweet dessert. Sold to consumers and foodservice/wholesale customers.
• 2026 Margherita & Margherita Classica Leavened Collection New 2026 year-round leavened products expanding the portfolio beyond traditional seasonal panettone: Margherita (orange aroma, almond glaze) and Margherita Classica (plain artisan leavened). Both share the live sourdough and slow processing of the core line.
• 2025 Christmas Panettone Collection (Dulce de Leche, Frutti di Bosco, Pistacchio, Panettone Nero) Limited-edition seasonal panettone flavors for Christmas 2025, each built on the live sourdough base with market-inspired flavor profiles. Sold to consumers and wholesale partners for the holiday season.
• 2023 Christmas Panettone & Pandoro Collection (Limoncello, Arancia e Cioccolato, Aceto Balsamico, Pistacchio, Olio Extravergine) Limited-edition 2023 Christmas panettone and pandoro flavors showcasing Italian regional ingredients (Sorrento lemons, Modena balsamic, extra virgin olive oil) on the live sourdough base. Sold to consumers and wholesale.
• Gift Message (Personalized Greeting Card) Personalized greeting card add-on that customers can attach to any order during checkout for gift customization; sold as a standalone line item at €3.90.

Quantifiable outcome

• 3 mold cases on 180,000 pieces produced in 2024 (0.0017% defect rate)
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Tre Marie: Tre Marie is a Milan-based panettone heritage brand with multi-channel distribution. Comparable on Italian leavened cake category, traditional positioning, and multi-channel go-to-market including retail and grocery.
• Iginio Massari Pasticceria: Iginio Massari is one of Italy's most celebrated pastry chefs with an eponymous artisan brand producing panettone, colomba, and fine pastries sold through retail stores, wholesale, and e-commerce. Comparable on premium positioning, artisanal production, and award-driven brand building.
• Motta: Motta is one of Italy's most recognized historical panettone brands, now part of an industrial confectionery group. Comparable on holiday cake category and brand heritage, but operates at mass-market scale with broader distribution.
• Marchesi 1824: Marchesi 1824 is a historic luxury Milanese pastry brand (founded 1824) producing artisanal cakes, panettone, and fine pastries in retail boutiques and selected wholesale. Comparable on premium artisan positioning, heritage storytelling, and luxury gifting occasions.
• Loison Pasticceri: Loison is a leading Italian artisan panettone and pandoro producer with a similar heritage-led, slow-leavening manufacturing philosophy and strong e-commerce and international wholesale presence. Both compete in the premium artisan Italian leavened cake category for holiday gifting and special occasions.
• Vergani: Vergani is a historic Milanese artisan panettone producer (founded 1944) with flagship retail, wholesale distribution, and e-commerce channels targeting premium Italian and international customers. Directly comparable on product category, heritage positioning, and multi-channel artisan go-to-market.
• Gruppo Bauli: Bauli is Italy's largest industrial-scale producer of panettone, pandoro, and colomba, serving mass-market and premium segments through major grocery chains. Now Olivieri's majority shareholder; directly comparable on product line and channel mix, though positioned at industrial rather than artisan price points.

Broad incumbents

• Ladurée: Ladurée is a globally recognized French luxury patisserie brand with macarons, viennoiserie, and seasonal specialties sold through owned boutiques and luxury retail partners. Comparable on premium artisanal positioning, gifting focus, and global brand-building among connoisseurs.

Others

• Goldbelly: Goldbelly is a US-based specialty food e-commerce marketplace that aggregates heritage and artisan food brands for nationwide shipping. Adjacent comparable as a DTC channel partner and a benchmark for premium artisan food brands shipping internationally to consumers.

Emerging players

• Levain Bakery: Levain Bakery is a US-based artisan cookie and pastry brand that built a national cult following through DTC, retail, and limited wholesale. Comparable on premium artisan baked goods brand-building and direct-to-consumer growth flywheel, though focused on cookies and viennoiserie rather than Italian leavened cakes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/olivieri-1882

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Olivieri 1882