What Keep Phoenix Beautiful does

Keep Phoenix Beautiful is a Phoenix, Arizona-based nonprofit 501(c)(3) organization founded in 1982 and operating as an official affiliate of Keep America Beautiful. The organization's mission is to provide tools that empower diverse local communities to improve quality of life through environmental stewardship, neighborhood beautification, recycling, community gardening, and environmental education. It is a small-staffed organization with four full-time and two part-time employees (six total), governed by a Board of Directors composed largely of representatives from its corporate sponsors.

The organization's core product surface consists of six interrelated programs rather than a unified technology platform. I Recycle PHX is a drive-thru seasonal recycling event series held at rotating Phoenix venues (shopping centers, parks, sports facilities), which during the 2025-2026 season engaged over 4,750 participants and diverted 229,440 pounds (114 tons) of material from landfill; the program is planned to expand to five events in the 2026-2027 season. #MyBeautifulPHX distributes free neighborhood cleanup kits (bucket, bag, grabber, gloves) to residents. Two physical community gardens—Pierson Street Garden (52+ beds plus an in-ground urban farm for Native Health) and Mountain View Garden (32 beds, currently waitlisted)—provide rented garden beds, volunteer days, and a $100 commemorative brick engraving program at the Mountain View Friendship Courtyard. An Education Outreach Program delivers tiered, age-appropriate presentations (Eco Explorers for Pre-K-2nd, Green Guardians for 3rd-6th, Planet Protectors for 7th-12th and adults) on recycling, composting, littering, gardening, and sustainability to schools, businesses, and community groups. A Tree Planting Initiative, operated with American Forests, Arizona Community Tree Council, Trees Matter, and Arizona Sustainability Alliance using the Tree Equity Score Analyzer for site selection, rounds out the program portfolio. Underlying technology is minimal: a Wix-hosted website, a Square.site donation portal, standard email/social media channels, and no proprietary software or AI/ML components.

Revenue is generated through a mixed nonprofit model. The largest streams are individual donations (processed via the Square.site portal) and corporate sponsorships from a roster of roughly ten named partners (APS, City of Phoenix, Republic Services, Swire Coca-Cola, PetSmart, Verizon, Olsson, Cummins, Inc., Snell & Wilmer, American Express, and Machinex). Fee-based revenue is marginal: $100 engraved bricks and garden bed rentals at undisclosed pricing. Most programs and services are free to community members. The customer base spans Phoenix metropolitan area residents (primary), local schools, neighborhood associations, and corporate partners seeking employee volunteer and CSR opportunities; geographic reach is limited to the Phoenix metro area with no disclosed international or multi-city presence.

Name

Keep Phoenix Beautiful

Legal name

Keep Phoenix Beautiful

Website

https://keepphxbeautiful.org

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

1–10 employees

Short description

Keep Phoenix Beautiful is a 501(c)(3) nonprofit founded in 1982 and affiliated with Keep America Beautiful. It runs community recycling events, two community gardens, an education outreach program, and tree planting initiatives for Phoenix metropolitan area residents, schools, and corporate sponsors.

Ownership category

akta.pro rank

Product category

Environmental Community Services

NAICS

Landscaping Services (561730), Remediation and Other Waste Management Services (5629), Administration of Conservation Programs (92412), Landscaping Services (56173)

SIC

Sanitary Services (4950)

akta.pro primary industry

Sustainability Engagement, Training & Behavior Change Programs (On-site) (BPABALAK)

akta.pro secondary industries

Sustainability, Waste Reduction & Composting Programs (EDALADAL), Yard Waste & Green Waste Hauling (Leaves, Grass, Brush) (HSAIAOAA), Native & Pollinator Garden Design/Install (HSAIABAG)

Keywords

• Community recycling programs
• Environmental beautification services
• Nonprofit community gardens
• Neighborhood cleanup initiatives
• School environmental education

