In Touch Ministries
In Touch Ministries is a 1982-founded, Atlanta-based nonprofit Christian teaching ministry that distributes Dr. Charles Stanley's biblical content across cable TV (Comcast, Bridge Media Network, 60+ US markets), 24/7 radio, mobile apps, and print, funded primarily by donor contributions and serving individual Christian audiences and international church leaders.
- Company typePrivate
- Founded1982
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What In Touch Ministries does
In Touch Ministries, Inc. is a Georgia-incorporated, ECFA-accredited nonprofit Christian teaching ministry founded by Dr. Charles F. Stanley in 1982 and headquartered in Atlanta. Its core product is a multi-platform content ecosystem built around Stanley's biblical teachings and the proprietary "30 Life Principles" framework, distributed through cable television (In Touch+ programming via Comcast and Bridge Media Network in 60+ U.S. markets), a 24/7 streaming radio network (Charles Stanley Radio), a mobile app available in English and Spanish on iOS and Android, daily devotional email/website content, printed devotionals and magazines, and the Charles Stanley Institute's online courses. The organization also operates an e-commerce store selling books, Bibles, study guides, CDs, DVDs, and leader kits, and runs a Life Principles Training program targeting pastors and church leaders in developing nations.
Revenue is generated primarily through tax-deductible donor contributions (including recurring monthly giving and planned giving/bequests), supplemented by retail product sales and a small foundation vehicle (In Touch Foundation). The organization publishes a 93-cent-of-every-dollar program-expense ratio as a stewardship metric. Its go-to-market is content-led: free devotionals, broadcasts, and mobile content serve as top-of-funnel acquisition tools for donors, while distribution is executed through channel partner Apex Media Partners, which has orchestrated a systematic 2025-2026 U.S. cable and streaming rollout (Xumo Play in December 2025; Comcast Florida, West, and Heartland regions through Q1 2026). Leadership includes President and CEO Phillip Bowen, COO Seth Grey, CFO Celia Gordon, and CIO Caleb Santos, under Chairman Howard Bowen. The organization is privately held (no parent company, no PE/VC ownership) and audited financial statements are referenced but not disclosed in the source data.
In Touch Ministries firmographics
Firmographics- Name
- In Touch Ministries
- Legal name
- In Touch Ministries, Inc.
- Website
- https://intouch.org
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- In Touch Ministries is a 1982-founded, Atlanta-based nonprofit Christian teaching ministry that distributes Dr. Charles Stanley's biblical content across cable TV (Comcast, Bridge Media Network, 60+ US markets), 24/7 radio, mobile apps, and print, funded primarily by donor contributions and serving individual Christian audiences and international church leaders.
- Ownership category
- akta.pro rank
In Touch Ministries industry classification
Industry- Product category
- Religious Broadcasting
- NAICS
- Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Christian Broadcasting (TV & Radio) (MPABALAA)
- akta.pro secondary industries
- Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD), Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG)
Keywords
Where In Touch Ministries is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
In Touch Ministries business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Donations and Contributions: Primary revenue source from donors supporting the ministry's mission. 93 cents of every dollar goes directly to ministry programs (TV, radio, print, Messenger Lab devices)
- Product Sales: Sale of books, devotionals, study guides, journals, Bibles, sermons on CD/DVD, box sets through the online store
- Recurring Giving Program: Monthly recurring donations supporting ongoing ministry operations and special initiatives like Messenger Lab devices and international broadcasts
- Planned Giving: Strategic giving options including outright gifts of appreciated assets, income-producing gift plans, and bequests for enduring kingdom impact
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Resources - No cost access to core content |
| Unit Pricing | One time purchase | Retail Products - Physical and digital products |
| Subscription | Monthly | Donor Support - Tax-deductible contributions |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels9 records
In Touch Ministries product offering
Product offeringCore offering
In Touch Ministries produces and distributes biblical teaching content from Dr. Charles Stanley across multiple channels including a TV programming channel (In Touch+), a 24/7 radio network, daily devotionals, sermons, and faith-based digital content. The ministry operates an online store selling books, study guides, devotionals, and Bibles, and runs an international discipleship training program for church leaders in developing nations. The organization is funded primarily through donor contributions and operates as a Georgia non-profit corporation.
