Monument Grills
- Company typePrivate
- Founded2016
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Monument Grills firmographics
Firmographics- Name
- Monument Grills
- Legal name
- Monument Grills
- Website
- https://monumentgrills.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Monument Grills industry classification
Industry- Product category
- Gas Grills / Outdoor Cooking Equipment
- NAICS
- Major Household Appliance Manufacturing (33522)
- SIC
- Household Appliances (3630)
- akta.pro primary industry
- Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories) (CRAIAIAH)
- akta.pro secondary industries
- Outdoor & Specialty Major Appliance Retail (Outdoor Kitchens, Grills, Ice Makers) (CRACACAG), Outdoor Cooking, Grills & Fuel Retail (CRAMAMAD)
Keywords
Where Monument Grills is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Monument Grills business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Gas Grill Sales: Primary revenue from manufacturing and selling gas grills ranging from portable 2-burner models to premium 6-burner outdoor kitchen grills. Products sold through direct e-commerce, retail partners, and marketplaces.
- Accessories and Replacement Parts: Supplemental revenue from cooking accessories (grill baskets, cooking plates, pizza stones), replacement parts (burner kits, control knobs, LED lamps, regulators), and maintenance items (grease trays, covers).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level portable/small grills ($166-$349) |
| Unit Pricing | Pay-as-you-go | Mid-range 3-4 burner grills ($399-$569) |
| Unit Pricing | Pay-as-you-go | Premium 4-6 burner grills ($699-$1,349) |
| Unit Pricing | Pay-as-you-go | Accessories and replacement parts ($1.25-$49) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Monument Grills product offering
Product offeringCore offering
Monument Grills manufactures and sells propane and natural gas grills across four product series (Eminence premium heavy-duty, Denali smart-tech, Mesa portable/eco-friendly, and Classic) ranging from 2-burner portable tabletop models to 6-burner outdoor kitchen configurations priced between $166 and $1,349. The company also sells complementary accessories (cast iron cooking plates, grill covers, smoker boxes, rotisserie kits, pizza stones) and replacement parts (burner kits, control knobs, grease boxes, regulators, LED lamps) for ongoing customer support.
Product overview
Monument Grills is a gas grill manufacturer founded in Atlanta in 2016, offering a portfolio of four distinct grill series plus accessories and replacement parts. The product lineup includes: the premium Eminence Series (heavy-duty with Smart Touch Panel and 10-year warranty), the smart-tech enabled Denali Series (WiFi/Bluetooth connected with smartphone app control), the eco-friendly Mesa Series (compact with vibrant colors for portability), and the dependable Classic Series (featuring infrared sear technology). The company also sells complementary accessories (cast iron cooking plates, grill covers, smoker boxes, rotisserie kits) and replacement parts (grease boxes, LED lamps, regulators, control knobs). The grills operate on propane or natural gas and range from 2-burner portable models to 6-burner premium outdoor kitchen configurations.
Differentiator
Problem solved
Functional benefit
Brands
- Mesa Series: Eco-friendly design with vibrant color options for grilling in style. Compact and portable, ideal for small patios, balconies, or tailgates.
- Denali Series
- Eminence Series
Products and services
- Eminence 605 Gas Grill 6-burner premium gas grill targeted at homeowners wanting top-tier smart features, infrared sear capability, and a 10-year warranty.
- Denali 605Pro Smart Gas Grill 6-burner smart Wi-Fi-enabled propane gas grill for residential outdoor cooking enthusiasts, bundle includes free grill cover and rotisserie kit.
- Denali 425 Smart Gas Grill 4-burner black Wi-Fi-enabled propane gas grill positioned in the mid-premium Denali Series for homeowners seeking smart grilling at moderate capacity.
- Mesa 415BZ Gas Grill 4-burner stainless propane gas grill offering mid-tier residential grilling capacity with Mesa Series design.
- Mesa II 415BZ Gas Grill Updated 4-burner stainless propane gas grill from the Mesa II series for entry-to-mid-tier residential grilling.
- 35633 Stainless Infrared Propane Gas Grill 4-burner stainless propane gas grill with infrared searing capability from the Classic Series line.
- 77352 Stainless Propane Gas Grill 6-burner full stainless propane gas grill bundle including a free rotisserie kit for homeowners wanting high capacity and rotisserie capability.
- 96333 Cast Iron Cooking Plate Reversible cast iron cooking plate accessory (9.45 x 17.7 inches) that turns a grill into a griddle, for searing meats, fish, and vegetables; compatible with multiple Monument Grills models.
- A115 Grill Basket Stainless steel grill basket accessory for grilling small foods with even heat distribution, preventing items from falling through the grates.
Quantifiable outcome
- Up to 10-Year Limited Warranty
- +2 more outcomes
Companies that use Monument Grills
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Monument Grills technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Monument Grills partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Lowe'scoreMajor U.S. home improvement retailer as authorized sales channel for Monument Grills products. Included in price match guarantee policy and official online platforms.