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: The organization accepts individual donations through its donation portal to support programs and operations.
2. Corporate Sponsorships: Corporate sponsors provide financial and in-kind support. Partners include APS, City of Phoenix, Republic Services, Swire Coca-Cola, PetSmart, Verizon, Olsson, Cummins, Inc., Snell & Wilmer, American Express, and Machinex.
3. Brick Sales - Friendship Courtyard: Engraved commemorative bricks sold for $100 each at Mountain View Community Garden. Limited to 20 characters per line, 3 lines per brick. Supports Keep Phoenix Beautiful programs.
4. Garden Bed Rental: Garden beds available to rent at Pierson Street Garden (52+ beds) and Mountain View Garden (32 beds, currently with waitlist). Rental payments collected via garden manager.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Keep Phoenix Beautiful delivers community environmental programs in the Phoenix area, including the I Recycle PHX recycling collection events, community gardens, cleanup kits, tree planting, and environmental education for residents and schools. Programs are funded through donations, corporate sponsorships, community garden bed rentals, and brick sales.

Product overview

Keep Phoenix Beautiful is a nonprofit 501(c)(3) organization (founded 1982, EIN 86-0456964) offering community environmental programs rather than a traditional technology product. Its portfolio consists of several interconnected programs: the I RECYCLE PHX drive-thru recycling events, #MyBeautifulPHX cleanup kit distribution, two community gardens (Pierson Street Garden and Mountain View Garden), an education outreach program with tiered age-appropriate presentations, a brick commemoration program, and tree planting initiatives. These programs work together to achieve the organization's mission of empowering diverse Phoenix communities to improve quality of life through environmental stewardship, volunteer engagement, and neighborhood beautification.

Differentiator

Problem solved

Functional benefit

Products and services

• I Recycle PHX Community recycling collection events for Phoenix residents to drop off recyclable materials at organized neighborhood drives.
• Community Gardens Community-managed gardens with garden bed rentals available to Phoenix residents and community members.
• School and Resident Education Environmental education programming delivered to Phoenix schools and residents covering recycling, beautification, and stewardship.
• Cleanup Kits Cleanup kits supplied to Phoenix neighborhoods and community volunteers for litter collection and beautification activities.
• Tree Planting Tree planting initiatives across Phoenix neighborhoods to expand urban tree canopy and beautify public spaces.
• Brick Sales Sale of commemorative bricks as a fundraising mechanism supporting Keep Phoenix Beautiful programs.

Quantifiable outcome

• 229,440 pounds (114 tons) of material diverted from landfill during 2025-2026 season
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

25 partnerships are on record, tiered core and minor.

• Keep America BeautifulcoreStrategic or Co-development PartnerKeep Phoenix Beautiful is an official affiliate of Keep America Beautiful, a national nonprofit organization focused on litter prevention, recycling, and community beautification. This affiliation provides brand recognition, proven program frameworks, and access to national resources and best practices.
• Bike SavioursminorStrategic or Co-development PartnerAccepts gently used adult and children's bicycles at I Recycle PHX events.
• Friedman Recycling CompaniescoreStrategic or Co-development PartnerLicensed and bonded partner providing document shredding services at I Recycle PHX events. Accepts up to 5 banker boxes for free shredding.
• Full Circle ElectronicscoreStrategic or Co-development PartnerAccepts electronics including hard drives, laptops, computer towers, printers, cell phones, flat-screen TVs and monitors at I Recycle PHX events.
• Habitat for HumanitycoreStrategic or Co-development PartnerAccepts new or gently used furniture, small working appliances, housewares, and home improvement supplies at I Recycle PHX events.
• Nourish PhoenixcoreStrategic or Co-development PartnerAccepts nonperishable food, kitchenware, hygiene products, toys, books, clothing, shoes, and small working household appliances at I Recycle PHX events.
• Treasures 4 TeachersminorStrategic or Co-development PartnerAccepts arts and craft materials, school and office supplies, games, apparel, DVDs, books, and reusable items at I Recycle PHX events.
• Mill/R.CityminorStrategic or Co-development PartnerAccepts soft plastic bags (grocery bags, bubble wrap, ziplock bags) at I Recycle PHX events. All plastic must be cleaned, dried, and free of food residue.
• American ForestscoreStrategic or Co-development PartnerNational tree planting organization. Tree planting partner for community beautification initiatives.
• Arizona Community Tree CouncilcoreStrategic or Co-development PartnerRegional tree planting partner supporting community tree initiatives in the Phoenix area.
• Trees MattercoreStrategic or Co-development PartnerLocal organization focused on tree planting and urban forestry in the Phoenix metropolitan area.
• Arizona Sustainability AllianceminorStrategic or Co-development PartnerPartner organization supporting sustainability initiatives in Arizona.
• City of PhoenixcoreStrategic or Co-development PartnerMunicipal partner providing support through Public Works department. Keep Phoenix Beautiful was the first organization to become a Green Business Leader.
• APS (Arizona Public Service)coreGTM or Marketing PartnerCorporate sponsor and utility company partner supporting community programs.
• Republic ServicescoreGTM or Marketing PartnerCorporate sponsor and waste management services partner.
• Swire Coca-ColacoreGTM or Marketing PartnerCorporate sponsor supporting community beautification initiatives.
• PetSmartminorGTM or Marketing PartnerCorporate sponsor with employee volunteer participation.
• VerizonminorGTM or Marketing PartnerCorporate sponsor supporting community programs.
• OlssonminorGTM or Marketing PartnerCorporate sponsor providing professional services support.
• Cummins, Inc.minorGTM or Marketing PartnerCorporate sponsor supporting community initiatives.
• Snell & WilmerminorGTM or Marketing PartnerCorporate sponsor (law firm) providing legal and community support.
• American ExpressminorGTM or Marketing PartnerCorporate sponsor providing financial support for programs.
• MachinexminorGTM or Marketing PartnerCorporate sponsor (recycling/waste technology company) supporting programs.
• Circular ArizonaminorStrategic or Co-development PartnerMember organization supporting circular economy initiatives.
• Local First ArizonaminorStrategic or Co-development PartnerMember organization supporting local businesses and community development.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Others

