gSoft

What gSoft does

gSoft IT Solutions is an Italy-based web development and digital agency founded in 2008, operating as a sole proprietorship (gSoft Web di Carmine Ciliberto) under founder Carmine Ciliberto, with operational headquarters in Naples and a secondary contact presence in Milan. The company delivers custom website development, native iOS/Android mobile applications, e-commerce platforms, and digital marketing services to Italian SMEs and startups through a consultative sales motion in which each client is paired with a dedicated consultant. Its technical approach emphasizes native mobile development (no cross-platform frameworks), responsive web design, and cloud-based management systems.

The company sells through a hybrid revenue model: project-based professional services for custom development work (websites, apps, e-commerce builds) combined with recurring subscription revenue from a proprietary product suite that includes uWebSite (responsive CMS), uCommerce (social e-commerce), uShirtProject (customization e-commerce for apparel and gadgets), uMarketplace (eBay/Amazon synchronization), and Doctor Book (bookstore/wholesaler management software). Complementary mobile apps include uShowcase, uKiosk, and enterprise management apps. Pricing is quote-based with free initial consulting; modular add-ons include SEO Base/Advanced, hosting (via Aruba S.p.A.), and advertising packages (Pacchetto ADV on Google and Facebook).

gSoft distributes exclusively within Italy, with no international footprint claimed, and markets itself through content marketing (blog), SEO, paid search/social advertising, organic social (Facebook, LinkedIn), email newsletters (MailChimp), and client testimonials. The company holds no patents, has no external investors, has conducted no M&A, and is GDPR-compliant. Notable partnerships are minor and operational — MailChimp for email, Aruba for hosting, Google Analytics for traffic analysis — rather than strategically differentiating.

Name

gSoft

Legal name

gSoft Web di Carmine Ciliberto

Website

https://gsoftsolutions.it

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

gSoft IT Solutions is an Italy-based web development and digital agency founded in 2008 that builds custom websites, native iOS/Android mobile apps, e-commerce platforms, and digital marketing solutions for Italian SMEs and startups through a proprietary product suite and project-based services.

Ownership category

akta.pro rank

Product category

Web Development and Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro industry

PRIMARYBPAEAFAA

Custom Application Development (Web/Mobile/Desktop)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Application Development & Modernization

Keywords

• Web development services
• Mobile app development
• E-commerce platforms
• Digital marketing services
• SEO services

Headquarters

HQ city

Torre Del Greco

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Web Development: Custom website development including responsive sites for smartphones and tablets, landing pages, institutional sites, promotional sites, booking sites, and e-commerce platforms.
2. Mobile Application Development: Custom mobile app development for iOS and Android, including enterprise apps, product catalogs, and mobile e-commerce solutions.
3. Social Media Marketing Services: Social media management, Facebook advertising campaigns, Google AdWords campaigns, and brand popularity enhancement services.
4. SEO and Digital Marketing: Search engine optimization services including basic SEO packages and advanced SEO strategies with monitoring and monthly reports.
5. SaaS Products (uCommerce, uMarketplace, uShirtProject): Pre-built web platforms for e-commerce, marketplace synchronization, and custom product personalization.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

gSoft IT Solutions is an Italian web development and digital agency that builds custom responsive websites, native iOS and Android mobile applications, e-commerce platforms, cloud-based management software, and digital marketing solutions. The company serves SMEs and startups with a portfolio of proprietary products (uWebSite, uCommerce, uMarketplace, uShirtProject, Doctor Book) bundled with professional services including custom development, SEO, social media management, and advertising campaign management.

Product overview

gSoft IT Solutions operates as a web development and digital agency founded in 2008, offering a portfolio of proprietary web-based products and mobile applications primarily targeting Italian SMEs and startups. The core product suite centers on uWebSite (responsive website builder with CMS), uCommerce (social e-commerce platform), and uShirtProject (customization e-commerce for apparel/gadgets), complemented by uMarketplace for multi-channel marketplace synchronization and Doctor Book for bookstore/wholesaler management. Mobile offerings include uShowcase App, uKiosk App, and enterprise management apps for iOS and Android. The company also provides modular add-on services including SEO packages (Base and Advanced), hosting, and advertising campaigns (Pacchetto ADV). All solutions emphasize responsive design, search engine indexing, and integration with social media platforms.

