LDN Apprenticeships
LDN Apprenticeships is a UK government-funded apprenticeship training provider, Ofsted Outstanding-rated and B Corp certified, delivering Level 3-5 professional services apprenticeships in Salesforce, digital marketing, IT, publishing, and sustainability to UK employers and career-seekers.
- Company typePrivate
- Founded2010
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LDN Apprenticeships does
LDN Apprenticeships Ltd is a UK-based, government-funded apprenticeship training provider founded in 2010 and headquartered at 278-280 South Lambeth Road, London. The company designs and delivers professional services apprenticeships across Levels 3-5 spanning Business Administration, Digital Marketing, Information Communications Technician, Publishing, Digital Learning Design, Sustainability, and Salesforce, plus two specialist academies (Sustainable Healthcare Academy for NHS organisations and Community Engagement Academy for local councils). The employer-side offering is complemented by the TalentPath free Salesforce training programme and Career Kickstarter recruitment events that match candidates to employers. The underlying technology stack centres on a Salesforce-based Career Hub (careerhub.ldnapprenticeships.com) used for programme management, candidate tracking, and employer-apprentice coordination, with no documented public API or SDK surface.
LDN serves two primary customer segments: UK employers (including levy-paying companies with payroll above £3M, non-levy small employers, NHS trusts, and local councils) and individual career-seekers (career-starters, career-changers, and upskillers). The go-to-market combines enterprise field sales (Employer Hub, contact forms, bespoke skills-gap consulting), event-driven recruitment (Career Kickstarters hosted at employer sites, LDN HQ, or virtually), direct-to-consumer marketing (blog, social, community), and channel partnerships (Bright Network, Verve Women, sister-company The Skills Spot C.I.C.). Customer logos span more than 40 named enterprises and SMBs including Warner Bros, AstraZeneca, Financial Times, Sage Publishing, BMJ, Mamas & Papas, Clarion Housing, Simply Business, and EPAM.
Revenue is generated primarily through UK government apprenticeship funding from the Department for Education and Department for Work and Pensions. The model is functionally subscription/recurring: levy-paying employers contribute 0.5% of monthly payroll (after a £15,000 allowance) into a Growth and Skills Levy account that funds apprenticeship training, while non-levy employers receive 95% government co-funding against funding caps per programme. LDN is Ofsted Outstanding-rated, BCS Approved, and the first UK apprenticeship provider to achieve B Corp certification. The company has 11-50 employees, doubled in size in the 12 months before August 2022, and reports achievement rates 20%+ above the national average with 90% positive post-completion progression. No external funding rounds, revenue figures, or acquisition activity are disclosed.
LDN Apprenticeships firmographics
Firmographics- Name
- LDN Apprenticeships
- Legal name
- LDN Apprenticeships Ltd
- Website
- https://ldnapprenticeships.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LDN Apprenticeships is a UK government-funded apprenticeship training provider, Ofsted Outstanding-rated and B Corp certified, delivering Level 3-5 professional services apprenticeships in Salesforce, digital marketing, IT, publishing, and sustainability to UK employers and career-seekers.
- Ownership category
- akta.pro rank
LDN Apprenticeships industry classification
Industry- Product category
- Professional Apprenticeship Training Services
- NAICS
- Apprenticeship Training (611513), Educational Support Services (611710), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200), Services-Employment Agencies (7361)
- akta.pro primary industry
- Apprenticeships, Internships & Work-Based Learning Programs (BPACANAK)
- akta.pro secondary industries
- Internship/Apprenticeship Matching & Work-Based Learning Platforms (EDAFAMAL), Incumbent Worker Training & Upskilling (EDAAAOAE), Cloud, DevOps & Software Engineering Certifications (EDAAANAH)
Keywords
Where LDN Apprenticeships is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
LDN Apprenticeships business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Government-Funded Apprenticeship Training: LDN Apprenticeships Ltd is funded by the Department for Education (DfE) and the Department for Work and Pensions (DWP). The company designs and delivers professional services apprenticeships that are government-funded for eligible employers and apprentices.
- Growth and Skills Levy: For businesses with annual payroll over £3 million, apprenticeships are funded through the Growth and Skills Levy. Employers contribute 0.5% of monthly payroll (with £15,000 allowance), and these funds are used to pay for apprenticeship training costs.
