MartiDerm
- Company typePrivate
- Founded1952
- HeadquartersCervelló, Spain
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
MartiDerm firmographics
Firmographics- Name
- MartiDerm
- Legal name
- MartiDerm
- Website
- https://martiderm.com
- Company type
- Private
- Founded year
- 1952
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
MartiDerm industry classification
Industry- Product category
- Dermocosmetics / Skincare
- NAICS
- Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Dermocosmetics & Medical-Grade Skincare (CRABAAAF)
- akta.pro secondary industry
- Dermatology OTC & Skin Health (Acne Treatments, Eczema/Psoriasis OTC, Antifungals, Wart Removal) (CRADAMAF)
Keywords
Where MartiDerm is headquartered
LocationHeadquarters
- HQ city
- Cervelló
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
MartiDerm business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Direct-to-consumer sales of dermocosmetics products through owned e-commerce platform and physical retail through pharmacies and beauty outlets. Products sold include ampoules, serums, creams, sunscreens, cleaners, and nutricosmetics.
- Pharmacy Distribution: Products sold through pharmacy network, beauty care outlets, and El Corte Inglés health and beauty department with physical retail presence.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Arnika Gel Crema SPF 30 |
| Unit Pricing | Pay-as-you-go | Hair System Anti Hair-Loss Capsules Woman |
| Other | Pay-as-you-go | Standard Shipping Spain |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
MartiDerm product offering
Product offeringCore offering
MartiDerm develops, manufactures, and sells dermocosmetics including ampoules, serums, creams, sunscreens, cleansers, and nutricosmetics through pharmacies, beauty outlets, El Corte Inglés department stores, and an owned e-commerce platform. The portfolio is organized into sub-brand ranges (The Originals, Black Diamond, Pigment Zero, Platinum, Acniover, Hair System, Sun Care, Skin Repair) targeting distinct skin concerns such as anti-aging, depigmentation, acne, photoprotection, hair loss, and skin repair.
Product overview
MartiDerm is a Spanish dermocosmetics brand founded in 1952 in Barcelona, part of the MartiDerm Group. The company operates on a 'Smart Aging' philosophy — supporting skin intelligently rather than fighting time — and is best known for pioneering the ampoule format in cosmetics 30 years ago with the first proteoglycan and vitamin C ampoule. The product portfolio is structured around multiple sub-brands targeting distinct skin needs: The Originals (core moisturising, antioxidant, energising range with proteoglycans and vitamin C), Black Diamond (high-technology anti-aging with UV/IR/blue light protection), Platinum (skin renewal and vitality restoration), Pigment Zero (depigmentation with ExoTech exosome technology), Acniover (acne-prone/oily skin), Hair System (anti hair-loss capsules), Skin Repair (epithelial regeneration and post-procedure care), and Sun Care (broad-spectrum photoprotection). Complementary products include concentrated serums, creams, cleansers, and nutricosmetics. A notable innovation is ExoTech — a proprietary biomimetic exosome delivery system powering the Pigment Zero depigmentation range — and the Smart Planet sustainability initiative which has reduced ampoule packaging plastic by 84% through corn-based compostable materials. The brand distributes via pharmacies, beauty outlets, El Corte Inglés, and its own e-commerce platform, with operations in Spain, Mexico, France, Portugal, Morocco, and Italy.
Differentiator
Problem solved
Functional benefit
Brands
- Black Diamond: High technology range applied to the skin to delay the signs of time.
- Pigment Zero
- The Originals
- Platinum
- Acniover
- Hair System
- Sun Care
- Skin Repair
- Smart Planet
- ExoTech
Products and services
- Ampoules (Ampollas) MartiDerm's flagship packaging format: ultra-concentrated serums in hermetic topaz glass ampoules containing actives such as proteoglycans and vitamin C. Now spans 10 different ampoule variants addressing hydration, radiance, anti-aging, and depigmentation.
