Bezier Games
Bezier Games is a privately held US board game publisher (founded 2006) that designs, produces, and distributes strategy and party games for families, hobbyists, and casual players via DTC e-commerce, Kickstarter, retail, and international licensing into 12+ languages.
- Company typePrivate
- Founded2006
- HeadquartersLouisville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bezier Games does
Bezier Games, Inc. is a privately held US board game publisher founded in 2006 and headquartered in Louisville, operating with a 1–10 person team. The company designs, publishes, and distributes strategy and party games for families, tabletop hobbyists, and casual/new players. Its core catalog is organized around three established IP families: (1) the One Night social-deduction series, including One Night Ultimate Werewolf and Werewords, supported by companion mobile apps on iOS and Android; (2) the Castles of Mad King Ludwig tile-laying franchise, including base game, multiple expansions, a colossal-format edition, and the spin-off The Palace of Mad King Ludwig; and (3) a trick-taking line led by the Silver series, Rebel Princess Deluxe Edition, and Xylotar. Recent releases (2024–2025) such as Zombie Princess Deluxe Edition, Haunted Mouse Deluxe Edition, Scream!, and The Game Makers extend the portfolio across shedding, bluffing, and manufacturing-themed mechanics.
Underlying technology is overwhelmingly physical — board, card, and tile components with premium materials (metal coins, punchboard tiles, Tarot-sized cards) — augmented by lightweight companion apps for select titles. The Game Makers is also exposed via Board Game Arena, enabling online multiplayer. Business model combines direct-to-consumer e-commerce at beziergames.com, Kickstarter-backed launches for market validation and pre-orders, wholesale distribution to US retail, and asset-light international licensing into 12+ languages via regional publishing partners that generate royalty income. Revenue is one-time per unit (no subscription or recurring component) across the catalog, with pricing spanning $4.95 promos to $199.95 collector/premium editions.
The company has received independent industry validation including Golden Geek awards, Mensa Select recognition, and a 2019 Spiel des Jahres nomination and recommendation for Werewords. It carries 1,601+ customer reviews averaging 4.7 stars on its own storefront. Bezier Games is founder-owned with no disclosed external investors, parent company, or acquisition activity.
Bezier Games firmographics
Firmographics- Name
- Bezier Games
- Legal name
- Bezier Games, Inc.
- Website
- https://beziergames.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bezier Games is a privately held US board game publisher (founded 2006) that designs, produces, and distributes strategy and party games for families, hobbyists, and casual players via DTC e-commerce, Kickstarter, retail, and international licensing into 12+ languages.
- Ownership category
- akta.pro rank
Bezier Games industry classification
Industry- Product category
- Tabletop Board Games
- NAICS
- Doll, Toy, and Game Manufacturing (339930), Hobby, Toy, and Game Retailers (45912)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Full-Service Game Publishers (1st/2nd/3rd-Party Publishing) (MPAFABAA)
- akta.pro secondary industries
- Family/Party Board Games Retail (CRALALAB), Board Game & Puzzle Specialty Retailers (CRALALAA)
Keywords
Where Bezier Games is headquartered
LocationHeadquarters
- HQ city
- Louisville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bezier Games business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Direct Product Sales: Bezier Games generates revenue through direct sales of board games, expansions, promos, and accessories via their e-commerce storefront beziergames.com. Products include base games, deluxe editions, expansion packs, and standalone accessories like card sleeves, play mats, and promotional items. Sales are primarily one-time purchases with no recurring revenue from individual products.
- Retail Distribution: The company distributes physical products through retail stores across the United States and through international distributors. Games are translated into more than a dozen languages by regional publishing partners, generating revenue through wholesale relationships.
- Licensing Royalties: Bezier Games licenses their games to international publishers for translation and distribution in different language markets, generating royalty income from these licensing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Full game purchases ranging from standard to deluxe editions |
| Unit Pricing | Pay-as-you-go | Silver product line with various items |
| Unit Pricing | Pay-as-you-go | Kickstarter and pre-order exclusives |
| Unit Pricing | Pay-as-you-go | Expansions and add-ons |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Bezier Games product offering
Product offeringCore offering
Bezier Games is a publisher of strategy and party board games, offering a portfolio of proprietary titles including the One Night Ultimate Werewolf series, Castles of Mad King Ludwig, Silver, Rebel Princess, Xylotar, and Cat in the Box. The company designs, develops, and distributes physical board games (with deluxe/collector's editions featuring premium components) and sells them directly via beziergames.com, through U.S. retail stores, and via international publishing partners in more than a dozen languages.
