Clarity Hospitality Software
Clarity Hospitality Software provides cloud-based property management, multi-property oversight, point of sale, guest engagement, housekeeping, and maintenance software for medium-to-large hotels and hotel groups, primarily in New Zealand and the UK; now part of Mews.
- Company typePrivate
- Founded1992
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Clarity Hospitality Software does
Clarity Hospitality Software Solutions Ltd. is a New Zealand-based software vendor that provides cloud-based hospitality management systems for medium-to-large hotels, hotel chains, and multi-property hotel groups operating in New Zealand and the United Kingdom. Its functional scope spans the core hotel operations workflow — reservations and property management, multi-property oversight, event space management, point of sale, guest engagement, housekeeping coordination, and maintenance/work-order tracking — replacing fragmented manual processes with a single integrated platform.
The product portfolio is built around three core modules: the Clarity Hotel Manager (property management system for medium-to-large properties and chains), Central Manager (a multi-property platform providing real-time consolidated data across distributed sites with diverse infrastructures), and Event Manager (meeting and event space management). Add-on modules extend the platform into adjacent workflows: a hospitality-specific Point of Sale with tabs, tables, splits, discounts, kitchen displays, and full integration to the Hotel/Event Manager; Clarity Guest Connect, a fully digitised, no-app-download guest engagement portal covering automated email contact, check-in/out, room upgrades, restaurant reservations, payments, and loyalty; a Housekeeping Mobile App that digitises checklists, schedules rooms to housekeepers, tracks supervisor progress, updates room status automatically, and surfaces maintenance issues; and Snapfix, a photo-, QR-, and NFC-tag-based operations, maintenance, work-order, inspection, fire-safety, and lost-and-found module. The architecture is cloud-hosted (with a dedicated Cloud Hosting service) and supports Systems Integration with third-party hotel systems.
The company sells on a subscription-based recurring licensing model across its modules, supplemented by paid services for cloud hosting, systems integration, and implementation, training, and support. Go-to-market is sales-led and direct, with separate sales and support phone lines for New Zealand (Auckland headquarters at Unit D, Building 1, 331 Rosedale Road, Albany) and the United Kingdom; pricing is not publicly disclosed and demos are booked through the Mews platform following the acquisition. Documented customers include The Parkside Hotel (single property, GM Desmond Moraes) and Capstone Group (multi-property operator, MD Clare Davies). Clarity has been acquired by Mews, a global cloud hospitality platform, as part of Mews' expansion into the Asia-Pacific and UK markets; the Clarity team and customer base are being integrated into Mews.
Clarity Hospitality Software firmographics
Firmographics- Name
- Clarity Hospitality Software
- Legal name
- Clarity Hospitality Software Solutions Ltd.
- Website
- https://clarityhospitality.co.nz
- Company type
- Private
- Founded year
- 1992
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Short description
- Clarity Hospitality Software provides cloud-based property management, multi-property oversight, point of sale, guest engagement, housekeeping, and maintenance software for medium-to-large hotels and hotel groups, primarily in New Zealand and the UK; now part of Mews.
- Ownership category
- akta.pro rank
Clarity Hospitality Software industry classification
Industry- Product category
- Hospitality Property Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Guest Experience & Engagement (CRM, Messaging, Loyalty) (THALACAF)
- akta.pro secondary industries
- Digital Check-in/Check-out & Keyless Entry (THALACAG), Business Intelligence, Reporting & Data Platforms (THALACAL)
Keywords
Where Clarity Hospitality Software is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Clarity Hospitality Software business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Property Management Software Subscription: Subscription-based licensing for hotel management software including Hotel Manager, Central Manager, and Event Manager modules
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Clarity Hospitality Software product offering
Product offeringCore offering
Clarity Hospitality Software provides a cloud-based, integrated hospitality management platform for medium to large hotels, hotel chains, and multi-property groups. The core offering is the Clarity Hotel Manager property management system, supported by Central Manager for multi-property oversight, Event Manager for meeting/event spaces, a hospitality-specific Point of Sale, the Guest Connect guest self-service portal, a Housekeeping mobile app, and the Snapfix operations and maintenance management app.
Product overview
Clarity Hospitality Software offers a unified hospitality management platform with multiple integrated modules. The core portfolio includes Hotel Manager (Property Management System for medium to large hotels and chains), Central Manager (multi-property management with real-time data), and Event Manager (meeting and event space management). Supporting modules include Point of Sale (hospitality-specific POS solution), Clarity Guest Connect (guest engagement platform for check-in/check-out and upselling), Housekeeping App (mobile app for cleaning schedules and progress tracking), and Snapfix (maintenance, work orders, and lost & found management). The platform is available via cloud hosting with systems integration, support, training, and implementation services. Clarity was acquired by Mews to expand operations in APAC and the UK.
Differentiator
Problem solved
Functional benefit
Brands
- Snapfix: Maintenance, lost & found, and work order management app for buildings and hotels. Features include housekeeping & maintenance tracking, inspections & fire safety management, lost & found item tracking, QR code web forms, and reporting & analytics.
Products and services
- Hotel Manager Premier Property Management Software System for medium to large hotels and hotel chains, providing reservations, front desk, and core hotel operations functionality.
- Central Manager Multi-property management solution providing real-time data and centralized oversight across multiple properties with diverse infrastructures, designed for hotel groups.
- Event Manager Meeting and event space management software for hotels and venues, designed to manage bookings, scheduling, and optimization of meeting and event spaces.
- Point of Sale Hospitality-specific Point of Sale for independent operators with tabs, tables, splits, discounts, surcharges, specials, combos, happy hours, QR code table ordering, and kitchen displays, fully integrated with the Hotel Manager and Event Manager.
