Mauro Usability Science
Mauro Usability Science is a New York-based human factors engineering and usability testing consulting firm founded in 1975, serving enterprise, government, and NGO clients across medical devices, consumer products, financial systems, and aerospace with neuroscience-based testing methodologies and FDA regulatory expertise.
- Company typePrivate
- Founded1975
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mauro Usability Science does
Mauro Usability Science is a New York-based human factors engineering and usability testing consulting firm founded in 1975 by Charles L. Mauro CHFP. The firm serves leading corporations, startups, NGOs, and government agencies across medical devices, consumer and industrial products, financial systems, and government applications, with deep specialization in FDA human factors guidance compliance, formative and summative usability testing for medical devices, IFU optimization, and regulatory submissions. Over 50 years the firm has executed more than 3,000 projects for clients including NYSE, NASA, the U.S. Department of Defense, Citibank, Pfizer, Apple, Google, Amazon, Meta, and numerous other Fortune-class enterprises.
The firm's technical platform centers on a proprietary HF Research Lab equipped with neuroscience-based data capture methodologies, including 3D spatial tracking, Newtonian force measurement, electromyography (EMG), high-performance eye-tracking, micro-facial expression analysis, and galvanic skin response. These feed proprietary frameworks such as a 29-channel integrated testing platform (used for video game systems research) and the Human Operating System (hOS) methodology, alongside custom-developed simulators such as a high-fidelity intravitreal injection simulator. Specialized services include FDA communications and warning letter response, heuristics analysis against FDA HE 75 guidelines, and medical product IFU/user guide optimization.
Mauro Usability Science operates a project-based professional services model with quote-based pricing tailored to engagement scope. Revenue is derived from human factors engineering consulting engagements (professional services) and is not publicly disclosed. Go-to-market is direct enterprise field sales with no intermediary channels or marketplaces. The firm is privately held, founder-owned, and has operated without external institutional investment since its founding. It operates the affiliated Institute for Design Science and Public Policy (IDSPP) as a professional framework for advancing applied design research and design IP protections.
Mauro Usability Science firmographics
Firmographics- Name
- Mauro Usability Science
- Legal name
- Mauro Usability Science
- Website
- https://mauronewmedia.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mauro Usability Science is a New York-based human factors engineering and usability testing consulting firm founded in 1975, serving enterprise, government, and NGO clients across medical devices, consumer products, financial systems, and aerospace with neuroscience-based testing methodologies and FDA regulatory expertise.
- Ownership category
- akta.pro rank
Mauro Usability Science industry classification
Industry- Product category
- Human Factors Engineering Consulting
- NAICS
- Testing Laboratories and Services (54138), Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology) (541715)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing) (MPAAALAN)
Keywords
Where Mauro Usability Science is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Mauro Usability Science business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Human Factors Engineering Consulting Services: Professional consulting services for human factors research, usability testing, and regulatory compliance. engagements are project-based and customized to client needs, spanning formative and summative studies for FDA submissions, heuristic analyses, and UX optimization research.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Mauro Usability Science product offering
Product offeringCore offering
Mauro Usability Science is a human factors research and usability testing consulting firm providing specialized engineering services for FDA-regulated medical products, consumer/commercial/industrial products, government agencies, and financial institutions. Core deliverables include formative and summative usability studies, heuristic analyses, Instructions for Use (IFU) testing and optimization, drug delivery device validation, and time-sensitive FDA warning letter response support. Engagements are delivered through the firm's HF Research Lab using proprietary neuroscience-based data capture methods including 3D spatial tracking, EMG, eye-tracking, force measurement, and micro-facial expression analysis.
Product overview
Mauro Usability Science is a human factors research and usability testing consulting firm founded in 1975, offering specialized consulting services rather than a software product platform. The company provides two primary service lines: (1) Medical Products Human Factors and Usability Testing Services focused on FDA-regulated medical products, and (2) Human Factors Usability Testing for Consumer/Commercial/Industrial Products. These core services are delivered through their HF Research Lab facility and include advanced neuroscience-based data capture methodologies, FDA warning letter response services, heuristics analysis, and IFU/User Guide optimization. The company also operates the Institute for Design Science and Public Policy (IDSPP) as an affiliated professional institute.
Differentiator
Problem solved
Functional benefit
Brands
- Institute for Design Science and Public Policy (IDSPP): A professional framework for expanding the field of design science and public policy with the specific mission of advancing applied design research and design IP protections through professional and governmental involvement.
Products and services
- Medical Products Human Factors and Usability Testing Services Specialized human factors engineering and usability testing consulting for FDA-regulated medical products, including drug delivery devices, imaging systems, and medical equipment. Engagements employ both traditional and advanced neuroscience-based methodologies and support FDA Human Factors and Usability Engineering guidance, ISO standards, and FDA HE 75 compliance for medical device manufacturers.
