Editorial.Link
Editorial.Link is a managed link building agency that earns editorial, do-follow backlinks from high-authority websites (average DR 67) for 500+ brands across SaaS, finance, legal, real estate, and e-commerce verticals, with a white-label offering for SEO agencies.
- Company typePrivate
- Founded2020
- HeadquartersSt. Petersburg, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Editorial.Link does
Editorial.Link operates a managed link building agency focused on securing editorial, do-follow backlinks from high-authority websites averaging DR 67 with a minimum guaranteed DR of 60 and at least 5,000 monthly visitors. Its service suite spans six interconnected methodologies: Editorial Backlinks, Broken Link Building, Linkable Assets, Brand Mentions, Listicle Link Building, and Digital PR Link Building, supplemented by a White Label module that enables SEO agencies to resell these services under their own brand with white-label reporting. Underlying technology consists of a proprietary Link Type Classifier used internally to screen out link-selling sites, combined with a curated publisher network and direct editor relationships developed since 2016 and formalized into the agency in 2020.
The firm employs approximately 28 link builders and digital PR specialists serving more than 500 brands across SaaS, technology, finance and insurance, legal, real estate, and e-commerce verticals, alongside a white-label channel serving SEO agencies. Revenue is generated through a mix of one-time backlink purchases (starting at $375 per link with volume discounts down to $300 per link at higher tiers), monthly managed subscriptions combining research, prospecting, outreach, placement, and reporting, and bespoke multi-year enterprise engagements with custom pricing. Sales is predominantly direct, driven by consultation booking through HubSpot meetings, dedicated personal account managers, LinkedIn outreach, and a trial-backlink offer provided before contract signing; geographic coverage spans the United States, United Kingdom, Germany, France, and Sweden. Notable enterprise customers include NordVPN, Capital.com, PandaDoc, Intellias, Intellectsoft, and Skylum, with documented outcomes such as a 142% traffic increase for Capital.com across 300+ links over 36 months.
Editorial.Link firmographics
Firmographics- Name
- Editorial.Link
- Legal name
- Editorial Link LLC
- Website
- https://editorial.link
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Editorial.Link is a managed link building agency that earns editorial, do-follow backlinks from high-authority websites (average DR 67) for 500+ brands across SaaS, finance, legal, real estate, and e-commerce verticals, with a white-label offering for SEO agencies.
- Ownership category
- akta.pro rank
Editorial.Link industry classification
Industry- Product category
- SEO Link Building Services
- NAICS
- Other Services Related to Advertising (541890)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Off-Page SEO & Link Building (Digital PR, Outreach) (BPAFAJAC)
- akta.pro secondary industry
- Search Engine Optimization (SEO) Services (MPAAACAA)
Keywords
Where Editorial.Link is headquartered
LocationHeadquarters
- HQ city
- St. Petersburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Editorial.Link business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Link Building Services: One-time purchase of permanent editorial backlinks with dofollow status from high-authority websites (DR 60+). Pricing based on number of links with volume discounts.
- Managed Link Building Services: Monthly backlink services combining data-driven strategy with expert execution. Includes research, prospecting, outreach, placement, and reporting.
- White Label Services: Link building services offered to SEO agencies under their own branding. Agencies resell links to clients with white-label reporting.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Startup - 5 permanent do-follow editorial links |
| Unit Pricing | Pay-as-you-go | Growth - 20 permanent do-follow editorial links |
| Subscription | Multi-year contract | Bespoke - Custom link building strategy |
| Unit Pricing | Pay-as-you-go | Single backlink purchase |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Editorial.Link product offering
Product offeringCore offering
Editorial.Link is a link building agency that earns editorial dofollow backlinks from high-authority websites (DR 60+, average DR 67) for SEO and AI search visibility. It offers managed monthly link building services combining data-driven strategy with manual outreach, covering Editorial Backlinks, Broken Link Building, Linkable Assets, Brand Mentions, Listicle Link Building, and Digital PR campaigns. A White Label module enables SEO agencies to resell these services under their own brand with white-label reporting.
Product overview
Editorial.Link is a link building agency that offers a unified suite of managed link building services focused on earning editorial backlinks from high-authority websites (average DR 67). The core offering comprises six interconnected link building methodologies: Editorial Backlinks, Broken Link Building, Linkable Assets, Brand Mentions, Listicle Link Building, and Digital PR Link Building. These services are delivered through a transparent, pre-approval-based workflow where clients review and approve prospective websites before link placement. The company also offers a White Label module for SEO agencies to resell link building services under their own brand with custom pricing and white-label reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Editorial Backlinks Places dofollow backlinks in valuable, high-traffic content on authority pages (DR 60+), delivering immediate SEO benefit and real referral traffic from relevant audiences. Offered to brands across SaaS, tech, finance, legal, real estate, and e-commerce.
