Formula Interiors

What Formula Interiors does

Formula Interiors is an Australian commercial construction and fitout company headquartered in East Brisbane, Queensland, and operating across Queensland, New South Wales, and Victoria. Founded in 1982 (with the company claiming 60+ years of operating history), the firm is privately held as a subsidiary of InteriorCo Pty Ltd and employs 11-50 people. Its core offering is end-to-end commercial fitout and refurbishment across five primary verticals — commercial office, healthcare, education, industrial, and retail — with additional exposure to high-security and hospitality projects. Delivery is provided through design-and-construct and construct-only models, complemented by BCA upgrade, fire engineering, retail rollout, and national procurement management services.

The company's technology footprint is anchored by two proprietary architectural product lines: the Shift reconfigurable partition system (modular panels with a field-tested Dw39 acoustic rating, laboratory-equivalent up to Rw44, designed for rapid workplace reconfiguration) and the Neat partition system (sliding switchable glass doors maximising views while preserving privacy). Formula also delivers non-combustible fiber cement and composite wooden exterior cladding solutions for BAL compliance, as deployed at USC Clinical Trials Facility and Brine St Child Care Center. The firm does not market software or AI products, and its competitive differentiation rests on project execution expertise, proprietary physical products, and the ability to operate inside sensitive live environments such as hospitals, university campuses, and high-security facilities.

Revenue is generated primarily through professional services on a quote-based pricing model, with no public pricing tiers disclosed and all engagement routed through direct enterprise field sales. The go-to-market is anchored by a dedicated tender portal system on the EstimateOne platform (Formula Qld, Formula NSW, Formula Vic) targeting government and corporate clients, supplemented by phone and contact-form inquiry channels. Notable enterprise customers include The GPT Group, HWL Ebsworth, ANZ Bank, St Vincent's Hospital Melbourne, TAFE NSW, the University of New South Wales, the University of the Sunshine Coast, and Life Flight. In 2024, the company established Formula RBA, a Supply Nation certified Indigenous-owned commercial construction and fitout subsidiary (jointly controlled, with Jeremy Abbott as Director and majority owner), expanding access to procurement mandates that require Indigenous business participation.

Name

Formula Interiors

Legal name

Formula Interiors

Website

https://formulainteriors.com.au

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Formula Interiors is an Australian commercial construction and fitout firm operating across Queensland, NSW, and Victoria, delivering fitout, refurbishment, BCA upgrades, fire engineering, and retail rollouts to enterprise and government clients in healthcare, education, industrial, retail, and commercial office sectors.

Ownership category

akta.pro rank

Product category

Commercial Construction & Fitout Services

NAICS

Showcase, Partition, Shelving, and Locker Manufacturing (337215)

SIC

Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Commercial Interior Fit-Out (Offices & Corporate) (IMAFANAA)

akta.pro secondary industry

Retail & Hospitality Fit-Out (Stores, Restaurants, Hotels) (IMAFANAB)

Keywords

• Commercial fitout services
• Interior refurbishment services
• Office partition systems
• Retail rollout services
• Commercial construction services

Headquarters

HQ city

East Brisbane

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Commercial Fitout and Construction Services: Revenue generated from commercial fit-out and refurbishment projects, BCA upgrade projects, fire engineering projects, retail rollouts, and national procurement management. They work across all industry sectors including healthcare, education, industrial, retail, and commercial office spaces.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Formula Interiors is a commercial construction and fitout company that delivers fit-out, refurbishment, BCA upgrade, fire engineering, retail rollout, and national procurement management services across healthcare, education, retail, industrial, and commercial office sectors in Queensland, New South Wales, and Victoria. The company also manufactures and installs two proprietary partition product lines — the Shift reconfigurable partition system and the Neat partition system — alongside non-combustible exterior cladding solutions, with delivery via design-and-construct or construct-only models.

Product overview

Formula Interiors operates as a commercial construction and fitout company offering a portfolio of services centered around commercial fit-out and refurbishment. The core offerings include commercial building fitouts, BCA upgrade projects, fire engineering, retail rollouts, and national procurement management. The company also offers two proprietary partition product lines: the Shift reconfigurable partition system and the Neat partition system, both designed for workplace flexibility. Through its subsidiary Formula RBA (an Indigenous-owned business certified by Supply Nation), the company provides specialized commercial construction services with a focus on Indigenous community support. The overall portfolio is organized around delivering functional working environments across sectors including healthcare, education, retail, industrial, and commercial office spaces.

Differentiator

Problem solved

Functional benefit

Brands

• Formula RBA: Supply Nation certified commercial construction and fitout business dedicated to providing world-class construction services with a mission to support Indigenous Australians through community, employment and education outcomes.

