RPSC ideas
RPSC ideas is a privately held Czech consulting and marketing agency based in Olomouc that provides marketing strategy, PR, grant management, public procurement, event management, and AI chatbot solutions to businesses, schools, and public institutions across the Czech Republic.
- Company typePrivate
- Founded2009
- HeadquartersOlomouc, Czechia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What RPSC ideas does
RPSC ideas s.r.o. is a privately held Czech consulting and marketing/communication agency headquartered in Olomouc, operating for more than 10 years and providing professional services to businesses, public institutions, schools, and event organizers across the Czech Republic. Its service portfolio spans marketing strategy and PR, brand and visual identity design, project and grant management (including EU funding administration), public procurement advisory, internal business process optimization, full-service event management, and web design with customer portal development; the firm states its grant management department has facilitated access to over 1 billion CZK in funding for clients since inception.
The company's core technology product is a multi-channel AI chatbot and virtual assistant platform branded as Chatbot RPSC, which combines decision-tree conversational flows with NLP-based AI models and is deployed across webchat, mobile apps, touch screens, WhatsApp, Viber, Skype, MS Teams, Slack, Facebook Messenger, Workplace, SMS, email, AR/VR, digital wallet cards, and digital notice boards, with underlying chatbot capability sourced through a partnership with the specialist chatbot firm Feedyou. Two purpose-built sub-products have been developed on top of this base: Psychbot, a subscription-based student mental health screening tool deployed across 20+ Czech schools, and the free Aplikace Aktivní střelec (Active Shooter App) built in 2023 with non-profit partners PRESAFE and the Odborný institut ochrany obyvatel in response to the Charles University tragedy.
RPSC ideas generates revenue primarily through project-based and retainer fees for consulting services, supplemented by recurring monthly subscriptions for Psychbot (700–850 Kč per school per month depending on contract length) and custom chatbot development and integration contracts. Go-to-market is sales-led via direct phone, email, and website contact forms, supplemented by an event-driven channel that uses the long-running annual Miss OK beauty contest, the Palouček u Sklubu venue in central Olomouc, and a co-hosted talkshow 'Deník s Nadhledem' with national media Deník as brand and lead-generation assets. The firm is led by Managing Director Mgr. Roman Štěpánek and operates as a small dynamic team of 11–50 professionals with no disclosed external venture or private equity investment.
RPSC ideas firmographics
Firmographics- Name
- RPSC ideas
- Legal name
- RPSC ideas s.r.o.
- Website
- https://rpsc.cz
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RPSC ideas is a privately held Czech consulting and marketing agency based in Olomouc that provides marketing strategy, PR, grant management, public procurement, event management, and AI chatbot solutions to businesses, schools, and public institutions across the Czech Republic.
- Ownership category
- akta.pro rank
RPSC ideas industry classification
Industry- Product category
- Marketing & Communication Consulting
- NAICS
- Advertising Agencies (541810), Public Relations Agencies (54182), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)
- akta.pro secondary industries
- Robotic Process Automation (RPA) Platforms (HDAEAHAB), Social CRM & Community Engagement Platforms (HDAEAFAF)
Keywords
Where RPSC ideas is headquartered
LocationHeadquarters
- HQ city
- Olomouc
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
RPSC ideas business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Marketing and PR Consulting Services: Professional consulting and production services for corporate communication, marketing strategy, brand identity, visual identity design, copywriting, content marketing, and online/offline marketing campaigns including PPC. Revenue is generated through project-based engagements and retainer arrangements with corporate clients.
- Project and Grant Management Services: Comprehensive grant management covering project conception, grant applications, project realization oversight, sustainability reporting, and final archiving. Revenue generated through consulting fees tied to successful project execution.
- Public Procurement Services: Full administration and advisory services for public tenders of varying scope and subject matter, including workshops and training for bidders and the general public. Revenue is generated through service fees.
- Internal Business Process Optimization: Optimization of internal processes including pricing, budgeting, financial planning, and operational management. Revenue generated through consulting and implementation project fees.
- Event Management: Full-service event organization for corporate and private events including conferences, parties, teambuilding, weddings, and concerts. Revenue generated through event production and coordination fees.
- Psychbot Subscription: Monthly subscription-based SaaS tool for schools to identify at-risk students. Tiered pricing based on contract length (full school year vs. partial terms). Includes QR code stickers and methodology guidance.
