SHOWstudio
SHOWstudio is a London-based digital fashion media platform founded in 2000 by Nick Knight, publishing fashion films, interviews, illustrations, and interactive 3D exhibits across the major fashion weeks, and selling limited-edition art collectibles to global fashion enthusiasts and collectors.
- Company typePrivate
- Founded2000
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What SHOWstudio does
SHOWstudio is a London-based digital fashion media platform founded in 2000 by photographer and director Nick Knight. Over 25 years it has positioned itself as the recognized home of fashion film as a distinct creative medium, operating an owned digital platform (showstudio.com) that publishes commissioned fashion films, interviews, editorial galleries, interactive 3D exhibits, live panel discussions, and fashion illustrations interpreting runway collections from the New York, London, Milan, and Paris fashion weeks. Its core technology stack is a content-publishing and community platform with submission portals for fashion filmmakers and illustrators, plus interactive 3D-model exhibitions built on standard web 3D tooling. The site is designed and developed in partnership with Bureau For Visual Affairs.
SHOWstudio firmographics
Firmographics- Name
- SHOWstudio
- Legal name
- SHOWstudio
- Website
- https://showstudio.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SHOWstudio is a London-based digital fashion media platform founded in 2000 by Nick Knight, publishing fashion films, interviews, illustrations, and interactive 3D exhibits across the major fashion weeks, and selling limited-edition art collectibles to global fashion enthusiasts and collectors.
- Ownership category
- akta.pro rank
Where SHOWstudio is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
SHOWstudio business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Limited Edition Art Box Sets: Sale of limited-edition Box Set collections containing 25 artworks from fashion designers, artists, and creative collaborators who have worked with founder Nick Knight over 25 years. 120 editions available, each containing one-of-a-kind contributions plus a mystery artwork.
- E-commerce Shop Sales: Direct sales of fashion-related products through the SHOWstudio online shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 25th Anniversary Box Set - Limited Edition (120 editions) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
SHOWstudio product offering
Product offeringCore offering
SHOWstudio is a digital fashion media platform and limited-edition art retailer. It produces and exhibits fashion films, commissioned fashion illustrations, interviews, editorial features, and interactive 3D content, and supports emerging and established creative talent through submission portals. It also sells collectible fashion-related art, including a 25th Anniversary Box Set of 120 editions, directly to consumers via its own e-commerce shop.
Product overview
SHOWstudio is a fashion media platform offering multiple content streams including fashion film projects, editorial content, interactive 3D models, image galleries, and live streams. The core offering includes commissioned fashion illustrations interpreting collections from major fashion weeks in New York, London, Milan, and Paris. The platform operates submission portals for fashion filmmakers and illustrators to contribute content. Related products include the limited-edition 25th Anniversary Box Set sold through the Shopify-powered shop, and exhibition content showcasing fashion as art.
Differentiator
Problem solved
Functional benefit
Brands
- Box Set 25: Limited-edition 25th anniversary collection of artworks featuring contributions from leading fashion designers, artists and creative minds who have worked with founder Nick Knight throughout the studio's 25 years
Products and services
- SHOWstudio 25 Box Set A limited-edition collectible Box Set (120 editions globally) containing 25 unique artworks from leading fashion designers and artists (including Virgil Abloh, John Galliano, Lady Gaga, Rick Owens, Iris Van Herpen, Gareth Pugh, and others) plus one mystery artwork, sold directly to individual collectors and fashion art buyers.
- Fashion Film Submissions Portal A submission portal for fashion filmmakers to submit original fashion films for consideration to be featured on SHOWstudio's platform, the recognized home of fashion film since the platform's inception. Submissions are reviewed individually and require exclusivity on any films submitted.
- Fashion Illustration Submissions Portal A submission portal for fashion illustrators to submit portfolios for individual consideration, supporting both acclaimed and emerging artists seeking to interpret designer collections shown at fashion weeks in New York, London, Milan, and Paris.
- SHOWstudio Shop An online Shopify-powered shop for purchasing SHOWstudio merchandise and limited-edition fashion-related art pieces directly from the company, with international shipping available to consumers.
Companies that use SHOWstudio
Customer profileSegments3 records
Ideal customer profiles3 records
SHOWstudio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SHOWstudio partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship and minor.
- Virgil AblohflagshipContributing artist to the 25th Anniversary Box Set. One of 25 contributors including leading fashion designers and artists who worked with founder Nick Knight throughout SHOWstudio's history.
- John GallianoflagshipContributing artist to the 25th Anniversary Box Set. Major fashion designer contributing artwork to the limited edition collection.
- Lady GagaflagshipContributing artist to the 25th Anniversary Box Set. Pop culture icon and creative collaborator contributing original artwork.
- Rick OwensflagshipContributing artist to the 25th Anniversary Box Set. Leading fashion designer with long-standing creative relationship with SHOWstudio.
- Iris Van HerpenflagshipContributing artist to the 25th Anniversary Box Set. Innovative designer known for experimental fashion and 3D-printed work.
- Bureau For Visual AffairsminorDesign and development partner credited for designing and developing the SHOWstudio website.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
SHOWstudio competitors and assessment
Company assessmentDirect peers
- NOWNESS: LVMH-owned global platform dedicated to fashion film, art, and culture storytelling. The closest direct peer — same medium (fashion film), same target audience (fashion creatives and enthusiasts), and similar commission/community model.
- Dazed Media: Independent UK-based fashion and culture magazine with a strong visual and editorial identity. Comparable as a London-based, founder-led fashion publication with a multimedia content approach.
- i-D Magazine: Long-standing fashion and culture publication known for visual experimentation and emerging-talent coverage. Comparable in editorial DNA, youth/emerging-creator focus, and fashion-art crossover.
- AnOther Magazine: Biannual print and digital fashion publication under Dazed Media with deep designer-photographer relationships. Comparable as a high-fashion editorial publication that overlaps with SHOWstudio's luxury-fashion creative network.
Broad incumbents
- Business of Fashion: Leading fashion media and intelligence company covering the global fashion industry. Comparable as a fashion-content platform serving industry insiders, though broader in scope than SHOWstudio's fashion-film specialization.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SHOWstudio social profiles
Digital presenceSHOWstudio financial estimates
Financial estimateRevenue estimate
Valuation estimate
SHOWstudio leadership team
Management profileNumber of profiles
Profiles1 record
SHOWstudio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SHOWstudio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SHOWstudio
What does SHOWstudio do?
SHOWstudio is a digital fashion media platform and limited-edition art retailer. It produces and exhibits fashion films, commissioned fashion illustrations, interviews, editorial features, and interactive 3D content, and supports emerging and established creative talent through submission portals. It also sells collectible fashion-related art, including a 25th Anniversary Box Set of 120 editions, directly to consumers via its own e-commerce shop.
Is SHOWstudio a public or private company?
SHOWstudio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SHOWstudio founded?
SHOWstudio was founded in 2000. It employs 11 to 50 people.
Where is SHOWstudio based?
SHOWstudio is headquartered in London, United Kingdom, in the Europe region.
How does SHOWstudio make money?
Two revenue lines are on record. Limited Edition Art Box Sets are the primary driver. The others are E-commerce Shop Sales.
Who are SHOWstudio's main competitors?
Direct peers on record are NOWNESS, Dazed Media, i-D Magazine and AnOther Magazine. Business of Fashion is listed as a broad incumbent.
Does SHOWstudio have an API?
No public API is recorded for SHOWstudio.