Tom Hoch Design
Tom Hoch is a privately held, vertically integrated luxury hospitality design-build firm founded in 1963, providing master planning, interior design, and in-house custom millwork fabrication for private clubs, resorts, and lifestyle brands.
- Company typePrivate
- Founded1964
- HeadquartersOklahoma City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Tom Hoch Design does
Tom Hoch is a privately held, vertically integrated luxury hospitality design-build firm headquartered in Oklahoma City, founded in 1963. The company delivers master planning, interior design, custom millwork fabrication, and owner's representative services to private clubs, hospitality venues, and lifestyle brands. Its defining operational feature is an in-house millshop that designs, fabricates, and installs custom millwork, enabling direct translation from design intent to finished product under a single organizational roof. The company claims this integrated workflow reduces project costs by 10–12% by eliminating handoffs between design and construction phases and reducing layers of markup.
The firm operates on a custom, project-based revenue model, engaging directly with enterprise clients through website inquiries and phone outreach. Pricing is not publicly disclosed and is determined per project, with multi-year contract cadences reflecting the scale of hospitality renovations rather than subscription economics. The customer base is concentrated among high-end private clubs, resorts, and institutional accounts, with named clients including University of Notre Dame, Cherry Hills Country Club, Castle Pines Golf Club, Southern Hills – Snug Harbor, The Patriot Golf Club, Des Moines Country Club, Peter Millar, and GFORE. The company is independently owned, with no disclosed parent company, institutional investors, public listing, M&A activity, or management team data in the available source material, and operates with a small employee base of 11–50 people.
From a go-to-market perspective, the firm relies on a minimal digital footprint centered on its Squarespace-hosted website, with "Inquire Now" calls-to-action driving direct enterprise engagement. There is no evidence of paid advertising, social media presence, content marketing, or intermediary channel partnerships, and no proprietary AI or software products are part of the offering. The competitive position is built on craft reputation, integration, and a 60+ year track record rather than technology differentiation.
Tom Hoch Design firmographics
Firmographics- Name
- Tom Hoch Design
- Legal name
- Tom Hoch
- Website
- https://tomhoch.com
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tom Hoch is a privately held, vertically integrated luxury hospitality design-build firm founded in 1963, providing master planning, interior design, and in-house custom millwork fabrication for private clubs, resorts, and lifestyle brands.
- Ownership category
- akta.pro rank
Tom Hoch Design industry classification
Industry- Product category
- Hospitality Design-Build Services
- NAICS
- Millwork (32191), Custom Architectural Woodwork and Millwork Manufacturing (337212), Interior Design Services (54141)
- SIC
- Millwood, Veneer, Plywood, & Structural Wood Members (2430), Miscellaneous Furniture & Fixtures (2590)
- akta.pro primary industry
- Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)
- akta.pro secondary industry
- Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)
Keywords
Where Tom Hoch Design is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Markets served
Tom Hoch Design business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Design-Build Project Revenue: Custom project-based engagements for hospitality and private club sectors covering master planning, design, millwork fabrication, and installation. Revenue is earned through one-time project fees rather than recurring contracts, with each engagement tailored to the specific scope and scale of the client's facility.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing - no standardized tiers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Tom Hoch Design product offering
Product offeringCore offering
Tom Hoch Design is a luxury hospitality design-build firm that provides fully integrated master planning, interior design, custom millwork fabrication, and installation services exclusively for the hospitality and private club sectors. The company operates an in-house millshop that designs, fabricates, and installs custom millwork, enabling seamless project execution from initial vision through final delivery under a single organizational roof.
Product overview
Tom Hoch is a luxury hospitality design-build firm offering a unified, fully integrated approach to master planning, design, and fabrication. The company houses millwork and interior design services under one roof, providing unmatched precision and efficiency for the hospitality and private club sectors. The core portfolio consists of Master Planning, Design Services (encompassing Golf Shop Design, Hospitality Design, FF&E Design, Millwork Design, Interior Design, Branding & Environmental Design, and Retail Design), Custom Millwork Fabrication, and Owner's Representative Services. This integrated model eliminates handoffs between design and construction phases, with the in-house Millshop as a critical component enabling quality control and faster delivery. The company serves high-profile clients including universities (Notre Dame), country clubs (Cherry Hills, Castle Pines, Des Moines), resorts (Southern Hills - Snug Harbor), and lifestyle brands (Peter Millar, GFORE).
