Bring E-Commerce

E-commerce Platform Softwarebring.com.br

Bring E-Commerce is a Brazilian Magento 2-based e-commerce SaaS provider serving 2,500+ SMB and mid-market merchants across Brazil, Argentina, and Peru, with tiered subscription pricing, proprietary ERP and WhatsApp automation modules, and 12 vertical-specialized sub-brands.

Company typePrivate
Founded2007
HeadquartersPresidente Prudente, Brazil
Headcount11–50
GTM typeB2B
OfferingSoftware

What Bring E-Commerce does

Bring E-Commerce is a Brazilian SaaS provider of Magento 2-based e-commerce platforms, founded in 2007 as a division of the iSoft Solutions technology group. The company builds modular, vertically-specialized virtual store solutions — including Loja Virtual PRO, Premium, B2B, and Marketplace platforms — augmented by proprietary add-on modules: FideliZap for WhatsApp automation, BringNFe for electronic fiscal invoicing, and BringNFE ERP for order, inventory, and multi-channel management. The platform features native integrations with all major Brazilian marketplaces (Mercado Livre, Amazon, Shopee, Magazine Luiza, Americanas, Casas Bahia), Brazilian payment gateways supporting PIX and credit/debit, and local logistics providers including Correios. Technology architecture emphasizes mobile-first responsive design, a 25+ tool SEO suite, one-page checkout, abandoned cart recovery, and 8 orders/second marketplace processing capacity.

The business operates a tiered subscription model priced R$199-R$799 per month with zero transaction commissions, plus a Personalizado custom enterprise tier and separate FideliZap pricing at R$189-R$289 monthly. Go-to-market combines direct website sales with a digital agency and freelancer partner program offering referral commissions, supported by event presence (Fórum E-commerce Brasil 2025) and content marketing. Bring serves 2,500+ companies across 12 industry verticals including sports, fashion, automotive, pharma, food, agriculture, furniture, electronics, pet care, books, and e-learning, with named clients spanning SMBs to multinational brands (Wurth, Salomon Argentina, Wilson Brasil, Prawer). Geographic reach covers Brazil, Argentina, and Peru. The company holds ISO 20000-1 certification, is an official Adobe Magento partner and AWS partner, and is a member of the Brazilian E-commerce Association (ABComm). No external funding rounds or revenue figures are disclosed; ownership rests with parent iSoft Solutions.

Bring E-Commerce firmographics

Firmographics

Name: Bring E-Commerce
Legal name: Bring E-Commerce
Website: https://bring.com.br
Company type: Private
Founded year: 2007
Operating status: Operating
Headcount range: 11–50 employees
Short description: Bring E-Commerce is a Brazilian Magento 2-based e-commerce SaaS provider serving 2,500+ SMB and mid-market merchants across Brazil, Argentina, and Peru, with tiered subscription pricing, proprietary ERP and WhatsApp automation modules, and 12 vertical-specialized sub-brands.
Ownership category
akta.pro rank

Bring E-Commerce industry classification

Industry

Product category: E-commerce Platform Software
akta.pro primary industry: Grocery, Food & Essentials Commerce Platforms (BPAMAGAF)

Keywords

E-commerce platform
Virtual store software
Magento development services
Multi-vendor marketplace software
B2B e-commerce solutions

Where Bring E-Commerce is headquartered

Location

Headquarters

HQ city: Presidente Prudente
HQ country: Brazil
HQ region: Latin America

Offices1 record

Markets served

Bring E-Commerce business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

SaaS Subscription Plans: Monthly subscription fees for e-commerce platform access with tiered plans offering varying levels of page views, simultaneous sales capacity, storage, and included features. Plans range from R$199 to R$799 per month with zero commission on sales.
FideliZap WhatsApp Automation: Separate SaaS product for WhatsApp marketing automation with Starter plan at R$189/month and Pro plan at R$289/month, plus per-conversation charges for exceeding limits.
Professional Services: Magento 2 migration services, custom app development for iOS and Android, and e-commerce exponential managed services.
Partner Referral Program: Commission-based revenue sharing with digital agency and freelancer partners for new customer referrals.

