Craig Bachman Imports

What Craig Bachman Imports does

Craig Bachman Imports, Inc. is a privately held wholesale distributor of specialty home decor, ribbon, floral, and seasonal products, founded in 1992 and operating from Frankfort, Illinois with a second showroom in Dallas, Texas. The company serves B2B customers including retail stores and craft businesses (for resale), sports teams and schools, and event planners (weddings, proms, birthdays, baby events, sympathy, health/wellness). The customer base is horizontal rather than vertical; purchasing is gated behind a registration and approval workflow, indicating a sales-assisted motion layered on top of self-service capabilities.

The firm's product surface consists of 16,401+ SKUs across 12 categories — Holiday & Seasonal, Ribbon, Home Decor, Mesh, Wreath Enhancements, Work Creations, Floral, Containers, General Supply, Sports, and Life Events — with the exclusive RG Ribbon line functioning as a proprietary sub-brand. Inventory is structured as roughly 7,851 in-stock, 6,565 import-only, and 1,985 arriving-soon items, reflecting a hybrid domestic/import fulfillment model. Distribution channels include the owned e-commerce website, two physical showrooms/warehouses, the proprietary CBI Scanner mobile application (iOS and Android), digital catalogs, and active organic social presences on Facebook, Instagram, YouTube, and LinkedIn.

Monetization is via one-time transactional wholesale sales with pricing not publicly disclosed and reserved to registered customers; the firm has publicly asserted the contractual right to pass on any government-imposed tariffs to customer orders. The company is independently owned with no disclosed VC/PE backing, no parent entity, no subsidiaries, no patent or trademark filings disclosed, and no certifications or compliance credentials stated in the source. The disclosed headcount band of 51–100 employees is consistent with a mid-sized specialty wholesaler rather than a national distributor.

Name

Craig Bachman Imports

Legal name

Craig Bachman Imports, Inc.

Website

https://craigbachman.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

Craig Bachman Imports is a privately held, Illinois-based wholesale distributor (founded 1992) of ribbons, home decor, floral, mesh, and seasonal/holiday products, serving retail resellers, sports teams, schools, and event planners via e-commerce, a Dallas-area showroom, and its CBI Scanner mobile app.

Ownership category

akta.pro rank

Product category

Wholesale Home Decor Distribution

SIC

Wholesale-Miscellaneous Nondurable Goods (5190), Wholesale-Paper & Paper Products (5110)

akta.pro primary industry

Greeting Cards, Gift Wrap & Party Paper Goods Distribution (CRAOALAJ)

Keywords

• Wholesale ribbon supplies
• Wholesale home decor
• Floral wholesale supplies
• Craft supplies wholesale
• Seasonal decorations wholesale

Headquarters

HQ city

Frankfort

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: One-time transactional sales of home décor, ribbon, floral supplies, and seasonal decorations to registered wholesale customers. Products are sold in bulk quantities typical of wholesale distribution.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Craig Bachman Imports is a wholesale importer and distributor that supplies home decor, ribbons, mesh, wreath enhancements, floral, and container products to registered B2B customers in the United States. The company sells through an e-commerce website, the CBI Scanner mobile app, and physical showrooms in Illinois and Texas, stocking a catalog of 16,000+ items across year-round and seasonal categories.

Product overview

Craig Bachman Imports is a wholesale home décor and ribbon distributor offering an extensive catalog of 16,401+ products across multiple categories. The company operates as a single unified e-commerce wholesale platform rather than a modular software product. Their product portfolio centers on ribbon products (including an exclusive RG Ribbon line), holiday and seasonal décor, home décor items (metal, wire, tabletop, pottery, glassware), floral arrangements, wreaths, garlands, mesh products, containers, and general crafting supplies. They also offer a proprietary mobile application called CBI Scanner available on iOS and Android platforms. The company serves retail customers and maintains showroom locations in Illinois and Texas.

