Web Wizards

What Web Wizards does

Web Wizards Inc. is a privately held Winnipeg-based digital agency founded in 1995, operating as a single-source partner for mid-market and enterprise clients across financial services, healthcare, real estate, agriculture, property management, and government. The firm delivers digital marketing, website design and development, e-commerce implementation, custom software, digital strategy consulting, and managed hosting. Pricing is project-based or retainer-based for services, with no public rate cards; hosting is sold as a recurring managed service through its subsidiary Ultimate Internet Co.

The technology stack is conventional agency infrastructure — WordPress CMS, e-commerce platforms (Shopify experience), CRM/ERP integrations, on-premise and cloud hosting, and agile custom software development. Notable proprietary work includes the Rancho Property Management System (managing 200+ strata corporations and 30,000+ units with real-time accounting sync) and Fintracker, a mobile FINTRAC compliance platform with ID scanning for real estate agents. The agency uses third-party integrations (FINTRAC, PayPal, Shopify) rather than building foundational technology from scratch.

Web Wizards generates revenue primarily through professional services engagements, supplemented by recurring managed hosting subscriptions via Ultimate Internet Co. and a minor direct-to-consumer branded merchandise storefront. GTM is consultative and sales-led: free initial consultations, discovery workshops, and customized project proposals targeting mid-market and enterprise buyers in Western Canada. The company maintains active social, content, and SEO marketing channels and cites a cumulative client base of over 400 customers and 670,000+ project hours since inception.

Name

Web Wizards

Legal name

Web Wizards Inc.

Website

https://webwizards.ca

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Web Wizards Inc. is a Winnipeg-based digital agency founded in 1995, offering web design, e-commerce, custom software, digital marketing, and managed hosting to mid-market and enterprise clients across Western Canada, with over 400 cumulative customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Winnipeg

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Digital Strategy & Consulting: Project-based consulting engagements for digital transformation strategy, digital maturity assessment, and roadmap development. These engagements establish the foundation for subsequent implementation work and typically involve discovery workshops, stakeholder interviews, and strategic documentation.
2. Website Design & Development: Custom website design and development services ranging from corporate websites to complex web applications. Projects include UX/UI design, responsive development, SEO optimization, and CMS implementation. Pricing varies by project scope and complexity.
3. E-commerce Solutions: Full e-commerce platform development including shopping experiences, payment integration, inventory management, and digital asset management. Services include platform selection, customization, and ongoing optimization.
4. Custom Software Development: Tailored software solutions addressing unique business needs when off-the-shelf solutions are insufficient. Includes SaaS bridging, system integrations, and operational software development. Employs agile methodologies for iterative delivery.
5. Digital Marketing Services: Comprehensive digital marketing including SEO, content creation, social media management, and paid advertising campaigns. Services are structured as ongoing retainer arrangements or project-based campaigns.
6. Hosting & Support Services: Managed hosting through Ultimate Internet Co. platform providing server management, security, WordPress hosting, and technical support. Sold as recurring service with service level commitments.
7. Branded Merchandise Sales: E-commerce sales of branded apparel and accessories including hoodies, t-shirts, caps, and tote bags. Transaction-based retail sales processed through PayPal.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Web Wizards is a Winnipeg-based digital agency providing end-to-end digital services including website design and development, e-commerce platform implementation, custom software solutions, digital marketing (SEO, content, paid media), managed hosting and support via its subsidiary Ultimate Internet Co., and digital strategy consulting. The firm acts as a single-source partner guiding mid-market and enterprise clients through digital transformation across diverse industries.

Product overview

Web Wizards is a digital services agency offering a comprehensive suite of services organized around five core offerings: Digital Marketing Services, Website Design & Development, E-commerce Solutions, Custom Software Solutions, and Hosting & Support. The company also provides Digital Strategy & Consulting and Digital Ecosystem Integration services. Their custom software products include Fintracker (a FINTRAC compliance reporting system for real estate) and the Rancho Property Management System (a property management platform). The portfolio is delivered as professional services rather than a unified SaaS platform, with each offering addressing specific client needs from strategy through implementation and ongoing support.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development User-centered website design and development services combining technology integrations with data-driven analytics to deliver responsive, SEO-optimized websites for businesses across multiple industries.
• Digital Marketing Services Comprehensive digital marketing services including SEO, content creation, social media management, email campaigns, and paid advertising structured as ongoing retainers or project-based campaigns.
• E-commerce Solutions End-to-end e-commerce platform development including platform selection, UX design, payment integration, inventory management, and back-end integrations to support brick-and-mortar to digital retail transitions.
• Custom Software Solutions Tailored software development creating custom SaaS alternatives, operational systems, and digital ecosystems optimized for client-specific workflows, growth objectives, and integration requirements.
• Hosting & Support Services Professional hosting services including on-premise server management, daily WordPress hosting, security maintenance, and white-glove support delivered through the Ultimate Internet Co. platform.
• Digital Strategy & Consulting Strategic consulting assessing digital maturity, defining objectives, and creating roadmaps for digital transformation and ecosystem integration aligned with business goals.
• Rancho Property Management System Custom-built web-based property management system for Rancho Management Services consolidating strata and rental operations including resident tracking, accounting sync, maintenance management, incident reporting, document management, amenity booking, and email broadcasting.
• Fintracker Mobile-first FINTRAC compliance reporting platform for real estate agents featuring ID scanning via mobile app (iOS and Android), military-grade encryption, secure data storage, and government reporting access for real estate transactions.

Quantifiable outcome

• 400+ satisfied customers across multiple industries
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• KlientBoost: US digital marketing agency focused on paid media, conversion optimization, and landing page design. Overlaps with Web Wizards' digital marketing and web design capabilities for similar mid-market clients.
• T4G Limited: Canadian digital transformation consultancy offering strategy, design, custom software, and digital services to mid-market and enterprise clients. Comparable to Web Wizards in service mix, Canadian footprint, and target customer size.
• Straight North: US B2B digital marketing agency offering SEO, paid media, and web design services. Comparable mid-market and enterprise customer focus with overlapping service mix.
• WebFX: US-based digital marketing and web development agency serving mid-market and enterprise clients with website design, SEO, paid media, and custom development. Comparable offering breadth and customer profile, though at larger scale.
• Power Digital Marketing: US digital marketing agency offering web design, SEO, paid media, content, and analytics. Similar end-to-end digital service offering targeting mid-market and enterprise clients.
• Idea Rebel: Montreal-based digital agency offering web design, development, e-commerce, and digital strategy. Comparable Canadian full-service digital agency competing for similar mid-market and enterprise clients.
• Big Leap: US digital marketing agency offering SEO, content marketing, web design, and analytics. Comparable service breadth and customer targeting to Web Wizards' digital marketing practice.
• Disruptive Advertising: US digital marketing agency specializing in paid media, SEO, and web design for mid-market and enterprise clients. Closely overlaps Web Wizards' digital marketing and website development offerings.
• Directive Consulting: US B2B digital marketing agency offering SEO, paid media, web design, and content marketing. Comparable service mix and mid-market/enterprise focus with a consultative sales model similar to Web Wizards.
• Thrive Internet Marketing Agency: US digital marketing agency offering web design, SEO, social media, and paid advertising. Comparable service portfolio and customer segment focus to Web Wizards.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/webwizardsinc
• Facebookfacebook.com/webwizardsinc
• LinkedInlinkedin.com/company/web-wizards-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Web Wizards