Fuelman
Fuelman is a U.S. commercial fleet fuel card provider, operating since 1985 as a brand within Corpay (NYSE: CPAY), serving business, government, and diesel fleets across 60,000+ stations with subscription-based fuel cards, rebates, fraud monitoring, and a Mastercard product.
- Company typePrivate
- Founded1985
- HeadquartersNorcross, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Fuelman does
Fuelman, founded in 1985 and headquartered in Covington, Louisiana, is a U.S. commercial fleet fuel card provider operating as a brand within Corpay Technologies Operating Company, LLC, a subsidiary of publicly traded Corpay, Inc. (NYSE: CPAY, formerly FleetCor Technologies). Fuelman issues fuel and payment cards to commercial fleet operators across business, government, and diesel segments and operates an acceptance network of 60,000+ fuel stations in the United States, including 40,000+ discount-network stations that pay per-gallon rebates to cardholders. The platform processes 1.5 billion gallons of fuel annually across 3.5 million+ cardholders and integrates with the Driven mobile app, a maintenance management module, and a Mastercard co-branded product for universal acceptance including EV charging.
The core product portfolio comprises four cards: Fuelman Mixed Fleet (8¢/gallon rebate), Fuelman Diesel Fleet (12¢/gallon rebate), Fuelman Public Sector (volume-tiered 1¢–5¢/gallon rebates with OPIS-based wholesale pricing and tax-exempt documentation), and Fuelman Mastercard (3¢/gallon rebate, universal acceptance, and a Carbon Neutral + EV variant administered with GreenPrint). Cards are sold on tiered monthly subscriptions — Basic at $39, Pro at $59, and Enterprise at $99 — with feature differentiation across fraud monitoring, rewards points, reporting depth, and dedicated account management. Distribution combines self-serve online applications (instant decisions via Onfido, Plaid, and Validifi integrations), inside sales, and dedicated public-sector and merchant sales lines.
Revenue is generated through three primary streams: tiered cardholder subscription fees, transaction economics on fuel purchases (interchange plus rebate-funded merchant arrangements), and merchant network participation fees — augmented by optional maintenance management and a merchant working-capital product (Fuelman Funding) offering up to $250,000 via future-revenue purchase. Primary customer segments are business fleets operating diesel and/or gasoline vehicles, tax-exempt government fleets, small business fleets with three or more vehicles, and fuel merchants seeking fleet customer volume.
Fuelman firmographics
Firmographics- Name
- Fuelman
- Legal name
- Corpay Technologies Operating Company, LLC
- Website
- https://fuelman.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Fuelman is a U.S. commercial fleet fuel card provider, operating since 1985 as a brand within Corpay (NYSE: CPAY), serving business, government, and diesel fleets across 60,000+ stations with subscription-based fuel cards, rebates, fraud monitoring, and a Mastercard product.
- Ownership category
- akta.pro rank
Fuelman industry classification
Industry- Product category
- Fleet Fuel Cards
- NAICS
- Fuel Dealers (45721)
- SIC
- Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)
- akta.pro primary industry
- Fuel Management & Fleet Card Programs (THADAKAH)
- akta.pro secondary industries
- Fuel Card & Fleet Payment Programs (TLABAMAA), Fuel Pricing, Loyalty & Payments Platforms (POS, Mobile Pay, Fleet Cards, Loyalty Programs) (EUALAIAK)
Keywords
Where Fuelman is headquartered
LocationHeadquarters
- HQ city
- Norcross
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fuelman business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Monthly Subscription Fees: Tiered monthly subscription fees for fleet fuel card programs including Basic ($39/month), Pro ($59/month), and Enterprise ($99/month) plans. Fees vary by plan tier with different feature sets and benefits.
- Fuel Rebate Savings: Customers earn rebates at participating network stations (8¢/gallon for mixed fleet, 12¢/gallon for diesel), creating savings that drive customer retention while Fuelman generates revenue from merchant interchange and volume-based arrangements.
- Merchant Network Fees: Fuel stations pay to join the Fuelman Network, gaining access to millions of commercial fleet customers and issuer-funded rebates.
- Optional Maintenance Program: Optional maintenance management and payment program available for an additional fee, allowing tracking, scheduling, approving, and paying for maintenance through the Fuelman account.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Fuelman Mixed Fleet Basic - $39/month for small business fleets |
| Subscription | Monthly | Fuelman Mixed Fleet Pro - $59/month with enhanced features |
| Subscription | Monthly | Fuelman Mixed Fleet Enterprise - $99/month with richest analytics |
| Subscription | Monthly | Fuelman Mastercard - $59/month for universal acceptance |
| Usage-based | Monthly | Public Sector Fleet Card - Volume-based rebates |
| Subscription | Monthly | Fuelman Diesel Fleet - 12¢ per gallon diesel rebates |
| Transaction based/ take rate | Pay-as-you-go | Fuelman Funding - Working capital for merchants |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Fuelman product offering
Product offeringCore offering
Fuelman sells fleet fuel cards and fleet management services to commercial and government fleet operators in the United States. Card products (Mixed Fleet, Diesel, Public Sector, Mastercard, Clean Advantage) provide per-gallon fuel rebates at 40,000+ discount network stations, driver/vehicle-level spending controls, real-time fraud monitoring, expense and tax reporting, and optional maintenance management. The offering is delivered through a proprietary card processing platform, the Driven mobile app, and a 60,000+-station acceptance network.
