The Preserve at Eisenhower Golf Course

What The Preserve at Eisenhower Golf Course does

The Preserve at Eisenhower Golf Course is a publicly accessible 18-hole regulation golf facility located at 1576 Generals Highway, Crownsville, Maryland. The property is owned by Anne Arundel County and was acquired by the county in 2017 from the prior operator of the Dwight D Eisenhower Memorial Golf Course; it was renamed to reflect an integrated environmental preservation mission. Day-to-day operations are managed by Indigo Sports, LLC (an Indigo Golf Partners subsidiary), with Troon Golf, LLC providing operational and agronomic oversight.

The course's core technical differentiator is a bunkerless design by architect Andrew Green (A.H. Green Design / Green Golf & Turf), in which traditional sand bunkers are replaced with strategic mounding and native fescue grasses. The renovation was coupled with a watershed-scale environmental restoration executed with the Anne Arundel County Bureau of Watershed Protection and Restoration and the US Fish and Wildlife Service, resulting in over 13 acres of created/enhanced wetlands, 6,255 linear feet of stream restoration, 790 linear feet of stream daylighting, and 1,343 linear feet of boardwalk protecting natural resource areas. Supporting technology includes a state-of-the-art irrigation system, Latitude Bermuda fairways and tees, a 275-yard full-length driving range with TurfHound hitting mats and four target greens, and a Gallus Golf mobile app providing tee-time booking, an interactive scorecard, GPS yardages, and exclusive monthly offers. League operations run on GolfGenius, and handicap services are delivered via USGA's GHIN.

The business is monetized through diversified streams: usage-based green fees (with Anne Arundel County resident discounts), recurring monthly subscriptions (IKE Pass at $75/month Mon–Fri, $40/month Senior 60+, and IKE Pass+ at $125/month any-day, each with a per-round playing fee), transactional driving-range ball sales ($5–$14), unit-priced instructional clinics and junior camps ($35–$300), annual IKE League registration ($95), $40 annual GHIN handicap service, merchandise and gift card sales, and (when unpaused during clubhouse construction) group outing and tournament hosting. Go-to-market is product-led and digital-first — direct tee-time booking via website and mobile app is priced below walk-up/phone — combined with community-led retention through five organized groups: the IKE Players Association, Eisenhower Senior Men's Golf Club, Eisenhower Women's Golf Association (EWGA), Ladies 9-Hole Golf Association (ELGA), and the Maryland State Golf Association / Middle Atlantic PGA affiliations.

Name

The Preserve at Eisenhower Golf Course

Legal name

Indigo Sports, LLC

Website

https://thepreserveateisenhower.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

The Preserve at Eisenhower is a publicly accessible 18-hole golf course in Crownsville, Maryland, owned by Anne Arundel County and operated by Indigo Sports, LLC, featuring a bunkerless Andrew Green design integrated with restored wetlands and serving recreational, junior, senior, women, and competitive golfers via green fees, IKE Pass subscriptions, instruction, leagues, and outings.

Ownership category

akta.pro rank

Product category

Public Golf Course

NAICS

Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Public golf course
• Golf memberships
• Golf instruction
• Driving range
• Tournament outings

Headquarters

HQ city

Crownsville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Green Fees and Play Fees: Per-round green fees for public play; plays fees charged on top of membership passes (IKE Pass). Fees vary for residents vs. non-residents.
2. IKE Pass Membership Subscriptions: Monthly subscription memberships offering unlimited play: Standard ($75/month), Senior ($40/month for 60+), and IKE Pass+ ($125/month for unlimited any day). Monthly billing with opt-out flexibility.
3. Driving Range: Range ball sales in three bucket sizes: Large ($14), Medium ($9), Small ($5).
4. Golf Instruction and Clinics: Revenue from junior camps ($300), family nights ($35), women's clinics ($50), competitive prep clinics ($50), and specialty clinics like Sip and Swing ($125).
5. League and Tournament Registration: IKE League Registration ($95) for 18-Hole Saturday Series and 9-Hole Wednesday Series with tournament entry fees included.
6. GHIN Handicap Services: USGA GHIN Handicap service sales ($40 annually).
7. Golf Shop and Merchandise: Online store for Preserve at Eisenhower merchandise, gift cards, and equipment.
8. Golf Outings and Events: Group bookings for tournaments, corporate events, bachelor/bachelorette parties (currently paused due to clubhouse construction). Services include setup, scoring, prizes, and optional add-ons.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Operates an 18-hole public golf course in Crownsville, Maryland featuring a unique bunkerless design by architect Andrew Green integrated with an environmental preserve. The facility sells green fees and play, monthly subscription memberships (IKE Pass / IKE Pass+), golf instruction and clinics, league play, tournaments and group outings, a driving range, and golf shop merchandise.