- Home DepotcoreMajor U.S. home improvement retailer as authorized sales channel for Monument Grills products. Included in price match guarantee policy.
- AmazoncoreGlobal online marketplace as authorized sales channel. Included in official price match guarantee platforms.
- WalmartminorMajor retailer as authorized sales channel included in price match guarantee.
- WayfairminorOnline furniture and home goods marketplace as authorized sales channel.
- Macy's, Kohl's, Sears, Tractor SupplyminorAdditional authorized retail partners included in price match guarantee policy.
Scale indicators2 records
Monument Grills competitors and assessment
Company assessmentDirect peers
- Weber (Weber Grills): Weber is the leading U.S. gas grill brand with overlapping product tiers, identical big-box retail placement (Lowe's, Home Depot), and comparable smart grill initiatives — making it Monument's most direct and most formidable competitor.
- Char-Broil: Char-Broil competes with Monument at similar price points in propane gas grills and shares the same mass-market retail channels, with a longer brand history and broad SKU coverage that directly overlap with Monument's Mesa and Classic series.
- Napoleon Grills: Napoleon is a premium-positioned gas grill manufacturer with infrared burner technology and high-end stainless steel construction, competing most directly with Monument's Denali and Eminence premium lines on feature and warranty claims.
- Broil King: Broil King is a Canadian gas grill manufacturer with comparable mid-to-premium product tiers and similar stainless-steel construction, serving overlapping retail and consumer segments and competing in Monument's North American geography.
- Traeger Grills: Traeger pioneered the connected, app-controlled grill category that Monument's Denali series competes against; while Traeger is pellet-focused, its smart technology and premium positioning define the connected outdoor-cooking category Monument is targeting.
- Pit Boss Grills: Pit Boss is a fast-growing value-to-mid-tier grill brand with strong big-box distribution and connected pellet/grill products, competing with Monument on price-value positioning and similar smart-feature claims across the same retail channels.
- Big Green Egg: Big Green Egg is a premium kamado/ceramic grill brand with strong enthusiast community and accessory ecosystem, targeting the same premium outdoor cooking enthusiast segment as Monument's Eminence and Denali buyers.
Emerging players
- PK Grills: PK Grills is a smaller, premium aluminum-and-steel grill brand competing at the high end of the consumer gas/charcoal category with strong enthusiast following, overlapping Monument's premium buyer persona though with much smaller distribution scale.
- Blackstone Products: Blackstone is the leading outdoor griddle brand in U.S. retail, competing with Monument for the same backyard cooking occasions, retailer shelf space, and entry-to-mid price point consumer, but in flat-top rather than grill format.
Broad incumbents
- Coleman (The Coleman Company): Coleman is a broad outdoor recreation brand with portable propane grills and camping cooking products that overlap with Monument's portable Mesa and tailgate segment, though Coleman's strength is across a much wider outdoor portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Monument Grills social profiles
Digital presenceMonument Grills financial estimates
Financial estimateRevenue estimate
Valuation estimate
Monument Grills leadership team
Management profileNumber of profiles
Monument Grills funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Monument Grills M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Monument Grills
What does Monument Grills do?
Monument Grills manufactures and sells propane and natural gas grills across four product series (Eminence premium heavy-duty, Denali smart-tech, Mesa portable/eco-friendly, and Classic) ranging from 2-burner portable tabletop models to 6-burner outdoor kitchen configurations priced between $166 and $1,349. The company also sells complementary accessories (cast iron cooking plates, grill covers, smoker boxes, rotisserie kits, pizza stones) and replacement parts (burner kits, control knobs, grease boxes, regulators, LED lamps) for ongoing customer support.
Is Monument Grills a public or private company?
Monument Grills is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Monument Grills founded?
Monument Grills was founded in 2016. It employs 51 to 100 people.
Where is Monument Grills based?
Monument Grills is headquartered in Atlanta, United States, in the North America region.
How does Monument Grills make money?
Two revenue lines are on record. Gas Grill Sales are the primary driver. The others are accessories and Replacement Parts.
Who are Monument Grills's main competitors?
Direct peers on record are Weber (Weber Grills), Char-Broil, Napoleon Grills, Broil King, Traeger Grills, Pit Boss Grills and Big Green Egg. Emerging players are PK Grills and Blackstone Products. Coleman (The Coleman Company) is listed as a broad incumbent.
Does Monument Grills have an API?
No public API is recorded for Monument Grills.
What industry is Monument Grills in?
Monument Grills's product category is Gas Grills / Outdoor Cooking Equipment. Its primary akta.pro industry code is CRAIAIAH, Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories), with a secondary code of CRACACAG, Outdoor & Specialty Major Appliance Retail (Outdoor Kitchens, Grills, Ice Makers). Its NAICS code is 33522 and its SIC code is 3630.