- Custom Chatbot Development and Integration: Custom chatbot design, development, testing, integration into existing systems, and ongoing management. Revenue from project-based development fees and maintenance contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Psychbot - Full School Year Subscription |
| Subscription | Multi-year contract | Psychbot - 6 to 9 Month Subscription |
| Subscription | Monthly | Psychbot - 3 to 5 Month Subscription |
| Unit Pricing | Pay-as-you-go | Psychbot - QR Code Stickers Package |
| Freemium | Pay-as-you-go | Active Shooter App - Free Basic Version |
| Other | Multi-year contract | Custom Professional Services - Quote-Based |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
RPSC ideas product offering
Product offeringCore offering
RPSC ideas is a Czech marketing and communication agency offering professional consulting and production services including marketing strategy, public relations, project and grant management, public procurement advisory, internal process optimization, and event management. The company also develops AI-powered chatbot and virtual assistant solutions deployed across multiple messaging channels, plus specialized sub-products such as Psychbot (a school mental health screening tool) and the Aktivní střelec (Active Shooter) emergency response app.
Product overview
RPSC ideas is a marketing and communication agency with over 10 years of experience, offering a portfolio of AI-powered communication tools and professional services. Their core product is an AI chatbot/virtual assistant platform (Chatbot) that automates customer communication across multiple channels using decision trees and NLP AI models. This platform is complemented by specialized sub-products: Psychbot (a mental health screening tool for schools) and Aktivní střelec (an active shooter response app). Beyond their technology products, they provide a comprehensive suite of professional services including marketing strategy and PR, project and grant management, public procurement consulting, internal business process optimization, event management, and web design/customer portal development.
Differentiator
Problem solved
Functional benefit
Brands
- Chatbot RPSC: AI-powered chatbot and virtual assistant platform for automating business communication across multiple channels including webchat, messenger apps, SMS, and more.
- Psychbot
- Aplikace Aktivní střelec (Active Shooter App)
Products and services
- Chatbot / Virtuální asistent (AI Virtual Assistant Platform) AI-powered chatbot platform for automated two-way communication with customers, clients, and citizens. Supports deployment across webchat, mobile apps, touch screens, and major messaging platforms (WhatsApp, Messenger, Viber, Skype, MS Teams, Slack). Handles FAQs, employee recruitment screening, form completion, and client information gathering.
- Psychbot Mental health screening tool for upper-grade elementary school and secondary school students. Uses a closed-question system to identify risky behavior and psychological difficulties, facilitating faster communication between students and school counselors. Students can remain anonymous; results are sent to designated school personnel via email. Deployed across 20+ Czech schools.
- Aplikace Aktivní střelec (Active Shooter App) Free mobile/web application providing automated guidance on how to behave during an active shooter attack. Accessed via QR code or hyperlink. Available in Czech and English basic version; premium custom versions with additional languages and system integrations available for a fee.
- Marketing Strategy & PR Services Comprehensive marketing strategy services including brand awareness campaigns, lead generation, acquisition process optimization, and new market expansion. Covers offline and online strategy, communication strategy, HR strategy, sales strategy, visual identity development, graphic services, copywriting, and content marketing.
- Project & Grant Management Services Project and grant management covering the full lifecycle from conception to completion: project proposal development, grant application submission, project realization with monitoring and reporting, and project sustainability documentation. The department has facilitated access to over 1 billion CZK in funding for clients.
- Public Procurement Services Full administration and advisory services for public tenders of varying scope, including consulting for contracting authorities, training for procurement candidates, and workshops on grant titles.
- Internal Business Process Optimization Internal business process optimization services including planning process setup, business operation management and optimization, pricing optimization, financial planning, and budgeting to improve efficiency, productivity, and competitiveness.
- Event Management Full-service event management for corporate and private events including conferences, training sessions, birthday celebrations, anniversaries, engagements, weddings, corporate parties, and teambuilding activities. Includes the company's Palouček u Sklubu outdoor venue in central Olomouc.
- Web Design & Customer Portal Development
Quantifiable outcome
- Over 1 billion CZK in grant funding facilitated for clients through the company's grant management department
- +1 more outcomes
Companies that use RPSC ideas
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
RPSC ideas technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability4 records
Feature4 records
RPSC ideas partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- FeedyoucoreFeedyou is a specialist chatbot company that partners with RPSC ideas to deliver AI-powered chatbot solutions. RPSC combines its 10+ years of marketing communication expertise with Feedyou's chatbot technology to offer customized communication automation platforms integrated across multiple messaging channels.
- PRESAFE (Spolek pro prevenci rizikového chování)corePRESAFE is a non-profit association specializing in crime and addiction prevention. RPSC ideas serves as the technology partner for PRESAFE's Active Shooter App, providing development and marketing support for this free emergency response application. PRESAFE's chairperson is Veronika Krausová.
- Odborný institut ochrany obyvatel (Specialized Institute for Civil Protection)coreA non-profit association founded in 2023 by Roman Štěpánek and Tomáš Vytásek in response to active shooter threats. RPSC ideas provides technology and marketing services for the institute's applications including the Active Shooter App and Psychbot. RPSC ideas also provides marketing support for the institute's initiatives.
