Custom Apparel
Custom Apparel Inc. (CA Gear) is a Rosemount, Minnesota-based DTC manufacturer of custom sublimated and embroidered athletic apparel, accessories, and event merchandise, serving K-12 schools, youth sports teams, community groups, and individual fans in the Twin Cities metro via its cagear.com e-commerce storefront.
- Company typePrivate
- Founded2020
- HeadquartersRosemount, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Custom Apparel does
Custom Apparel Inc., doing business as CA Gear, is a Rosemount, Minnesota-based direct-to-consumer manufacturer of custom athletic apparel and accessories. Founded in 2020 and operating with 1-10 employees, the company produces sublimated and embroidered uniforms, performance tees, hoodies, jackets, shorts, sweatpants, caps, and polos for K-12 schools, youth and club sports teams, community organizations, and individual fans, primarily in the Twin Cities metropolitan area. Production relies on full-dye sublimation printing and embroidery with moisture-wicking performance fabrics, and the company emphasizes that all apparel is designed and customized in the United States.
The core of the offering is a self-serve WooCommerce e-commerce storefront at cagear.com, organized not just by product category but by school and team, so that boosters, coaches, and parents can land directly on a school- or program-specific page (e.g., Farmington Hockey, Rosemount Fastpitch, Eastview Bantam Hockey). Ordering is supported by a roster submission workflow, a design mockup request service, and per-item unit pricing, with stated price points ranging from roughly $8.50 for uniform belts up to about $84 for full-dye jackets, and most performance SKUs clustering between $20 and $75.
CA Gear generates revenue entirely through one-time direct sales on its own website. There are no disclosed distributors, retail channels, B2B enterprise contracts, or recurring subscription lines. The company has no external funding, no management team disclosure, no patents, and no partnerships; ownership is independent. Customer logos referenced in the data sit overwhelmingly in Minnesota K-12 and youth sports (Apple Valley, Farmington, Lakeville South, Rosemount, Eastview, Burnsville, Eagan, Blackhawk Hockey Association, among others), with the visible site navigation extending across more than a hundred Twin Cities programs. Growth vectors visible in the catalog include new product lines such as full-dye graduation banners, stadium seats, blankets, custom tablecloths, and equipment bags, indicating an effort to monetize the sublimation platform beyond athletic uniforms.
Custom Apparel firmographics
Firmographics- Name
- Custom Apparel
- Legal name
- Custom Apparel Inc.
- Website
- https://cagear.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Custom Apparel Inc. (CA Gear) is a Rosemount, Minnesota-based DTC manufacturer of custom sublimated and embroidered athletic apparel, accessories, and event merchandise, serving K-12 schools, youth sports teams, community groups, and individual fans in the Twin Cities metro via its cagear.com e-commerce storefront.
- Ownership category
- akta.pro rank
Custom Apparel industry classification
Industry- Product category
- Custom Athletic Apparel Manufacturing
- NAICS
- Apparel Manufacturing (315), Sporting Goods Retailers (45911), Clothing and Clothing Accessories Retailers (45811), Sporting and Athletic Goods Manufacturing (33992)
- SIC
- Sporting & Athletic Goods, Nec (3949), Retail-Apparel & Accessory Stores (5600), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Team Sports Equipment & Uniforms Retail (CRAMABAE)
- akta.pro secondary industries
- Customized & Personalized Fan Gear Retail (CRAMAOAJ), Team Sports & On-Field Performance Apparel (CRAAAEAE)
Keywords
Where Custom Apparel is headquartered
LocationHeadquarters
- HQ city
- Rosemount
- HQ country
- United States
- HQ region
- North America
Markets served
Custom Apparel business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Custom Apparel Sales: Direct-to-consumer e-commerce sales of custom athletic apparel including jerseys, tees, hoodies, jackets, shorts, and accessories. One-time product purchases with customization options for teams and schools.