Product overview
In Touch Ministries operates a multi-platform ministry ecosystem centered on Dr. Charles Stanley's biblical teachings. The core offerings include In Touch+ (a subscription-based TV programming channel distributed via cable, satellite, and streaming platforms), Charles Stanley Radio (a 24/7 streaming radio network), and daily digital content (daily devotions, articles, sermon series, and faith stories). The organization supplements its free content with a commercial store offering books, devotionals, Bibles, study guides, and sermon recordings on CD/DVD. Charles Stanley Institute provides structured group study materials including leader kits and study guides for denominations and small groups. Life Principles Training extends the ministry's reach internationally through discipleship programs for local church leaders.
Differentiator
Problem solved
Functional benefit
Brands
- Charles Stanley Institute: Online course platform offering free biblical teachings and study materials for personal growth and group study.
Products and services
- In Touch+ A subscription-based biblical programming channel featuring the teachings of Dr. Charles Stanley, distributed via cable, satellite, and digital streaming platforms for general Christian audiences seeking faith-based TV content.
- Charles Stanley Radio (24/7) A 24/7 streaming radio network offering continuous biblical teaching and encouragement from Dr. Charles Stanley, accessible via web streaming and mobile app for individual listeners.
- Daily Devotions Daily devotional content providing biblical meditations and spiritual guidance, delivered via email subscription, website reading, and the mobile app for individuals seeking daily spiritual encouragement.
- Psalms Recordings Audio recordings of Dr. Stanley reading select passages from Psalms, providing a calming and reflective listening experience for individual listeners.
- Sermon Series Collections of Dr. Charles Stanley's sermons organized by theme or topic, available for streaming, download, or purchase on physical media for individual viewers and small groups.
- Faith Stories Video testimonials sharing how individuals have been impacted by Dr. Stanley's teachings and their personal faith journeys, available for streaming to the general audience.
- In Touch Mobile App A mobile application available on iOS and Android for reading and listening to daily devotions, streaming TV and radio broadcasts, and accessing 24/7 radio streaming for individual users.
- Life Principles Training An international discipleship and leadership training program for local pastors and leaders in developing nations, based on Dr. Stanley's 30 Life Principles.
- In Touch Store An e-commerce platform offering books, devotionals, Bibles, study guides, journals, sermon recordings on CD/DVD, and other faith-based resources by Dr. Charles Stanley for individual consumers.
Quantifiable outcome
- 93 cents of every dollar goes directly to ministry programs
- +4 more outcomes
Companies that use In Touch Ministries
Customer profileSegments3 records
Ideal customer profiles3 records
In Touch Ministries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
In Touch Ministries partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Comcast (Heartland)coreComcast Heartland expansion covers Michigan, Indiana, and Kentucky, providing access to over 10 million viewers through cable and digital platforms via Xfinity service.
- Comcast WestcoreComcast West partnership reaches nearly 10 million subscribers across the Western U.S., including multiple major markets. Previous launches include Comcast Florida, Comcast Big South, and Comcast Houston.
- Comcast FloridacoreComcast Florida Xfinity service expansion provides access to over one million Florida households with content from Dr. Charles Stanley and other faith leaders.
- Xumo PlaycoreXumo Play streaming platform enables viewers in the U.S. and Canada to access biblical teachings from Dr. Charles Stanley across various devices and platforms.
- Bridge Media NetworkcoreBridge Media Network partnership expands In Touch+ programming across 60+ U.S. markets through satellite, streaming, and international language platforms. The expansion furthers the ministry's mission of faith-based broadcasting and accessibility.
- Apex Media PartnerscoreApex Media Partners serves as the primary channel partner facilitating In Touch+ programming distribution. They have orchestrated expansion to multiple Comcast regions (West, Florida, Big South, Houston, Heartland) and streaming platforms (Xumo Play, Bridge Media Network), reaching millions of viewers across the U.S. The partnership enables distribution of Dr. Charles Stanley's biblical teachings through cable, digital platforms, satellite, and voice remote access.
