Ziengs Schoenen
- Company typePrivate
- Founded1946
- HeadquartersAssen, Netherlands
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
Ziengs Schoenen firmographics
Firmographics- Name
- Ziengs Schoenen
- Legal name
- Ziengs
- Website
- https://ziengs.nl
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Ziengs Schoenen industry classification
Industry- Product category
- Footwear Retail
- NAICS
- Shoe Retailers (45821), Shoe Retailers (458210), Shoe Retailers (4582), Clothing and Clothing Accessories Retailers (45811)
- SIC
- Retail-Shoe Stores (5661)
- akta.pro primary industry
- Luxury & Designer Footwear Retail (CRAAADAH)
- akta.pro secondary industry
- Footwear Accessories & Care Retail (Insoles, Laces, Shoe Care) (CRAAADAL)
Keywords
Where Ziengs Schoenen is headquartered
LocationHeadquarters
- HQ city
- Assen
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Ziengs Schoenen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Retail sales - direct consumer: Ziengs generates revenue by selling shoes and accessories directly to consumers through both online e-commerce and physical retail stores. Products are sold at individual price points with regular sales promotions (up to 50% discount).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing with promotional sales |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Ziengs Schoenen product offering
Product offeringCore offering
Ziengs Schoenen is an omnichannel Dutch footwear retailer selling shoes, boots, sandals, slippers, sneakers, and accessories for women, men, and children. The company operates an e-commerce platform at ziengs.nl and 60+ physical stores across the Netherlands, carrying an assortment of 110+ brands and approximately 5,500 unique products including own-brand Sale, Outlet, and 2e Kans (second-quality) sub-brands.
Product overview
Ziengs Schoenen is an online shoe retailer operating both e-commerce and physical stores (60+) across the Netherlands. The company offers a unified platform selling footwear for women, men, and children from over 110 brands including Skechers, Gabor, Tamaris, Adidas, Birkenstock, Puma, Floris van Bommel, Timberland, and Shoesme. The product portfolio includes approximately 5,500 unique shoe styles across categories such as sneakers, sandals, slippers, boots, ankle boots, chelsea boots, loafers, and formal shoes. Additionally, the company sells shoe accessories including care products (Collonil sprays and brushes), bags, socks, and shoelaces. They operate a loyalty program (VIP), offer special size ranges (up to size 50 for men, size 46 for women), and maintain separate Sale and Outlet sub-brands for discounted merchandise.
Differentiator
Problem solved
Functional benefit
Products and services
- Women's Shoes (Schoenen Dames) Footwear assortment for women covering casual, formal, and seasonal styles, offered both online and in physical stores across the Netherlands.
- Men's Shoes (Schoenen Heren) Footwear assortment for men covering casual, athletic, and formal occasions, with sizing up to size 50, sold online and in physical stores.
- Children's Shoes (Schoenen Kinderen) Footwear assortment for children from babies to teens, available online and in physical stores across the Netherlands.
- Accessories (Accessoires) Complementary shoe accessories and care products sold alongside the core footwear assortment.
- Sale Promotional sales section of the store offering discounts of up to 50% on selected men's, women's, and children's footwear.
- Outlet / 2e Kans Outlet offering featuring discounted, second-quality, and discontinued shoe styles.
Quantifiable outcome
- Average customer rating of 9 out of 10 on Trustpilot
- +2 more outcomes
Companies that use Ziengs Schoenen
Customer profileSegments4 records
Ideal customer profiles1 record
Ziengs Schoenen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ziengs Schoenen partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, major and minor.
- DHLcoreZiengs uses DHL for shipping and delivery services, offering same-day shipping for orders placed before 21:00.
- SkechersmajorSkechers is one of the key brands sold by Ziengs across all segments (ladies, men, and children).
- GabormajorGabor is a key brand for ladies' and wide-fit shoes sold through Ziengs retail and e-commerce.
- TamarismajorTamaris is a major fashion footwear brand sold across Ziengs product categories.
- AdidasmajorAdidas sneakers and sports footwear are sold across all customer segments.
- BirkenstockmajorBirkenstock sandals and slippers are offered for ladies, men, and children.
- PumamajorPuma athletic and casual footwear is sold across all customer segments.
- ShoesmemajorShoesme is a key brand for children's and baby shoes, known for orthopedically responsible footwear.
- TimberlandmajorTimberland boots and outdoor footwear are sold for men, women, and children.
- MuytersmajorMuyters is a prominent children's footwear brand with trendy designs sold through Ziengs.
- VansminorVans sneakers and casual footwear sold across children and youth segments.
