Strive

Name

Strive

Legal name

Strive Insight Limited

Website

https://striveinsight.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Strive (now rebranded to Radius) is a London-based consulting agency founded in 2015 that provides primary market research and big data services to clients for brand awareness. The firm operates at a small scale (11-50 employees) under directors David Walker and Giuseppe Tonolini.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Core offering

Strive is a London-based consulting agency that provides primary market research and big data services to clients seeking to understand and improve brand awareness. The firm combines traditional research methodologies with big data processing to deliver actionable insights for business clients. It operates under the legal entity Strive Insight Limited and is now also marketed under the brand name Radius.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Ipsos: Ipsos is one of the world's largest market research and insights consultancies, offering the same primary research and brand-awareness measurement work that Strive does, but at global scale and with broader service lines.
• Kantar: Kantar is a global insights and consulting firm covering brand awareness, consumer research, and analytics, making it a broad incumbent peer for Strive's primary research and big-data positioning.
• NielsenIQ: NielsenIQ combines large-scale consumer data and research services for brand owners, overlapping with Strive's mix of primary research and big-data brand-awareness work at greater scale.

Direct peers

• Mintel: Mintel is a market research agency producing consumer and brand insights for the same brand and marketing buyer as Strive, with a comparable subscription and bespoke research model.
• Euromonitor International: Euromonitor provides global market research and consumer insights to brand and strategy teams, addressing the same buyer needs for primary and data-driven brand-awareness intelligence as Strive.
• Savanta: Savanta is a UK-based market research and insights consultancy offering brand tracking and bespoke research, directly competing with Strive for the same mid-market and enterprise brand clients.
• Censuswide: Censuswide is a UK research agency delivering primary research and brand-awareness studies, sharing Strive's size band, London base, and methodology mix.
• Toluna: Toluna combines an online panel and full-service research offering for brand insights, intersecting with Strive's primary-research-plus-data positioning with more productized technology.
• Yonder Consulting: Yonder is a UK data-driven insights consultancy covering brand, consumer, and communications research, making it a like-for-like peer for Strive's target buyer and service mix.
• Kadence International: Kadence is a boutique market research agency offering primary research and brand insights, comparable in size and service scope to Strive's London-based practice.

Market position

Customer concentration

• Xx.com/striveinsight

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Strive