hsag
- Company typePrivate
- Founded2005
- HeadquartersHeidelberg, Germany
- Headcount251–500
- GTM typeB2B
- OfferingServices
hsag firmographics
Firmographics- Name
- hsag
- Legal name
- hsag Heidelberger Services AG
- Website
- https://hsag.info
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where hsag is headquartered
LocationHeadquarters
- HQ city
- Heidelberg
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
hsag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Business Process Outsourcing (BPO): hsag provides personnel for customer service, back office, meter reading processing, billing, device management, energy data management, supplier switching processes, tariff management, debtor accounting, and contract accounting — both on-site at client premises and remotely. Staff are provided with IT equipment for in-house assignments.
- Consulting Services: Strategic and operational consulting, process and project management, training and coaching, and marketing services including online editing, social media management, SEO/SEM, online marketing, and corporate website creation and maintenance.
- RPA and AI Implementation Services: Implementation of Robotic Process Automation and AI-based solutions including process analysis, bot development, integration, and ongoing monitoring. Offered as project-based or managed service engagements.
- Feed-in Expertise (Einspeise-Kompetenz): Specialized support for EEG (Renewable Energy Sources Act) processes including commissioning of feed-in plants, billing, operator consulting, and training. Long-term staff augmentation with hsag employees embedded in client operations.
- Thüga Abrechnungsplattform (TAP) Migration: Migration services for the Thüga billing platform transition, delivered jointly with AXXCON and koenig.solutions, covering technical integration, organizational anchoring, and process optimization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Professional services / staff augmentation — time and materials |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
hsag product offering
Product offeringCore offering
hsag provides business process outsourcing, consulting, marketing, and digital transformation services exclusively for German energy utility companies (Energieversorgungsunternehmen). The core offering spans the full utility value chain — customer service, back office, billing, metering, market communication, feed-in (EEG) management, and TAP system migration — supported by proprietary AI/RPA technology products including the hsag ai suite and Chatbot Isa. Customers are municipalities and regional energy providers across DACH that contract for staff augmentation, project-based implementations, and managed services.
Product overview
hsag (Heidelberger Services AG) is a service company for energy utilities offering a portfolio of services across the entire value chain. The main products include the hsag ai suite (core AI product), Chatbot Isa (AI chatbot for customer service), RPA & KI Automatisierung (RPA with AI integration via UiPath), BPO services, marketing services, and system consulting. The hsag ai suite serves as the primary AI platform, while Chatbot Isa handles conversational customer service automation. Services are offered for suppliers, metering point operators, and distribution network operators. hsag ON AG is a subsidiary focused on Customer Experience Management.
Differentiator
Problem solved
Functional benefit
Brands
- hsag ON AG: Subsidiary focused on Customer Experience Management services for energy utilities.
- hsag AI Suite
- Chatbot Isa
Products and services
- hsag ai suite AI product suite for energy utilities that delivers productive AI across all customer service channels to raise service performance while reducing service costs, without requiring complex in-house development. The suite extends automation beyond structured, rule-based processes into AI Agents for unstructured content and decision support.
- Chatbot Isa AI-based chatbot specifically developed for energy utilities, handling over 10,000 questions across approximately 280 typical utility use cases — including meter reading, move notifications, tariff changes, and contract completions. Available 24/7, integrates with the iAdvize Conversational Platform for Bot Human Handover, and is listed in both the SAP Store and the powercloud powerApp Store.
- RPA & AI Automation for EVU Robotic Process Automation combined with AI and AI Agents for energy utility processes. Automates structured, rule-based tasks (supplier, metering operator, distribution network operator use cases — master data management, meter reading capture, deadline monitoring, billing, complaint handling) and extends automation where content is unstructured or decisions need support. Delivered on UiPath with average 2–3 week implementation.
- BPO (Business Process Outsourcing) Business process outsourcing services for energy utilities covering customer service, back office, billing, device management, energy data management, supplier switching processes, tariff management, debtor accounting, and contract accounting. Staff provided both on-site at client premises and remotely with company IT equipment.
- hsag Marketing Marketing services for energy utilities including online editorial, social media management, SEO/SEM, online marketing, and corporate website creation and maintenance. Also covers product marketing campaigns such as new eco-electricity product launches and energy-saving campaigns.
- Systemberatung (System Consulting) System consulting services for energy utilities including process analysis, process optimization, project management, system migrations (notably Thüga TAP), and training/coaching.