- Dr. MartensminorDr. Martens boots, including Chelsea boots, sold as premium footwear option.
- Panama JackminorPanama Jack leather boots and outdoor footwear sold in men's and women's categories.
- Floris van BommelminorDutch designer shoe brand for men, known for quality dress shoes and wide fit options.
- EccominorEcco comfort footwear brand sold for various customer segments.
- TrustpilotcoreZiengs is reviewed on Trustpilot with an average customer rating of 9 out of 10.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Ziengs Schoenen competitors and assessment
Company assessmentDirect peers
- Zalando: Zalando is the leading pan-European online fashion and footwear platform with a major Dutch presence. Directly competes with Ziengs on shoe assortment, pricing, and convenience, but operates at vastly larger scale with deeper logistics infrastructure and broader brand portfolio.
- Van Haren Schoenen: Van Haren is a Dutch family shoe retailer with both physical stores and e-commerce, selling comparable mid-market footwear brands. Closest direct omnichannel peer in the Netherlands, competing for similar family-segment customers.
- Scapino: Scapino is a Dutch value-oriented family shoe and apparel retailer with nationwide physical stores. Direct competitor targeting budget-conscious Dutch families seeking similar multi-brand footwear assortments.
- Manfield Schoenen: Manfield is a long-standing Dutch shoe retailer focused on quality footwear for women, men, and children. Closely comparable in heritage (multi-decade presence), assortment philosophy, and Dutch market focus.
- Deichmann: Deichmann is Europe's largest shoe retailer with a significant Dutch store footprint and broad multi-brand assortment. Directly comparable in product range, customer segments, and omnichannel model, though operating at substantially larger scale.
- Wehkamp: Wehkamp is a major Dutch online-only fashion and lifestyle retailer. Competes with Ziengs' e-commerce channel for Dutch online shoe shoppers with comparable home delivery and return policies.
- Bristol Mode & Schoenen: Bristol is a Dutch fashion and shoe chain operating nationwide stores with budget to mid-market footwear. Direct competitor targeting value-oriented Dutch shoe shoppers with similar multi-brand family positioning.
Broad incumbents
- Foot Locker: Foot Locker operates Dutch stores and e-commerce focused on athletic and sneaker footwear from brands like Adidas, Nike, and Puma. Competes for overlapping sneaker/sports footwear customers but specializes in athletic rather than family multi-category footwear.
- De Bijenkorf: De Bijenkorf is the leading Dutch premium department store with significant footwear departments featuring premium and designer brands. Indirect competitor for premium shoe shoppers across men's, women's, and children's segments.
Regional players
- HEMA: HEMA is a Dutch general merchandise retailer with a significant basic footwear line for the whole family. Adjacent competitor for entry-level and casual Dutch family shoe shoppers, though not its core category.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Ziengs Schoenen social profiles
Digital presenceZiengs Schoenen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ziengs Schoenen leadership team
Management profileNumber of profiles
Ziengs Schoenen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ziengs Schoenen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ziengs Schoenen
What does Ziengs Schoenen do?
Ziengs Schoenen is an omnichannel Dutch footwear retailer selling shoes, boots, sandals, slippers, sneakers, and accessories for women, men, and children. The company operates an e-commerce platform at ziengs.nl and 60+ physical stores across the Netherlands, carrying an assortment of 110+ brands and approximately 5,500 unique products including own-brand Sale, Outlet, and 2e Kans (second-quality) sub-brands.
Is Ziengs Schoenen a public or private company?
Ziengs Schoenen is a private company. It is classified as unknown and is currently operating.
When was Ziengs Schoenen founded?
Ziengs Schoenen was founded in 1946. It employs 501 to 1,000 people.
Where is Ziengs Schoenen based?
Ziengs Schoenen is headquartered in Assen, Netherlands, in the Europe region.
How does Ziengs Schoenen make money?
One revenue line is on record: retail sales - direct consumer.
Who are Ziengs Schoenen's main competitors?
Direct peers on record are Zalando, Van Haren Schoenen, Scapino, Manfield Schoenen, Deichmann, Wehkamp and Bristol Mode & Schoenen. Broad incumbents are Foot Locker and De Bijenkorf. HEMA is listed as a regional player.
Does Ziengs Schoenen have an API?
No public API is recorded for Ziengs Schoenen.
What industry is Ziengs Schoenen in?
Ziengs Schoenen's product category is Footwear Retail. Its primary akta.pro industry code is CRAAADAH, Luxury & Designer Footwear Retail, with a secondary code of CRAAADAL, Footwear Accessories & Care Retail (Insoles, Laces, Shoe Care). Its NAICS code is 45821 and its SIC code is 5661.