Differentiator

Problem solved

Functional benefit

Brands

• CBI Scanner: Mobile application for scanning and browsing products

Products and services

• Wholesale Ribbon Wholesale ribbon assortment including Satin, Linen, Deco Flex, Pongee, Grosgrain, Sheer, Metallic, Gauze, Velvet, Jute, Non Woven, Burlap, Glitter, Faux Dupioni, Lace, Cotton, Royal Burlap, Corsage, and Punchinella. Available in sizes from 1/8" to 8"+ and lengths from 5YD to 100YD, sold to wholesale craft, decor, and wreath-making buyers.
• Wholesale Home Decor Home decor wholesale line covering Metal & Wire, Tabletop, Naturals, Pottery & Resin, Home Fabrics, Wall Decor, Signs, Lanterns, Glassware, Trees & Potted Plants, Premades, Display items, and Candle Holders, sold to interior designers, retailers, and home staging buyers.
• Holiday and Seasonal Decor Seasonal decor items for Valentines & Sweetest Day, Mardi Gras, St. Patrick's Day, Easter, Winter, Mothers & Fathers Day, Fall, Halloween & Day Of The Dead, Christmas, Thanksgiving, Spring & Summer, and Patriotic occasions, stocked year-round for wholesale retailers and event decorators.
• Wholesale Decorative Mesh Decorative mesh in Polypropylene, Jute, Poly Burlap, Blended Mesh, Fineweave Mesh, Snowball & Cotton Ball, and Snow Drift & Cotton Drift varieties, with sizes from 1.5" to 21", sold to wreath, garland, and floral designers.
• Wreath Enhancements Wreath-making components including Ties, Ball Ties, Flower Centers, Bike Rim, Tubing, Roping, Letters, Numbers & Shapes, and Hangers, organized by Christmas & Winter, Easter & Spring, Patriotic & Summer, Halloween Thanksgiving & Fall, and Everything Else categories.
• Wholesale Artificial Floral Artificial florals and foliage including Roses, Magnolias, Poinsettias, Hydrangea, Topiary, Grasses, Trees, Foliage, Berry, Eucalyptus, Succulents, Cotton, Feather, Wreaths, Garlands, Teardrops & Swags, and Candle Rings & Shapes across multiple materials such as Floral, Evergreen, Moss, Boxwood, Grass, and Leaf.
• Decorative Containers Wholesale decorative containers including Pot Covers, Trays, Planters, Baskets, Glass, Pottery, Porcelain, Metal & Wire, Wood & Twig, Melamine, Bamboo, and Mugs & Tea Cups.
• General Craft and Decor Supplies Crafting and decor-making supplies including Cutters, Scissors & Cutting Mats, Bow Maker, Food, Sprays & Picks, Chenille Stems, Tinsel Stems, Pot Covers, Baskets, Liners, Lights, Candles, Plant Hangers, Beads, Zip Ties, Tape, Stretch Cord, Birds, Butterflies & Dragonflies, Moss, Angel Vine & Grapevine, Pinecones, and Wire Frames.
• Work Creations (Pre-made Wreaths, Garlands, and Shapes) Pre-made creative items including Wreaths, Garlands, and Shapes in various styles and sizes for buyers needing ready-to-sell or ready-to-display decor.
• Sports and Cheer Decor Sports-themed decor including Ornaments, Football items, Ribbon, Textiles, Sprays & Picks, School items, Wall Decor, Cheer items, Mum Heads, and Premade Bows for schools, booster clubs, cheer programs, and homecoming events.
• Life Events Decor Event-themed decor for Weddings & Prom, Birthdays, Baby celebrations, Sympathy, and Health & Wellness occasions, sold wholesale to event planners, decorators, and retailers.
• RG Ribbon Exclusive Line Exclusive RG Ribbon product line offered only through Craig Bachman Imports, available to registered wholesale buyers.
• CBI Scanner Mobile App Proprietary mobile application for scanning and browsing products, available on Google Play Store and Apple App Store. Supports on-the-go product discovery and ordering for registered wholesale buyers.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Accent Décor: Wholesale distributor of ribbon, home decor, and floral products. Accent Décor is the most direct comparable to CBI — the two brands even appear jointly referenced in CBI's own website content — competing head-to-head for the same wholesale retailer and craft store customers across overlapping ribbon, seasonal, and decor categories.
• Darice: One of the largest wholesale distributors of craft supplies, ribbon, and home decor in the US, serving the same craft-store, retailer, and DIY customer base as CBI with a similarly broad SKU portfolio and a B2B sales model.
• Paper Mart: Wholesale distributor of paper, ribbon, and packaging products sold to retailers, event planners, and crafters. Paper Mart overlaps with CBI's ribbon and gift-wrap assortment and serves event/life-event customer segments, making it a direct comparable.
• Sullivans: Wholesale distributor of home decor, floral, and craft products. Sullivans serves the same independent retailer and craft-store customer base as CBI and competes across similar seasonal and home decor categories.
• Reliant Ribbon: Specialist wholesale ribbon distributor carrying satin, grosgrain, and seasonal ribbon products. Reliant Ribbon is a focused direct peer for CBI's largest single product category (ribbon), with overlapping wholesale buyers in retail and craft channels.
• C.M. Offray & Son (Offray Ribbon): Heritage ribbon manufacturer and wholesale distributor (now owned by Berwick Offray). Offray is a deep direct comparable to CBI in the ribbon category specifically, with overlap in seasonal, craft, and gift-wrap wholesale channels.

Broad incumbents

• Hobby Lobby: Largest US retail chain for crafts, home decor, ribbon, and seasonal merchandise. Hobby Lobby is a downstream customer-channel incumbent — not a wholesale competitor — but its massive retail footprint shapes the addressable market for CBI's wholesale buyers.
• Michaels Companies: Large specialty retail chain in craft, ribbon, floral, and home decor. Like Hobby Lobby, Michaels is a retail-side incumbent that defines the demand profile of CBI's wholesale customers, even though it is not a direct wholesale competitor.
• JOANN: National fabric and craft retail chain that purchases wholesale ribbon, floral, and seasonal decor at scale. JOANN is a major downstream buyer and competitive retail context for CBI's wholesale supply to independent craft stores.

Emerging players

• Faire: Digital B2B wholesale marketplace that connects independent brands with retail buyers. Faire is an emerging channel-disrupting peer whose growth directly challenges the role of traditional wholesale distributors like CBI in connecting suppliers to retailers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC1DhMIZLIwBW2tSnioPmOKg
• Facebookfacebook.com/craigbachmanimports
• LinkedInlinkedin.com/company/craig-bachman-imports-inc-
• Instagraminstagram.com/craigbachmanimports
• Xx.com/craigbachmaninc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Craig Bachman Imports