- Team Gear & Uniforms: Bulk team uniform and sports gear orders with per-item pricing. Includes roster-based ordering system for organized teams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Printed Apparel - Budget-friendly printed tees and basic garments |
| Unit Pricing | Pay-as-you-go | Embroidered Apparel - Premium embroidery on polos, jackets, caps |
| Unit Pricing | Pay-as-you-go | Full-Dye Sublimated Products - Premium full-color sublimation |
| Unit Pricing | Pay-as-you-go | Custom Uniforms - Team uniforms with numbers and logos |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Custom Apparel product offering
Product offeringCore offering
Custom Apparel Inc. (CA Gear) is a US-based manufacturer and direct-to-consumer seller of custom athletic apparel, including sublimated and embroidered team uniforms, jerseys, performance tees, hoodies, jackets, shorts, and accessories. Products are designed and customized in-house, then sold through an online storefront (cagear.com) with school- and team-specific catalogs and a roster-based team ordering workflow.
Product overview
Custom Apparel Inc. (CA Gear) is a US-based custom athletic apparel company offering a comprehensive e-commerce platform for designing and ordering custom team uniforms and fan gear. The core product is custom athletic apparel manufactured domestically with moisture-wicking, durable materials. The company operates primarily through school gear and team gear categories, providing sublimated and embroidered apparel including performance tees (ST350), hoodies, jackets, shorts, sweatpants, blankets, stadium seats, and graduation banners. Additional offerings include stock design templates, sizing charts, roster submission services, and design mockups. Products are organized by school/team (e.g., Andover Fastpitch, Apple Valley High School, Eastview Hockey) and by product type (performance wear, outerwear, accessories). The company serves various sports including basketball, hockey, baseball, fastpitch, wrestling, golf, fishing, and bowling.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Athletic Apparel Custom sublimated and embroidered athletic apparel including uniforms, jerseys, performance tees, hoodies, pullovers, and hats manufactured in the United States with moisture-wicking and durable materials. Designed for K-12 schools, youth/club sports teams, and individual consumers.
- Full-Dye Graduation Banners Custom full-dye sublimated graduation banners for school graduation ceremonies, priced at $65.00.
- Performance Tees Sublimated and printed performance tees (ST350, ST350LS) with moisture-wicking capabilities for athletic use, priced $19-$23.
- Full-Dye Hoodies Custom sublimated hoodies with full-color designs, priced at $68.50-$72.50.
- Full-Dye Jackets Full sublimation jackets including full-zip and quarter-zip styles, priced $75-$84.
- Full-Dye Shorts and Sweatpants Custom sublimated athletic shorts ($40-$45) and sweatpants ($55-$57).
- Full-Dye Blankets and Stadium Seats Custom sublimated blankets ($63.00) and stadium seats ($75.00) for team and fan use.
- Hockey Jerseys Full-dye hockey jerseys and game uniforms with matching socks for hockey teams and associations.
- Embroidered Apparel Embroidered polo shirts, jackets, caps, and accessories with team branding; polos $29-$36, jackets $38-$48, caps $20-$25.
- Custom Tablecloths Custom sublimated tablecloths for events, booths, and organizations.
- Custom Equipment Bags Custom bags designed for carrying sports equipment.
- Uniform Belts and Socks Uniform belts ($8.50) and team uniform socks ($10.00) for completing team uniform kits.
- Stock Designs Pre-designed templates available for basketball, bowling, golf, hockey, and stock logos and numbers that customers can select for customization.
- Design Mockup Service Design mockup creation service for custom apparel, helping teams and schools visualize their apparel before production.
- CA Stock Pants Ready-made stock pants available for immediate purchase without customization.
Companies that use Custom Apparel
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Custom Apparel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Custom Apparel partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Custom Apparel competitors and assessment
Company assessmentBroad incumbents
- Riddell: Riddell is a long-established manufacturer of team sports equipment and uniforms, primarily in football but with broader athletic apparel offerings. It is comparable as a team-sports apparel/equipment supplier competing for the same school and youth-athletic-program budgets as CA Gear.