- Non-Levy Employer Funding: Small employers with payroll under £3 million can access apprenticeship funding where the government covers 95% of training costs. Even after levy depletion, government continues to fund 95% of apprenticeship training costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Levy-paying employers (payroll over £3M) |
| Subscription | Monthly | Non-levy small employers (payroll under £3M) |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels10 records
LDN Apprenticeships product offering
Product offeringCore offering
LDN Apprenticeships is a London-based apprenticeship training provider specializing in professional services apprenticeships, primarily for the financial, legal, technology, and publishing sectors. The company designs and delivers government-funded (DfE/DWP) apprenticeship programmes across Levels 3–5, combined with recruitment events and bespoke employer training solutions. It holds an Ofsted Outstanding rating and was the first UK apprenticeship provider to become a certified B Corporation.
Product overview
LDN Apprenticeships is an Ofsted Outstanding-rated apprenticeship provider offering a portfolio of professional services apprenticeships across multiple levels (Level 3-5) and specialisations. The core offering includes industry-specific apprenticeship programmes including Business Administration, Digital Marketing, IT/Information Communications, Publishing, Digital Learning Design, Sustainability, and Salesforce. Supporting services include the TalentPath free training programme for Salesforce careers, the Career Kickstarter recruitment event service, and specialised academies for Healthcare and Community Engagement sectors. The company is B Corp certified and positions itself as a specialist provider focused on closing skills gaps for employers while accelerating career development for individuals.
Differentiator
Problem solved
Functional benefit
Brands
- TalentPath: Free Salesforce training programme to help aspiring Trailblazers start careers in the Salesforce ecosystem
- Career Kickstarter
- LDN Academies
Products and services
- Level 3 Business Administrator Apprenticeship
- Level 3 LDN Campaign Marketer (Multi-Channel Marketing)
- Level 3 Information Communications Technician
- LDN Data Fundamentals
- LDN Sustainability Professional
- Level 4 Publishing Professional Apprenticeship
- Level 5 Digital Learning Designer
- LDN Sustainable Healthcare Academy (SHA)
- LDN Community Engagement Academy (CEA)
- AI and Data Solution Programme
- Salesforce Apprenticeship
- Career Kickstarter (Recruitment Event Service)
Quantifiable outcome
- Overall achievement rates more than 20% higher than national average
- +4 more outcomes
Companies that use LDN Apprenticeships
Customer profileNamed customers61 records
Segments5 records
Ideal customer profiles2 records
LDN Apprenticeships technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
LDN Apprenticeships partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Verve WomenminorPartnership announced June 2022 to close the gender gap in tech industry. Verve Women co-founders offer career advice and coaching to support women. LDN highlights success stories and encourages women to apply across programmes through this partnership.
- The Skills Spot C.I.C.coreSister company focused on work in the local community. Drives community engagement and refers candidates to LDN apprenticeship programmes. Part of LDN's social impact ecosystem.
- Bright NetworkminorIntroduced LDN to candidates like Olivia Schneegass-Wilson who successfully landed Salesforce role with Pracedo during lockdown through Bright Network's graduate network.
- BBC's Apprentice HubminorCollaboration launched for BBC Flexi-apprenticeship programme. First cohort includes Digital Marketing apprentice Esmeralda Harcourt at Caters Media Group, with access to BBC resources and events.
- Department for Education (DfE)coreGovernment department providing primary funding for apprenticeship programmes. LDN Apprenticeships Ltd is funded by DfE alongside DWP.
- Department for Work and Pensions (DWP)coreGovernment department providing funding alongside DfE for apprenticeship programmes. Part of UK government's apprenticeship system.
- Google Digital GarageminorGoogle Digital Garage team visited LDN HQ to engage with Digital Marketing Apprentices during Personal Development Day, providing insights into digital skills and career opportunities.
- NHS (via LDN Sustainable Healthcare Academy)coreNHS organisations access sector-specific apprenticeships through LDN Sustainable Healthcare Academy. Partnership enables healthcare professionals to develop sustainability skills within NHS settings.
- Local Councils (via LDN Community Engagement Academy)coreLocal government organisations access apprenticeships tailored to public sector community roles through LDN Community Engagement Academy. Partnership supports professional development in local government.
- SalesforcecoreLDN delivers Salesforce apprenticeships and TalentPath programme. Apprentices gain Salesforce certifications (Admin, Sales Cloud, Service Cloud). Salesforce ecosystem provides career pathways. LDN graduation ceremonies hosted at Salesforce Towers.
