USAV Group

What USAV Group does

USAV Group, Inc. (DBA: USAV Group Productions) is a privately held live event staging and video production company founded in 1969 and headquartered in Muskego, Wisconsin, in the Milwaukee metro area. The firm delivers turn-key event management services including stage design, lighting, sound, video/IMAG, projected visuals, webcasting, and equipment transport via its in-house licensed motor carrier, alongside a separate video production practice covering videography, editing, animation, script writing, and online video distribution.

The company's underlying technology stack consists of professional-grade AV hardware, HD webcasting infrastructure capable of simulcasting to up to 35,000 simultaneous viewers in 720p HD, and 3D pre-visualization rendering tools used for client-facing stage design previews. There is no software platform, SaaS product, or mobile application; all services are delivered as professional engagements with quote-based pricing and pay-as-you-go webcasting usage fees.

USAV Group's go-to-market is direct enterprise sales targeting Fortune 100 and Fortune 500 corporate clients, with secondary segments including nonprofit organizations, companies with distributed workforces, and emerging businesses seeking premium production quality. Revenue is generated through three streams: project-based live event production contracts, professional video production engagements, and usage-based webcasting services. The company operates with 11-50 employees, has no disclosed external funding, no parent company, and no institutional investors, and is led by a founder-era management team including Tony Novinska. Geographic delivery spans the Midwest, Southeast, and Southwest United States, with no claimed international footprint.

Name

USAV Group

Legal name

USAV Group, Inc.

Website

https://usavgroup.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

USAV Group is a privately held live event staging and video production firm founded in 1969, serving Fortune 500 enterprises with turn-key event management, HD webcasting, and video production delivered through direct enterprise sales.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Motion Picture and Video Production (51211), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Motion Picture and Video Industries (5121)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Hybrid/Virtual Corporate Events & Webcasts (Town Halls, Virtual Launches) (MPAGAHAK)

akta.pro secondary industries

Corporate Virtual Events (All-Hands, Town Halls, Product Launches) (MPAGAOAI), Virtual, Hybrid & Livestream Event Coordination (HSACAAAO), Enterprise & Professional Live Streaming Platforms (Webinars/Events) (MPACACAI)

Keywords

• Live event production
• Video production services
• Corporate event staging
• Webcasting services
• Event management

Headquarters

HQ city

Muskego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Live Event Production Services: Full-service event production including stage design, lighting, sound, video/IMAG, and projected visuals. Revenue generated through project-based contracts for corporate events, product launches, conferences, and galas.
2. Video Production: Video production services including videography, video editing, animation, script writing, and online video creation. Revenue from one-time and ongoing video content production engagements.
3. Webcasting Services: Webcasting subscription model where clients pay for usage (pay-as-you-go). Provides HD webcast capability with no equipment ownership overhead for clients. Can accommodate events from hundreds to tens of thousands of viewers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

USAV Group provides turn-key live event staging, corporate video production, and HD webcasting services for Fortune 500 companies and nonprofit organizations. The firm handles the full event lifecycle from concept and 3D pre-visualization through staging, lighting, sound, video, and post-event deliverables, while also offering a pay-as-you-go webcasting platform that supports up to 35,000 simultaneous global viewers.

Product overview

USAV Group Productions is a live event staging and video production company offering two integrated service lines: Event Management and Video Production. Event Management provides turn-key solutions including stage design, lighting, sound, webcasting, video/IMAG, projected visuals, and transport services. Video Production encompasses full-service capabilities from concept through completion, including videography, video editing, animation, script writing, and online video. The company also offers hybrid meeting solutions combining in-person events with webcasting for broader audience reach.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Management Turn-key live event staging service covering concept, 3D pre-visualization, staging, lighting, sound, and on-site execution for corporate meetings and conferences of Fortune 500 clients.
• Video Production Corporate video production service delivering HD video capture, editing, and post-production outputs for live events and corporate communications.
• Webcasting HD webcasting service offered on a pay-as-you-go basis that broadcasts live events to up to 35,000 simultaneous global viewers, enabling hybrid meetings and worldwide audience reach.

Quantifiable outcome

• Webcasting can reach up to 35,000 viewers simultaneously
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Encore Event Technologies (formerly PSAV): Largest North American provider of event technology, staging, and production services for hotels, venues, and corporate clients. Direct competitor to USAV across live event AV, staging, and production for Fortune 500 audiences.
• Production Resource Group (PRG): Global provider of entertainment and event production services including lighting, video, and staging for corporate events, concerts, and broadcasts. Comparable scope to USAV's turn-key event production offering.
• LMG (LD Systems / LMG Touring): National AV and event production company providing video, lighting, audio, and LED services to corporate and entertainment clients. Closely mirrors USAV's full-service event production model.
• AVFX: Corporate event production and AV services firm serving enterprises and associations with staging, lighting, video, and webcasting. Direct competitor in the same niche as USAV.
• Frost Giordano Freedman: Boutique corporate event production agency with full-service capabilities for Fortune 500 clients. Comparable scale and customer profile to USAV.

Broad incumbents

• Freeman: One of the largest brand experience and event management companies globally, serving Fortune 500 brands across trade shows, corporate events, and digital experiences. Broader portfolio than USAV but overlapping corporate event production scope.
• George P. Johnson Experience Marketing: Large global experience marketing agency producing corporate events, product launches, and brand experiences for enterprise clients. Overlaps with USAV on product launch and corporate event production.

Emerging players

• ON24: Software-based webinar and virtual event platform serving enterprise marketing and corporate communications teams. Competes directly with USAV's webcasting leg via a SaaS delivery model.
• Bizzabo: Hybrid and in-person event experience platform used by enterprise marketing teams for conferences, town halls, and product launches. Provides software-based alternative to USAV's hybrid meetings offering.
• vFairs: Virtual and hybrid event platform serving enterprise customers with webinars, town halls, and corporate communications. Competes in the same virtual corporate communications budget pool as USAV's webcasting service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/USAV-Group-Inc-309897042371856
• LinkedInlinkedin.com/company/usav-group-inc-
• Xx.com/USAV_Group

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about USAV Group