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Company Chameleon

Full company profile

uuid000hklb

Namestring
Company Chameleon
Company typeenum
Private
Founded yearint
1990
Descriptiontext

Company Chameleon is a for-profit dance theatre company headquartered in Manchester, United Kingdom, founded in 1990. The company produces indoor and outdoor dance performances and operates classes and workshops, serving audiences and participants in the UK performing arts sector. It is co-led by Anthony Missen, who serves as Co-Artistic Director and Co-Founder.

Operationally, the company is a small, private organisation with a headcount in the 11-50 band. Its product surface consists of staged dance theatre works (touring or fixed engagements, both indoor and outdoor) and educational offerings in the form of classes and workshops. No production technology stack, proprietary platforms, digital products, or venue/real-estate assets are described in the available data.

The revenue model is not disclosed in the input. Based on the business type, plausible revenue streams include ticket or commission income from performance engagements, workshop and class tuition, and grant or commissioning income from public arts funders or local authorities. No pricing details, customer segments, distribution channels, or named institutional customers were disclosed. The input data on the company's own website and ancillary sources is sparse — multiple secondary sources returned no operational content, and there is no disclosed parent company, ownership structure, or M&A history.

Short descriptiontext

Company Chameleon is a Manchester-based for-profit dance theatre company, founded in 1990, that produces indoor and outdoor dance performances and runs dance classes and workshops in the United Kingdom.

Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersManchester, United Kingdom
HQ citystring
Manchester
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
contemporary dance, dance theatre, live performance, dance workshops, outdoor performance
Industry3 codes
1Dance Festivals & Dance Series
CodeMPAGADAJPrimaryYes
2Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance)
CodeEDAMAAAHPrimaryNo
3Dancers, Choreographers & Dance Troupes Booking
CodeHSACAHADPrimaryNo
NAICS code2 codes
  • Dance Companies71112
  • Other Performing Arts Companies71119
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Dance Theatre / Performing Arts
Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Company Chameleon is a dance theatre company that delivers indoor and outdoor performances and offers dance classes and workshops. It produces original choreographic work for audiences and provides participatory dance training to individuals and groups.

Differentiator
Functional benefit
Problem solved
Product and service3 records
1Indoor Dance Theatre Performances
CategoryLive Performance
Description

Original contemporary dance theatre productions staged in indoor venues for general audiences, festival programmers, and venue operators.

2Outdoor Dance Theatre Performances
CategoryLive Performance
Description

Site-specific and outdoor dance theatre productions delivered in public spaces, festivals, and community settings.

3Dance Classes and Workshops
CategoryTraining and Education
Description

Practical dance training sessions for individuals, community groups, schools, and aspiring dancers led by the company's professional dancers.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

UK-based dance theatre company producing large-scale indoor and outdoor performances with an associated learning programme — a direct operational analogue to Company Chameleon in scale, model, and touring approach.

TypeDirect peer
Description

Leeds-rooted contemporary dance company that produces both performance seasons and education/outreach work for regional audiences, comparable in size and in the dual performance-plus-learning structure.

TypeBroad incumbent
Description

One of the UK's largest contemporary dance companies, producing a full touring season plus extensive learning and participation programmes; larger and more established than Company Chameleon but the dominant reference point for UK contemporary dance companies of similar remit.

TypeBroad incumbent
Description

Major UK dance company producing narrative dance theatre productions with a substantial learning and education arm; a much larger incumbent operating in an overlapping product category (dance theatre + education).

TypeDirect peer
Description

Mid-sized contemporary dance company producing touring performances plus education work, with comparable headcount and a similar dual performance/participation model — closest mid-tier peer outside Manchester.

TypeDirect peer
Description

Independent UK dance theatre company creating touring productions with an associated education and community programme; comparable in artistic scale and founder-led operating model.

TypeDirect peer
Description

UK-based contemporary dance theatre company with touring international productions and a learning programme; founder-led and of broadly similar scale to Company Chameleon.

TypeDirect peer
Description

Independent UK dance theatre company producing touring work and learning/participation activity, anchored by a named artistic director — closely mirrors Company Chameleon's founder-led, dual-purpose structure.

TypeBroad incumbent
Description

Major Salford/Manchester arts centre that regularly programmes dance companies including Company Chameleon; functions as a key regional venue partner and commissioning ecosystem participant.

TypeBroad incumbent
Description

London's flagship dance venue and producer, commissioning and touring independent UK dance companies; relevant as the dominant UK dance presenter that competes for the same touring audiences and co-production budgets.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Company Chameleon

Dance Theatre / Performing Artscompanychameleon.com

Company Chameleon is a Manchester-based for-profit dance theatre company, founded in 1990, that produces indoor and outdoor dance performances and runs dance classes and workshops in the United Kingdom.

What Company Chameleon does

Company Chameleon is a for-profit dance theatre company headquartered in Manchester, United Kingdom, founded in 1990. The company produces indoor and outdoor dance performances and operates classes and workshops, serving audiences and participants in the UK performing arts sector. It is co-led by Anthony Missen, who serves as Co-Artistic Director and Co-Founder.

Operationally, the company is a small, private organisation with a headcount in the 11-50 band. Its product surface consists of staged dance theatre works (touring or fixed engagements, both indoor and outdoor) and educational offerings in the form of classes and workshops. No production technology stack, proprietary platforms, digital products, or venue/real-estate assets are described in the available data.