- BCS (The Chartered Institute for IT)minorBCS is LDN's accreditation body as an Approved Centre. Apprentices can achieve BCS qualifications like Level 4 Business Analysis.
- EPAMminorTechnology company engaged with LDN for apprenticeship programmes, contributing to workforce development in tech sector.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
LDN Apprenticeships competitors and assessment
Company assessmentDirect peers
- Lifetime Training: Established UK apprenticeship provider covering health, social care, childcare, and business programmes. Competes for non-levy employer funding and shares the multi-sector apprenticeship delivery model with LDN.
- QA Apprenticeships: Large UK apprenticeship provider offering programmes across technology, business, and professional services. Provides similar levy-funded apprenticeship delivery at greater scale than LDN.
- Corndel: UK apprenticeship provider delivering professional and management apprenticeships, including data, digital, and leadership programmes. Comparable to LDN in offering higher-level (Level 4-7) apprenticeships funded through the UK levy.
- WhiteHat: UK apprenticeship provider focused on digital and tech apprenticeships for career starters. Directly competes with LDN on ICT, Digital Marketing, and Salesforce-style programmes for entry-level talent.
- Firebrand Training: UK provider of accelerated IT and professional training including apprenticeships and certifications. Comparable to LDN's tech-focused apprenticeship programmes and Salesforce certification offerings.
- Remit Group: UK-based apprenticeship training provider delivering programmes across multiple sectors including business administration, IT, and customer service. Directly comparable in service offering and funding model to LDN.
- Multiverse: UK-based apprenticeship and training provider focused on digital and professional skills, with similar apprenticeship programmes and strong employer relationships. Directly competes with LDN for levy-funded apprenticeships in tech and business skills.
- Baltic Apprenticeships: UK apprenticeship provider offering programmes in IT, business, and digital skills. Competes in the same levy-funded apprenticeship market with a similar tech-focused portfolio.
Broad incumbents
- Kaplan UK: Large established UK education and training provider offering apprenticeships, professional qualifications, and degree programmes. Overlaps with LDN's professional services apprenticeship portfolio but operates at much larger scale with broader offerings.
Emerging players
- Ada National College for Digital Skills: UK specialist digital education institution focused on increasing diversity in tech. Compares to LDN's diversity credentials (50/50 gender split) and tech apprenticeship focus, though serves a younger pre-apprenticeship audience.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
LDN Apprenticeships social profiles
Digital presenceLDN Apprenticeships compliance and trust
Trust signalCompliance4 records
LDN Apprenticeships financial estimates
Financial estimateRevenue estimate
Valuation estimate
LDN Apprenticeships leadership team
Management profileNumber of profiles
Profiles5 records
LDN Apprenticeships funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LDN Apprenticeships M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LDN Apprenticeships
What does LDN Apprenticeships do?
LDN Apprenticeships is a London-based apprenticeship training provider specializing in professional services apprenticeships, primarily for the financial, legal, technology, and publishing sectors. The company designs and delivers government-funded (DfE/DWP) apprenticeship programmes across Levels 3–5, combined with recruitment events and bespoke employer training solutions. It holds an Ofsted Outstanding rating and was the first UK apprenticeship provider to become a certified B Corporation.
Is LDN Apprenticeships a public or private company?
LDN Apprenticeships is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LDN Apprenticeships founded?
LDN Apprenticeships was founded in 2010. It employs 11 to 50 people.
Where is LDN Apprenticeships based?
LDN Apprenticeships is headquartered in London, United Kingdom, in the Europe region.
How does LDN Apprenticeships make money?
Three revenue lines are on record. Government-Funded Apprenticeship Training is the primary driver. The others are growth and Skills Levy and non-Levy Employer Funding.
Who are LDN Apprenticeships's main competitors?
Direct peers on record are Lifetime Training, QA Apprenticeships, Corndel, WhiteHat, Firebrand Training, Remit Group, Multiverse and Baltic Apprenticeships. Kaplan UK is listed as a broad incumbent. Ada National College for Digital Skills is listed as an emerging player.
Does LDN Apprenticeships have an API?
No public API is recorded for LDN Apprenticeships.
What industry is LDN Apprenticeships in?
LDN Apprenticeships's product category is Professional Apprenticeship Training Services. Its primary akta.pro industry code is BPACANAK, Apprenticeships, Internships & Work-Based Learning Programs, with a secondary code of EDAFAMAL, Internship/Apprenticeship Matching & Work-Based Learning Platforms. Its NAICS code is 611513 and its SIC code is 8200.