Differentiator

Problem solved

Functional benefit

Brands

• uWebSite: CMS for responsive institutional websites, indexed on search engines, accessible from PC, smartphone and tablet
• uCommerce
• uShirtProject
• uMarketplace
• Doctor Book

Products and services

• uWebSite CMS-based website builder for creating responsive institutional websites, landing pages, promotional sites, and booking systems that are indexed by search engines and accessible across PCs, smartphones, and tablets. Designed for Italian SMEs and startups.
• uCommerce Social e-commerce web application that is indexed by search engines and accessible from all devices (PC, smartphone, tablet), designed for small, medium, and large enterprises selling online with social integration.
• uMarketplace E-commerce platform that synchronizes eBay and Amazon stores automatically, allowing merchants to manage multiple marketplace listings from a single interface.
• uShirtProject Web-based e-commerce platform for customizing apparel, gadgets, and smartphone/tablet cases, designed for printing and screen-printing companies. Version 3.5 launched in May 2018.
• Doctor Book Management software for bookstores and wholesalers, providing inventory control, sales tracking, and business administration capabilities.
• uShowcase App Mobile application for showcasing products, functioning as a digital catalog accessible on smartphones and tablets.
• uKiosk App Mobile kiosk application for product display and digital presentation.
• Enterprise Business Management Mobile Applications Custom business management mobile applications for iOS and Android designed to improve B2B and B2C business processes including service delivery, logistics, and warehouse management.
• Custom Web Development Services Custom website development including responsive sites for smartphones and tablets, landing pages, institutional sites, promotional sites, booking sites, and e-commerce platforms for SMEs and startups.
• Social Media Marketing and Advertising Services Social media management, Facebook advertising campaigns, Google AdWords campaigns, and brand popularity enhancement services for Italian businesses.
• Pacchetto SEO Base and Advanced Search engine optimization services including basic SEO packages (keyword identification, URL rewriting, dynamic sitemap) and advanced SEO strategies with monitoring and monthly reports.

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Jakala: Jakala is an Italian martech and digital transformation company serving Italian and international brands with data-driven marketing, e-commerce, and customer experience services — directly comparable to gSoft as an Italian SMB/enterprise-focused digital agency with overlapping services and target customers.
• Lutech: Lutech is an Italian IT solutions provider offering cloud, web development, and digital transformation services to enterprises — directly comparable to gSoft in the Italian custom web and mobile development market for SME and mid-market customers.
• Datrix: Datrix is an Italian AI-driven digital marketing and data technology company offering web, e-commerce, and digital marketing services to SMBs and enterprises — comparable to gSoft in the Italian digital agency space, with a stronger data/AI positioning.

Broad incumbents

• Reply: Reply is a major Italian-headquartered IT consulting and digital services group with a much wider portfolio spanning consulting, systems integration, and custom development — overlaps with gSoft's web/mobile and digital marketing services as part of a broader enterprise offering.
• Publicis Groupe (Italy): Publicis Groupe is a global advertising holding company with established Italian operations across creative, media, and digital — competes with gSoft's social media marketing and SEO offerings as a much larger, broader incumbent.
• Accenture (Italy): Accenture operates in Italy with digital, interactive (formerly Accenture Interactive/Accenture Song), and IT services at global scale — overlaps with gSoft's web, mobile, and digital marketing offerings at the larger enterprise end as a global incumbent.
• WPP: WPP is a global advertising and media services holding with significant Italian operations (including agencies like VMLY&R and Ogilvy) — offers digital, web, and brand services competing with gSoft's full-service agency proposition for larger Italian accounts.

Emerging players

• Webflow: Webflow is a no-code website building platform enabling SMBs to build professional responsive sites without an agency — directly competes with gSoft's uWebSite CMS and custom web development offerings for the same Italian SMB segment.
• Shopify: Shopify is a leading e-commerce platform that enables SMB merchants to launch online stores without agency involvement — competes with gSoft's uCommerce and uShirtProject offerings for SMB e-commerce budgets.
• Wix: Wix is a do-it-yourself website builder enabling SMBs to create responsive websites and online stores without agency support — directly competes with gSoft's uWebSite CMS and custom web development services for the lower end of the SMB market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/gsoftsolutions
• Facebookfacebook.com/gsoftsolutions
• LinkedInlinkedin.com/company/gsoft

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about gSoft