Pricing tiers

Model	Billing	Price
Subscription	Monthly	Pro 1 - Entry-level plan for small businesses
Subscription	Monthly	Pro 2 - Mid-tier plan with enhanced capacity
Subscription	Monthly	Premium - High-performance plan for growing businesses
Subscription	Monthly	B2B - Specialized plan for B2B operations
Subscription	Multi-year contract	Personalizado - Custom enterprise solution
Subscription	Monthly	FideliZap Starter - WhatsApp automation entry level
Subscription	Monthly	FideliZap Pro - WhatsApp automation advanced

Go-to-market motion4 records

Distribution channels4 records

Marketing channels10 records

Bring E-Commerce product offering

Product offering

Core offering

Bring E-Commerce develops and operates a modular Magento 2-based e-commerce platform sold as SaaS subscriptions, offering four core virtual store products (PRO, Premium/B2C, B2B, and Marketplace) alongside complementary modules including WhatsApp automation (FideliZap), electronic invoicing and ERP (Bring NFE / BringNFe), Magento migration services, custom mobile app development, and a managed growth program (E-commerce Exponencial). The company also delivers twelve pre-configured industry-vertical sub-brands tailored for sports, fashion, automotive, electronics, furniture, pharma, food, pets, books, agriculture, and e-learning retailers.

Product overview

Bring E-Commerce is a modular platform-based e-commerce solution comprising a core virtual store platform with tiered offerings (PRO, Premium) plus specialized solutions for B2B and Marketplace operations. The portfolio includes the main store platforms alongside complementary add-on modules: FideliZap (WhatsApp automation), Bring NFE (electronic invoicing), BringNFE ERP (order/inventory management), Migração Magento 2 (migration services), and app development services. Additionally, the company offers 12 vertical-specific sub-brands (Esportes, Moda, Pharma, Auto, Food, EAD, Agro, Móveis, Eletro, Petshop, Livraria, and general business) with pre-configured templates and features tailored to each industry segment. The E-commerce Exponencial service provides strategic acceleration combining marketing, SEO, and analytics. All products are built on the Magento platform with native integrations to major Brazilian marketplaces, payment gateways, and logistics providers.

Differentiator

Problem solved

Functional benefit

Brands

FideliZap: WhatsApp automation and chatbot platform enabling businesses to automate customer interactions, send personalized campaigns, and increase sales through the messaging channel.
BringNFe
Bring Marketplace
Loja Virtual PRO
Bring B2B
E-commerce Exponencial

Quantifiable outcome

800+ successful e-commerce projects completed
+4 more outcomes

Companies that use Bring E-Commerce

Customer profile

Named customers17 records

Segments13 records

Ideal customer profiles4 records

Bring E-Commerce technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration52 records

AI capability6 records

Feature10 records

Bring E-Commerce partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core.

Magento (Adobe)coreTechnology or IntegrationOfficial Magento Partner with certified expertise. Bring has 10 years of Magento experience and 3+ years specializing in Magento 2 with 50+ successful migrations. Platform built on Magento architecture with proprietary extensions.
Amazon Web Services (AWS)coreTechnology or IntegrationCloud infrastructure partner providing hosting services for Bring e-commerce platform. Bring stores hosted on AWS cloud servers optimized for performance.
Mercado LivrecoreTechnology or IntegrationNative integration with major Brazilian marketplace for product listing, inventory synchronization, and order management.
ShopeecoreTechnology or IntegrationNative integration for selling on Shopee marketplace with synchronized products, prices, and inventory.
Magazine LuizacoreTechnology or IntegrationNative integration with Magazine Luiza marketplace for catalog and order management.
AmericanascoreTechnology or IntegrationNative integration with Americanas marketplace for product synchronization and order management.
Amazon BrazilcoreTechnology or IntegrationNative seller account integration with Amazon Brazil for product listing and sales management.
Casas BahiacoreTechnology or IntegrationNative integration with Casas Bahia marketplace for expanded market reach.
Google ShoppingcoreGTM or Marketing PartnerProduct feed integration for Google Shopping visibility and product ads.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Bring E-Commerce competitors and assessment