Product overview
Fuelman is a fleet fuel management solutions provider offering a comprehensive portfolio of fuel cards and fleet management tools. The core product lineup includes three primary card types: Fuelman Mixed Fleet (for diesel and gasoline fleets, 8¢/gallon savings), Fuelman Diesel Fleet Card (diesel-specific, 12¢/gallon savings), and Fuelman Public Sector (tax-exempt government fleets with volume-based 1¢-5¢/gallon rebates). The Fuelman Mastercard provides universal acceptance with carbon neutrality and EV charging support. All card programs operate on a tiered pricing model (Enterprise at $99/month, Pro at $59/month, Basic at $39/month) with varying feature levels. The ecosystem includes the Driven Mobile App for real-time account management, Fuelman Maintenance for integrated service tracking, and Driven Rewards for loyalty points. The platform covers 60,000+ stations nationwide with 40,000+ in the discount network. Fuelman is a subsidiary of Corpay (formerly FleetCor) and has operated since 1985.
Differentiator
Problem solved
Functional benefit
Brands
- Driven Rewards by Corpay: A fuel rewards program that allows fleet card users to earn points on fuel purchases and redeem for gift cards, merchandise, travel, and event tickets.
- Fuelman Network
Products and services
- Fuelman Mixed Fleet Card Fleet fuel card for businesses running mixed diesel and gasoline fleets. Provides 8¢ per gallon savings at 40,000+ discount network stations, real-time fraud monitoring, driver- and vehicle-level spending controls, IFTA-ready expense reporting, and a points-based rewards program. Available in Basic ($39/mo), Pro ($59/mo), and Enterprise ($99/mo) tiers with increasing analytics, rewards, and account management.
- Fuelman Diesel Fleet Card Diesel-specific fleet fuel card offering 12¢ per gallon savings at 40,000+ discount network locations. Available in Enterprise, Pro, and Basic tiers with corresponding features including rewards points, fraud protection, and reporting capabilities, targeted at diesel-heavy fleet operators.
- Fuelman Public Sector Fleet Card Tax-exempt fleet fuel card for government agencies, municipalities, and tax-exempt organizations. Provides volume-based rebates from 1¢ to 5¢ per gallon across monthly gallon tiers, OPIS-based wholesale fuel pricing, and specialized tax reporting for tax-exempt purchases.
- Fuelman Mastercard (Carbon Neutral + EV) Universal acceptance fleet card accepted anywhere Mastercard is taken in the U.S. Provides 3¢ per gallon rebates on unleaded and diesel, 1 point per eligible gallon, carbon neutrality through GreenPrint-certified carbon reduction projects, EV charging acceptance, fraud loss coverage up to $25K per year, and a driver cash-back program averaging $0.10 per gallon at participating Upside locations. Monthly fee $59.
- Fuelman Clean Advantage Eco-focused fleet card offering clean fuel advantages and environmental benefits for fleets prioritizing sustainability, including access to clean fuel stations and emissions-oriented features.
- Fuelman Maintenance Optional fleet maintenance management and payment program that lets fleet operators track, schedule, approve, and pay for vehicle maintenance through their Fuelman account. Provides access to ASE-certified technicians, service schedule monitoring, maintenance history tracking, and discount pricing up to 40% on services.
- Fuelman Funding Working capital program for Fuelman merchant partners providing up to $250,000 via sale of future revenues (not a loan), with funding decisions in 7-10 business days and weekly remittances through existing settlement.
Quantifiable outcome
- Save 8¢ per gallon on diesel and unleaded fuel at 40,000+ discount network locations
- +5 more outcomes
Companies that use Fuelman
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Fuelman technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature6 records
Fuelman partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, minor and supporting.
- MastercardcoreMastercard partnership enables the Fuelman Mastercard product accepted everywhere Mastercard is accepted in the U.S. Additionally, Mastercard Easy Savings program provides automatic rebates to eligible Mastercard small business cardholders at Fuelman merchant locations.
- Fifth Third BankcoreIssues the Fuelman Mastercard pursuant to a license by Mastercard International Incorporated.
- Regions BankminorIssues the Fuelman Mastercard (Carbon Neutral/EV version) pursuant to a license by Mastercard International Incorporated.
- GreenPrintcoreGreenPrint administers the carbon offset program for the Fuelman Mastercard Carbon Neutral card, calculating fleet emissions monthly and neutralizing through certified carbon reduction projects. Program performance is annually attested to by a Big 4 accounting firm.
