Wichita Falls Area Food Bank

Name

Wichita Falls Area Food Bank

Legal name

Wichita Falls Area Food Bank

Website

https://wfafb.org

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Wichita Falls Area Food Bank is a 501(c)(3) non-profit regional hub distributing nutritious food across 12 rural Texas counties through 90+ community partners, serving 41,750 food-insecure neighbors with 4.2 million meals annually.

Ownership category

akta.pro rank

Product category

Food Bank / Hunger Relief Services

NAICS

Community Food Services (62421)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAEAA

Food Assistance & Food Banks

Business & Public Services/Nonprofit, NGO & Social Services/Social Services & Community Support (Food, Housing, Family)

SECONDARYEDAEAEAC

Meal Program Compliance & Administration (NSLP/SBP, Reimbursements)

Education/Education Facilities & Support Services/School Food Services & Catering (Cafeteria Operations)

SECONDARYEDACAMAA

Child Nutrition & Meal Programs (CACFP/Snack Programs)

Education/Early Childhood Education/Health and Nutrition Programs for Young Children

SECONDARYBPAIAKAF

Food & Nutrition Assistance Programs

Business & Public Services/Public Sector & Government Administration/Social Security, Benefits & Welfare Administration

Keywords

• Food distribution services
• Hunger relief programs
• Community food assistance
• Food bank operations
• Charitable food programs

Headquarters

HQ city

Wichita Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Individual Donations: The organization accepts financial donations from individuals through its website via secure payment processing through Bloomerang Fundraising. Donations support food acquisition, operations, and the capital campaign.
2. Corporate Sponsorships: Corporate sponsors support food drives, events, and operational programs. Retail partners redirect unsold inventory as tax-deductible donations.
3. Government Grants: The Food Bank receives federal food commodities and operates USDA programs including SNAP education. Grants fund specific programs like Kids' Cafe and nutrition education.
4. Retail Surplus Redistribution: Partnership with retailers to redirect unsold items. In 2025, $3M worth of food was redirected to neighbors experiencing hunger. Provides tax-deductible donation option for retailers.
5. Planned Giving: Accepts planned gifts including bequests, trusts, retirement plans, life insurance policies, endowments, donor-advised funds, and charitable gift annuities to secure future financial stability.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels12 records

Core offering

Wichita Falls Area Food Bank serves as a regional hub for charitable food distribution, sourcing and redistributing nutritious food at no cost through a network of 90+ community partners and food pantries across 12 counties in North Texas. It operates specialized programs targeting child hunger (PowerPak4Kids, Kids' Cafe), rural food deserts (Mobile Pantry, Produce Express), and senior nutrition (Farmers Market vouchers), while also providing nutrition education via a Mobile Teaching Kitchen and sourcing surplus food from retail partners.

Product overview

The Wichita Falls Area Food Bank operates as a charitable food distribution hub serving 12 counties in North Texas through a multi-faceted approach. The core offering is a network of over 90 community partners and food pantries distributing nutritious food. The portfolio includes child hunger programs (PowerPak4Kids, Kids' Cafe), fresh produce distribution (Produce Express, Mobile Pantry, Farmers Market), nutrition education (including a Mobile Teaching Kitchen), food sourcing from retail partners, and specialized programs like the Cattle Drive for local beef. Additional services encompass a Capital Campaign for facility expansion, planned giving, food drives, volunteer programs, an annual Empty Bowls event, and recipe resources. The organization leverages Bloomerang Fundraising for donation processing and a Primarius-based Partner Portal for community partner management.