- Serums Concentrated facial serum products including DSP-Brightening Serum, DSP-Exo Melan, Proteum Serum, Absolute Lift Serum, and Acniover Serum. Address depigmentation, brightening, firming, and anti-aging needs.
- Creams Facial and body treatment creams including DSP-Cream SPF 50+, GF Vital-Age Night Cream, Flash Body Glow, Arnika SPF 30 Gel Cream, and creams across all brand ranges.
- Sunscreens / Solar Products Photoprotection products including the Proteos Screen SPF 50+ line (Sensitive, Medium, Clair, and standard variants) and the broader Sun Care range, providing broad-spectrum UVA/UVB protection often combined with anti-aging and depigmentation benefits.
- Cleansers Facial cleansing products including Balancing Toner and other Essentials-range cleansers forming the first step in MartiDerm's skincare routine.
- Nutricosmetics Food supplements including Hair System Anti Hair-Loss Capsules (for women and men), Acniover Capsules, and DSP-Antiox Capsules. Taken orally to support skin, hair, and body health from within.
- The Originals A core product range with moisturising, antioxidant and energising function. Contains proteoglycan and vitamin C formulations in ampoule and cream formats for firming and hydration, including Flash ampoules, Proteos Hydra Plus SP, and Proteos Liposome Ampoules.
- Black Diamond High-technology anti-aging range applying advanced technology to delay signs of time. Features Epigence Optima SPF 50+ Ampoules protecting against UV/IR/blue light and radiation from WIFI and Bluetooth devices, and Absolute Lift Serum for global firming.
- Pigment Zero Depigmentation range designed to prevent and reduce skin hyperpigmentation and dark spots. Includes DSP-Bright ampoules, DSP-Exo Melan serum (with ExoTech exosome technology), DSP-Cream SPF 50+, DSP-Specific Body Areas, DSP-Cover, DSP-Renewal Cream, and DSP-Antiox Capsules.
- Platinum Proven efficacy range to renew and restore skin vitality. Includes GF Vital-Age Night Cream, GF Vital-Age Cream (for dry and normal/combination skin), Expression Gel, and Eye Correct for the eye contour area.
- Acniover Product range for acne-prone combination/oily skin. Reduces pores, blemishes, pimples and shine. Includes Acniover Active Cremigel, Acniover Serum, Acniover Concealer Stick, Acniover Capsules, and Acniover Night products.
- Hair System Anti hair-loss range preventing and slowing hair loss and stimulating growth. Includes Hair System Anti Hair-Loss Capsules for Women (120 capsules with isoflavones, curcumin, vitamins, minerals, selenium, zinc, copper) and for Men.
- Sun Care Sun protection range leveraging advanced solar filter technology. The Proteos Screen SPF 50+ line is part of this range, offering broad-spectrum UVA/UVB protection combined with anti-aging correction and mattifying effects.
- Skin Repair Repairing care range protecting, resetting and repairing the skin's natural balance. Includes Cicra-Vass Cream (epithelial regeneration), Arnika SPF 30 Gel Cream (anti-haematoma repair), Rosarepair Fluid Emulsion SPF 30 (redness treatment), and Calamina Plus Cream (burns and itching relief).
- MartiDerm Shots Booster serums with highly concentrated actives in three non-greasy textures (cremagel, gel, melting balm). Five variants: Vitamin C Antiox Shot (15% Pure Vitamin C + Ginger), Retinol Renew Shot (0.3% Retinol + Niacinamide), Hyaluronic Firm Shot (2.5% Hyaluronic Acid + Proteum 89+), Salicylic Imperfections Shot (2% Salicylic Acid + Tea Tree), and Arbutin Dark Spots Shot (5% Arbutin + Glycyrrhetinic Acid).
- DSP-Exo Melan Depigmenting Serum Depigmenting serum incorporating ExoTech biomimetic exosome technology that acts as an intelligent delivery vehicle for depigmenting active ingredients. Reduces visible spots by up to 43% under dermatological control.