- Human Factors Usability Testing for Consumer/Commercial/Industrial Products Usability testing and human factors engineering services for consumer, commercial, industrial, and military systems products. Includes ergonomic analysis, user experience optimization, Total User Experience Optimization (TUXO) analysis, and validation of advanced product concepts such as AR glasses.
Quantifiable outcome
- Dramatically improved trading performance, reduced training time and reduced errors for NYSE trading systems
- +1 more outcomes
Companies that use Mauro Usability Science
Customer profileNamed customers55 records
Segments6 records
Ideal customer profiles6 records
Mauro Usability Science technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Mauro Usability Science partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Mauro Usability Science competitors and assessment
Company assessmentBroad incumbents
- Method (now part of GlobalLogic): Digital experience and product engineering consultancy delivering UX research and design across consumer, healthcare, and financial services — competing with MUS for the same enterprise UX programs but at much larger scale.
- IDEO: Global design and innovation consultancy offering human-centered research and product design across consumer products, healthcare, and services. Overlaps with MUS on human-factors research but at significantly larger scale and broader mandate.
- Answerlab (a Deloitte Digital business): UX research consultancy originally founded as Answerlab, now operating inside Deloitte Digital. Directly competes for enterprise usability testing engagements and brings parent-firm scale to compete with MUS's research practice.
- GfK (now part of Ipsos): Global market research and consumer insights provider with established UX and human factors research practices overlapping MUS's consumer-products work.
- frog design: Design and engineering consultancy that delivers human factors, industrial design, and UX research for consumer electronics, mobility, and healthcare clients. Competes for the same Fortune 500 design programs as MUS.
Direct peers
- Cooper (cooper.com): Boutique interaction design and product strategy consultancy offering user research, usability testing, and design leadership. Closely comparable in size and consultative delivery model to MUS.
- Livework: Service design and user research consultancy with offerings closely comparable to MUS's UX research and optimization work, though with stronger emphasis on service design and European presence.
- Nielsen Norman Group: UX research and training consultancy founded by Jakob Nielsen and Don Norman; offers usability research, user experience evaluation, and evidence-based UX training. Directly comparable as a pure-play UX research practice serving enterprise clients.
- Human Factors International: Long-standing US-based human factors and usability engineering consultancy offering user experience design, research, and training to enterprise clients across regulated and consumer industries. Closest head-to-head peer to Mauro Usability Science in scope and methodology.
Emerging players
- UserTesting: Software-enabled usability testing platform combining self-serve participant recruitment with managed research services. A partial competitor to MUS's HF research practice on the consumer/UX side and a potential disruptor on manual testing throughput.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Mauro Usability Science social profiles
Digital presenceMauro Usability Science financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mauro Usability Science leadership team
Management profileNumber of profiles
Profiles1 record
Mauro Usability Science subsidiaries and ownership
Company hierarchySubsidiaries1 record
Mauro Usability Science funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mauro Usability Science M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mauro Usability Science
What does Mauro Usability Science do?
Mauro Usability Science is a human factors research and usability testing consulting firm providing specialized engineering services for FDA-regulated medical products, consumer/commercial/industrial products, government agencies, and financial institutions. Core deliverables include formative and summative usability studies, heuristic analyses, Instructions for Use (IFU) testing and optimization, drug delivery device validation, and time-sensitive FDA warning letter response support. Engagements are delivered through the firm's HF Research Lab using proprietary neuroscience-based data capture methods including 3D spatial tracking, EMG, eye-tracking, force measurement, and micro-facial expression analysis.
Is Mauro Usability Science a public or private company?
Mauro Usability Science is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mauro Usability Science founded?
Mauro Usability Science was founded in 1975. It employs 11 to 50 people.
Where is Mauro Usability Science based?
Mauro Usability Science is headquartered in New York, United States, in the North America region.
How does Mauro Usability Science make money?
One revenue line is on record: human Factors Engineering Consulting Services.
Who are Mauro Usability Science's main competitors?
Broad incumbents on record are Method (now part of GlobalLogic), IDEO, Answerlab (a Deloitte Digital business), GfK (now part of Ipsos) and frog design. Direct peers are Cooper (cooper.com), Livework, Nielsen Norman Group and Human Factors International. UserTesting is listed as an emerging player.
Does Mauro Usability Science have an API?
No public API is recorded for Mauro Usability Science.
What industry is Mauro Usability Science in?
Mauro Usability Science's product category is Human Factors Engineering Consulting. Its primary akta.pro industry code is MPAAALAN, Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing). Its NAICS code is 54138 and its SIC code is 8731.