Differentiator

Problem solved

Functional benefit

Brands

• PowerPak4Kids: Supplies bags (PowerPaks) of nonperishable and easy-to-open items to qualifying students outside of school hours.
• Kids' Cafe
• Produce Express Program
• Mobile Pantry Program
• GoodBuy! Hunger Program
• Cattle Drive Program

Products and services

• Mobile Pantry Program A mobile food distribution program in collaboration with United Regional Health Care System providing fresh produce and proteins to neighbors in food deserts, with on-site health screenings and referrals to clinics. Served over 1,600 families per month on average in 2025.
• Produce Express Program Supplements rural food pantries with fresh produce and proteins during food distributions. Distributed 1.6M pounds of produce in 2025.
• PowerPak4Kids Program Supplies bags of nonperishable and easy-to-open food items to qualifying students outside of school hours. Distributed over 56,000 PowerPaks in 2025.
• Kids' Cafe Program Provides hot meals and snacks for children during after-school hours and during the summer. Served over 78,000 Kids' Cafe meals in 2025.
• GoodBuy! Hunger Program Allows nutrient-dense items to be purchased in bulk at discounted wholesaler prices at $0.61 per pound in 2025, stretching donated dollars approximately four times further compared to traditional retailers.
• Nutrition Education Program Promotes food education and cooking literacy while integrating waste-reduction skills by teaching nutrition classes across the service area. Taught over 120 nutrition education classes and events in 2025.
• Mobile Teaching Kitchen A mobile commercial teaching kitchen used to teach nutrition education classes at various locations, providing practical tips for affordable, nutritious eating to all age groups.
• Social Services Program Provides referral services and assistance with applications for qualifying programs (SNAP and other benefits). Assisted 540 neighbors in 2025.
• Cattle Drive Program Collaboration with Nocona Meat Company allowing livestock owners to donate cattle for tax-deductible meat processing to provide local beef to families. Provided 1,400 pounds of ground beef in 2025.
• Farmers Market Program Allows WIC participants and seniors to receive fresh produce from local farmers and food producers. Distributed 12,000 vouchers for fresh produce in 2025.
• Food Sourcing Program Provides retailers and grocers with a tax-deductible way to minimize food waste and reroute unsold items. Received over 1.5M pounds of food-industry donations valued at $3M in 2025.
• Retail-Industry Partnership Program Partnership with retailers throughout the 12-county service area to reroute unsold food items, redirecting $3M worth of food to neighbors in 2025. Includes partnerships with Sam's Club, Walmart, United Supermarkets, Target, Aldi, WinCo Foods, Dollar General, Spring Market, and Deca.
• Capital Campaign (Nourishing Lives. Building Tomorrow.) Capital campaign to raise funds for a new James N. McCoy Foundation Distribution and Education Center that will triple storage capacity and provide on-site educational programs. Campaign goal is $17M with a total facility budget of $18.6M, with $1.6M already invested.
• Food and Fund Drive Program Allows individuals and organizations to organize food drives with planning guides, preferred foods lists, and customizable giving pages. Includes options for online personalized giving pages.
• Planned Giving Program Secures future financial stability through various giving methods including bequests, trusts, retirement plans, life insurance policies, endowments, donor-advised funds, and charitable gift annuities.
• Empty Bowls Event Annual fundraising event bringing together food lovers, artists, and neighbors featuring soups, baked goods, silent auctions, and handcrafted bowls. Next scheduled for October 21, 2026 at The Forum.
• Community Partner Network Network of over 90 community partners and food pantries across 12 counties receiving nutritious food at no cost for redistribution to neighbors experiencing hunger. 5.1M pounds of nutritious food valued at $8.3M were distributed in 2025.

Quantifiable outcome

• 4.2 million meals provided annually
• +7 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

16 partnerships are on record, tiered core and supporting.

