ARprotech

What ARprotech does

ARprotech is a privately held French online retailer (armurerie en ligne) headquartered in Villeveyrac, southern France, selling firearms, airguns, airsoft weapons, self-defense equipment, optics, and accessories. Founded around 2006, the company operates with a headcount of 1–10 employees and runs its storefront on a Magento-based e-commerce platform that integrates document verification (ID, shooting license, S.I.A. number) to comply with French Category B firearms regulations. The catalog spans approximately 2,200 SKUs across five core weapon categories (airgun, airsoft, defense, Category B firearms, optics) plus accessories, consumables, and spare parts, with individual product prices ranging from €0.25 (targets) to over €1,500 (firearms), most items priced under €100.

The company's business model blends direct-to-consumer e-commerce with a physical footprint: customers transact online, can pick up orders on-site, and shooting-range club members can book a 25-meter, 3-position range (capacity up to 1500 Joules) equipped with chronograph and ballistic testing to try and adjust equipment before purchase. Revenue streams are (i) product sales across all categories, with payment via card, check, 2- and 3-installment free financing, bank transfer, and cash (in-store only), and (ii) membership-based shooting range services. Shipping is offered across metropolitan France via Colissimo / Coliéco / Lettre Suivie and extended throughout Europe with 24-hour fulfillment on in-stock items; DOM-TOM regions are restricted due to air-safety rules on pressurized and hazardous goods.

Marketing is multi-channel: a content blog covering Arme, Optique, and Armurerie topics, organic social presence on Facebook, Twitter, and Instagram, an email newsletter, and SEO-optimized categorical URLs drive top-of-funnel demand. The company has accumulated 1,482 verified customer reviews averaging 4.8/5, signaling strong repeat-purchase behavior (multiple testimonials reference repeat orders). The company serves primarily individual sport/leisure shooters (primary), self-defense buyers, airsoft players and collectors, and a smaller professional segment (security forces, military, firefighters). No external funding, M&A activity, leadership changes, or partnerships are disclosed in the available data.

Name

ARprotech

Legal name

ARprotech

Website

https://arprotech.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

ARprotech is a privately held French online firearms retailer (armurerie en ligne) based in Villeveyrac, selling airguns, airsoft, Category B firearms, self-defense equipment, optics, and accessories to individual sport shooters, airsoft players, and self-defense buyers across Europe, with an on-site shooting range for product testing.

Ownership category

akta.pro rank

Product category

Online Firearms and Shooting Sports Retail

NAICS

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Firearms & Ammunition Retail (CRAMAKAA)

akta.pro secondary industries

Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG), Firearm Storage & Safety Retail (Safes, Cases, Locks) (CRAMAKAI)

Keywords

• Online firearms retail
• Airguns and airsoft
• Defense weapons
• Shooting accessories
• Sport shooting equipment

Headquarters

HQ city

Villeveyrac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Primary revenue stream from selling firearms, airguns, airsoft weapons, defense weapons, ammunition, optics, and accessories through their online store. Products span multiple categories including pistols, revolvers, carbines, ammunition in various calibers, CO2 cartridges, targets, and maintenance equipment.
2. Shooting Range Services: Revenue from operating an affiliated 25-meter shooting range in Villeveyrac with 3 positions, capable of handling weapons up to 1500 Joules, with chronograph, testing reports, and computer equipment. Reserved for club members who can book slots to test and adjust equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ARprotech operates a French online armory (armurerie en ligne) selling airguns, airsoft replicas, defense weapons (rubber-ball guns, tear gas, tasers, telescopic batons), Category B sporting firearms, optics, ammunition and shooting accessories. Orders are placed on a Magento e-commerce site, with compliance document verification for regulated items and on-site pickup or European shipping. The site is complemented by an affiliated 25-meter, 3-position shooting range in Villeveyrac reserved for club members to test and adjust equipment.

Product overview

ARprotech is an online French firearms retailer offering a comprehensive e-commerce platform for leisure, sporting, and self-defense weapons. The product portfolio centers on five core weapon categories (airguns, airsoft, defense weapons, Category B firearms, and shooting optics), complemented by accessories, ammunition/consumables, and an on-site shooting range. The company serves individual shooters, sports shooters, and collectors through its Magento-based online store with a physical showroom and firing range in Villeveyrac, France.

