What AuctionMethod does

AuctionMethod, Inc. is a privately held U.S. SaaS company headquartered in Shelburne Falls, Massachusetts, that provides a white-label online auction management platform. Founded in 2012 by brothers Daniel, Nathan, and Phil West to digitize operations for their family auction business (West Auctions), the platform now serves professional auctioneers, estate liquidators, nonprofits, industrial and salvage operators, retail liquidators, corporations, real estate professionals, auto dealers, and arts/collectibles sellers across North America, Australia, and New Zealand.

The platform is a cloud-based auction system hosted on AWS with redundancy, monitoring, and a 100% uptime guarantee. It supports multiple auction formats including timed online, simulcast (live + online bidding with streaming A/V and a dedicated clerking console), blind timed, catalog-only, fixed-price/classifieds, and a forthcoming continuous Multi-Par (combinatorial) auction engine for package bidding. Core modules include an admin and role-based auction management console, the Auctioneer Toolbox mobile app for iOS/Android with offline cataloging and checkout, white-label website hosting on client domains, automated invoicing and Invoice Auto-Pay, consignor management with commission tracking, a configurable pickup scheduler, and integrations to Fiserv (preferred payments with included chargeback mitigation), Stripe/Authorize.net/eWay, Twilio SMS, MailChimp/Constant Contact, HubSpot, Snowflake, Avalara, Weglot (multi-language), EasyPost (shipping), and Google Analytics/Tag Manager. ClerkBid is offered as a free standalone clerking product launched April 2026.

Revenue is generated entirely through flat-rate monthly SaaS subscriptions plus optional modular add-ons and professional services. Three published tiers are available: Growth (with a $250 setup fee), Scale ($750/month plus $2,500 setup), and Custom Solutions (starting at $1,500/month with a $5,000 setup and project-based custom development billed at $75–$125/hour). The pricing model explicitly excludes commissions or per-lot fees, an Evergreen Program ($250/month) keeps Custom Solutions deployments aligned with platform updates, and a Perpetual Software License is available for self-hosting source code. Go-to-market is product-led with a no-credit-card 30-day free trial and self-serve onboarding, complemented by sales-led enterprise and Custom Solutions engagements. The company is bootstrapped with no external funding disclosed, operates with 1–10 employees, and reports 44,822 auction events, 8M+ lots, $360M annual invoice throughput, and a 94% renewal rate.

Name

AuctionMethod

Legal name

AuctionMethod, Inc.

Website

https://auctionmethod.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

AuctionMethod is a bootstrapped U.S. SaaS company that provides a white-label auction management platform for professional auctioneers, estate liquidators, nonprofits, and industrial/retail liquidators, supporting timed online, simulcast, and combinatorial auctions via flat-fee subscriptions with no commissions, across North America, Australia, and New Zealand.

Ownership category

akta.pro rank

Product category

Auction management software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Web Search Portals and All Other Information Services (519290)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Auction-based Generalist Marketplaces (CRAFAAAC)

akta.pro secondary industry

Online/Virtual Real Estate Auctions (Marketplace Platforms) (BPAJAEAJ)

Keywords

• Auction management software
• Online auction platform
• Simulcast auction software
• White-label auctions
• Consignor management

Headquarters

HQ city

Shelburne Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Subscription (Growth Tier): Flat-rate monthly subscription model with essential auction management features. Includes unlimited auctions, bids, lots, items, photos, and admin users. No commissions or per-lot fees.
2. SaaS Subscription (Scale Tier): Premium monthly subscription at $750/month with automation and premium features including consignor management, simulcast, and Pro support
3. Custom Solutions: Tailored subscription starting at $1,500/month for specialized workflows, integrations, or complex needs. Includes discovery engagement, custom development, and concierge onboarding
4. Optional Add-Ons: Modular add-ons including consignor management ($75/mo), mailing list integration ($50/mo), simulcast ($150/mo), SMS notifications ($25/mo), multi-language ($35/mo/language), and more
5. Custom Development Services: Custom development billed at $75/hour pre-launch and $125/hour post-launch for Custom Solutions clients. Discovery engagements and perpetual licenses quoted on request

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

AuctionMethod provides a cloud-based, white-labeled SaaS platform that enables professional auctioneers to run end-to-end online auctions — including timed, simulcast, blind timed, catalog-only, fixed-price, and multi-par combinatorial formats — with built-in invoicing, payments, bidder management, consignor tracking, and reporting. The platform is sold on flat monthly subscriptions (no commissions on auction proceeds) across Growth, Scale, and Custom Solutions tiers, supported by add-on modules, a mobile app, and optional custom development services.