- Eastbay: Eastbay (a Fanatics company) is a major athletic apparel and team-gear retailer selling branded and custom team merchandise to schools, teams, and athletes. It is a broad incumbent competitor for team-uniform and athletic-apparel demand, with national reach and much larger assortment.
- BSN Sports: BSN Sports is one of the largest direct sellers of team sports gear, uniforms, and apparel to schools and athletic programs across the U.S. It is a broad incumbent competing with CA Gear for school and youth-league uniform contracts, with much deeper catalogs, sales-rep coverage, and institutional procurement capabilities.
Direct peers
- Alleson Athletic: Alleson Athletic is a manufacturer of custom team uniforms and athletic apparel serving schools, leagues, and clubs across multiple sports. It directly overlaps with CA Gear's team uniform offering, including sublimation and decorated game-day apparel.
- SquadLocker: SquadLocker is an online team apparel and gear platform serving schools, youth leagues, and clubs with custom uniforms and spirit wear. It overlaps directly with CA Gear's team-uniform and roster-based ordering motion, and targets the same K-12 and youth-sports buyer.
- Squad Teamwear: Squad Teamwear is a custom team sports apparel company providing decorated uniforms and fan gear to clubs, schools, and leagues internationally. It is comparable to CA Gear for its custom team apparel focus and online team-storefront model.
- Underground Printing: Underground Printing (Underground Shirts) is a custom apparel company specializing in college and K-12 school spirit wear, with screen printing and embroidery capabilities. It competes head-to-head with CA Gear for school-spirit and team-apparel dollars and uses a similar school/team-catalog e-commerce model.
- Boombah: Boombah designs, manufactures, and sells custom team athletic apparel and sporting equipment, with strong customization capabilities across uniforms, bags, and accessories. It overlaps with CA Gear across both custom team apparel and adjacent sporting-goods categories.
- Augusta Sportswear: Augusta Sportswear manufactures and supplies decorated team athletic apparel including jerseys, shorts, and uniforms. It is comparable to CA Gear as a team apparel manufacturer/supplier focused on decorated sportswear for schools and teams, though it operates at wholesale scale rather than DTC.
- CustomInk: CustomInk is a leading online custom apparel platform serving schools, teams, groups, and businesses with decorated apparel and accessories. It is the most direct comparable to CA Gear's self-serve, web-based custom apparel model, though at significantly larger scale and broader geographic reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Custom Apparel social profiles
Digital presenceCustom Apparel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Custom Apparel leadership team
Management profileNumber of profiles
Custom Apparel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Custom Apparel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Custom Apparel
What does Custom Apparel do?
Custom Apparel Inc. (CA Gear) is a US-based manufacturer and direct-to-consumer seller of custom athletic apparel, including sublimated and embroidered team uniforms, jerseys, performance tees, hoodies, jackets, shorts, and accessories. Products are designed and customized in-house, then sold through an online storefront (cagear.com) with school- and team-specific catalogs and a roster-based team ordering workflow.
Is Custom Apparel a public or private company?
Custom Apparel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Custom Apparel founded?
Custom Apparel was founded in 2020. It employs 1 to 10 people.
Where is Custom Apparel based?
Custom Apparel is headquartered in Rosemount, United States, in the North America region.
How does Custom Apparel make money?
Two revenue lines are on record. Custom Apparel Sales are the primary driver. The others are team Gear & Uniforms.
Who are Custom Apparel's main competitors?
Broad incumbents on record are Riddell, Eastbay and BSN Sports. Direct peers are Alleson Athletic, SquadLocker, Squad Teamwear, Underground Printing, Boombah, Augusta Sportswear and CustomInk.
Does Custom Apparel have an API?
No public API is recorded for Custom Apparel.
What industry is Custom Apparel in?
Custom Apparel's product category is Custom Athletic Apparel Manufacturing. Its primary akta.pro industry code is CRAMABAE, Team Sports Equipment & Uniforms Retail, with a secondary code of CRAMAOAJ, Customized & Personalized Fan Gear Retail. Its NAICS code is 315 and its SIC code is 3949.