Silverwood Theme Park

Name

Silverwood Theme Park

Legal name

Silverwood Inc.

Website

https://silverwoodthemepark.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Silverwood Theme Park operates a 400-acre combined theme park and water park destination in Athol, Idaho, serving Pacific Northwest families with over 70 rides and attractions, on-site RV camping, and seasonal events. Founded in 1988 and acquired by Herschend Family Entertainment in March 2026.

Ownership category

akta.pro rank

Product category

Amusement and Theme Parks

NAICS

Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Amusement Parks & Theme Parks (THAAAAAA)

akta.pro secondary industries

Water Parks (THAAAAAB), Amusement Parks (Regional/Local Ride Parks & Funfairs) (THAJAEAD), Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF)

Keywords

• Theme park operations
• Water park attractions
• Amusement park rides
• Family entertainment venues
• Rv park camping

Headquarters

HQ city

Athol

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D, Others

Revenue model

1. Theme Park Admission Tickets: Day tickets for general admission to the theme park and water park, with various pricing tiers based on age and season
2. Season Passes: Annual passes granting unlimited access for the season, including Regular Season Pass ($259) and Gold Season Pass ($745 with 2 additional guests per day)
3. Cabana and Villa Rentals: Premium seating options including Garnet Bay Cabanas ($349/day), Emerald Forest Cabanas ($349/day), Emerald Forest Villas ($649/day for up to 20 guests), and Emerald Forest Pavilions ($649/day for groups of 200)
4. RV Park and Campground: On-site camping with tent sites ($56-61/night), 30 Amp RV sites ($71/night), 50 Amp RV sites ($76/night)
5. Food and Beverage: Multiple dining options including Rapids Grill, Northern Flights, and various restaurants throughout the park
6. Retail and Merchandise: Gift shops and online store selling merchandise, gift cards, and memorabilia
7. Group Sales: Discounted group tickets, group picnics, school outings, and corporate events
8. Special Events: Scarywood Haunted Nights in October featuring 5 haunted attractions, 10 scare zones, and rides in the dark

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Silverwood Theme Park operates a 400-acre amusement and water park destination in Athol, Idaho, providing over 70 rides and attractions including four roller coasters, the adjacent Boulder Beach Water Park with wave pools and water slides, an on-site RV Park and campground, dining venues, retail shops, seasonal events such as Scarywood Halloween programming, and annual ticket and season pass products for individual families, groups, and school outings.

Product overview

Silverwood Theme Park operates as a unified theme park and water park destination in North Idaho, featuring Silverwood Theme Park (the core product with over 70 rides, four roller coasters, live entertainment, and dining) combined with Boulder Beach Water Park. The portfolio includes major expansion Emerald Forest (a 4-acre water park addition featuring the Eagle Hunt dueling water coaster), on-site RV Park and campground, seasonal events including Scarywood Halloween programming, educational program Read 2 Ride, community outreach via Fostering Family Fun, and various ticket products including Regular and Gold Season Passes with premium cabana rental add-ons. The park was acquired by Herschend Family Entertainment in March 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Silverwood Theme Park The Pacific Northwest's largest theme park, featuring over 70 rides, slides, shows, and attractions including four roller coasters (Aftershock, Corkscrew, Tremors, Timber Terror, Velocity Peak), live entertainment, restaurants, and gardens. Operated as a destination amusement park for the Pacific Northwest region.
• Boulder Beach Water Park Adjacent large-scale water park featuring wave pools, lazy rivers, water slides, and water attractions including Boulder Beach Bay, Elkhorn Creek, Ricochet Rapids, Riptide Racer, Panic Plunge, and Thunder Canyon. Operates seasonally as part of the combined theme park and water park experience.
• Emerald Forest Expansion A 4-acre expansion of the Boulder Beach Water Park featuring Eagle Hunt (the first and longest dueling water coaster in the western / United States), the Salmon Run kiddie water play area, Rapids Grill food pavilion, Northern Flights drink station, 24 private cabanas, and 7 private villas. The expansion targets all ages with thrill and family water attractions.
• Silverwood RV Park On-site RV park and campground with 131 full-hookup RV sites and 44 tent-only sites, free Wi-Fi, picnic tables, fire rings, laundry facilities, and direct underground tunnel access to Silverwood Theme Park and Boulder Beach. Operates May 2 through October 30.
• Scarywood Haunted Nights Halloween-themed after-dark event featuring 5 haunted attractions, 10 scare zones, roaming monsters, and select rides operating in the dark, as seen on Travel Channel's 'Halloween's Scariest Thrills.' Operates during October.
• Read 2 Ride Literacy Program Educational reading incentive program for pre-K through 6th grade students offering a free Silverwood ticket upon completion of reading goals, with enrollment through November 30 and reading starting January 1.
• Season Passes Annual admission passes with unlimited park access: Regular Season Pass at $259 and Gold Season Pass at $745 (includes up to 2 additional guests per day, VIP cabana access, and other premium benefits). Sold online and at the park.
• Cabana and Villa Rentals Premium private seating rentals at Boulder Beach Water Park, including Garnet Bay Cabanas ($349/day, up to 6 guests), Emerald Forest Cabanas ($349/day), Emerald Forest Villas ($649/day, up to 20 guests), and Emerald Forest Pavilions ($649/day, for groups of 200). Include sunshade, table, chairs, locker, and refrigerator.
• Group Sales (Tickets, Picnics, School Outings) Discounted group tickets, group picnic reservations, and school outing programs processed through the group sales office for corporate groups, organizations, clubs, and schools from the Pacific Northwest.
• Fostering Family Fun Program Partnership with Idaho Family and Children Services providing all foster children in Idaho one free admission per year to help foster families create healthy bonds through shared park experiences.

