AuctionAnything.com
AuctionAnything.com is a bootstrapped Orlando-based SaaS provider of fully hosted, branded online auction software serving nonprofits, commercial businesses, and enterprises running fundraising, collectibles, salvage, and liquidation auctions since 1995.
- Company typePrivate
- Founded1995
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What AuctionAnything.com does
AuctionAnything.com is a privately held, bootstrapped software company founded in 1995 and headquartered in Orlando, Florida. It operates a fully hosted, single-tenant SaaS platform that enables organizations to launch branded online auction websites without installing software — all infrastructure, admin tooling, and bidder interfaces are delivered through the company's web-based platform. The company originated in the 1990s to automate email-based memorabilia bidding and has built over 25 years of accumulated domain expertise in single-seller auctions, including a proprietary Combination Bidding format developed around 2005 for fundraising use cases.
The platform is organized around a Centers-based admin architecture (Auction Center, Member Center, Payment Center, Report Center, Image Center) with an integrated CMS and supports multiple bidding formats (Standard, Traditional, Dutch, Combination, Proxy, Buy Now). Core modules include a Donor/Consignor Management system, an Event Module for grouping listings into discrete sales events, Quick Bid for two-click bidding from search results, search filter tags, embeddable auction widgets, and a Data Feed API for custom enterprise reporting. Integrations span PayPal, credit card processing, Mailchimp, Constant Contact, Google Analytics, and official Facebook and Twitter apps. Customers range from individual nonprofits to Fortune 500 enterprises; named customers include iGavelAuctions, M37, Barga.ca, Dan Weinrich, and Brenda Novak's Juvenile Diabetes fundraiser.
AuctionAnything.com sells through three public pricing tiers: a Fundraising Plan ($295 one-time setup + $595 per event), a Business Plan ($495 setup + $195/month), and an Enterprise Plan ($395/month, $995+ for custom integration), with optional expedited setup services. The company is founder-led by John Hotaling (President) and Dominick Delio (Vice President), operates with a small team, has no outside funding, does not appear to have grown materially recently, and has not announced any acquisitions, fundraising, or geographic expansion. Distribution is direct via the company website, self-serve demo, blog, social channels, and phone-based inside sales, supported by long-tenured client relationships across arts/collectibles, salvage, consignment, and nonprofit fundraising verticals.
AuctionAnything.com firmographics
Firmographics- Name
- AuctionAnything.com
- Legal name
- AuctionAnything.com, Inc.
- Website
- https://auctionanything.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AuctionAnything.com is a bootstrapped Orlando-based SaaS provider of fully hosted, branded online auction software serving nonprofits, commercial businesses, and enterprises running fundraising, collectibles, salvage, and liquidation auctions since 1995.
- Ownership category
- akta.pro rank
Where AuctionAnything.com is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AuctionAnything.com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription - Business Plan: Monthly subscription model for commercial auction clients with $495 one-time setup fee plus $195/month recurring fee. Includes fully branded auction website.
- Event-Based - Fundraising Plan: Per-event pricing model for nonprofit organizations with $295 setup fee plus $595 per event fee. Total first event cost $890.
- Subscription - Enterprise Plan: Fixed monthly fee model at $395/month with no percentages, includes up to 500 unique auction items per month. Custom integration services available at $995 starting.
- Expedited Setup Services: Additional fee-based expedited service for clients needing auction site live within one business day or faster
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Fundraising Plan - For nonprofit organizations running occasional events |
| Subscription | Monthly | Business Plan - For commercial monthly auction clients |
| Subscription | Monthly | Enterprise Plan - For organizations requiring custom integration |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
AuctionAnything.com product offering
Product offeringCore offering
AuctionAnything.com provides a fully hosted, SaaS-based online auction software platform that enables organizations to launch and operate their own branded, single-seller auction websites without installing any software. The platform supports fundraising, commercial, and enterprise use cases with multiple bidding formats, integrated payment processing, and admin management tools. Three product tiers — Fundraising, Business, and Enterprise — are offered with corresponding pricing models.
