National Technology Associates

What National Technology Associates does

National Technology Associates (NTA), headquartered at 6651 Schuster St in Las Vegas, Nevada, is a privately held, low-voltage technology design and integration firm specializing in audio-visual (AV) systems, lighting control, digital signage, and network-connected systems for the gaming and hospitality industry. The company designs and builds AV solutions for entire resort and casino properties, including casino floors, race and sports books, convention spaces, upscale dining, lounges, nightclubs, ultra-lounges, day pools, luxury spas, and suites. Its named client roster is concentrated in the Las Vegas and broader U.S. gaming market and includes Red Rock Resort & Casino, Palms Hotel Casino, Station Casinos, Morongo Casino Resort, Graton Rancheria Resort & Casino, The LINQ Entertainment Complex, T-Mobile Arena, and Hard Rock Hotel Casino.

NTA's offering combines two core service lines: Design & Engineering, in which its team collaborates with architects, mechanical and electrical engineers, and lighting consultants to engineer integrated systems; and Integration & Contracting, delivered through a structured 10-step implementation approach spanning site survey, client interview, engineering, procurement, in-house rack-shop fabrication, programming, installation, commissioning, and post-installation support. The firm leverages strategic manufacturer partnerships with Samsung, Harman Group, Crestron, and Nanolumens to source industry-leading technology. NTA also operates a proprietary product sub-brand, Astel Lighting, launched in 2009 out of accepted marine lighting products for luxury yachts, which produces underwater pool LED lighting including the ultra-thin METEOR series and the higher-power, DMX512-controllable METEOR XP series for public, sports, and hotel pools.

The business model is project-based B2B professional services and integration, sold via enterprise field sales directly to property owners, general contractors, electrical contractors, and architects. Revenue derives from AV design and engineering fees, one-time integration/contracting project work, and hardware sales of Astel Lighting products. Pricing is custom, quote-based, and not publicly disclosed, with budgets and scope agreed per engagement. The company employs an estimated 11–50 people and serves customers across the United States.

Name

National Technology Associates

Legal name

National Technology Associates

Website

https://ntechassoc.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

National Technology Associates is a Las Vegas-based low-voltage AV design and integration firm serving the gaming and hospitality industry, delivering audio-visual, lighting, and digital signage systems for casinos, resorts, nightclubs, and sports books across the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. AV Design and Engineering Services: Professional services revenue from designing audio-visual systems, working with architects, engineers, and lighting consultants to develop integrated solutions for properties.
2. Integration and Contracting Services: Project-based integration and implementation services including site preparation, installation, commissioning, and training for AV systems.
3. Astel Lighting Products: Sale of ASTEL LIGHTING underwater pool LED lighting products including METEOR series and METEOR XP series, launched in 2009.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

National Technology Associates (NTA) designs and integrates low-voltage audio-visual, lighting control, and digital signage systems for casino, resort, and hospitality properties. The firm delivers end-to-end AV services from initial design and engineering through equipment procurement, rack-shop fabrication, on-site installation, commissioning, and post-installation training. NTA also sells Astel Lighting-branded underwater pool LED lighting products under the METEOR and METEOR XP series.

Product overview

National Technology Associates is an AV systems design and integration company offering a unified portfolio of design engineering services and integration/contracting services, supplemented by the Astel Lighting sub-brand product line. Their core offering combines professional AV system design with full-cycle implementation support for gaming, hospitality, and entertainment venues. The company leverages strategic partnerships with major manufacturers (Samsung, Harman Group, Crestron, Nanolumens) to deliver equipment and installation solutions, while Astel Lighting provides proprietary underwater LED pool lighting products including the METEOR and METEOR XP series with network-enabled control capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Astel Lighting: Underwater pool LED lighting brand launched in 2009. Originally marine lighting products for luxury yachts, it became a leading brand in underwater pool LED lighting. Features include the METEOR series (compact ultra-thin LED underwater pool lights) and METEOR XP series for public, sports, and hotel pools markets. Supports DMX512 standard control with network connection capabilities.