• Nocona Meat CompanycoreStrategic or Co-development Partner · 1 January 2025USDA-certified slaughterhouse processing cattle donations for the Cattle Drive Program. Allows livestock owners to donate cattle for tax-deductible meat processing. 1,400 pounds of ground beef provided in 2025.
• Alan and Leslie SchaffnersupportingStrategic or Co-development Partner · 1 January 2025Local ranchers who created the Cattle Drive Program in 2025 as a unique way to give to the Food Bank specific to the Wichita Falls Area.
• United Regional Health Care SystemcoreStrategic or Co-development PartnerMobile Pantry Program collaboration providing nourishing food and on-site health screenings in food deserts. Authorized hospital staff administers health referrals to clinics and specialists. More than 1,600 families served each month and 840+ health screenings provided in 2025.
• Sam's ClubcoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• WalmartcoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• United SupermarketscoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• TargetcoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• AldicoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• WinCo FoodssupportingGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• Dollar GeneralcoreGTM or Marketing PartnerRetail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• Spring MarketsupportingGTM or Marketing PartnerRegional retail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• DecasupportingGTM or Marketing PartnerRegional retail partner redirecting unsold inventory to food bank. Part of $3M worth of food redirected from retail partners in 2025.
• Feeding AmericacoreStrategic or Co-development PartnerNational network affiliation with the nation's largest domestic hunger-relief organization. Wichita Falls Area Food Bank is one of 198 food banks in the network, ranked 15th highest in hunger rate.
• 90+ Community PartnerscoreChannel Partner/ Reseller/ DistributorNetwork of food pantries and community organizations across 12 counties receiving food at no cost for redistribution. Distributed 5.1M pounds of nutritious food valued at $8.3M in 2025.
• Local Farmers and Food ProducerssupportingGTM or Marketing PartnerSuppliers for Farmers Market Program providing fresh produce to WIC participants and seniors. 12,000 vouchers distributed in 2025.
• Bloomerang Fundraising (QGiv)supportingTechnology or IntegrationPayment processor for online donations and credit card transactions. PCI-compliant secure system for processing donations.

Scale indicators19 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• North Texas Food Bank: Feeding America member food bank serving the broader North Texas region from Plano, distributing more than 200M pounds annually. Most comparable peer given overlapping North Texas catchment and similar hub-and-partner operating model.
• Tarrant Area Food Bank: Feeding America-affiliated food bank serving 13 counties in Tarrant and surrounding North Texas region. Closely comparable hub-and-partner model, shared donor and retail partner ecosystem, and similar child-nutrition programs.
• Food Bank of West Central Texas: Feeding America member serving a multi-county rural Texas region including Abilene, with a comparable rural distribution model and child hunger programs. Direct overlap with WFAFB given geographic proximity in West/North Texas.
• High Plains Food Bank: Feeding America food bank serving the Texas Panhandle from Amarillo, distributing across multiple counties including rural areas. Comparable rural Texas catchment, similar agricultural-region donor base, and overlapping retail partner relationships.
• Central Texas Food Bank: Feeding America-affiliated food bank serving Central Texas including the Austin metro from a comparable hub-and-partner model with active nutrition education programs. Operates similar child nutrition (Kids Cafe equivalent) and SNAP-ed programming.
• East Texas Food Bank: Feeding America food bank serving 26 East Texas counties from Tyler. Closely comparable multi-county rural-leaning catchment, similar program mix including child nutrition backpack and mobile pantry programs.
• South Texas Food Bank: Feeding America-affiliated food bank serving 15 South Texas counties. Comparable multi-county rural distribution model, child nutrition programs, and retail donation partnerships in the same Feeding America network.
• Food Bank of the Permian Basin: Feeding America food bank serving 19 West Texas counties including rural areas around Midland/Odessa. Comparable rural multi-county catchment, similar small-staff nonprofit scale, and shared donor/operator network in West/North Texas.

Broad incumbents

• Houston Food Bank: Largest Feeding America food bank in the U.S. by distribution, serving 18 Southeast Texas counties from a major distribution center. Much larger scale but same network affiliation, comparable program taxonomy, and similar partner-distribution model.

Others

• Feeding America: National umbrella organization for 198 U.S. food banks including WFAFB. Sets accreditation standards, supplies inventory via national product donors, and provides brand/network support; effectively an industry body and supplier to WFAFB rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/WFAFB
• YouTubeyoutube.com/@WFAFB
• Facebookfacebook.com/WFAFB
• LinkedInlinkedin.com/company/wichita-falls-area-food-bank
• Instagraminstagram.com/wfafb
• TikToktiktok.com/@wfafb

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wichita Falls Area Food Bank