GO7

What GO7 does

GO7 AG is a full-service creative communications agency headquartered in Mannheim, Germany, operating under the GO7Group umbrella alongside three consolidated subsidiaries: pixelegg (digital/corporate websites, Viernheim), Media Pioneers (hybrid and digital events), and Zazou (international operations, Barcelona). The group employs over 50 people across Mannheim, Speyer, and Barcelona, with the core GO7 agency contributing approximately 25 creatives organized into operational divisions — Seven Films (film production led by Head of Film Bryan Hembach), Seven Event (event management), and Seven Vision (creative campaigns). Service offerings span six pillars: marketing strategy, online/web development, design, film and video production, event management, and sponsorship acquisition/management, delivered as project-based fees or ongoing retainers with GO7 acting as lead agency (Lead-Agentur). Production technology is conventional industry standard — DaVinci Resolve for post-production and color grading, Adobe Premiere and After Effects for editing and motion design, Frame.io for versioning, Google Analytics and Google AdWords for digital marketing — with a dedicated film studio (Seven Studios, including cyclorama) under development in Mannheim.

GO7 serves enterprise, mid-market, non-profit, and event/cultural clients across the Rhein-Neckar metropolitan region and, via Zazou, Spain. Named enterprise clients include BMW (Mannheim), Engelhorn (fashion and sports retail, lead agency since 2021), Q6Q7 Mannheim shopping center (lead agency since 2018), Rhein-Neckar Löwen handball club, Palazzo Mannheim, Melchers Law, Adler Investment, and HALLE02 Heidelberg; non-profit and institutional clients include Dietmar Hopp Stiftung, Bio RN, ZMRN, and BUGA23. Documented outcomes include a Rhein-Neckar Löwen documentary premiering on Sky and YouTube (June 2023), a halle02 recruiting campaign that generated approximately 180 applications and roughly 75 new hires, and the CARStival corona-compliant festival with 1,000+ attendees on a 300 sqm LED screen.

The revenue model is professional services: clients are billed per project scope or on retainer, with sponsorship services generating service fees and commissions. Pricing is quote-based with no public price list. Leadership consists of CEO Kai Kemper, COO Stefan Huber, and CMO Jaqueline Oehlschläger, with Gregor Greinert chairing the supervisory board and Christian Weinberger leading the Zazou subsidiary. The company is privately held with no disclosed institutional investors or funding rounds, and the 2023 GO7Group formation (merger of GO7, pixelegg, Media Pioneers, and Zazou) is the most significant structural event in its recent history.

Name

GO7

Legal name

GO7 AG

Website

https://go7.ag

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

GO7 is a Mannheim-based full-service creative communications agency serving enterprise, mid-market, and non-profit clients with integrated marketing, design, film, event, and web services across the Rhein-Neckar region and Spain, operating as the GO7Group with 50+ employees following the 2023 merger with pixelegg, Media Pioneers, and Zazou.

Ownership category

akta.pro rank

Product category

Creative & Marketing Agency Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Creative agency services
• Marketing communications
• Event management
• Video production
• Web development

Headquarters

HQ city

Mannheim

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Creative Agency Services: GO7 generates revenue through project-based fees and ongoing retainers for its full range of services including marketing strategy, communication consulting, content production (photo/video), social media management, web design and development, campaign management, event management, and sponsorship services. Services are offered as a lead agency (Lead-Agentur) for clients and billed per project or on a retainer basis.
2. Sponsoring & Partnership Management: GO7 facilitates sponsorship for organizations and events, including sponsor acquisition, matchmaking, and partner management, generating revenue through service fees and commissions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

GO7 is a full-service creative communications agency offering integrated marketing, online/web development, design, film/video production, event management, and sponsoring services. The agency operates as a lead agency for enterprise and mid-market clients, handling end-to-end campaign execution from strategy through production and on-site delivery. Through its GO7Group structure (GO7, pixelegg, Media Pioneers, Zazou) it delivers projects spanning corporate communications, brand storytelling, employer branding, and event marketing.

Product overview

GO7 operates as a full-service creative communications agency structured under the GO7Group umbrella. The core offering consists of six integrated service pillars: Marketing, Online/Web Development, Design, Film/Video Production, Event Management, and Sponsoring Services. These services work together to provide comprehensive communication solutions from initial strategy through execution. The group has expanded through strategic mergers, adding specialized units including Seven Films (video production), Seven Event (event management), Seven Vision (campaigns), pixelegg (corporate websites), Zazou (international operations), and Media Pioneers (hybrid/digital events).

Differentiator

Problem solved

Functional benefit

Brands

• Seven Films: Film production unit producing image films, commercials, event recaps, and social media video content.
• Seven Event
• Seven Vision

Products and services

• Marketing Services Comprehensive marketing services including campaign management, social media strategy, online and offline marketing, and brand communication consulting for enterprise and mid-market clients.
• Online/Web Development Website conception, development, and design including landing pages, online experiences, online advertising, UI/UX design, SEM/SEO optimization, and content creation for corporate clients.
• Design Services Visual design including logo creation, brand identity development, corporate design, and campaign conceptualization for both digital and print media.
• Film/Video Production Video production including image films, commercials, event recaps, social media content (Reels, IGTVs), and complete video storytelling from storyboard to finished film.
• Event Management Full-service event management including concept development, sponsorship, planning, public relations, and on-site execution of corporate events, trade shows, and public events.
• Sponsoring Services Sponsorship services including sponsor acquisition, organization and event funding support, intermediary services, and partner management for clients and events.