Product overview

AuctionMethod offers a white-labeled auction management platform with two delivery paths: a configurable SaaS product available in Growth ($500/month) and Scale ($750/month) tiers, and Custom Solutions ($1,500/month starting) for specialized workflows. The core platform supports timed online auctions, simulcast hybrid events, and multi-par combinatorial bidding. Key products and modules include the Auctioneer Toolbox mobile app for on-site cataloging and checkout, ClerkBid free clerking software, Pickup Scheduler for appointment management, Consignor Management for commission tracking and statement generation, Invoice Auto-Pay for automated payment processing, and Chargeback Mitigation for fraud protection. Additional add-ons cover simulcast streaming, SMS notifications, multi-language localization via Weglot, and enterprise integrations including HubSpot CRM, Snowflake BI, Avalara tax management, and EasyPost shipping. Custom Solutions clients receive dedicated development workspaces, discovery engagement processes, and optional Evergreen Program for ongoing platform alignment.

Differentiator

Problem solved

Functional benefit

Products and services

• Growth Plan Entry-level SaaS subscription tier providing essential auction management features for auctioneers and SMBs, including unlimited auctions/bids/lots/items, invoicing, payment processing, white-labeled hosting, and basic support. Target: professional auctioneers seeking an all-in-one platform with no commissions.
• Scale Plan Mid-tier SaaS subscription ($750/month) for established auctioneers requiring automation and premium features: consignor management, simulcast auctions, pickup scheduler, invoice auto-pay, and pro phone/email support.
• Custom Solutions Custom-tailored development and subscription service for enterprises with specialized workflows, integrations, or complex needs. Includes discovery engagement, custom platform development, dedicated project workspace, ongoing feature enhancement, and concierge onboarding.
• ClerkBid Free standalone auction clerking software for auctioneers who clerk in person, providing tools for managing bidders and clerking lots during auction-day workflows without requiring full platform access.
• Auctioneer Toolbox Mobile App Mobile app for Android and iOS enabling on-site cataloging, photo capture, and auction checkout for field operations. Syncs with the main site and tracks payments, pickups, and signatures. Supports offline operation with later sync.
• Simulcast Auctions Hybrid auction format combining live audience bidding with online bidding in real time. Includes streaming audio/video and a dedicated clerking console for managing both channels in sync.
• Multi-Par Combinatorial Auctions Combinatorial auction format allowing bidders to offer a single price for a bundled set of items and only win if they obtain the entire bundle, solving exposure risk in asset liquidation across farm, heavy equipment, and industrial categories.
• White-Label Auction Website Fully branded auction website hosted on the customer's domain with configurable branding controls, daily backups, auto-scaling for high-traffic auctions, and security updates — included by default with all subscription plans.
• AuctionMethod Platform (Overall SaaS Product) The core AuctionMethod white-labeled SaaS platform enabling auctioneers to run timed online, simulcast, blind timed, catalog-only, fixed-price, and perpetual auctions with auction setup, lot management, bidder registration, invoicing, payments, reporting, and flat-fee pricing with no commissions.

Quantifiable outcome

• 94% renewal rate
• +4 more outcomes

Named customers6 records

Segments12 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Feature10 records

Partnerships

Ten partnerships are on record, tiered core and standard.