Product overview
Bezier Games is a board game publisher specializing in 'new classic' games characterized by high replayability, rich themes, and accessibility for new players. The product portfolio centers on three major game families: (1) One Night Series social deduction games including One Night Ultimate Werewolf, Werewords Deluxe Edition, and multiple expansions (Daybreak, Vampire, Alien, Super Villains, Bonus Roles) featuring companion apps for iOS and Android; (2) Castles of Mad King Ludwig tile-laying franchise including the base game, multiple expansions (Renovations, Secret Passages, Moats and Barbicans), Colossal editions with 4x sized tiles, and The Palace of Mad King Ludwig spin-off; (3) Trick-taking games including Silver series (Silver, Silver Fang, Silver Eye, Silver Dagger, Silver Coin, Silver Bullet), Rebel Princess Deluxe Edition with Happily Never After expansion, Xylotar with Unhinged expansion, and Cat in the Box. Recent releases include The Game Makers (manufacturing simulation with 300+ real board games), Zombie Princess Deluxe Edition (Spades-variant), Haunted Mouse Deluxe Edition (ladder climbing game), and Scream! (bluffing card game). The company also produces a wide range of accessories, deluxe upgrades, and Kickstarter exclusives. Their games have won Golden Geek, Mensa Select awards and Spiel des Jahres nominations/recommendations.
Differentiator
Problem solved
Functional benefit
Products and services
- The Game Makers A competitive board game manufacturing game for 1-6 players where they race to build over 300 real-world classic and modern board games from 100+ publishers. Players use forklifts on a warehouse rondel, managing multi-use cards, dice, punchboard, and plastic components.
- Zombie Princess Deluxe Edition A trick-taking card game sequel to Rebel Princess, based on classic Spades. Players compete as legendary princesses with unique powers to eliminate zombie hordes over four rounds. Supports individual or team play.
- Haunted Mouse Deluxe Edition A ladder climbing/shedding card game where five mice (Parm, Brie, Gouda, Jaq, and Colby) compete to shed fears and be the first to wake up with the most cheese.
- Rebel Princess Deluxe Edition A trick-taking card game for 3-6 players similar to Hearts but with unique princess powers. Players avoid Prince Cards (marriage proposals) over 5 rounds representing days of a ball. Features punchboard princess tiles and Tarot-sized round cards.
- One Night Ultimate Werewolf A social deduction game with no moderator and no elimination. Players have roles including werewolves, vampires, aliens, and villagers. Features companion app for gameplay.
- Werewords Deluxe Edition A word-guessing party game where players ask yes/no questions to guess a magic word. One player is secretly a Werewolf working against the team while a Seer knows the answer. 2-20 players. Features Speedwords mode and companion app.
- Castles of Mad King Ludwig A 1-4 player tile-laying game where players act as building contractors constructing a castle for King Ludwig II of Bavaria. Players purchase and place room tiles, earn points based on room type and placement, and compete for special rewards.
- The Palace of Mad King Ludwig A 2-4 player game where architects collaboratively design a palace for King Ludwig II. Players arrange and complete room types while leveraging swan placement for scoring.
- Silver A trick-taking card game with an occult/horror theme featuring werewolves, vampires, and demons. Players collect souls rather than avoiding penalty cards. Supports 3-10 players.
- Xylotar A trick-taking deduction card game based on a fictional 80s musical instrument (xylophone + synthesizer). Players know only card colors and relative order, using deduction to determine values and bid strategically. 2024 release.
- Scream! A spiritual sequel to Scram! introducing bluffing into a golf-inspired hand shedding game. Players draw, play, or exchange cards while avoiding the lowest score. Features horror movie creature theme. 3-5 players, 30 minutes.
- Ultimate Werewolf Classic social deduction game with multiple roles (werewolves, villagers, special characters) and a moderator. Supports large groups for party play.
- Suburbia 2nd Edition A city-building strategy game where players develop neighborhoods and manage reputation versus income. Each game creates a unique city with different goals and strategies.
- Maglev Metro A train route-building game featuring magnetic levitation trains. Players connect stations and manage passenger routes across a modular board.