Product overview

The Preserve at Eisenhower Golf Course operates as a single-facility public golf course offering a comprehensive suite of golf and lifestyle services. The core offering is an 18-hole championship course with a unique bunkerless design integrated with environmental conservation. The product portfolio includes subscription memberships (IKE Pass, IKE Pass+), various instructional programs (junior camps, golf clinics), league play (IKE Players Association), tournament/outings services, and amenity services including a driving range, golf shop, and club rentals. A new 275-yard driving range was completed in 2025, and a new clubhouse is currently under construction. The facility also integrates with third-party services including GHIN for handicapping, GolfGenius for league management, Youth on Course for junior programs, and Gallus Golf for mobile app functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Public Golf Course Regulation 18-hole public golf course in Crownsville, MD featuring a unique bunkerless design by Andrew Green integrated with an environmental preserve and stream restoration. Open to the public for green-fee play.
• IKE Pass Membership Monthly subscription golf membership offering unlimited play Monday through Friday. Standard $75/month and Senior (60+) $40/month tiers, both with $30 playing fee per round. Monthly billing with opt-out flexibility.
• IKE Pass+ Membership Premium monthly subscription offering unlimited golf on any day of the week for $125/month with $30 playing fee per round.
• 275-Yard Driving Range Full-length 275-yard practice facility with 4 target greens, TurfHound hitting mats that react like natural grass, and GPS functionality via mobile app. Offers large buckets (90 balls, $14), medium (60 balls, $9), and small (30 balls, $5).
• IKE Players Association League Tournament golf league with 18-Hole Saturday Series and 9-Hole Wednesday Series. Includes stroke and match play formats, club championship, Ike Cup points races, and discounted green fees. $95 entry dues includes all tournament entry fees.
• Golf Clinics and Instructional Programs Group instructional programs including Women's Clinics ($50), Junior Fundamentals Clinics ($50), Competitive Golf Preparation Clinics ($50, for high school/college-bound golfers), Couples Nights, Family Golf Nights ($35), and Sip and Swing Series ($125). Sessions include range time and individualized instruction.
• Junior Golf Camp Multi-day (4-day session) golf instruction program for juniors ages 7-17 covering full swing, short game, on-course play, and rules/etiquette. Priced at $300 per session.
• Golf Outings and Tournament Hosting Group and corporate golf event hosting including event planning, bag drop, scoreboard setup, real-time app-based leaderboards, closest-to-pin and longest drive contests, and customizable add-ons. Services are currently limited due to clubhouse construction.
• GHIN Handicap Service USGA Handicap Index service registration for 2026 ($40 annually) enabling official handicap tracking, MSGA championship eligibility, and competition participation.
• Golf Shop and Merchandise On-site and online store offering Preserve at Eisenhower branded apparel, golf equipment, and gift cards. Golf shop operates 7AM-7PM daily.
• Club Rentals Golf club rental service available at the facility for players without their own equipment.