Scale indicators6 records
Recent moves10 records
Expansion highlights5 records
In Touch Ministries competitors and assessment
Company assessmentBroad incumbents
- Salem Communications / Salem Media Group: Largest U.S. commercial radio broadcaster of Christian and conservative content, plus digital and publishing assets — comparable in operating model (faith broadcasting) but operates as a for-profit public company.
- Focus on the Family: Large Christian content and broadcasting organization with multi-platform distribution and donor funding — comparable in mission and audience but broader in scope (family content) and considerably larger.
Direct peers
- Proverbs 31 Ministries: Christian women's ministry offering daily devotions, online teaching, and Bible studies with comparable donation-funded, multi-platform content distribution model.
- EWTN (Eternal Word Television Network): Catholic-focused but large religious broadcaster with global cable, satellite, and streaming distribution — direct competitor in the religious broadcasting category with substantially larger audience and budget.
- Daystar Television Network: Faith-based TV network distributing Christian teaching via cable, satellite, and streaming globally — direct competitor with similar content distribution model and evangelical audience focus.
- Moody Radio: Christian radio broadcasting network producing biblical teaching and preaching content — direct peer in radio-based faith broadcasting, comparable to Charles Stanley Radio's 24/7 streaming model.
- Trinity Broadcasting Network (TBN): Largest Christian broadcast network in the U.S. operating multiple TV channels, satellite distribution, and streaming platforms — the most direct competitor to In Touch+ in faith-based TV broadcasting.
- Billy Graham Evangelistic Association: Major evangelistic nonprofit with strong broadcast and media presence comparable to In Touch — similar mission, donation-funded model, and televangelist origins rooted in a single authoritative figure.
- Ligonier Ministries: Reformed theological teaching ministry featuring teaching content (R.C. Sproul legacy), publishing, broadcasting, and online courses — closely analogous to In Touch's teaching ministry model and 30 Life Principles structure.
- CBN (Christian Broadcasting Network): Major Christian broadcaster featuring 700 Club and Superbook, distributing via cable, satellite, and digital — direct peer with comparable multi-platform faith broadcasting model and donation-based funding.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
In Touch Ministries social profiles
Digital presenceIn Touch Ministries financial estimates
Financial estimateRevenue estimate
Valuation estimate
In Touch Ministries leadership team
Management profileNumber of profiles
Profiles8 records
In Touch Ministries funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
In Touch Ministries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about In Touch Ministries
What does In Touch Ministries do?
In Touch Ministries produces and distributes biblical teaching content from Dr. Charles Stanley across multiple channels including a TV programming channel (In Touch+), a 24/7 radio network, daily devotionals, sermons, and faith-based digital content. The ministry operates an online store selling books, study guides, devotionals, and Bibles, and runs an international discipleship training program for church leaders in developing nations. The organization is funded primarily through donor contributions and operates as a Georgia non-profit corporation.
Is In Touch Ministries a public or private company?
In Touch Ministries is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was In Touch Ministries founded?
In Touch Ministries was founded in 1982. It employs 51 to 100 people.
Where is In Touch Ministries based?
In Touch Ministries is headquartered in Atlanta, United States, in the North America region.
How does In Touch Ministries make money?
Four revenue lines are on record. Donations and Contributions are the primary driver. The others are product Sales, recurring Giving Program and planned Giving.
Who are In Touch Ministries's main competitors?
Broad incumbents on record are Salem Communications / Salem Media Group and Focus on the Family. Direct peers are Proverbs 31 Ministries, EWTN (Eternal Word Television Network), Daystar Television Network, Moody Radio, Trinity Broadcasting Network (TBN), Billy Graham Evangelistic Association, Ligonier Ministries and CBN (Christian Broadcasting Network).
Does In Touch Ministries have an API?
No public API is recorded for In Touch Ministries.
What industry is In Touch Ministries in?
In Touch Ministries's product category is Religious Broadcasting. Its primary akta.pro industry code is MPABALAA, Christian Broadcasting (TV & Radio), with a secondary code of MPAJAHAD, Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources). Its NAICS code is 8131 and its SIC code is 8200.