- Cat in the Box: Deluxe Edition A trick-taking game featuring a unique quantum mechanics theme where card colors exist in superposition until played. Award-winning design.
- Subdivision A tile-laying strategy game where players develop land parcels into subdivisions with varying terrain types and connectivity requirements.
- Whistle Mountain A dice-rolling worker placement game where players race to build and power machines on a mountain.
- Scram! A camping-themed golf-inspired hand shedding game. Campers must survive the night by avoiding low scores. Precursor to Scream!
Quantifiable outcome
- 4.7-star average rating from 1601 customer reviews
- +2 more outcomes
Companies that use Bezier Games
Customer profileSegments3 records
Ideal customer profiles3 records
Bezier Games technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Bezier Games partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Bezier Games competitors and assessment
Company assessmentDirect peers
- Leder Games: Publisher of Root, Oath, and Arcs. Similar boutique publisher profile with hobby-focused strategy titles, Kickstarter launches, and premium component design.
- Restoration Games: Specialty tabletop publisher reissuing and reimagining classic games. Comparable in niche publishing approach, deluxe editions, and Kickstarter-driven release model.
- Pandasaurus Games: Independent publisher of hobby games including Dinosaur World and The Mind. Similar boutique scale with focus on unique-mechanic strategy and party games.
- Stonemaier Games: Independent tabletop game publisher behind Wingspan, Scythe, and Tapestry. Closely comparable to Bezier Games in size, Kickstarter-driven launch model, strategy/family game focus, and deluxe-edition strategy.
- Greater Than Games: Indie publisher of Spirit Island and other strategy/hobby games. Comparable in scale, Kickstarter usage, and emphasis on hobbyist-friendly strategic depth.
Broad incumbents
- Cryptozoic Entertainment: Larger hobby/entertainment publisher with a broader portfolio spanning board games, card games, and collectibles. Comparable product category but with substantially greater scale and IP breadth.
- Alderac Entertainment Group (AEG): Established hobby game publisher with deep catalog (Smash Up, Legendary, Thunderstone). Comparable hobby/family game focus with broader portfolio and longer history.
- Asmodee: Global leader in hobby board games (Catan, Ticket to Ride, 7 Wonders). Massive incumbent with comparable end-customer segments and overlapping genre coverage, but vastly larger scale.
- CMON (Cool Mini Or Not): Major hobby publisher known for Zombicide, Blood Rage, and massive Kickstarter campaigns. Comparable in Kickstarter-first launches and premium components, but at much larger scale.
Emerging players
- Daily Magic Games: Small indie publisher of strategy and family card/board games. Comparable in size and indie-publisher profile, with overlapping focus on trick-taking and accessible strategy titles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bezier Games social profiles
Digital presenceBezier Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bezier Games leadership team
Management profileNumber of profiles
Bezier Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bezier Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bezier Games
What does Bezier Games do?
Bezier Games is a publisher of strategy and party board games, offering a portfolio of proprietary titles including the One Night Ultimate Werewolf series, Castles of Mad King Ludwig, Silver, Rebel Princess, Xylotar, and Cat in the Box. The company designs, develops, and distributes physical board games (with deluxe/collector's editions featuring premium components) and sells them directly via beziergames.com, through U.S. retail stores, and via international publishing partners in more than a dozen languages.
Is Bezier Games a public or private company?
Bezier Games is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bezier Games founded?
Bezier Games was founded in 2006. It employs 1 to 10 people.
Where is Bezier Games based?
Bezier Games is headquartered in Louisville, United States, in the North America region.
How does Bezier Games make money?
Three revenue lines are on record. Direct Product Sales are the primary driver. The others are retail Distribution and licensing Royalties.
Who are Bezier Games's main competitors?
Direct peers on record are Leder Games, Restoration Games, Pandasaurus Games, Stonemaier Games and Greater Than Games. Broad incumbents are Cryptozoic Entertainment, Alderac Entertainment Group (AEG), Asmodee and CMON (Cool Mini Or Not). Daily Magic Games is listed as an emerging player.
Does Bezier Games have an API?
No public API is recorded for Bezier Games.
What industry is Bezier Games in?
Bezier Games's product category is Tabletop Board Games. Its primary akta.pro industry code is MPAFABAA, Full-Service Game Publishers (1st/2nd/3rd-Party Publishing), with a secondary code of CRALALAB, Family/Party Board Games Retail. Its NAICS code is 339930 and its SIC code is 3944.