ClubSport

What ClubSport does

ClubSport operates The Plex Athletic Club, a single-location premium fitness and health club located at 800 Embedded Way in San Jose, California (95138). The facility spans a comprehensive footprint that includes six fitness studios, weight lifting and fitness floors, a turf field, well-appointed locker rooms with steam and sauna, two indoor pools, and an on-site childcare facility. All amenities are bundled under a single all-inclusive membership, positioning the club as a one-stop fitness destination rather than a single-purpose gym. Founded circa 2007, the company is privately held and independently operated with no disclosed parent, investor, or institutional ownership.

The product portfolio is broad and family-oriented, spanning personal training, small group training, group fitness, stretch and mobility, HYROX race-specific training, Parisi Speed School youth athletic development, swim lessons, a pre-competitive swim team, youth programs including a full-day KidsWorld Camp and Aquatics Camps, birthday party hosting, an annual Youth Triathlon, and spa/wellness amenities. Revenue is generated primarily through recurring monthly membership subscriptions sold directly to consumers via the website and on-site at the facility, supplemented by ancillary fees for personal training, camps, events, and birthday parties. The customer base is segmented across general adult fitness consumers (primary), youth and families, and swimmers/aquatics enthusiasts.

The go-to-market model is direct-to-consumer, leveraging a digital-first website with a "Schedule a Visit" experiential sales CTA, Eventbrite for community event registration (notably the 2026 Youth Triathlon), and on-site membership conversion. Operational technology is provided by Club Automation, which powers the website and member login/scheduling platform. Marketing channels are concentrated on content marketing through the company blog and program pages, with limited public social footprint. There is no mobile app, no disclosed AI capabilities, no patents or trademarks, and no disclosed institutional funding.

Name

ClubSport

Legal name

The Plex Athletic Club

Website

https://clubsportfit.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

ClubSport operates The Plex Athletic Club, a single premium fitness facility in San Jose, CA offering all-inclusive memberships with pools, studios, childcare, youth programs, and specialty training serving individual consumers and families.

Ownership category

akta.pro rank

Product category

Health and Fitness Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Specialty Membership Clubs (Category-Focused) (CRAEADAI)

akta.pro secondary industry

Club Sports Programs (EDALAIAB)

Keywords

• Fitness club services
• Aquatics programs
• Youth sports training
• Personal training
• Health club memberships

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fitness Memberships: Recurring membership fees providing access to comprehensive fitness facilities including gym equipment, fitness studios, pools, steam and sauna rooms, and childcare. Memberships are sold as all-inclusive packages covering multiple facility amenities.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

ClubSport operates The Plex Athletic Club, a single comprehensive fitness and health club in San Jose, California, that sells an all-inclusive monthly membership granting access to gym floors, six fitness studios, two indoor pools, steam and sauna rooms, childcare, and youth facilities. Members can add on personal training, group fitness classes, swim lessons, youth sports programs (including Parisi Speed School and HYROX training), camps, birthday parties, and spa services. The business is consumer-facing and operates from one physical location.