Company assessment

Direct peers

VTEX: Brazilian-born, now-public commerce platform offering storefront, marketplace, and OMS capabilities with both subscription and participation-fee pricing — directly overlapping Bring's B2C/B2B/marketplace modules and competing for the same Brazilian SMB and enterprise merchants.
Shopify: Global SaaS e-commerce platform serving SMB merchants; competes with Bring on simplicity, app ecosystem, and zero/low-commission transaction pricing, and increasingly targets Brazilian merchants via localized payments and Portuguese-language storefronts.
WooCommerce: Open-source WordPress-based e-commerce platform with extensive extension marketplace — competes with Bring on flexibility and total cost of ownership, particularly among merchants who prefer self-hosted infrastructure.
Loja Integrada: Brazilian e-commerce SaaS aimed at SMB merchants with tiered subscription plans and marketplace integrations — directly comparable in pricing model, target customer, and feature breadth to Bring's core offerings.
Nuvemshop (Tiendanube): LATAM-headquartered e-commerce SaaS operating across Brazil, Argentina, Mexico and other LATAM markets with tiered pricing and marketplace integrations — directly comparable geographic and segment focus to Bring.
BigCommerce: Global SaaS e-commerce platform with headless/composable architecture and multi-channel selling capabilities — competing with Bring's marketplace and multi-vendor modules particularly for merchants scaling beyond SMB.
Tray: Brazilian e-commerce platform owned by Locaweb serving SMB merchants with subscription tiers, marketplace integrations, and a partner/reseller program — competes with Bring across the same SMB storefront and marketplace use cases.

Broad incumbents

Wix: Horizontal website builder with native e-commerce capabilities targeting SMB merchants — competes indirectly with Bring for first-time online merchants who want a simpler non-specialized storefront.
Adobe Commerce (Magento): The upstream enterprise platform upon which Bring's core stack is built — also offers a direct, larger merchant suite that competes for the upper end of Bring's mid-market customers where Bring's pricing advantage erodes.
Salesforce Commerce Cloud: Enterprise-grade commerce platform within Salesforce's CRM ecosystem — competes for Bring's upper-end enterprise accounts where deep CRM, ERP, and customer service integrations outweigh Bring's local-market specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Bring E-Commerce compliance and trust

Trust signal

Compliance4 records

Bring E-Commerce financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bring E-Commerce leadership team

Management profile

Number of profiles

Bring E-Commerce subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Bring E-Commerce funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bring E-Commerce M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bring E-Commerce

What does Bring E-Commerce do?

Is Bring E-Commerce a public or private company?

Bring E-Commerce is a private company. It is classified as corporate owned and is currently operating.

When was Bring E-Commerce founded?

Bring E-Commerce was founded in 2007. It employs 11 to 50 people.

Where is Bring E-Commerce based?

Bring E-Commerce is headquartered in Presidente Prudente, Brazil, in the Latin America region.

How does Bring E-Commerce make money?

Four revenue lines are on record. SaaS Subscription Plans are the primary driver. The others are fideliZap WhatsApp Automation, professional Services and partner Referral Program.

Who are Bring E-Commerce's main competitors?

Direct peers on record are VTEX, Shopify, WooCommerce, Loja Integrada, Nuvemshop (Tiendanube), BigCommerce and Tray. Broad incumbents are Wix, Adobe Commerce (Magento) and Salesforce Commerce Cloud.

Does Bring E-Commerce have an API?

Yes. Bring offers REST APIs for integration with ERPs, tools, and partners. The platform includes API access for third-party integrations, as stated in the Bring Marketplace page: 'Possui API para integração com ERPs, ferramentas e parceiros.' The app development page also mentions 'Através de APIs Rest seu app pode ser integrado a centenas de serviços online.' No specific documentation URL, auth method, rate limits, or versioning details were provided in the source material.

What industry is Bring E-Commerce in?

Bring E-Commerce's product category is E-commerce Platform Software. Its primary akta.pro industry code is BPAMAGAF, Grocery, Food & Essentials Commerce Platforms.