Products and services

• Commercial Fit Out & Refurbishments Core commercial fit-out and refurbishment services delivered across multiple industry sectors including commercial offices, healthcare, education, retail, and industrial facilities in Queensland, New South Wales, and Victoria, offered via design and construct or construct-only delivery models.
• Shift Partition System Reconfigurable modular partition system with best-in-class ease of install and churn, allowing workplace reconfiguration from executive office to collaborative space overnight. Modular panels support integrated interactive technology and meet field-tested Dw39 (lab-tested up to Rw44) acoustic ratings per AS2107 reverberation time recommendations.
• Neat Partition System Office partition system with sliding switchable glass doors that allows natural light flow and views while maintaining privacy, used successfully at HWL Ebsworth's 480 Queen Street Brisbane fitout to maximize views from the skyscraper.
• BCA Upgrade Projects Building Code of Australia (BCA) compliance upgrade services for existing commercial buildings, delivered by Formula's specialist team as part of its broader fitout and refurbishment portfolio.
• Fire Engineering Projects Fire engineering and compliance services integrated into commercial construction and fitout projects, including fire system upgrades for change of use (e.g., commercial to educational at Kent Institute).
• Retail Rollouts National retail fitout and rollout services for multi-store brands, delivered under coordinated procurement across multiple Australian locations.
• National Procurement Management Coordinated procurement and supply chain management services for national commercial construction and fitout projects, leveraging Formula's per-state tender portals (QLD, NSW, VIC) under the EstimateOne platform.
• Exterior Cladding Services Exterior cladding installation, repair, restoration and compliance services including non-combustible fiber cement cladding (water resistant, resistant to warping, rotting, cracking) and composite non-combustible wooden feature cladding for BAL rating and compliance — demonstrated on USC Clinical Trials Facility and Brine St Child Care Center.
• Interior Design Services Interior design services integrated into Formula's commercial fitout and refurbishment offerings, with an in-house Design Manager function supporting design and construct delivery across sectors.

Quantifiable outcome

• Field-tested acoustic rating of Rw44 achieved by Shift partition system
• +2 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Formula RBAcoreStrategic or Co-development PartnerSupply Nation certified commercial construction and fitout business partnership. Formula RBA is dedicated to providing world-class construction services to the commercial market. The partnership aims to be leaders in curating modern workspaces. Formula RBA reinvests profits annually to support Indigenous Education programs including Polly Farmer Foundation, Clontarf Foundation, and Melbourne Indigenous Transition School. Jeremy Abbott serves as Director and majority owner of Formula RBA.
• Inbox WorkspacecoreStrategic or Co-development PartnerPartnership to deliver stylish co-working space at Maroochydore on Queensland's Sunshine Coast. Formula Interiors provided the fitout services for the Inbox Workspace co-working facility.
• Graham NicholasminorStrategic or Co-development PartnerDesigner and Project Manager who partnered with Formula for Kent Institute campus relocation project and HWL Ebsworth office fitout. Graham Nicholas worked closely with Formula to produce sliding switchable glass doors to suit Formula's Neat partition system.
• Supply NationcoreStrategic or Co-development PartnerSupply Nation certified Formula RBA as a Supply Nation certified Indigenous business. Formula RBA is a proud Aboriginal-owned commercial construction and fitout business dedicated to supporting Indigenous Australians through community, employment and awareness outcomes.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Shape Australia: Australian commercial fitout and refurbishment specialist with multi-sector exposure similar to Formula Interiors, including healthcare, education, and corporate office projects. Direct competitor for the same tender opportunities in QLD/NSW/VIC.
• Built: Australian construction company with a dedicated fitout division competing for commercial office, retail, and healthcare fitout mandates. Operates across the same eastern seaboard geographies as Formula Interiors.
• Construction Control: Australian commercial fitout and refurbishment contractor with comparable service offerings (interior fitout, BCA upgrades, refurbishment) across corporate, healthcare, and education sectors.
• Cedar Pacific: Australian commercial fitout and construction firm specializing in office fitout, refurbishment, and adaptive reuse across similar sectors and geographies to Formula Interiors.
• RP Infrastructure: Australian project management and construction services firm active in commercial fitout, education, and healthcare sectors — directly competing for the same institutional fitout mandates.
• Total Fitout: Australian commercial interior fitout specialist with comparable national service coverage and similar service portfolio spanning office, retail, and refurbishment projects.

Broad incumbents

• Lendlease: Global Australian-headquartered construction and property giant with a substantial commercial fitout and refurbishment business competing for the largest institutional and corporate mandates Formula pursues.
• Multiplex: Major Australian construction contractor (Brookfield-owned) with extensive commercial and mixed-use construction capability that overlaps Formula's project categories at the upper end of deal size.
• Fleetwood Australia: Australian modular construction and building solutions provider with adjacent capability in commercial fitout and modular interior systems — comparable partition and modular-product competition.

Regional players

• Hindmarsh: ACT-based Australian construction firm with strong healthcare, education, and commercial fitout exposure — comparable capability set, geographically anchored in the ACT/NSW region rather than competing head-to-head across all three of Formula's states.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/formula_proven
• YouTubeyoutube.com/user/FormulaInteriors
• Facebookfacebook.com/FormulaProven
• LinkedInlinkedin.com/company/formula-interiors
• Instagraminstagram.com/formulainteriors_proven

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Formula Interiors