InterMaxGroup
InterMaxGroup AG is a privately held Swiss digital products company that builds and markets its own web and mobile applications for consumer end users across 30+ international markets.
- Company typePrivate
- Founded1999
- HeadquartersFeusisberg, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What InterMaxGroup does
InterMaxGroup AG is a privately held Swiss-domiciled digital products company that develops and markets its own web and mobile applications for consumer end users across 30+ international markets. The company operates from Schindellegi, Switzerland, with a distributed workforce of 11-50 staff described as a "tight crew of experts" combining know-how across diverse industry segments. Product development follows a documented in-house five-stage process (Concept, Plan, Design, Development, Optimization) intended to produce user-experience-optimized apps; the firm explicitly cites "decades of experience," an existing established user base, and use of "cutting edge technology," but discloses no specific product names, technology stack components, AI/ML capabilities, patents, or named applications.
Revenue mechanics are not publicly disclosed. The company is classified with a subscription-recurring revenue model in the underlying data, but no pricing tiers, customer counts, ARPU, or contract structures are provided. The go-to-market is product-led growth combined with direct digital distribution, supplemented by a multi-channel outreach footprint that includes a website contact form and ten instant messaging platforms (Skype, WhatsApp, Facebook Messenger, Discord, Microsoft Teams, Slack, Snapchat, Telegram, Viber, WeChat). The customer segment is described as horizontal — "general digital consumers" seeking engaging digital products — with no enterprise or named B2B customers referenced. There are no funding rounds, M&A events, leadership changes, awards, patents, or regulatory actions in the record; ownership, subsidiary structure, and management team are likewise undisclosed, leaving the capital structure and governance of the firm effectively opaque from public sources.
InterMaxGroup firmographics
Firmographics- Name
- InterMaxGroup
- Legal name
- InterMaxGroup AG
- Website
- https://intermaxgroup.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- InterMaxGroup AG is a privately held Swiss digital products company that builds and markets its own web and mobile applications for consumer end users across 30+ international markets.
- Ownership category
- akta.pro rank
InterMaxGroup industry classification
Industry- Product category
- Mobile and Web Applications
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Mobile App Stores & Marketplaces (BPAMADAA)
- akta.pro secondary industry
- Social Commerce & Marketplace Communities (MPACAJAJ)
Keywords
Where InterMaxGroup is headquartered
LocationHeadquarters
- HQ city
- Feusisberg
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
InterMaxGroup business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Digital Product Monetization: The company creates and markets its own web and mobile applications. Revenue is generated through digital product offerings including web apps and mobile applications with user engagement features.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
InterMaxGroup product offering
Product offeringCore offering
InterMaxGroup creates and markets its own web and mobile applications, developed in-house by a small team of experts with decades of combined experience. The company operates internationally across 30+ markets with localized user experiences, monetizing its portfolio of digital products through user engagement and recurring subscription revenue.
Product overview
InterMaxGroup creates and markets its own web and mobile applications. Their portfolio consists of a core offering of in-house built, state-of-the-art web and mobile applications. The company combines decades of experience, cutting-edge technology, and an established user base to deliver products with optimal user experience. The company operates internationally across 30+ markets with localized user experience.
Differentiator
Problem solved
Functional benefit
Companies that use InterMaxGroup
Customer profileSegments1 record
Ideal customer profiles2 records
InterMaxGroup technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
InterMaxGroup partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights2 records
InterMaxGroup competitors and assessment
Company assessmentDirect peers
- Chartboost: Mobile gaming and app monetization platform. Comparable as a mobile app-focused company with audience development and ad monetization capabilities overlapping InterMaxGroup's mobile app and user-base positioning.
- Aarki: Mobile advertising and user acquisition platform. Comparable as a company that helps mobile apps reach users and monetize through performance marketing channels, similar in scope to InterMaxGroup's affiliate/reseller motion.
- Liftoff: Mobile app marketing and retargeting platform. Comparable in enabling mobile app publishers to grow and re-engage users via performance-driven ad campaigns.
- Awin: Global affiliate marketing network. Comparable as a platform connecting advertisers with affiliate/reseller partners for digital products, overlapping directly with InterMaxGroup's affiliate/reseller programs.
Broad incumbents
- AppLovin: Mobile app monetization and marketing platform. Comparable as a scaled player operating in mobile app distribution and marketing, though much larger and broader than InterMaxGroup's niche.
- Digital Turbine: Mobile app distribution and media platform. Comparable in delivering mobile apps to end users across international markets with a focus on user acquisition and engagement.
- CJ Affiliate (Commission Junction): Large affiliate marketing network. Comparable in operating an affiliate/reseller-driven distribution model for digital products, though at significantly larger scale than InterMaxGroup.
- Rakuten Advertising: Affiliate and performance marketing platform. Comparable in operating a global affiliate network that drives customer acquisition for digital products, similar in mechanics to InterMaxGroup's reseller programs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
InterMaxGroup social profiles
Digital presenceInterMaxGroup financial estimates
Financial estimateRevenue estimate
Valuation estimate
InterMaxGroup leadership team
Management profileNumber of profiles
InterMaxGroup funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
InterMaxGroup M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about InterMaxGroup
What does InterMaxGroup do?
InterMaxGroup creates and markets its own web and mobile applications, developed in-house by a small team of experts with decades of combined experience. The company operates internationally across 30+ markets with localized user experiences, monetizing its portfolio of digital products through user engagement and recurring subscription revenue.
Is InterMaxGroup a public or private company?
InterMaxGroup is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was InterMaxGroup founded?
InterMaxGroup was founded in 1999. It employs 11 to 50 people.
Where is InterMaxGroup based?
InterMaxGroup is headquartered in Feusisberg, Switzerland, in the Europe region.
How does InterMaxGroup make money?
One revenue line is on record: digital Product Monetization.
Who are InterMaxGroup's main competitors?
Direct peers on record are Chartboost, Aarki, Liftoff and Awin. Broad incumbents are AppLovin, Digital Turbine, CJ Affiliate (Commission Junction) and Rakuten Advertising.
Does InterMaxGroup have an API?
No public API is recorded for InterMaxGroup.
What industry is InterMaxGroup in?
InterMaxGroup's product category is Mobile and Web Applications. Its primary akta.pro industry code is BPAMADAA, Mobile App Stores & Marketplaces, with a secondary code of MPACAJAJ, Social Commerce & Marketplace Communities. Its NAICS code is 541511 and its SIC code is 7370.