- Broken Link Building
Quantifiable outcome
- 142% traffic increase for Capital.com with 300+ links built over 36 months
- +5 more outcomes
Companies that use Editorial.Link
Customer profileNamed customers11 records
Segments7 records
Ideal customer profiles3 records
Editorial.Link technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature1 record
Editorial.Link partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Editorial.Link competitors and assessment
Company assessmentDirect peers
- FatJoe: FatJoe is a managed link building and content services marketplace offering blogger outreach, niche edits, and digital PR-style placements. Same product category (paid editorial backlinks), same B2B SEO/SaaS buyer, and similar unit-pricing model, making it the closest direct competitor to Editorial.Link.
- The HOTH: The HOTH is a long-standing SEO services company offering managed link building, guest posts, and digital PR packages alongside its SaaS toolset. Directly comparable on editorial link building, monthly retainers, and white-label agency programs serving the same SaaS and SMB buyer base as Editorial.Link.
- uSERP: uSERP is a digital PR and link building agency focused on high-authority placements for SaaS and tech brands. Overlaps with Editorial.Link on DR 60+ editorial backlinks, digital PR campaigns, and AI-search-aware placement strategies for similar SaaS/enterprise customers.
- Sure Oak: Sure Oak is a full-service SEO agency with a strong link building and digital PR practice serving SaaS and enterprise clients. Comparable on managed link building engagements, white-hat outreach methodology, and similar Clutch-recognized positioning within the SEO services category.
- Siege Media: Siege Media is a content and digital PR agency that earns editorial backlinks through data-driven content and targeted outreach to top-tier publications. Closely aligned on digital PR link building, emphasis on authority placements, and a similar enterprise/SaaS client mix to Editorial.Link.
- Page One Traffic: Page One Traffic is a link building agency offering guest posting, niche edits, and managed link building services on a per-link and monthly basis. Directly competes on editorial backlink pricing, turnaround times, and target customer (agencies and in-house marketers).
- LinkBuilder.io: LinkBuilder.io is a managed link building and outreach agency providing custom backlink acquisition and white-label services to agencies and brands. Comparable product suite (managed link building plus white-label) and similar SEO agency channel model.
Broad incumbents
- Ahrefs: Ahrefs is a leading SEO software platform whose backlink analytics and link intersect tool directly compete with the insight layer of the link building market. While Editorial.Link is a service and Ahrefs is a SaaS tool, both compete for the same SEO budget and increasingly overlap as Ahrefs adds agency services.
- Semrush: Semrush is a broad marketing/SEO platform with backlink audit and link building tools, plus a growing agency marketplace. A BROAD_INCUMBENT because it offers overlapping link-related capabilities within a much larger platform, and could either partner with or compete against specialized link building agencies.
Emerging players
- Linkody: Linkody is a backlink monitoring and management tool that helps agencies and brands track link profiles. It overlaps with Editorial.Link as part of the broader link building stack and increasingly bundles managed services, but is primarily a tool rather than a full-service agency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Editorial.Link social profiles
Digital presenceEditorial.Link financial estimates
Financial estimateRevenue estimate
Valuation estimate
Editorial.Link leadership team
Management profileNumber of profiles
Profiles1 record
Editorial.Link funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Editorial.Link M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Editorial.Link
What does Editorial.Link do?
Editorial.Link is a link building agency that earns editorial dofollow backlinks from high-authority websites (DR 60+, average DR 67) for SEO and AI search visibility. It offers managed monthly link building services combining data-driven strategy with manual outreach, covering Editorial Backlinks, Broken Link Building, Linkable Assets, Brand Mentions, Listicle Link Building, and Digital PR campaigns. A White Label module enables SEO agencies to resell these services under their own brand with white-label reporting.
Is Editorial.Link a public or private company?
Editorial.Link is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Editorial.Link founded?
Editorial.Link was founded in 2020. It employs 11 to 50 people.
Where is Editorial.Link based?
Editorial.Link is headquartered in St. Petersburg, United States, in the North America region.
How does Editorial.Link make money?
Three revenue lines are on record. Link Building Services are the primary driver. The others are managed Link Building Services and white Label Services.
Who are Editorial.Link's main competitors?
Direct peers on record are FatJoe, The HOTH, uSERP, Sure Oak, Siege Media, Page One Traffic and LinkBuilder.io. Broad incumbents are Ahrefs and Semrush. Linkody is listed as an emerging player.
Does Editorial.Link have an API?
No public API is recorded for Editorial.Link.
What industry is Editorial.Link in?
Editorial.Link's product category is SEO Link Building Services. Its primary akta.pro industry code is BPAFAJAC, Off-Page SEO & Link Building (Digital PR, Outreach), with a secondary code of MPAAACAA, Search Engine Optimization (SEO) Services. Its NAICS code is 541890 and its SIC code is 7310.