- OnfidosupportingProvides identity verification services during the fuel card application process using facial scan technology and identity document verification.
- PlaidsupportingProvides secure bank account verification and connection services for the application process, enabling customers to share bank credentials or upload bank statements for credit decisioning.
- ValidifisupportingPowers the daily auto-pay functionality for the Fuelman Mastercard, enabling automatic charging of linked credit or debit cards for fuel purchases.
- UpsideminorProvides cash-back program for the Fuelman Mastercard, offering additional driver cash back averaging $0.10 per gallon at participating Upside locations.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Fuelman competitors and assessment
Company assessmentOthers
- Marqeta: Marqeta provides modern card-issuing and payment-processing APIs used by fleet and spend-management programs. While not a direct competitor, it is the underlying infrastructure enabler for several next-generation fleet card challengers and a tech-relevant comparator.
Direct peers
- WEX Inc. WEX is the largest US fleet fuel card operator (WEX Fleet Cards, Fleet One) with comparable acceptance networks, rebate structures, and SMB-to-enterprise fleet segments. Direct head-to-head competitor to Fuelman across mixed-fleet, diesel, and public-sector cards.
- Comdata: Comdata is a sister Corpay brand focused on over-the-road trucking and large commercial fleets with Comchek, Comdata Card, and universal fuel card products. Operates in the same fleet fuel card category and the same parent company as Fuelman.
Emerging players
- Fleetio: Fleetio is a SaaS fleet management platform that handles vehicle maintenance, fuel tracking, and expenses with integrated fuel card partnerships. Adjacent to Fuelman in fleet operations, and increasingly competing for the same fleet customer's technology spend.
- AtoB: AtoB is a digital-first fuel card and fleet payments platform targeting trucking fleets with modern onboarding, expense automation, and fintech-grade UX. Represents the next-generation approach to the same fleet fuel card market Fuelman serves.
- Motive (formerly KeepTruckin): Motive is an all-in-one fleet operations platform with AI dashcams, ELD compliance, and spend/IFTA tooling integrated with fuel card partners. Targets the same trucking-and-fleet SMB segment as Fuelman via a software-led wedge that could evolve into payments.
Broad incumbents
- BP Fleet Solutions: BP and Amoco-branded fleet cards (including the BP Business Solutions Card) provide commercial fleets with branded fuel acceptance, discounts, and reporting — a broad oil-major alternative to Fuelman for fleets prioritizing brand-level acceptance.
- Shell Fleet Solutions: Shell Fleet Solutions and the Shell Fleet Card serve commercial and small-business fleets with branded acceptance, fuel discounts, and reporting. Competes with Fuelman on network reach and rebates, especially for fleets preferring oil-major-branded cards.
- Geotab: Geotab is a leading fleet telematics platform with a broad fleet management ecosystem (tracking, maintenance, fuel) serving enterprise and public-sector fleets overlapping with Fuelman's customer base.
- Samsara: Samsara is a large IoT/fleet management platform combining telematics, video, equipment monitoring, and fuel/expense workflows. Overlaps with Fuelman's customer base (commercial fleets, public sector) and increasingly bundles spend controls that border fuel-card functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Fuelman social profiles
Digital presenceFuelman compliance and trust
Trust signalCompliance1 record
Fuelman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fuelman leadership team
Management profileNumber of profiles
Fuelman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fuelman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fuelman
What does Fuelman do?
Fuelman sells fleet fuel cards and fleet management services to commercial and government fleet operators in the United States. Card products (Mixed Fleet, Diesel, Public Sector, Mastercard, Clean Advantage) provide per-gallon fuel rebates at 40,000+ discount network stations, driver/vehicle-level spending controls, real-time fraud monitoring, expense and tax reporting, and optional maintenance management. The offering is delivered through a proprietary card processing platform, the Driven mobile app, and a 60,000+-station acceptance network.
Is Fuelman a public or private company?
Fuelman is a private company. It is classified as corporate owned and is currently operating.
When was Fuelman founded?
Fuelman was founded in 1985. It employs 51 to 100 people.
Where is Fuelman based?
Fuelman is headquartered in Norcross, United States, in the North America region.
How does Fuelman make money?
Four revenue lines are on record. Monthly Subscription Fees are the primary driver. The others are fuel Rebate Savings, merchant Network Fees and optional Maintenance Program.
Who are Fuelman's main competitors?
Marqeta is listed as an others. Direct peers are WEX Inc. and Comdata. Emerging players are Fleetio, AtoB and Motive (formerly KeepTruckin). Broad incumbents are BP Fleet Solutions, Shell Fleet Solutions, Geotab and Samsara.
Does Fuelman have an API?
No public API is recorded for Fuelman.
What industry is Fuelman in?
Fuelman's product category is Fleet Fuel Cards. Its primary akta.pro industry code is THADAKAH, Fuel Management & Fleet Card Programs, with a secondary code of TLABAMAA, Fuel Card & Fleet Payment Programs. Its NAICS code is 45721 and its SIC code is 5172.