• Fiserv (CardConnect)coreTechnology or IntegrationPreferred payment processing partner. Fiserv/CardConnect payment solution included at no extra charge with every plan. Includes Chargeback Mitigation program at no additional cost for Fiserv users.
• MailChimp / Constant ContactstandardTechnology or IntegrationMailing list integration available as add-on ($50/mo + $25 activation). Allows users to subscribe to email lists from the auction site with existing MailChimp or Constant Contact accounts.
• WeglotstandardTechnology or IntegrationMulti-language and localization solution ($35/mo per language). Automatically translates auction site content and item descriptions using Weglot technology.
• Stripe / Authorize.net / eWaystandardTechnology or IntegrationAlternative payment gateway support via Clover Connect/CardPointe gateway for clients who prefer Stripe, Authorize.net, or eWay over Fiserv.
• AvalarastandardTechnology or IntegrationAdvanced sales tax compliance integration available for Custom Solutions clients. Supports multi-jurisdiction tax filing, remittance, and exemption certificate handling.
• EasyPoststandardTechnology or IntegrationShipping integration connecting to 100+ carriers (USPS, FedEx, UPS) through one API. Available for Custom Solutions clients ($150/mo + $500 activation).
• HubSpotstandardTechnology or IntegrationCRM integration for Custom Solutions clients. Connects auction platform to HubSpot for sales, marketing, and customer data synchronization.
• SnowflakestandardTechnology or IntegrationBusiness intelligence integration for Custom Solutions clients. Provides access to auction data for custom reports, trend visualization, and external BI tool connections.
• UserwaystandardTechnology or IntegrationAccessibility widget integration ($0/mo + $500 activation) for Custom Solutions. Adds ADA-compliant accessibility tools including text resizing, contrast adjustments, and screen reader support.
• TwiliostandardTechnology or IntegrationSMS notification support via Twilio integration ($25/mo + $75 activation on Growth tier; usage fees only on Scale). Enables outbid notices and auction alerts via text.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• HiBid: HiBid is an online auction platform serving auctioneers with timed online auctions and a bidder marketplace. It is a direct competitor in providing white-label-capable auction software to professional auctioneers across multiple verticals.
• Auction Flex: Auction Flex is an established auction management software suite for auction houses, offering cataloging, clerking, and online bidding tools. It competes directly with AuctionMethod for the same professional auctioneer customer base, particularly traditional auction houses transitioning online.
• Wavebid: Wavebid is a cloud-based auction management platform purpose-built for nonprofits and benefit auctions. It competes with AuctionMethod in the nonprofit fundraising segment, where both platforms target the same white-label, easy-to-run auction use case.
• Auction Mobility: Auction Mobility provides web-based auction software with mobile bidding apps for auctioneers and estate sale companies. It is a direct competitor in providing SaaS tools for auctioneers seeking online and simulcast capabilities.
• Bidpath: Bidpath offers auction software with online bidding, absentee bidding, and live auction clerking features. It serves a similar auctioneer and estate liquidator customer base with comparable auction-management functionality.

Broad incumbents

• Proxibid: Proxibid (owned by Liquidity Services) is a large online auction marketplace for heavy equipment, industrial, and government assets. It competes as a broader incumbent with a marketplace/aggregator model that AuctionMethod customers sometimes leave in favor of no-commission white-label SaaS.
• AuctionTime: AuctionTime (operated by Sandhills Global/Tractor House) is a leading online auction platform for farm and heavy equipment. It serves the same farm and heavy-equipment vertical as one of AuctionMethod's segments, but as a large marketplace aggregator rather than a white-label SaaS provider.
• BidSpotter: BidSpotter (part of Auction Technology Group) is a global online auction marketplace focused on industrial equipment, print, and collectibles. It overlaps with AuctionMethod's industrial and collectibles segments as a larger, marketplace-driven incumbent.
• LiveAuctioneers: LiveAuctioneers is a large online auction marketplace for art, antiques, and collectibles with a global bidder base. It competes with AuctionMethod's Arts & Collectibles segment using a marketplace/aggregator model rather than white-label SaaS.

Emerging players

• EstateSales.NET: EstateSales.NET is a platform for estate sale companies and shoppers that has expanded into auction-style features. It is an emerging competitor in the estate liquidator segment where AuctionMethod is strong, though it operates primarily as a marketplace/locator rather than full auction SaaS.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/auctionmethod
• YouTubeyoutube.com/c/Auctionmethod
• Facebookfacebook.com/TheAuctionMethod
• LinkedInlinkedin.com/company/auctionmethod-llc
• Instagraminstagram.com/auctionmethodsoftware

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AuctionMethod