- Digital Experience Check Four-step diagnostic analysis methodology that evaluates digital platforms and service processes of energy utilities, identifies UX weaknesses, and delivers a fixed-price assessment report with concrete optimization potentials (quick wins) to improve customer experience, increase efficiency, and reduce support requests.
- Professional Data Cleansing (Professionelle Datenbereinigung) Data cleansing service for energy utilities that removes duplicates and corrects faulty entries in master, process, and address data, ensuring DSGVO and MaKo compliance for IT transformations, data migrations, and digital processes.
- Feed-in Expertise (Einspeise-Kompetenz / EEG Services) Specialized support for EEG (Renewable Energy Sources Act) processes including commissioning of feed-in plants, billing, operator consulting, and training. Includes long-term staff augmentation with hsag employees embedded in client operations such as Westnetz and Soluvia Energy Services.
- Thüga TAP Migration (Drei Partner, ein Ziel) Migration services for the Thüga Abrechnungsplattform (TAP) transition delivered jointly with AXXCON (transformation consulting, change management) and koenig.solutions (SAP expertise, 300+ SAP projects, 50+ SAP for Utilities customers). Covers technical integration, organizational anchoring, and process optimization for Thüga group utilities.
- Wilken Beratung (Wilken Consulting) Consulting and advisory services around Wilken software implementations and adjacent processes for energy utilities.
- hsag ON AG — Customer Experience Management Wholly-owned subsidiary (hsag ON AG) focused on Customer Experience Management for energy utilities, offering CX strategy development and implementation. Co-hosts events and webinars with hsag.
- Heating and Operating Cost Billing (Heiz- und Betriebskostenabrechnung) Back-office administration service for housing companies and metering service providers covering heating and operating cost allocations, contract management, legal compliance, peak-season processing, and CRM/reclamation management.
Companies that use hsag
Customer profileNamed customers20 records
Segments5 records
Ideal customer profiles3 records
hsag technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature7 records
hsag partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- AXXCONcorehsag, AXXCON, and koenig.solutions formed a joint partnership to support energy utilities in migrating to the new Thüga Abrechnungsplattform (TAP). AXXCON contributes transformation consulting including IT strategy, cloud architectures, program management, organizational development, and change management. EFQM-certified change consultants with deep TAP context knowledge. The partnership is marketed as 'Drei Partner, ein Ziel' (Three partners, one goal).
- koenig.solutionscorehsag, AXXCON, and koenig.solutions formed a joint partnership for TAP migration. koenig.solutions provides SAP expertise with over 300 SAP projects delivered and 50+ SAP for Utilities customers. Specializes in SAP IS-U, S/4HANA, and cloud architectures. Headquartered in Walldorf, directly adjacent to SAP HQ. Delivers hybrid solutions, automation in operations, and tailored AMS services.
- powercloud GmbHcoreStrategic partnership for digital transformation of energy utilities. powercloud's SaaS platform handles mid- and back-office processes. hsag provides consulting, system integration, app development, and BPO services. Chatbot Isa is available as an out-of-the-box solution in the powerApp Store for powercloud customers.
- iAdvize GmbHcoreIntegration partnership enabling Chatbot Isa to connect with the iAdvize Conversational Platform via REST APIs. This 'Bot Human Handover' feature allows Isa to transfer conversations to live service agents during complex advisory interactions, combining AI automation with human customer service.
- UiPathcoreOfficial UiPath partnership for RPA implementation. hsag delivers certified RPA development using UiPath's market-leading RPA software, enabling flexible implementation tailored to individual customer requirements in the energy utility sector.
- Wilken BeratungminorListed as a hsag service offering under Leistungen (services), suggesting a consulting/advisory partnership for Wilken-related implementations in the energy utility sector.
- Carsten Eckart / Energiewirtschaft EinfachminorContent series partnership on Redispatch 2.0 topics. Carsten Eckart from Energiewirtschaft Einfach co-authors educational content with hsag, providing expert commentary on Redispatch 2.0 regulations, merit orders, and data requirements via videos and blog posts.
- hsag ON AG (Subsidiary)corehsag ON AG is a wholly-owned subsidiary of hsag specializing in Customer Experience Management. Co-hosts webinars and events with hsag (e.g., Onlinemesse 360° EVU). Matthias Schmidt serves as board member. Provides CX strategy and implementation services to energy utilities.
- softgarden e-recruiting GmbHminorThird-party recruitment platform used for online job applications. Processes applicant data on servers in Germany per Art. 28 DSGVO. hsag uses softgarden for its career portal recruitment process.