Quantifiable outcome

• 30% increase in water park size with Emerald Forest expansion
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Triple Play Resort Hotel & SuitescoreChannel Partner/ Reseller/ DistributorClosest hotel to Silverwood Theme Park, offering family suites, bunk bed suites, and fireplace suites with complimentary breakfast. Located attached to Triple Play Family Fun Park and Raptor Reef Indoor Waterpark. Offers Silverwood Stay and Play packages.
• Best Western Plus Coeur d'Alene InncoreChannel Partner/ Reseller/ DistributorNewly renovated hotel at intersection of Highway 95 and I-90 featuring 122 deluxe rooms, complimentary hot breakfast, restaurant, pool, and fitness center. Offers Silverwood Stay and Play discount.
• Oxford Suites Spokane ValleyminorChannel Partner/ Reseller/ DistributorTripAdvisor Travelers' Choice hotel offering exclusive Stay & Play Silverwood Package including two park tickets, snacks, bag, water bottles, and standard amenity package.
• Holiday Inn Express Hotel & SuitesminorChannel Partner/ Reseller/ Distributor24-hour indoor pool, hot tub, fitness center hotel 25 minutes from Silverwood. Offers Silverwood Stay and Play packages.
• Comfort Inn and SuitesminorChannel Partner/ Reseller/ DistributorSaltwater pool and spa hotel near Silverwood with hot breakfast. Offers Silverwood Stay and Play package.
• Sleep InnminorChannel Partner/ Reseller/ DistributorAffordable hotel near Washington State Line offering value-oriented Silverwood getaway options.
• Cedar Mountain Farm Bed & BreakfastminorChannel Partner/ Reseller/ DistributorLog and Barn Cabins plus RV spaces on a family tree farm 2 miles from Silverwood. Hosts Al and Daryl Ann Kyle have served Silverwood guests since 2001.
• MacDonald's ResortminorChannel Partner/ Reseller/ DistributorFamily-owned lakeside resort since 1951 offering cabin rentals, boat rentals, and marina services. Located 10 miles from Silverwood with 15-minute drive to the park.
• FairBridge Inn & Suites - SandpointminorChannel Partner/ Reseller/ DistributorLodge-style hotel in Sandpoint offering Stay and Play packages with Silverwood, located 20 miles from the park.
• The Invention RanchminorChannel Partner/ Reseller/ DistributorMulti-level log lodge with vintage ice cream parlor and home theater, and Cedar Cabin romantic getaway. Can accommodate up to 15 guests for Silverwood-area vacations.
• FairBridge Inn - Coeur d'AleneminorChannel Partner/ Reseller/ DistributorBudget-friendly hotel on Appleway Drive at intersection of I-90 and Highway 95. Offers Silverwood Stay and Play packages.
• Tru by HiltonminorChannel Partner/ Reseller/ DistributorModern hotel southwest of Silverwood offering exclusive Silverwood room discounts and Hilton Honors points earning potential.
• Idaho Family and Children ServicesminorStrategic or Co-development PartnerSilverwood partners with Idaho Family and Children Services to provide all foster children in Idaho free park admission once a year through the Fostering Family Fun program.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Herschend Family Entertainment: Silverwood's parent company and the world's largest family-held themed attractions operator (22,000 hosts). Directly comparable as a portfolio operator of family theme parks including Silver Dollar City and Dollywood, sharing the family-held heritage and Pacific-ridge thematic positioning.
• Six Flags Entertainment Corporation: National operator of multiple regional theme parks with season-pass programs. Comparable as a regional competitor on pricing, pass economics, and ride portfolio, though substantially larger and IP-driven.
• Cedar Fair Entertainment Company: Owner of regional parks such as Knott's Berry Farm and Worlds of Fun with multi-day and season-pass products. Comparable business model around multi-attraction regional parks and group sales channels.
• Seaworld Parks & Entertainment: Multi-park operator including Busch Gardens Williamsburg, with regional parks featuring rides, water attractions, and seasonal events. Comparable on theme park plus water park combined-day product and season-pass mechanics.
• Hershey Entertainment & Resorts: Operator of Hersheypark, ZooAmerica, and resort properties including campgrounds and on-site lodging. Comparable on combined theme park, water park, and on-property lodging model with family-target positioning.

Direct peers

• Lagoon (Lagoon Corporation): Family-owned regional theme park in Farmington, Utah, with a water park, on-site Pioneer Village, and campground. Closely comparable in scale, family-held governance model, and multi-attraction regional positioning in the interior western U.S.
• Wild Waves Theme & Water Park: Combined theme park and water park in Federal Way, Washington, directly competing with Silverwood in the Pacific Northwest market with similar thrill rides, water attractions, and seasonal operating model.

Regional players

• Enchanted Forest Theme Park: Family-operated theme park in Turner, Oregon, with storybook-themed rides and attractions. Smaller-scale Pacific Northwest competitor overlapping on family day-trip traffic from the Willamette Valley and Salem metro.
• Oaks Amusement Park: Historic amusement park in Portland, Oregon, with rides, roller skating, and mini-golf. Comparable as a small-scale Pacific Northwest amusement operator competing for regional family visits.

Emerging players

• Triple Play Family Fun Park / Raptor Reef Indoor Waterpark: Family entertainment center attached to Triple Play Resort Hotel in Hayden, Idaho, just minutes from Silverwood. Competes for the same North Idaho family and group lodging demand and bundles indoor waterpark access with hotel stays.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/SilverwoodPark
• Xx.com/silverwood4fun
• Facebookfacebook.com/silverwoodthemepark
• LinkedInlinkedin.com/company/silverwood-theme-park

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Silverwood Theme Park