Quantifiable outcome

• 13+ acres of wetlands created/enhanced for environmental preservation
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Anne Arundel CountycoreStrategic or Co-development Partner · 1 January 2017Anne Arundel County purchased Eisenhower in 2017 and initiated the renovation project to create an environmentally friendly, first-class public golf facility. The county partnered with architect Andrew Green for the course renovation and collaborated with the County Bureau of Watershed Protection and Restoration on stream restoration.
• Andrew Green (A.H. Green Design / Green Golf & Turf)coreStrategic or Co-development PartnerAndrew Green, president and principal at A.H. Green Design/Green Golf & Turf, was selected as the architect to bring the vision of an environmentally friendly golf course to life. He designed the unique bunkerless layout and worked with the county on environmental restoration.
• Anne Arundel County Bureau of Watershed Protection and RestorationcoreStrategic or Co-development PartnerJoint project for stream restoration and wetland creation as part of the course renovation. The bureau contributed to over 13 acres of wetlands, 6,255 linear feet of stream restoration, and 790 linear feet of stream daylighting to protect waterways.
• Anne Arundel County Department of Public WorkscoreStrategic or Co-development PartnerCollaborated with the county Department of Public Works on the renovation project including wetland improvements and environmental enhancements.
• Youth on CourseminorGTM or Marketing PartnerNational youth golf organization allowing juniors ages 6-18 to play 18 holes for just $5 at participating courses. The Preserve at Eisenhower participates in this program to grow the game and build a community of young golfers.
• Indigo Sports, LLCcoreOthersIndigo Sports, LLC manages the golf course's website and digital presence. Registered office: 12700 Sunrise Valley Dr, Suite 300, Reston, Virginia 20191.
• Troon Golf, LLCcoreOthersTroon Golf, LLC and its brands manage the golf course operations. Headquarters: 15044 North Scottsdale Road, Suite 300, Scottsdale, Arizona 85254.
• Compass Pointe Golf CourseminorChannel Partner/ Reseller/ DistributorSister course serving as an alternative for golf outings during the Preserve's clubhouse construction period. Contact: Robert Canady at [email protected]
• Maryland State Golf Association (MSGA)minorGTM or Marketing PartnerMSGA provides membership benefits including GHIN Handicap services, eligibility for state championships, one-day events, and Hole-in-One Club recognition for members.
• Middle Atlantic PGA (MAPGA)minorGTM or Marketing PartnerLocal PGA section with over 1,100 members and apprentices. MAPGA professionals assist in raising over $6 million annually for charities and provide programs to support teaching the game.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Compass Pointe Golf Course: Direct sister course referenced in the Preserve's own partnership data as the overflow/alternative venue during the Preserve's clubhouse construction. Both are Mid-Atlantic public courses serving similar Anne Arundel / Maryland recreational golfers with comparable green-fee and membership structures.
• Bulle Rock Golf Course: Premier public 18-hole course in Havre de Grace, MD — one of the highest-ranked public layouts in the state. Directly comparable as a destination public course competing for Maryland recreational and tournament golfers in the same price tier.
• Whiskey Creek Golf Club: Public course in Ijamsville, MD with a full practice facility, instructional programs, and event hosting — directly overlapping the Preserve's product mix (green fees, lessons, leagues, outings) in the same regional market.
• Queenstown Harbor Golf Links: Public 36-hole facility on Maryland's Eastern Shore offering green fees, memberships, instruction, and tournaments. Comparable as a destination public course with diversified revenue streams targeting Maryland golfers and group outings.
• Renditions Golf Course: Public course in Davidsonville, MD located within Anne Arundel County — directly competing with the Preserve for the same local resident base and offering similar public-access green fees, instruction, and league play.
• Hog Neck Golf Course: Public 27-hole course on Maryland's Eastern Shore offering green fees, memberships, lessons, and tournaments — a direct regional peer competing for Mid-Atlantic public-play golfers with a comparable amenity and pricing model.
• Indigo Golf Partners: The direct parent/management company of Indigo Sports, LLC (operator of the Preserve). Operates a national portfolio of public, private, and resort courses under management contracts — the closest operating peer for benchmarking management economics.

Emerging players

• Topgolf: Tech-enabled golf entertainment operator with a similar digital-first booking experience, app-driven engagement, and tiered pricing. Not a course competitor, but competes for the same casual/recreational golfer wallet share and represents an emerging substitute consumption pattern.

Broad incumbents

• Pebble Beach Resorts: Iconic destination golf resort operating multiple courses with green fees, memberships, instruction, retail, and events. Represents the upper-bound brand and pricing-power benchmark for a golf course operator with a defined identity and ancillary revenue streams.

Others

• KemperSports: Golf course and hospitality management company operating public and private courses, resorts, and athletic clubs. Comparable as a third-party operator peer and a likely management-services alternative for owners of public course facilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/thepreserveateisenhower
• Xx.com/EisenhowerGolf

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Preserve at Eisenhower Golf Course