Quantifiable outcome

• Approximately 180 job applications and ~75 new hires generated for halle02 through a recruiting campaign
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• pixeleggcoreStrategic or Co-development Partner · 1 January 2023Digital agency based in Viernheim. pixelegg was consolidated under the GO7 Group umbrella in 2023, strengthening GO7's corporate website and digital capabilities. The partnership enables expanded web development, UI/UX, and digital marketing services within the group structure.
• Media PioneerscoreStrategic or Co-development Partner · 1 January 2023Media Pioneers was consolidated under GO7 Group in 2023, bringing hybrid and digital event expertise. Together with Seven Event, Media Pioneers extends GO7's capabilities into new hybrid and digital event formats, expanding the event product beyond traditional in-person events.
• ZazoucoreStrategic or Co-development Partner · 1 January 2023Zazou is a company spin-off of GO7 with an office in Barcelona, Spain. Led by CEO Christian Weinberger, Zazou extends GO7's international reach and Spanish market capabilities. The company operates as a subsidiary with its own team (Vanessa Rodriguez, Lucas Paul) providing project management, key account management, and art direction.
• Seven EventcoreStrategic or Co-development Partner · 1 January 2023Seven Event is GO7's in-house event management division handling corporate events, trade fairs, and public events. It operates alongside Media Pioneers within GO7 Group to deliver full event lifecycle services from concept through sponsorship, planning, and on-site execution.
• Seven VisioncoreStrategic or Co-development Partner · 1 January 2023Seven Vision is GO7's in-house creative vision and campaign division, working on concept development and campaign execution. It collaborates closely with Seven Event and Seven Films to deliver integrated multi-channel campaigns for clients.
• Seven FilmscoreStrategic or Co-development Partner · 1 January 2023Seven Films is GO7's in-house film production unit led by Bryan Hembach (Head of Film). It provides end-to-end video production including concept, filming, post-production (DaVinci Resolve), color grading, and sound design. A dedicated film studio (Seven Studios) with cyclorama is under development in Mannheim.
• BUGA23 (Bundesgartenschau Mannheim 2023)minorGTM or Marketing Partner · 1 January 2023GO7 acts as a sponsoring partner for BUGA23, supporting with its network, conceptualizing a sponsorship brochure for sponsor acquisition, and providing film/video production including drone footage for documentation of the event at the Spinelli site.
• Zukunft Metropolregion Rhein-Neckar e.V. (ZMRN)coreGTM or Marketing Partner · 1 January 2021GO7 serves as a strong partner for ZMRN across multiple projects including co-organizing and sponsoring the annual Freiwilligentag (Volunteer Day) with full support services. GO7 also developed and maintains the ZMRN website including a custom engagement search platform. The partnership covers event management, on/offline marketing, web development, design, photo/film, content creation, PR, sponsorship, campaign management, networking, and community management.
• halle02 (Heidelberg)minorGTM or Marketing Partner · 1 January 2021GO7 supported halle02 with a recruiting campaign following its post-COVID reopening. Services included campaign concept and design (digital & print), campaign management, web design, and an interactive quiz for recruitment. The campaign generated ~180 applications and ~75 new hires.
• Live Act MusicminorGTM or Marketing Partner · 1 January 2020Partner in the CARStival festival project. Live Act Music was a co-creator of the first corona-compliant festival concept combining music, cinema, and culture at the Mannheimer Maimarktgelände.
• DeMi PromotionminorGTM or Marketing Partner · 1 January 2020Partner in the CARStival festival project. DeMi Promotion contributed to the concept and execution of the first corona-compliant festival on the Mannheimer Maimarktgelände.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Jung von Matt: One of Germany's largest independent creative networks with full-service advertising, digital, film and event capabilities. Comparable to GO7 in integrated service breadth but at significantly larger scale and national/international reach.
• Serviceplan Group: Europe's largest independent agency group, offering integrated creative, digital, media, and event services. Closely matches GO7's full-service integrated model but operates at much greater scale across multiple German and European hubs.
• Scholz & Friends: German full-service creative network with integrated advertising, digital, content and event capabilities. Directly comparable to GO7's Lead-Agentur positioning with major enterprise clients, but with broader national reach.

Direct peers

• kempertrautmann: Hamburg-based independent full-service creative agency with integrated advertising, content and digital work for enterprise clients. Closely matches GO7's boutique creative model, scale (similar headcount band), and integrated offering.
• KNSK Werbeagentur: Hamburg-based independent creative agency offering brand strategy, advertising, digital and content production. Comparable to GO7 in integrated full-service model and mid-sized scale, with similar enterprise client base.
• Grabarz & Partner: Hamburg-based independent creative agency with integrated brand, campaign, digital and content work for major German enterprise clients. Comparable to GO7 in service mix and creative-led positioning, slightly larger scale.
• Lukas Lindemann Rosinski: Stuttgart-based independent creative agency with integrated advertising, digital and content work. Comparable to GO7 as a southern-German full-service creative shop serving regional enterprise clients with similar integrated offerings.
• Kolle Rebbe: Hamburg-based creative agency known for integrated brand, campaign and digital work. Comparable to GO7 in creative-driven positioning and integrated service mix, with similar boutique-agency scale.
• Saint Elmo's: German independent agency group offering integrated marketing, digital, content and event services. Comparable to GO7's full-service integrated model and multi-vertical enterprise client mix, at slightly larger scale.

Regional players

• TWT Digital Group: Düsseldorf-based digital agency group with strong web/online development and digital marketing capabilities — overlapping with GO7's pixelegg subsidiary. Comparable on the digital/web pillar but with less event and film production depth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/go7.ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GO7