- Deník (Czech News Media)minorLong-term collaboration with the Czech newspaper Deník, including the co-creation and co-hosting of a talkshow format called 'Deník s Nadhledem' (Deník with a Perspective). This partnership provides media visibility and credibility for RPSC ideas.
- ČVUT FSV (Czech Technical University, Faculty of Social Sciences)minorThe Active Shooter App is deployed at ČVUT FSV portal (https://portal.fsv.cvut.cz/krize/aktivni-strelec) as part of the university's crisis preparedness infrastructure.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
RPSC ideas competitors and assessment
Company assessmentDirect peers
- Effectix.com: Czech digital marketing agency offering performance marketing, SEO, PPC, and analytics services. Comparable as a Czech-based digital marketing services firm targeting similar mid-market and enterprise clients with project-based engagements.
- ActiveCopy: Czech copywriting and content marketing agency. Comparable as a Czech marketing services firm offering content production, brand communication, and campaign execution to similar B2B and public-sector clients.
- Daktela: Czech omnichannel cloud contact center platform integrating voice, email, chat, SMS, and messengers. Comparable to RPSC ideas' chatbot offering on multi-channel customer communication automation, particularly given the explicit Daktela integration in RPSC's chatbot platform.
Emerging players
- Feedyou: Czech AI chatbot platform vendor and RPSC ideas' technology partner. Overlap in chatbot development, multi-channel deployment, and NLP-based conversational AI; both serve Czech enterprise clients seeking customer communication automation.
- Sygic Travel (Eurowag): Czech-founded technology company (originally Sygic) operating in digital tools and platforms. Comparable only weakly as a Czech technology product company; included for geographic and product-development-pattern parallels rather than direct competition.
Broad incumbents
- Publicis Groupe Czech Republic: Global advertising holding group with Czech operations offering full-service advertising, media, digital, and PR. Comparable to RPSC ideas as a marketing communications provider but with vastly greater scale, international network, and full-service capabilities.
- WPP (Czech operations): World's largest advertising holding company with established Czech presence through agencies like Ogilvy, VMLY&R, and Grey. Comparable as a marketing and brand communications services provider competing for similar enterprise and public-sector clients.
- Ogilvy Czech Republic: Global creative agency with Czech operations offering advertising, PR, brand strategy, and digital transformation services. Comparable to RPSC ideas' marketing strategy and PR service lines with broader geographic reach and deeper specialization.
- Dentsu Czech Republic: International advertising and public relations network with Czech operations offering integrated marketing, media, and creative services. Comparable to RPSC ideas' full-service marketing communications offerings but with international scale.
- BBDO Czech Republic: Global creative advertising network with Czech operations offering brand strategy, creative development, and integrated marketing communications. Comparable to RPSC ideas' strategic marketing and creative services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
RPSC ideas social profiles
Digital presenceRPSC ideas compliance and trust
Trust signalCompliance1 record
RPSC ideas financial estimates
Financial estimateRevenue estimate
Valuation estimate
RPSC ideas leadership team
Management profileNumber of profiles
Profiles2 records
RPSC ideas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RPSC ideas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RPSC ideas
What does RPSC ideas do?
RPSC ideas is a Czech marketing and communication agency offering professional consulting and production services including marketing strategy, public relations, project and grant management, public procurement advisory, internal process optimization, and event management. The company also develops AI-powered chatbot and virtual assistant solutions deployed across multiple messaging channels, plus specialized sub-products such as Psychbot (a school mental health screening tool) and the Aktivní střelec (Active Shooter) emergency response app.
Is RPSC ideas a public or private company?
RPSC ideas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RPSC ideas founded?
RPSC ideas was founded in 2009. It employs 11 to 50 people.
Where is RPSC ideas based?
RPSC ideas is headquartered in Olomouc, Czechia, in the Europe region.
How does RPSC ideas make money?
Seven revenue lines are on record. Marketing and PR Consulting Services are the primary driver. The others are project and Grant Management Services, public Procurement Services, internal Business Process Optimization, event Management, psychbot Subscription and custom Chatbot Development and Integration.
Who are RPSC ideas's main competitors?
Direct peers on record are Effectix.com, ActiveCopy and Daktela. Emerging players are Feedyou and Sygic Travel (Eurowag). Broad incumbents are Publicis Groupe Czech Republic, WPP (Czech operations), Ogilvy Czech Republic, Dentsu Czech Republic and BBDO Czech Republic.
Does RPSC ideas have an API?
No public API is recorded for RPSC ideas.
What industry is RPSC ideas in?
RPSC ideas's product category is Marketing & Communication Consulting. Its primary akta.pro industry code is HDAEAKAF, Robotic Process Automation (RPA) & Hyperautomation Platforms, with a secondary code of HDAEAHAB, Robotic Process Automation (RPA) Platforms. Its NAICS code is 541810 and its SIC code is 7311.