Differentiator
Problem solved
Functional benefit
Products and services
- Master Planning
- Interior Design
- Custom Millwork Fabrication
- FF&E (Furniture, Fixtures & Equipment)
- Architecture
- Programming & Space Planning
- Branding & Environmental Design
- Retail Design
- Owner's Representative Services
- Construction Documentation Support
- Installation Support
Quantifiable outcome
- Reduces project costs by 10-12%
Companies that use Tom Hoch Design
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles2 records
Tom Hoch Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tom Hoch Design partnerships and signals
Strategic signalScale indicators2 records
Expansion highlights3 records
Tom Hoch Design competitors and assessment
Company assessmentDirect peers
- Champalimaud Design: Luxury interior design studio known for high-end hotels, resorts, and private residences. Comparable to Tom Hoch in delivering premium design services to prestigious hospitality and private club clients.
- Hirsch Bedner Associates (HBA): One of the largest hospitality interior design firms globally, serving luxury hotels, resorts, and private clubs worldwide. Closely comparable to Tom Hoch in serving prestigious hospitality clients with high-end interior design and custom FF&E.
- ForrestPerkins: Premier interior design firm focused on luxury hospitality, residential, and private club projects. Comparable to Tom Hoch in delivering high-end design for private clubs and hospitality venues with custom craftsmanship.
- Studio Sofield: High-end interior design studio led by William Sofield, with work spanning luxury retail, hospitality, and residential. Comparable to Tom Hoch in delivering refined, custom-designed environments for prestige brands.
- Puccini Group: Hospitality-focused design firm serving restaurants, hotels, and clubs with integrated design and branding services. Directly comparable to Tom Hoch in vertical specialization on hospitality interior design.
- Yabu Pushelberg: Internationally recognized design firm specializing in luxury hotels, resorts, and high-end residential projects. Comparable to Tom Hoch in serving affluent hospitality clients with bespoke interior design and integrated FF&E.
- Wilson Associates: Global hospitality interior design firm specializing in luxury hotels and resorts. Comparable to Tom Hoch in delivering high-end interior design and FF&E for hospitality venues.
- BraytonHughes Design Studios: Established San Francisco-based hospitality interior design firm with decades of experience in luxury hotels, resorts, and private clubs. Comparable to Tom Hoch in serving prestigious hospitality clients with bespoke interiors.
Broad incumbents
- Gensler: Global architecture, design, and planning firm with a significant hospitality practice spanning hotels, restaurants, and entertainment venues. Much larger and broader than Tom Hoch but serves overlapping hospitality design markets.
- WATG (Wimberly Allison Tong & Goo): Global architecture and design firm with deep hospitality practice serving luxury hotels, resorts, and mixed-use developments. Larger and broader in scope than Tom Hoch but operates in the same hospitality design market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tom Hoch Design social profiles
Digital presenceTom Hoch Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tom Hoch Design leadership team
Management profileNumber of profiles
Tom Hoch Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tom Hoch Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tom Hoch Design
What does Tom Hoch Design do?
Tom Hoch Design is a luxury hospitality design-build firm that provides fully integrated master planning, interior design, custom millwork fabrication, and installation services exclusively for the hospitality and private club sectors. The company operates an in-house millshop that designs, fabricates, and installs custom millwork, enabling seamless project execution from initial vision through final delivery under a single organizational roof.
Is Tom Hoch Design a public or private company?
Tom Hoch Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tom Hoch Design founded?
Tom Hoch Design was founded in 1964. It employs 11 to 50 people.
Where is Tom Hoch Design based?
Tom Hoch Design is headquartered in Oklahoma City, United States, in the North America region.
How does Tom Hoch Design make money?
One revenue line is on record: design-Build Project Revenue.
Who are Tom Hoch Design's main competitors?
Direct peers on record are Champalimaud Design, Hirsch Bedner Associates (HBA), ForrestPerkins, Studio Sofield, Puccini Group, Yabu Pushelberg, Wilson Associates and BraytonHughes Design Studios. Broad incumbents are Gensler and WATG (Wimberly Allison Tong & Goo).
Does Tom Hoch Design have an API?
No public API is recorded for Tom Hoch Design.
What industry is Tom Hoch Design in?
Tom Hoch Design's product category is Hospitality Design-Build Services. Its primary akta.pro industry code is BPAHAKAK, Building Information Modeling (BIM) & Digital Design Services, with a secondary code of HSAPAEAI, Luxury Whole-Home Renovation (High-End Finishes & Custom Build). Its NAICS code is 32191 and its SIC code is 2430.