Products and services

• Design & Engineering Services Professional AV system design services for hospitality, casino, entertainment, and business clients, working alongside architects, mechanical and electrical engineers, and lighting consultants. Leverages strategic partnerships with Samsung, Harman Group, Crestron, and Nanolumens to develop integrated solutions and future-proof system designs.
• Integration & Contracting Services End-to-end AV system implementation including site survey, client interview, engineering, procurement, fabrication in NTA's rack shop, programming, site preparation, installation, commissioning, training, and post-installation support, following a structured 10-step methodology for gaming, hospitality, and entertainment clients.
• Astel Lighting (METEOR and METEOR XP Series) Astel Lighting is NTA's proprietary underwater LED pool lighting brand, including the METEOR series of compact ultra-thin LED underwater pool lights and the METEOR XP series of higher-output underwater pool lights with built-in microprocessor and DMX512 network control for public, sports, and hotel pools markets.

Named customers17 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• SamsungcoreTechnology or IntegrationStrategic partnership with Samsung leveraging their display and technology products for integrated AV solutions in gaming and hospitality properties.
• Harman GroupcoreTechnology or IntegrationStrategic partnership with Harman Group for audio systems and integration solutions across NTA's portfolio of gaming and hospitality projects.
• CrestroncoreTechnology or IntegrationStrategic partnership with Crestron for control systems and automation solutions in integrated AV installations.
• NanolumenscoreTechnology or IntegrationStrategic partnership with Nanolumens for LED display solutions. Featured in industry press for Red Rock Resort Race & Sports Book installation.
• General Contractors and Electrical ContractorscoreImplementation/ SI/ Consulting PartnerNTA has worked with top general contractors and electrical contractors across the country, coordinating with other trades to ensure on-time, on-budget, and successful project delivery.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Ford Audio-Video Systems: National AV integration firm serving hospitality, corporate, and education clients with design-build services comparable to NTA's hospitality focus. Operates at similar scale and competes for the same hotel, convention, and entertainment venue projects.
• Sound Image: AV integrator specializing in entertainment venues, nightclubs, arenas, and hospitality properties. Closely comparable to NTA in combining audio, video, and lighting design-build for nightlife and resort clients.
• AVI Systems: National AV integration and managed services firm with design-build capabilities across corporate, hospitality, and entertainment. Comparable design-engineering-to-installation scope and similar reliance on manufacturer partnerships with Crestron and others.
• HB Communications: Established AV integrator providing design, integration, and managed services across corporate, education, and hospitality verticals. Comparable project-based services model and reliance on enterprise sales through architects and general contractors.
• Pro Sound and Video: AV systems integrator serving houses of worship, education, hospitality, and corporate clients with end-to-end design and installation. Similar size and comparable mix of professional services plus equipment integration.
• BlueWater Technologies: Mid-market AV integration firm delivering design-build services to corporate, retail, and hospitality clients. Comparable scope combining AV design, engineering, and on-site installation with a similar project-based revenue model.
• Whitlock: AV integration and collaboration services firm operating across enterprise, education, and hospitality. Now part of AVI Systems, but historically a comparable design-build integrator serving similar architect- and contractor-led project flows.

Broad incumbents

• Solotech: Large global AV and lighting integrator serving touring, entertainment, hospitality, and corporate clients. Significantly larger than NTA but competes directly for flagship casino, arena, and nightclub integration projects in Las Vegas and beyond.

Others

• Pentair: Global pool equipment manufacturer whose lighting product line competes directly with NTA's Astel Lighting METEOR series. Comparable to NTA only on the Astel hardware side; not a competitor for AV integration services.
• Hayward Pool Products: Major pool equipment and lighting manufacturer whose underwater and architectural LED lighting overlaps with Astel Lighting's commercial and hospitality pool focus. Relevant only to the Astel product line, not to NTA's core AV integration services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Customer concentration

• LinkedInlinkedin.com/company/national-technology-associates

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Technology Associates