- encore GmbHminorPartnership referenced in blog post 'Bester Kundenservice – encore und hsag machen es möglich' (May 2023), focusing on customer service excellence for energy utilities.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
hsag competitors and assessment
Company assessmentDirect peers
- BTC AG: BTC AG is a German IT services and consulting firm specializing in energy, public, and telecommunications sectors with deep roots in E.ON's IT operations. Directly comparable to hsag in vertical focus (energy utilities), systems-integration depth (SAP, billing, metering), and BPO offerings, making it a head-to-head peer in German utility IT services.
- rku.it GmbH: rku.it is a German IT services and consulting company focused on energy supply companies (Energieversorgungsunternehmen), telecom, and public sector. It provides SAP for Utilities implementations, process consulting, and managed services in the same niche as hsag, with overlapping customer types (Stadtwerke, regional utilities).
- Schleupen SE: Schleupen SE is a German software and consulting company specializing in IT solutions for utilities, waste management, and housing industries. Its utility ERP and billing software, combined with implementation consulting, overlaps directly with hsag's system consulting and SAP-adjacent offering for German energy utilities.
- Wilken Software Group: Wilken Software Group provides ERP and billing software solutions for utilities, housing, and healthcare across Germany, with significant market share in municipal utility billing. Featured as hsag's Wilken Beratung partner, Wilken overlaps directly in customer type (Stadtwerke) and solution scope (billing, market communication).
- proventis GmbH: proventis is a German strategy and management consulting boutique focused exclusively on the energy industry. Its consulting offering for EVU strategy, organizational development, and digital transformation is closely aligned with hsag's consulting and BPO for energy utilities, serving overlapping customer profiles.
- SASKIA Informationssysteme GmbH: SASKIA is a German software and IT services company specializing in solutions for utilities and housing companies. It provides energy data management, billing, and workflow automation — overlapping directly with hsag's metering, billing, and BPO offerings for German municipal utilities.
- Mettenmeier GmbH: Mettenmeier is a German IT services and consulting company with a dedicated utilities practice covering network operators, metering, and regulatory processes. Its focus on EVU back-office, GIS, and network documentation parallels hsag's full-utility-value-chain positioning.
- KISTERS AG: KISTERS is a German software vendor specializing in energy data management, forecasting, and water/energy resource management for utilities and energy traders. Its renewable energy and energy data analytics software addresses comparable utility use cases to hsag's data cleansing and feed-in competence services.
Broad incumbents
- Capgemini: Capgemini operates a significant global Utilities practice covering digital transformation, customer experience, and IT services for energy companies. While broader in scope, its German Utilities consulting team competes with hsag's consulting and BPO for enterprise-scale mandates and likely overlaps on selected Stadtwerke and DAX-listed energy customers.
- Accenture: Accenture's Utilities industry group delivers large-scale digital transformation, customer operations, and cloud services to global energy companies. Its German energy practice overlaps with hsag's BPO and AI/RPA consulting at the upper end of the market, particularly for MVV, EnBW, and E.ON-scale accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
hsag social profiles
Digital presencehsag financial estimates
Financial estimateRevenue estimate
Valuation estimate
hsag leadership team
Management profileNumber of profiles
Profiles8 records
hsag subsidiaries and ownership
Company hierarchySubsidiaries1 record
hsag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
hsag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about hsag
What does hsag do?
hsag provides business process outsourcing, consulting, marketing, and digital transformation services exclusively for German energy utility companies (Energieversorgungsunternehmen). The core offering spans the full utility value chain — customer service, back office, billing, metering, market communication, feed-in (EEG) management, and TAP system migration — supported by proprietary AI/RPA technology products including the hsag ai suite and Chatbot Isa. Customers are municipalities and regional energy providers across DACH that contract for staff augmentation, project-based implementations, and managed services.
Is hsag a public or private company?
hsag is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was hsag founded?
hsag was founded in 2005. It employs 251 to 500 people.
Where is hsag based?
hsag is headquartered in Heidelberg, Germany, in the Europe region.
How does hsag make money?
Five revenue lines are on record. Business Process Outsourcing (BPO) is the primary driver. The others are consulting Services, RPA and AI Implementation Services, feed-in Expertise (Einspeise-Kompetenz) and thüga Abrechnungsplattform (TAP) Migration.
Who are hsag's main competitors?
Direct peers on record are BTC AG, rku.it GmbH, Schleupen SE, Wilken Software Group, proventis GmbH, SASKIA Informationssysteme GmbH, Mettenmeier GmbH and KISTERS AG. Broad incumbents are Capgemini and Accenture.
Does hsag have an API?
No public API is recorded for hsag.