Product overview

ClubSport operates The Plex Athletic Club, a comprehensive fitness and health club offering a unified membership model that provides access to all facilities and programs. The club features six fitness studios, weight lifting floors, a turf field, two indoor pools, locker rooms with steam and sauna, childcare, and more. The product portfolio includes personal and group training services (Personal Training, Small Group Training, Group Fitness, Stretch & Mobility, HYROX Training), athletic development programs (Parisi Speed School), aquatic offerings (Swim Lessons, Pre-Competitive Swim Team), youth programs (KidsWorld Camp, Aquatics Camps, Youth Triathlon 2026, Birthday Parties), and spa amenities. All services are consolidated under a single all-inclusive membership.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Training
• Small Group Training
• Group Fitness Group exercise classes including cardio, strength, and specialty fitness formats scheduled at the club for members.
• Stretch & Mobility Flexibility and recovery sessions designed to improve range of motion and prevent injury for club members.
• HYROX Training Specialized training program preparing members for HYROX fitness races by combining running and functional workouts.
• Parisi Speed School Integrated youth athletic development program focused on speed and athletic performance training for young athletes at the club.
• Swim Lessons Aquatic instruction for all skill levels, from beginners to advanced swimmers, taught at the club's indoor pools.
• Pre-Competitive Swim Team Structured swim team program for youth preparing for competitive swimming, hosted at the club's indoor pools.
• Youth Programs Comprehensive youth fitness and sports programs including triathlon training for children at the club.
• KidsWorld Camp Full-day summer camp providing structured activities and supervision for children at the club facility.
• Aquatics Camps Camp programs focused on swimming and water-based activities hosted at the club's indoor pools.
• Birthday Parties Hosted celebration events for children held at the club facility.
• Spa Wellness amenities including steam and sauna rooms for relaxation and recovery, available to club members.
• Membership All-inclusive recurring monthly membership providing access to the club's fitness facilities, pools, studios, youth programs, childcare, and spa amenities.
• Guest Pass Trial access pass allowing non-members to experience the club's facilities before committing to a membership.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Parisi Speed SchoolminorStrategic or Co-development PartnerParisi Speed School is an integrated youth athletic development program offered at The Plex, focusing on speed and athletic performance training for young athletes. The program is branded and operated as part of the club's youth programming.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Life Time Fitness (Life Time Group Holdings): Life Time operates a portfolio of premium, full-service athletic clubs with pools, group fitness, personal training, kids' programming, and family amenities under a single membership — directly comparable to The Plex's all-inclusive positioning, though at national scale.
• Equinox Fitness: Equinox runs premium fitness clubs offering group fitness, personal training, pools, spa/wellness, and family programming via its Precision Run and related sub-brands — the same premium, amenity-rich, membership-based model The Plex employs, though at a higher price point.
• 24 Hour Fitness: 24 Hour Fitness is a mid-market full-service chain offering pools, group classes, personal training, and youth programs under single memberships — directly overlapping with The Plex's broad amenity model, although at lower price points and broader geographic footprint.
• Crunch Fitness: Crunch offers multi-tier memberships including premium tiers with expanded group fitness, personal training, and specialty programming — comparable membership-based full-service fitness model serving similar consumer segments.
• LA Fitness / Esporta Fitness: LA Fitness operates large-format, full-service health clubs with pools, group fitness, racquet sports, and kids' programs under one membership — closely aligned with The Plex's single-membership, family-friendly amenity bundle.
• Chuze Fitness: Chuze Fitness is a regional West Coast premium-value chain offering pools, group fitness, childcare, and family programming under a single membership — a close comparable to The Plex's model in geography and price positioning.
• EOS Fitness: EOS Fitness operates mid-to-premium full-service clubs with pools, group fitness, kids' clubs, and personal training across the Western US — a directly comparable all-in-one membership fitness model serving similar family and general-fitness segments.

Broad incumbents

• Gold's Gym: Gold's Gym is a long-established fitness chain offering group classes, personal training, and youth programs — overlapping with The Plex's full-service positioning but with a stronger brand focus on strength training and broader geographic footprint.
• Planet Fitness: Planet Fitness is the dominant low-cost fitness operator competing in the same San Jose consumer market. While its model (basic cardio/strength, no pools/childcare) is materially less premium, it anchors the budget end of the competitive set pressuring The Plex's pricing.
• Town Sports International (Lucille Roberts / New York Sports Clubs): Town Sports International operates multi-brand urban fitness clubs (New York Sports Clubs, Lucille Roberts) with pools, group fitness, and youth programs under single memberships — comparable membership-club model and operating format to The Plex.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/clubsportsj
• Facebookfacebook.com/clubsportsj
• LinkedInlinkedin.com/company/clubsport-sanjose

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ClubSport