The revenue model is not disclosed in the input. Based on the business type, plausible revenue streams include ticket or commission income from performance engagements, workshop and class tuition, and grant or commissioning income from public arts funders or local authorities. No pricing details, customer segments, distribution channels, or named institutional customers were disclosed. The input data on the company's own website and ancillary sources is sparse — multiple secondary sources returned no operational content, and there is no disclosed parent company, ownership structure, or M&A history.

Company Chameleon firmographics

Firmographics
Name
Company Chameleon
Website
https://companychameleon.com
Company type
Private
Founded year
1990
Headcount range
11–50 employees
Short description
Company Chameleon is a Manchester-based for-profit dance theatre company, founded in 1990, that produces indoor and outdoor dance performances and runs dance classes and workshops in the United Kingdom.
Ownership category
akta.pro rank

Company Chameleon industry classification

Industry
Product category
Dance Theatre / Performing Arts
NAICS
Dance Companies (71112), Other Performing Arts Companies (71119)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Dance Festivals & Dance Series (MPAGADAJ)
akta.pro secondary industries
Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH), Dancers, Choreographers & Dance Troupes Booking (HSACAHAD)

Keywords

  • Contemporary dance
  • Dance theatre
  • Live performance
  • Dance workshops
  • Outdoor performance

Where Company Chameleon is headquartered

Location

Headquarters

HQ city
Manchester
HQ country
United Kingdom
HQ region
Europe

Markets served

Company Chameleon business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Company Chameleon product offering

Product offering

Core offering

Company Chameleon is a dance theatre company that delivers indoor and outdoor performances and offers dance classes and workshops. It produces original choreographic work for audiences and provides participatory dance training to individuals and groups.

Differentiator

Problem solved

Functional benefit

Products and services

  • Indoor Dance Theatre Performances Original contemporary dance theatre productions staged in indoor venues for general audiences, festival programmers, and venue operators.
  • Outdoor Dance Theatre Performances Site-specific and outdoor dance theatre productions delivered in public spaces, festivals, and community settings.
  • Dance Classes and Workshops Practical dance training sessions for individuals, community groups, schools, and aspiring dancers led by the company's professional dancers.

Companies that use Company Chameleon

Customer profile

Ideal customer profiles2 records

Company Chameleon technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Company Chameleon partnerships and signals

Strategic signal

Recent moves1 record

Company Chameleon competitors and assessment

Company assessment

Direct peers

  • Motionhouse Dance Theatre: UK-based dance theatre company producing large-scale indoor and outdoor performances with an associated learning programme — a direct operational analogue to Company Chameleon in scale, model, and touring approach.
  • Phoenix Dance Theatre: Leeds-rooted contemporary dance company that produces both performance seasons and education/outreach work for regional audiences, comparable in size and in the dual performance-plus-learning structure.
  • Scottish Dance Theatre: Mid-sized contemporary dance company producing touring performances plus education work, with comparable headcount and a similar dual performance/participation model — closest mid-tier peer outside Manchester.
  • Jasmin Vardimon Company: Independent UK dance theatre company creating touring productions with an associated education and community programme; comparable in artistic scale and founder-led operating model.
  • Hofesh Shechter Company: UK-based contemporary dance theatre company with touring international productions and a learning programme; founder-led and of broadly similar scale to Company Chameleon.
  • Akram Khan Company: Independent UK dance theatre company producing touring work and learning/participation activity, anchored by a named artistic director — closely mirrors Company Chameleon's founder-led, dual-purpose structure.

Broad incumbents

  • Rambert: One of the UK's largest contemporary dance companies, producing a full touring season plus extensive learning and participation programmes; larger and more established than Company Chameleon but the dominant reference point for UK contemporary dance companies of similar remit.
  • Northern Ballet: Major UK dance company producing narrative dance theatre productions with a substantial learning and education arm; a much larger incumbent operating in an overlapping product category (dance theatre + education).
  • The Lowry: Major Salford/Manchester arts centre that regularly programmes dance companies including Company Chameleon; functions as a key regional venue partner and commissioning ecosystem participant.
  • Sadler's Wells: London's flagship dance venue and producer, commissioning and touring independent UK dance companies; relevant as the dominant UK dance presenter that competes for the same touring audiences and co-production budgets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Company Chameleon social profiles

Digital presence

Company Chameleon financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Company Chameleon leadership team

Management profile

Number of profiles

Profiles1 record

Company Chameleon funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Company Chameleon M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Company Chameleon

What does Company Chameleon do?

Company Chameleon is a dance theatre company that delivers indoor and outdoor performances and offers dance classes and workshops. It produces original choreographic work for audiences and provides participatory dance training to individuals and groups.

When was Company Chameleon founded?

Company Chameleon was founded in 1990. It employs 11 to 50 people.

Where is Company Chameleon based?

Company Chameleon is headquartered in Manchester, United Kingdom, in the Europe region.

Who are Company Chameleon's main competitors?

Direct peers on record are Motionhouse Dance Theatre, Phoenix Dance Theatre, Scottish Dance Theatre, Jasmin Vardimon Company, Hofesh Shechter Company and Akram Khan Company. Broad incumbents are Rambert, Northern Ballet, The Lowry and Sadler's Wells.

Does Company Chameleon have an API?

No public API is recorded for Company Chameleon.

What industry is Company Chameleon in?

Company Chameleon's product category is Dance Theatre / Performing Arts. Its primary akta.pro industry code is MPAGADAJ, Dance Festivals & Dance Series, with a secondary code of EDAMAAAH, Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance). Its NAICS code is 71112 and its SIC code is 7900.

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