Differentiator

Problem solved

Functional benefit

Products and services

• Armes à air comprimé (Airguns) Pneumatic air guns including CO2-powered and PCP (pre-charged pneumatic) pistols and carbines for leisure shooting, plinking and target practice. Sold to adult individual sports shooters across Europe through the online storefront.
• Armes Airsoft 6mm BB airsoft guns available in AEG (automatic electric), CO2, gas and spring-powered variants for sport and recreational gameplay. Sold to airsoft players and replica collectors across Europe.
• Armes de défense Self-defense weapons including rubber bullet guns (armes à balle caoutchouc), tear gas/pepper spray canisters, tasers/stun guns (électrochocs) and telescopic batons (matraque télescopique). Sold to French residents over 18 for personal protection.
• Armes de tir (Category B firearms) Category B sporting firearms including pistols, revolvers and carbines, sold together with ammunition (cartouches) and gunpowder (poudre) for sporting shooting. Subject to French regulatory compliance and document verification.
• Optique de tir (Shooting optics) Sighting and observation equipment including red dot sights, rifle scopes (lunettes de tir), binoculars (jumelles), laser rangefinders (télémètres laser), telescopes and laser sights, sold to sports shooters and hunters.
• Accessoires de tir sportif (Shooting accessories) Shooting sport accessories including holsters, cases and bags (mallettes, sacoches), gun maintenance products (entretien), hearing and eye protection (protections), tactical lights (lampes), military-style gear, slingshots, safes (armoires et coffres forts), tools, backpacks and firefighter accessories. Sold to individual shooters and uniformed professionals.
• Plombs et billes (Pellets and BBs) Airgun ammunition including diabolo pellets, steel BBs and lead projectiles in calibers from 4.5mm to 7.62mm. Sold as consumables for airgun and airsoft users with volume discounts available.
• Cartouches et munitions (Ammunition) Firearm ammunition including 9mm, .22LR and other calibers, plus blank cartridges (à blanc) for defense weapons. Sold for Category B sporting firearms and defense weapons.
• Stand de tir ARprotech (Shooting range service) On-site 25-meter shooting range with 3 firing positions, capable of handling weapons up to 1500 Joules, equipped with a chronograph, testing reports and computer equipment. Reserved for club members who can book slots to test and adjust firearms and airguns.

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• MidwayUSA: US-based online retailer specializing in firearms, reloading, ammunition, optics, and shooting accessories. Directly comparable as a high-SKU e-commerce-first firearms retailer, though serving US customers rather than European.
• Palmetto State Armory: US-based online firearms and accessories retailer with strong direct-to-consumer focus, broad catalog, and active content marketing. Comparable business model and category mix, though US-market focused.
• Armurerie Tir-Service: French online armurerie (firearms retailer) serving sports shooters with a catalog of firearms, ammunition, and accessories. Directly comparable as a French DTC firearms e-commerce competitor operating under the same regulatory regime as ARprotech.
• egun.de: Germany-based online firearms marketplace with extensive listings from licensed dealers across firearms, ammunition, and accessories. Directly comparable as a regulated online retail channel serving European sports shooters and hobbyists with similar ID-verification workflows.

Broad incumbents

• Bass Pro Shops / Cabela's: North America's largest outdoor sporting goods retailer with deep firearms, hunting, and shooting accessories assortment. Comparable as a multi-category outdoor retailer serving sports shooters, though at much larger scale and focused on US hunting/shooting culture.
• Umarex: Germany-based leading manufacturer and distributor of airguns, airsoft, and CO2 replicas with extensive retail partnerships across Europe. Comparable to ARprotech on airgun and airsoft assortment, though Umarex operates upstream as a brand/manufacturer rather than as a retailer.
• Frankonia: Germany's largest hunting, shooting, and outdoor retailer with a broad multi-category catalog and strong omnichannel presence across Europe. Highly comparable to ARprotech's firearms-and-accessories assortment and European online focus, but at much larger scale and broader geographic reach.
• Diana Airguns: Germany-based legacy manufacturer of air rifles and air pistols distributed across Europe. Comparable through the airgun category that is core to ARprotech's catalog, but operates upstream as a brand rather than as a retailer.
• Sportsman's Warehouse: US outdoor sporting goods retailer carrying firearms, ammunition, optics, and hunting/shooting accessories. Comparable multi-category sports-shooter assortment though at larger store-based scale and US geography.

Others

• Decathlon: France-based global sporting goods retailer carrying adjacent categories (outdoor, hunting accessories, optics) that overlap with parts of ARprotech's accessory and airsoft assortments. Useful comparison for breadth and pricing dynamics, though Decathlon does not sell regulated firearms.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/arprotech
• Facebookfacebook.com/ARprotech
• Instagraminstagram.com/arprotech

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARprotech