Ricci Law Firm Injury Lawyers

What Ricci Law Firm Injury Lawyers does

Ricci Law Firm Injury Lawyers is a privately held North Carolina personal injury and workers' compensation law firm headquartered in Greenville, NC, and operating across 12 offices statewide. The firm serves individual claimants in auto, truck, motorcycle, boat, bus, rideshare, pedestrian, premises liability, product liability, wrongful death, catastrophic injury, and nursing home abuse matters, as well as workplace injury and Social Security Disability claims. It runs a contingency fee model with free case evaluations and no upfront cost, aligning firm compensation with client outcomes.

The firm is led by founder Brian M. Ricci with a roster of over 25 attorneys (150 years of combined experience) and over 100 staff, supported by community-facing sub-brands including NC Cares (monthly $1,000 nonprofit awards with WITN/WTVD media partnerships in Eastern and Triangle NC), Ricci Rescues in the Park, and the To the Rescue video series. In January 2026 the firm adopted Eve's AI legal workforce platform for case management, drafting, and firm operations, layering automation onto an already expansive plaintiff-side practice.

The firm's revenue mechanics are driven by contingency fees on settlements and jury verdicts, with reported outcomes including a $101M Hendersonville wall collapse verdict (May 2026, believed to be the largest personal injury verdict in NC history), a $21M confidential auto settlement, a $9.99M commercial vehicle settlement, and a $9.5M wrongful death auto settlement, alongside numerous $1M-$4M case resolutions. No external funding rounds, acquisitions, or institutional investors have been disclosed; the firm remains founder-owned and independently operated.

Name

Ricci Law Firm Injury Lawyers

Legal name

Ricci Law Firm P.A.

Website

https://riccilawnc.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

101–250 employees

Short description

Ricci Law Firm Injury Lawyers is a privately held North Carolina personal injury and workers' compensation law firm operating across 12 offices, serving injured individuals through contingency fee representation with over 25 attorneys statewide.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Legal Services (5411), Offices of Lawyers (541110), Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Workers compensation
• Accident attorney services
• Contingency fee representation
• Legal services

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Contingency Fee Legal Services: The firm operates on a contingency fee basis, meaning they only collect fees if they obtain compensation for clients. This is the primary revenue model for personal injury and workers' compensation cases. The contingency representation aligns firm incentives with client outcomes.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Ricci Law Firm Injury Lawyers provides legal representation for personal injury and workers' compensation claimants throughout North Carolina. Core services include car, truck, motorcycle, boat, bus, pedestrian and rideshare accident claims; brain, catastrophic and spinal injuries; premises liability; product liability; nursing home abuse; wrongful death; and workplace injury and occupational disease cases. The firm also handles Social Security Disability Insurance applications and appeals. All services are offered on a contingency fee basis with free initial case evaluations.

Product overview

Ricci Law Firm Injury Lawyers is a personal injury and workers' compensation law firm offering comprehensive legal services through its core practice areas: Personal Injury Legal Services (covering car accidents, truck accidents, motorcycle accidents, boat accidents, brain injuries, catastrophic injuries, premises liability, product liability, wrongful death, and nursing home abuse) and Workers' Compensation Legal Services (covering workplace injuries, asbestos injuries, and related claims). The firm also provides Social Security Disability representation and operates community initiatives including the NC Cares award program and Ricci Rescues in the Park pet adoption events. In January 2026, the firm adopted Eve's AI workforce platform to enhance litigation, case preparation, and firm operations.

Differentiator

Problem solved

Functional benefit

Brands

• NC Cares: A community initiative by Ricci Law Firm that awards $1,000 monthly to deserving non-profit organizations in both the Eastern and Triangle regions of North Carolina.
• Ricci Rescues in the Park
• To the Rescue
• Eastern NC Cares (ENCC)
• Triangle NC Cares (TNCC)

Products and services

• Personal Injury Legal Services Comprehensive legal representation for individuals injured due to the negligence of others, including car, truck, motorcycle, boat, bus, pedestrian and rideshare accident claims; brain and catastrophic injuries; premises liability and product liability; nursing home abuse; and wrongful death cases. Serves injured North Carolina residents on a contingency fee basis.
• Workers' Compensation Legal Services Legal representation for employees injured on the job, including no-fault workers' compensation claims, workplace accidents, asbestos injury, mesothelioma, occupational illness, construction accidents, electrocution, back injuries, carpal tunnel, and workers' comp denials and death benefits. Also covers remote employees.
• Social Security Disability Legal Services Legal services for Social Security Disability Insurance (SSDI) applicants, including applying for benefits, appealing denied SSDI claims, and obtaining SSDI benefits for individuals with disabling conditions.
• Free Case Evaluation Complimentary initial consultation and case assessment for prospective personal injury, workers' compensation, or SSDI clients, available via phone, online form, or in-person at any of the firm's 12 North Carolina offices.

Quantifiable outcome

• $101 million jury verdict secured - largest personal injury verdict in North Carolina history
• +3 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• WITNminorGTM or Marketing Partner · 1 August 2026NBC affiliate WITN hosts the Eastern NC Cares monthly award presentations for Ricci Law Firm's community initiative.
• WTVD (ABC11)minorGTM or Marketing Partner · 1 August 2026ABC affiliate WTVD hosts the Triangle NC Cares monthly award presentations for Ricci Law Firm's community initiative.
• EvecoreTechnology or Integration · 28 January 2026Ricci Law Firm announced partnership with Eve, adopting the AI legal platform as a core capability across litigation, case preparation, and firm operations. The move supports modernization as case volume, medical complexity, and defense resources continue to increase. The initiative strengthens case development, streamlines workflows, and elevates client service.
• North East Wake Backpack BuddiesminorOthersAugust 2026 Triangle NC Cares Award winner. Organization provides food every weekend to children identified as food insecure by school staff in the North East Wake area. Distributes approximately 500 bags of food to schools monthly.
• Hope is AliveminorOthersAugust ENCC Winner. Organization dedicated to transforming lives impacted by addiction through holistic approach including sober living homes, Healing Center, and support groups for families of addicts.
• SPCA of Wake CountyminorOthersRicci Law Firm sponsored SPCA 5K event (Santa Paws) benefiting homeless pets in Wake County.
• Food Bank of Central and Eastern NCminorOthersFirm team members volunteered at the food bank. Organization serves 34 counties with over 250,000 people facing hunger in the Raleigh service area.
• Captain Christopher Cash Memorial FoundationminorOthersRicci Law Firm was water sponsor and provided volunteers for Reindeer Dash for Cash 10 Miler and 5k Run benefiting the foundation.
• NC Bar AssociationminorOthersParticipated in NC Legal Feeding Frenzy - statewide competition among legal professionals to help families experiencing food insecurity.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Riddle & Brantley: North Carolina-based personal injury firm with multiple offices across the state, offering plaintiff representation on contingency. Directly comparable to Ricci in geography, practice mix, and contingency-fee GTM.
• HensonFuerst Attorneys at Law: North Carolina plaintiff firm with offices in Raleigh and surrounding areas handling personal injury, workers' compensation, and Social Security Disability. Comparable to Ricci in regional footprint, practice areas, and contingency model.
• Mike Lewis Injury Lawyers: North Carolina plaintiff firm focused on personal injury and workers' compensation across multiple NC offices. Directly competes with Ricci in the same state, practice areas, and contingency-fee positioning.
• Crumley Roberts: North Carolina-based firm specializing in workers' compensation, personal injury, and Social Security Disability. Comparable to Ricci in workers' comp focus and contingency-based representation.
• Whitfield Bryson LLP: North Carolina plaintiff firm with strong personal injury and mass tort practice, including trial experience on high-value cases. Comparable to Ricci in NC geography, plaintiff focus, and contingency representation.
• Law Tigers: National plaintiff firm specializing in motorcycle and motor-vehicle accidents with strong regional NC marketing presence. Comparable to Ricci in auto/motorcycle PI focus and contingency-fee model.

Broad incumbents

• Morgan & Morgan: The largest personal injury law firm in the United States, operating nationwide with significant plaintiff resources and marketing scale. Comparable to Ricci in core practice (personal injury) and contingency model, but vastly larger and operating across many states.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PL2oQndLwxmsk9ed2bbWc-cReSSaBuLGPh
• Facebookfacebook.com/riccilawnc
• LinkedInlinkedin.com/company/ricci-law-firm-p-a-
• Instagraminstagram.com/riccilawfirmnc

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ricci Law Firm Injury Lawyers