Product overview
AuctionAnything.com offers a fully hosted online auction software platform with three product tiers (Fundraising, Business, and Enterprise) designed for liquidation auctions, collectibles auctions, salvage auctions, fine arts & antiques auctions, and fundraising events. The platform operates as a SaaS solution with no software installation required. Key admin modules include Auction Center, Member Center, Report Center, Payment Center, Image Center, and Dashboard, which collectively enable listing management, customer management, reporting, payment processing, and image handling. Notable features include Quick Bid for fast bidding, Search Filter Tags for refined browsing, Auction Widget for embedding content on external sites, Donor/Consignor Management for fundraising clients, and Event Module for grouping listings by sales event. Payment integrations include PayPal and credit card processing. The platform also offers custom API options for enterprise clients requiring specialized reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- AuctionAnything.com Hosted Auction Platform
- Fundraising Product
- Business Product
- Enterprise Product
Quantifiable outcome
- Setup time of within one business day for standard auction sites
- +1 more outcomes
Companies that use AuctionAnything.com
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
AuctionAnything.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature13 records
AuctionAnything.com partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- iGavelAuctionscoreLong-term client using AuctionAnything.com platform since 2003 for online art, antiques, and collectibles auctions. iGavelAuctions hosts high-profile auctions including the Anthony Bourdain estate auction generating $1.8M in sales.
- PayPalcoreIntegrated payment processing partner allowing customers to pay via PayPal without requiring PayPal membership. Payments automatically recorded in auction invoicing system.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
AuctionAnything.com competitors and assessment
Company assessmentBroad incumbents
- LiveAuctioneers: LiveAuctioneers is a leading online auction marketplace for fine art, antiques, and luxury goods, competing with AuctionAnything's specialty auctioneer customers via a marketplace model rather than SaaS.
- Bidpath: Bidpath (formerly Proxibid) is an established auction-marketplace and software provider serving commercial auctioneers with broader scale and brand recognition than AuctionAnything's commercial/enterprise tier.
- Hindman (formerly Auction Flex): Hindman operates a major auction-house platform built on Auction Flex software, competing indirectly with AuctionAnything by serving large-scale commercial auctioneers with integrated back-office tools.
Direct peers
- Auctria: Auctria is purpose-built auction and event-management software for fundraising galas and charity auctions, directly overlapping with AuctionAnything's Fundraising tier and Combination Bidding use case.
- Auction Mobility: Auction Mobility delivers mobile-first online bidding software for live, timed, and silent auctions across fundraising and commercial segments, competing head-to-head with AuctionAnything's responsive-design hosted platform.
- RainWorx Auction Software: RainWorx offers a hosted online auction platform with white-label/branded sites for nonprofits and commercial auctioneers, closely mirroring AuctionAnything's single-seller, hosted SaaS model.
- AuctionMethod: AuctionMethod provides hosted online auction software for auctioneers and businesses, directly competing with AuctionAnything.com in the SaaS auction-platform category with similar bidding and seller-tooling features.
- Wavebid: Wavebid provides online and live auction software for auction houses, including absentee/timed bidding and clerking tools, overlapping with AuctionAnything's commercial and specialty auctioneer customers.
Emerging players
- Handbid: Handbid is a mobile-centric fundraising auction platform targeting nonprofits and galas, competing for the same charity/event use cases as AuctionAnything's Fundraising product tier.
- Givebutter: Givebutter is a modern, well-funded fundraising platform that includes auction functionality alongside donations and events, representing an adjacent competitor that can absorb the nonprofit auction use case.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AuctionAnything.com social profiles
Digital presenceAuctionAnything.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
AuctionAnything.com leadership team
Management profileNumber of profiles
Profiles2 records
AuctionAnything.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AuctionAnything.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AuctionAnything.com
What does AuctionAnything.com do?
AuctionAnything.com provides a fully hosted, SaaS-based online auction software platform that enables organizations to launch and operate their own branded, single-seller auction websites without installing any software. The platform supports fundraising, commercial, and enterprise use cases with multiple bidding formats, integrated payment processing, and admin management tools. Three product tiers — Fundraising, Business, and Enterprise — are offered with corresponding pricing models.
Is AuctionAnything.com a public or private company?
AuctionAnything.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AuctionAnything.com founded?
AuctionAnything.com was founded in 1995. It employs 1 to 10 people.
Where is AuctionAnything.com based?
AuctionAnything.com is headquartered in Orlando, United States, in the North America region.
How does AuctionAnything.com make money?
Four revenue lines are on record. Subscription - Business Plan is the primary driver. The others are event-Based - Fundraising Plan, subscription - Enterprise Plan and expedited Setup Services.
Who are AuctionAnything.com's main competitors?
Broad incumbents on record are LiveAuctioneers, Bidpath and Hindman (formerly Auction Flex). Direct peers are Auctria, Auction Mobility, RainWorx Auction Software, AuctionMethod and Wavebid. Emerging players are Handbid and Givebutter.
Does AuctionAnything.com have an API?
Yes. AuctionAnything.com offers API options for clients who require custom reporting capabilities. The Data Feed function enables AuctionAnything.com to efficiently deliver client-specific reports via a web interface. Custom database queries can be programmed and results exported via a special 'report creator' interface within the auction program.