- DSP-Specific Body Areas First body depigmenting cream in the Pigment Zero range, specifically designed for sensitive areas such as the bikini line and underarms. Clinical study results: melanin index reduction up to -35%, skin tone homogeneity increase up to +88%, 100% improved hydration, 87% evened friction areas.
- DSP-Cream SPF 50+ Daily depigmentation cream with SPF 50+ UVA/UVB solar filters and antioxidant actives. Reduces existing dark spots by up to 65% per dermatological control (Ref: 14910920.A) while preventing new hyperpigmentation.
- Advanced Renew Anti-aging renewal serum working in three ways to transform skin overnight. Awarded Best Night Serum by CLARA magazine 2025 Beauty Awards in the 'Best Next-Generation Night Serum' category.
- Flash Body Glow Body cream with shimmering GLOW particles that brightens skin and creates an instant glow effect. Contains firming proteins for an immediate lifting effect. Clinical results: 91% radiant skin, 78% firmer skin, 97% glow effect, 88% enhanced tanning (Ref: DC.567.36.088).
- Proteos Screen SPF 50+ Face cream with SPF 50+ sun protection that helps prevent and reverse the visible signs of aging with broad-spectrum protection. Available in standard SPF 50+, Sensitive (for sensitive skin), Medium (tinted, medium shade), and Clair (tinted, light shade) variants.
- DSP-Bright Depigmentation Ampoules Ultra-concentrated depigmenting serum in ampoule format that evens out skin tone and brightens skin. Contains Vitamin C-Tech, genistein, and DSP.TX complex (tranexamic acid and bellis perennis). Clinical studies: 86% of users saw reduction in dark spots.
- Flash Ampoules Facial ampoules with a healthy-glow effect and instant lifting action that smooth wrinkles and blemishes, leaving skin firmer, moisturised and radiant. Available in 5 or 1 ampoule packs.
Quantifiable outcome
- DSP-Exo Melan reduces visible spots by up to 43% (demonstrated under dermatological control)
- +7 more outcomes
Companies that use MartiDerm
Customer profileSegments7 records
Ideal customer profiles4 records
MartiDerm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature8 records
MartiDerm partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Pharmacy NetworkcoreProducts distributed through pharmacy network across multiple countries including Spain, Mexico, France, Morocco, Portugal, and Italy. Pharmacy locator tool available on website for customers to find nearest retailer.
- El Corte IngléscoreProducts available at El Corte Inglés health and beauty department as a premium retail distribution channel.
- GLSminorLogistics partner for delivery services. Handles order shipments with collection point delivery options for customers in Spain.
- Red CrossminorCharitable partnership as part of MartiDerm's CSR initiatives. One of several charity projects including Red Cross, Cáritas and Piel Sana Foundation.
- CáritasminorCharitable partnership as part of MartiDerm's CSR initiatives.
- Piel Sana FoundationminorCharitable partnership as part of MartiDerm's CSR initiatives.
- Women Padel OyshominorInfluencer collaboration partnership for brand promotion and marketing.
- Melyssa PintominorInfluencer collaboration partnership for brand promotion and marketing.
- Silvia de BenitominorInfluencer collaboration partnership for brand promotion and marketing.
- Andrea BelverminorInfluencer collaboration partnership for brand promotion and marketing.
- ACCIÓ - Agency for Business GrowthminorCatalan government business development agency partner supporting company growth.
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
MartiDerm competitors and assessment
Company assessmentDirect peers
- Sesderma: Spanish dermocosmetics laboratory founded by Dr. Gabriel Serrano, with overlapping product categories (ampoules, serums, depigmentation, anti-aging) and similar pharmacy-led distribution. The closest direct competitor to MartiDerm in Iberia.
- ISDIN: Barcelona-headquartered dermocosmetics brand with strong photoprotection, anti-aging, and depigmentation ranges distributed through pharmacies globally. Directly comparable business model and target customer to MartiDerm.