- Clarity Guest Connect Fully digitized, browser-based guest engagement platform offering automated email contact and a guest self-service portal for check-in/check-out, room upgrades, restaurant reservations, carparks, service bookings, payments, and loyalty, requiring no app download.
- Housekeeping App Mobile application for digitizing housekeeping checklists, tracking cleaning progress, scheduling rooms to housekeepers, providing supervisor progress tracking, automatic room status updates, mini-bar charging, and maintenance reporting.
- Snapfix Mobile app for managing building and hotel operations, maintenance, work orders, inspections, fire safety checks, and lost & found items using photos, messages, a traffic-light status system, QR code-enabled web forms, and NFC smart tags for location proof.
- Cloud Hosting Cloud-based hosting service for Clarity hospitality software solutions, providing the infrastructure backbone for delivered modules.
- Systems Integration Integration services that connect Clarity hospitality software with other hotel and third-party systems.
- Support, Training & Implementation Customer support, training, and implementation services accompanying Clarity software, delivered by NZ and UK support teams.
Quantifiable outcome
- Reduced guest data input time through self-service portal
- +3 more outcomes
Companies that use Clarity Hospitality Software
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Clarity Hospitality Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Clarity Hospitality Software partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MewscoreClarity has been acquired by Mews, a cloud-based property management system. The acquisition is intended to expand Mews operations in APAC and the UK markets. Clarity team and customers are being integrated into the Mews family. Demo booking for Clarity products now routes through the Mews platform.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Clarity Hospitality Software competitors and assessment
Company assessmentDirect peers
- Mews: Cloud-based hospitality management platform that acquired Clarity. Operates the same category of products — PMS, booking engine, payments, guest experience — and now directly competes for the same mid-to-large hotel customers globally.
- Cloudbeds: Cloud hospitality suite combining PMS, channel manager, and booking engine for hotels and groups of all sizes. Closest direct competitor to Clarity's Hotel Manager and Central Manager in the cloud-PMS category.
- Hotelogix: Cloud-based PMS for independent hotels, groups, and chains with multi-property management. Overlaps directly with Clarity's Hotel Manager and Central Manager modules across similar mid-to-large hotel segments.
- Guestline: UK-headquartered hospitality software provider offering PMS, CRS, channel manager, and guest engagement for hotels and groups. Highly comparable given Clarity's UK market presence and similar product mix.
- RMS Cloud: Cloud-based property management system serving hotels, resorts, and holiday parks, with strong presence in Oceania. Direct competitor to Clarity's Hotel Manager in the NZ/ANZ hospitality software market.
Emerging players
- Little Hotelier: Cloud PMS aimed at small hotels, B&Bs, and hostels with integrated booking engine. Adjacent competitor focused on the small-property end of the market that Clarity's mid/large-hotel positioning does not directly address.
- Stayntouch: Cloud-native PMS focused on hotel guest experience and mobile check-in/out — directly overlapping with Clarity's Guest Connect capabilities and broader PMS scope.
- Maestro PMS: Hospitality software suite offering PMS, POS, and guest engagement for independent hotels and chains. Closely comparable feature mix to Clarity's integrated Hotel Manager + POS + Guest Connect stack.
Broad incumbents
- Oracle Hospitality (OPERA Cloud): Incumbent enterprise PMS from Oracle serving large hotel chains and resorts globally. Competes with Clarity Hotel Manager at the upper end of the mid-to-large hotel market and offers a much broader portfolio including CRS and distribution.
- Sabre Hospitality (SynXis): Enterprise hospitality platform combining PMS, CRS, and distribution from global travel tech giant Sabre. Competes with Clarity for hotel-chain customers seeking integrated PMS + central-management + booking-distribution capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Clarity Hospitality Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clarity Hospitality Software leadership team
Management profileNumber of profiles
Clarity Hospitality Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clarity Hospitality Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clarity Hospitality Software
What does Clarity Hospitality Software do?
Clarity Hospitality Software provides a cloud-based, integrated hospitality management platform for medium to large hotels, hotel chains, and multi-property groups. The core offering is the Clarity Hotel Manager property management system, supported by Central Manager for multi-property oversight, Event Manager for meeting/event spaces, a hospitality-specific Point of Sale, the Guest Connect guest self-service portal, a Housekeeping mobile app, and the Snapfix operations and maintenance management app.
Is Clarity Hospitality Software a public or private company?
Clarity Hospitality Software is a private company. It is classified as corporate owned and is currently acquired.
When was Clarity Hospitality Software founded?
Clarity Hospitality Software was founded in 1992. It employs 1 to 10 people.
Where is Clarity Hospitality Software based?
Clarity Hospitality Software is headquartered in Auckland, New Zealand, in the Oceania region.
How does Clarity Hospitality Software make money?
One revenue line is on record: property Management Software Subscription.
Who are Clarity Hospitality Software's main competitors?
Direct peers on record are Mews, Cloudbeds, Hotelogix, Guestline and RMS Cloud. Emerging players are Little Hotelier, Stayntouch and Maestro PMS. Broad incumbents are Oracle Hospitality (OPERA Cloud) and Sabre Hospitality (SynXis).
Does Clarity Hospitality Software have an API?
No public API is recorded for Clarity Hospitality Software.
What industry is Clarity Hospitality Software in?
Clarity Hospitality Software's product category is Hospitality Property Management Software. Its primary akta.pro industry code is THALACAF, Guest Experience & Engagement (CRM, Messaging, Loyalty), with a secondary code of THALACAG, Digital Check-in/Check-out & Keyless Entry. Its NAICS code is 513210 and its SIC code is 7372.