• Habitat for Humanity Central Arizona: Regional nonprofit and I Recycle PHX drop-off partner. Comparable nonprofit fundraising model, Phoenix footprint, and reliance on corporate and volunteer support, though focused on housing rather than environment.
• Republic Services: Major national waste and recycling hauler and a core corporate sponsor of Keep Phoenix Beautiful. Adjacent rather than competitive; provides operational recycling infrastructure that KPB relies on for I Recycle PHX events.
• Local First Arizona: Arizona nonprofit coalition KPB is a member of, focused on strengthening local businesses and communities. Comparable nonprofit operating model and Phoenix footprint, though not a direct program competitor.

Direct peers

• Keep Texas Beautiful: State-level Keep America Beautiful affiliate operating the same affiliate model of community cleanups, recycling, and education across Texas. Comparable nonprofit operating model and revenue mix.
• Keep Indianapolis Beautiful: Mid-size Keep America Beautiful affiliate running community beautification, tree planting, and education programs in Indianapolis. Comparable in mission, programming mix, and reliance on corporate sponsorship.
• Trees Matter: Local Phoenix-area nonprofit dedicated to tree planting and urban canopy, a partner on KPB's tree planting work. Same geographic focus and overlapping community beautification mission.
• Keep Tucson Beautiful: Sister affiliate of Keep America Beautiful serving the Tucson metro area with the same mix of community cleanups, recycling events, education, and beautification programs. Closest one-to-one comparable in scope and mission.
• Arizona Community Tree Council: Regional nonprofit focused on tree planting and urban forestry in Arizona, partnering with KPB on its Tree Planting Initiative. Directly comparable mission and geography.

Regional players

• City of Phoenix Public Works Department: Municipal department that runs complementary recycling, litter prevention, and sustainability programs in the same geography and is KPB's core municipal partner and Green Business Leader reference.

Broad incumbents

• Keep America Beautiful: National umbrella nonprofit of which Keep Phoenix Beautiful is a direct affiliate. Runs the same litter prevention, recycling, and community beautification programs at national scale and provides programmatic frameworks to KPB.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/KPB_AZ
• YouTubeyoutube.com/channel/UC5kniNzFbaZyYhE5Dcm1OQA/featured
• Facebookfacebook.com/KeepPhoenixBeautiful
• LinkedInlinkedin.com/company/keep-phoenix-beautiful
• Instagraminstagram.com/keepphxbeautiful

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keep Phoenix Beautiful