- Heliocare / Cantabria Labs: Spanish dermocosmetic laboratory specializing in photoprotection, antioxidant, and depigmentation products with pharmacy-channel distribution across LATAM and Europe. Highly comparable to MartiDerm in formulation philosophy and channel mix.
Broad incumbents
- La Roche-Posay: L'Oréal-owned dermatological skincare brand with global pharmacy distribution and extensive depigmentation and anti-aging ranges. A larger incumbent that competes directly with MartiDerm's core categories across multiple geographies.
- Avène: Pierre Fabre-owned dermo-cosmetic brand sold primarily through pharmacies with a broad sensitive-skin and anti-aging portfolio. Comparable pharmacy-channel GTM and clinical positioning, but with significantly broader scale.
- Vichy: L'Oréal-owned dermo-cosmetic brand distributed through pharmacies with strong anti-aging and depigmentation offerings. A broad incumbent competing with MartiDerm in Iberian and LATAM pharmacy shelves.
- Eucerin: Beiersdorf-owned medical skincare brand with pharmacy-led distribution, strong depigmentation (Anti-Pigment) and anti-aging franchises. Competes head-to-head with MartiDerm's Pigment Zero and Black Diamond ranges.
- Bioderma: NAOS-owned French dermo-cosmetic laboratory distributed through pharmacies with a comparable dermatology-aligned positioning. A broad incumbent that overlaps MartiDerm on sensitive skin, acne, and depigmentation.
- SkinCeuticals: L'Oréal-owned professional skincare brand with a strong depigmentation and antioxidant franchise (CE Ferulic, Discoloration Defense). Comparable premium positioning and clinical-efficacy-led marketing to MartiDerm's ExoTech platform.
- CeraVe: L'Oréal-owned dermatologist-developed skincare brand sold through pharmacies and mass retail globally with strong anti-aging and skin-barrier positioning. Represents a scaled incumbent threat to MartiDerm's pharmacy-channel economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MartiDerm social profiles
Digital presenceMartiDerm compliance and trust
Trust signalCompliance3 records
MartiDerm financial estimates
Financial estimateRevenue estimate
Valuation estimate
MartiDerm leadership team
Management profileNumber of profiles
Profiles1 record
MartiDerm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MartiDerm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MartiDerm
What does MartiDerm do?
MartiDerm develops, manufactures, and sells dermocosmetics including ampoules, serums, creams, sunscreens, cleansers, and nutricosmetics through pharmacies, beauty outlets, El Corte Inglés department stores, and an owned e-commerce platform. The portfolio is organized into sub-brand ranges (The Originals, Black Diamond, Pigment Zero, Platinum, Acniover, Hair System, Sun Care, Skin Repair) targeting distinct skin concerns such as anti-aging, depigmentation, acne, photoprotection, hair loss, and skin repair.
Is MartiDerm a public or private company?
MartiDerm is a private company. It is classified as corporate owned and is currently operating.
When was MartiDerm founded?
MartiDerm was founded in 1952. It employs 251 to 500 people.
Where is MartiDerm based?
MartiDerm is headquartered in Cervelló, Spain, in the Europe region.
How does MartiDerm make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are pharmacy Distribution.
Who are MartiDerm's main competitors?
Direct peers on record are Sesderma, ISDIN and Heliocare / Cantabria Labs. Broad incumbents are La Roche-Posay, Avène, Vichy, Eucerin, Bioderma, SkinCeuticals and CeraVe.
Does MartiDerm have an API?
No public API is recorded for MartiDerm.
What industry is MartiDerm in?
MartiDerm's product category is Dermocosmetics / Skincare. Its primary akta.pro industry code is CRABAAAF, Dermocosmetics & Medical-Grade Skincare, with a secondary code of CRADAMAF, Dermatology OTC & Skin Health (Acne Treatments, Eczema/Psoriasis OTC, Antifungals, Wart Removal). Its NAICS code is 456120 and its SIC code is 2844.